Latest news with #eMushrif
Observer
12-05-2025
- Business
- Observer
HH Sayyid Bilarab visits eMushrif
Muscat: HH Sayyid Bilarab bin Haitham al Said, Honorary President of the Promising Omani Startups Programme, paid a field visit to eMushrif, a leading startup enterprise in the logistics technology sector, on Monday. The company specializes in providing safe and smart school transportation using the latest technologies related to student safety, in addition to the Internet of Things (IoT) and artificial intelligence (AI). This visit reflects HH Sayyid Bilarab's keenness on supporting and empowering Omani startups and enhancing their role in the national economy. Sayyid Bilarab reviewed the company's most prominent solutions for student safety on school buses, including equipping them with smart electronic devices that enable parents and service providers to monitor the safety of their children through smartphone applications, IoT technologies, artificial intelligence and big data analysis. The company reviewed its expansion plans in several regional countries as it has offices and subsidiaries in the United Arab Emirates, the Kingdom of Saudi Arabia, the State of Kuwait, the Arab Republic of Egypt, the People's Republic of China and the Republic of Turkey. At the conclusion of the visit, Sayyid Bilarab commended the company's efforts in advanced technologies, its technological progress and its regional expansion. He emphasized the important role played by startups in promoting innovation and building a sustainable economic future. Sayyid Bilarab was accompanied during the visit by Dr Rahma bint Ibrahim al Mahrouqiyah, Minister of Higher Education, Research, and Innovation; Halima Rashid al Zar'aiyah, Chairperson of the Authority for Small and Medium Enterprises Development and Engineer Said bin Abdullah al Mandhari, CEO, ITHCA Group. The visit is part of a series of visits by HH Sayyid Bilarab to support startups. It is his second visit, following his visit to Thawani last April to learn about the company's specialized digital financial solutions and services.
Times of Oman
12-05-2025
- Business
- Times of Oman
HH Sayyid Bilarab reviews 'eMushrif " company's experience
Muscat --- HH Sayyid Bilarab bin Haitham Al Said, Honorary President of the Programme of Omani Promising Startups (POPS), today visited "eMushrif," one of the leading startups in the logistics technology sector. The company specializes in providing safe and smart school transportation solutions using the latest technologies related to student safety, as well as IoT and artificial intelligence (AI). This visit reflects His Highness's commitment to supporting and empowering Omani startups and enhancing their role in the national economy. During the visit, HH Sayyid Bilarab reviewed the company's key solutions for student safety in school buses, including the integration of smart electronic devices that allow parents and service providers to monitor their children's routes and safety through smartphone applications, IoT technologies, AI, and big data analytics. The company also presented its expansion plans across several regional countries, with offices and subsidiaries in the United Arab Emirates, the Kingdom of Saudi Arabia, the State of Kuwait, the Arab Republic of Egypt, the People's Republic of China, and the Republic of Türkiye. At the conclusion of the visit, HH Sayyid Bilarab commended the company's efforts in advanced technologies and its achievements in technological progress and regional expansion. He emphasized the vital role startups play in fostering innovation and building a sustainable economic future. Accompanying HH Sayyid Bilarab during the visit were Dr. Rahma bint Ibrahim Al-Mahrouqi, Minister of Higher Education, Research, and Innovation; Halima bint Rashid Al-Zarei, Chairperson of the Authority for Small and Medium Enterprises Development (ASMED); and Said bin Abdullah Al Mantheri, CEO of Oman Information and Communications Technology Group (ITHCA). This visit is part of a series of engagements undertaken by HH Sayyid Bilarab in support of startups, following his previous visit to "Thawani" last April to review its specialized digital financial solutions and services.
Times of Oman
13-03-2025
- Times of Oman
bp Oman and eMushrif launch 'Aman' for Safe School Transportation in Al Dhahirah Governorate
Muscat: In partnership with bp Oman and in collaboration with the Directorate General of Education in Al Dhahirah Governorate, eMushrif has successfully launched 'Aman' initiative to transform regular school buses into smart buses. This initiative aimed at enhancing the safety and efficiency of school transportation. Through converting traditional school buses into 'smart buses,' Aman initiative is set to improve the daily transportation experience for students, ensuring their safety and providing peace of mind for parents and school administrators. Aman initiative has made significant strides in enhancing school transportation safety across Al Dhahirah Governorate by targeting 300 buses and 30 schools, benefiting more than 18,000 students. The project implements advanced technology specifically designed to prevent incidents where children are left behind in buses. Each bus is equipped with a multi-layered safety system, including a push-button mechanism installed at the rear of the vehicle. This feature ensures that drivers perform a mandatory visual check inside the bus after every trip, should the driver forget, a small alarm sounds as a reminder. Additionally, motion sensors are activated for two hours after the bus has been vacated, adding an extra layer of security to ensure no child is left behind. Ibrahim Al Hinai, Social investment manager at bp Oman, Kuwait, and Qatar, commented: "At bp Oman, we are committed in investing in solutions that positively impact the communities we serve. The Aman Project reflects our dedication to the safety and wellbeing of Oman's children. By introducing innovative technologies like the visual check system and motion sensors, we are taking tangible steps to ensure that no child is left behind on a school bus. We are proud to support this initiative, which aligns with our broader vision of creating safer, smarter, and more sustainable communities." Zuwaina Al Mazroui, General Manager of the Directorate of Education in Al Dhahirah Governorate, expressed her support for the Aman Project, stating: "The safety of our students is of the utmost importance, and the Aman Project is a critical step toward ensuring that. By integrating smart technologies into our school buses, we are confident that we are providing an extra layer of protection that will benefit both the students and their families. This initiative is setting a new standard for school transportation in the region, and we are proud to be part of it."
