Latest news with #laundry
Yahoo
a day ago
- Entertainment
- Yahoo
ARM & HAMMER™ Rolls Up Its Sleeves and Delivers "The Whole Darn Arm" for Hardworking Consumers
ARM & HAMMER™ launches Consumer Giveaway, Creator Takeover, and Immersive Event Tour with Softball Legend & Arm and Hammer Ambassador Jennie Finch EWING, N.J., July 28, 2025--(BUSINESS WIRE)--As everyday demands keep piling up, ARM & HAMMER™ is stepping up – not just with a helping hand, but with The Whole Darn Arm – offering the strength, reliability, and trust consumers count on. More than a campaign, it's a full-throttle rally cry for every laundry warrior, litter box boss, kitchen magician, and teeth-cleaning champion keeping households running strong. Fueled by real consumer insights, the immersive campaign unleashes a powerful mix of national advertising, exclusive activations at Major League Baseball® events, top-tier influencer partnerships, a $5,000 Laundry Room Glow-Up Giveaway, and free ARM & HAMMER™ products to power homes from top to bottom. Recognized as one of America's Most Trusted and Most Loved Brands by Newsweek and USA Today, ARM & HAMMER™ has been delivering More Power To You™ for over 175 years. "As prices rise and wallets tighten, life continues to throw a lot at us with less time to get it all done," says Laurie Kirschner, Senior Director of Marketing at ARM & HAMMER™. "Our Whole Darn Arm campaign is a bold declaration that we see you, and we've got your back. You can depend on the ARM & HAMMER™ brand to roll up our sleeve's day after day, mess after mess, and stretch your dollars further reminding you: you've got this!" Softball legend and mother of three, Jennie Finch is stepping up to show how she gives it The Whole Darn Arm. At the MLB's Capital One All-Star Village™, Jennie led hands-on pitching clinics, bringing energy, inspiration, and connection to fans of all ages. ARM & HAMMER™ is continuing the momentum with immersive activations at the MLB® Speedway Classic Fan Zone in Bristol, TN – where fans can create lasting memories, test their strength on the mound, and take-home complimentary samples of ARM & HAMMER™'s most trusted products, designed to power through life's daily challenges. "I'm so excited to team up with ARM & HAMMER™ to cheer on the everyday heroes – the ones who show up, work hard, and keep going no matter what," said Jennie Finch. "As a pitcher, I always tried to give it my all, so I know there's no better brand than ARM & HAMMER™, ready to show up and do the same, not just as a helping hand, but with their whole darn arm, and products that work as hard as we do." ARM & HAMMER™ is also partnering with over 20 influential creators – reaching millions of followers across TikTok, Instagram, and YouTube – to share real stories of everyday messes made and conquered. Creators like Jeanice Perez (1.9M) and Noelia Mejia (185K) are bringing the brand to life through authentic, relatable content made for the scroll and the soul. It's the kind of realness Millennials and Gen Z crave: a brand that shows up and delivers. As the heart of the campaign, the Laundry Space Glow-Up Giveaway kicks off July 28, 2025. Two grand prize winners will each receive a $5,000 e-gift cards to transform their laundry space from "ugh" to "OMG" – plus 100 more winners will receive Walmart gift cards to stock up on tons of household essentials. Enter here, starting July 28, for your chance to win – quick, easy, and free. Don't miss your chance to win big. The creative force behind the campaign was developed in collaboration with creative agency VIA and executed by GCW Agency and Wavemaker – a WPP Media Brand. The Whole Darn Arm flexes across streaming platforms, earned media, social channels, retail touchpoints, and real-world activations. This high-energy campaign spotlights the unsung heroes of home life through dynamic 15-second and 6-second videos, influencer-driven storytelling, and bold eye-catching visuals that spotlight the most iconic symbol of strength: the arm flex in motion. Find ARM & HAMMER™ products at retailers nationwide and online at – and don't forget to flex your entry for the Laundry Space Glow-Up Giveaway at About ARM & HAMMER™ For more than 175 years, ARM & HAMMER™ provides trusted and hardworking products that consumers love. ARM & HAMMER™ has all your needs covered, from cleaning and laundry to personal and oral care to pets. For more information, please visit About Church & Dwight Co., Inc. With a rich heritage of commitment to people and the planet for over 150 years, Church & Dwight is committed to conducting our operations in a sustainable and environmentally responsible manner using recycled materials in our cartons. We are continually assessing the impacts of our operations on the environment while developing, manufacturing, and marketing a broad range of consumer household, personal care and specialty products with sustainability efforts incorporated into our new product innovation including Arm & Hammer™, Xtra™, Trojan™, Oxiclean™, HERO, Waterpik™, Orajel™, Kaboom™, Nair™, Viviscal™, , Toppik™, Zicam™, Batiste™, Replens™, RepHresh™ and First Response™. TM/© 2025 MLB View source version on Contacts Media Contact: Megan
Yahoo
a day ago
- Health
- Yahoo
How Often Should You Wash Your Towels?
Credit - Photo-Illustration by TIME (Source Image: Megan Kobe—Getty Images) You might think your towels don't get all that dirty. After all, you're clean when you use them, right? Wrong, say dermatologists, who argue that people don't wash their towels often enough. Here, experts break down how frequently you should toss different types of towels in the laundry—and what can happen if you don't clean them often enough. Bath towels Aim to wash your bath towels every two to three uses at a minimum. If you're not convinced all that laundry is necessary, consider that you're rubbing your towels over the most intimate parts of your body. 'When we dry off, our towel is collecting a bunch of tiny things we can't see, including dead skin cells—which kind of slough off—and microorganisms from your body,' says Dr. Kristina Collins, a dermatologist in Austin. Many of these microorganisms, which include bacteria, viruses, and fungi, are normal and harmless. The problem is, towels can easily become contaminated with unpleasantries such as skin pathogens like Staphylococcus aureus, fecal pathogens, viruses that cause warts, and the fungal species that leads to athlete's foot and ringworm. 'When they have the opportunity to sit there in a moist environment and truly replicate and create a little colony, that can be a source of reinfection back to your skin,' Collins says. 'When you use that towel again—let's say you have breaks in your skin or an acne outbreak that's compromising your skin barrier—that can be a portal of entry to some of these pathogenic bacteria that have been able to replicate on the towel.' Read More: How Often Do You Really Need to Wash Your Sheets? If you have body or face acne, or a condition like eczema that makes you more susceptible to bacteria, it's a good idea to consider washing your towels more frequently than the average person. 'The chances of that towel having these types of microorganisms is going to be higher, and the chance that it can affect the skin is higher, too,' Collins says. How you dry your towels makes a difference, too. Hang them up on a bar rather than a hook so they can better air out, suggests Dr. Elizabeth Mullans, a dermatologist at Upton Dermatology in Houston. 'If it's on a hook, parts of it will be open to the air, but parts are still going to be all wet and jammed together,' she says, 'which means more chances for bacteria and fungi to grow.' Wash your towels in hot water that's 170°F or higher, experts advise, which will help kill germs and bacteria. Face towels It's best to have a separate face towel, as opposed to using your body towel to dry your face, Collins tells patients. 'You wouldn't pat your face with your underwear," she says, so why use a towel that's been up close and personal with your derriere? Switch out your face towel after every use, Collins advises. That doesn't necessarily mean doing laundry every day: She likes buying seven-packs of soft microfiber towels; after using one, she tosses it in the hamper and subs in a fresh one. Doing so helps prevent the transfer of bacteria, oils, and dead skin cells from your body to your face, which could trigger breakouts or other nuisances. 'The face is where people are going to have the most problems from overuse of a towel,' Collins says. 'The skin on our bodies is thicker—it's less susceptible to acne—and our face skin is more sensitive and prone to irritation.' Beach towels After you swim, leave some time to dive into your laundry pile: Experts recommend washing towels after every use, especially if you've been splashing around a public pool. 'They're exposed to higher moisture from the pool water, which also might have chlorine, organic debris, and other microorganisms, including pseudomonas,' says Dr. Rayva Khanna, a dermatologist at Georgetown University Medical Center. Pseudomonas are bacteria that lurk in warm environments like hot tubs and swimming pools and can cause hot tub folliculitis, an infection of hair follicles. This bacteria can easily spread via towels. Read More: How to Actually Do Laundry the Right Way Plus, when you're in a public space, your towel could come into contact with all kinds of bacteria you'd probably rather not rub onto your body. Not to mention, lots of swimmers hang beach towels outside to dry, which means they're exposed to allergens wafting through the air. 'If you have really bad hay fever, and you're using something that's been hung up outside, that can provoke allergies,' Collins says. There is, however, a saving grace for swimming towels. 'Unless you're a very progressive household, you're probably wearing a swimsuit,' she says. 'So there's not that direct contact with the genital area that your bath towel has. That in and of itself means the towel is probably not getting as dirty when you're drying off,' though there are still plenty of reasons to keep up with a rigorous washing schedule. Gym towels The most common towel-related question Khanna gets from patients is how often they should wash the towels they carry around in their gym bags. Her answer: After every use. While many of the same microorganisms that are a threat in your bathroom exist in the gym, there's a greater risk of cross-contamination in public places, Khanna says. If you use your towel to wipe down equipment, for example, you could wind up with someone else's bacteria on it (or transfer your own onto the treadmill someone else is about to use). 'You're hot and sweaty, and you're going to use it to dry yourself and then stick it in your gym bag,' Mullans says. 'The wetter it is, and the longer it's wet, the more those small amounts of bacteria or fungus are going to multiply,' increasing the risk of athlete's foot, jock itch, or warts. How to tell if your towel is making you sick If you notice whiteheads or little bumps on your skin, it's possible you could have a superficial bacterial infection. A red, scaly rash could be caused by ringworm or indicate a fungal skin infection, Mullans says. 'Sometimes people even get a big boil, or what in medicine we call an abscess,' she adds. 'A lot of times, those are related to Staph bacteria,' which can often be drained by doctors but sometimes spread so rapidly, they lead to serious illness and require IV antibiotics. Read More: How Much Do You Actually Need to Shower? Any time new symptoms pop up, it's a good idea to make an appointment with your primary care doctor or dermatologist and find out what's going on, Mullans says. It could turn out that once you get better acquainted with your laundry machine, your symptoms will improve. Contact us at letters@
The Sun
2 days ago
- Lifestyle
- The Sun
Lidl is selling a £15 gadget that shaves minutes off your laundry routine – and it's half the price of branded versions
THERE'S nothing worse than getting through a load of laundry to find half your items now need ironing. Thankfully, there's a time-saving alternative hitting the Lidl middle aisle. Shoppers can now save themselves time and effort with handy laundry gadget. The Silvercrest White Garment Steamer will be available for just £14.99. This budget-friendly buy will hit the Lidl middle aisle on Thursday, July 31. Product details According to the product description, this item "quickly and easily removes creases from garments". Simply hang up your clothing item and use this handheld device to steam it. The steamer features a 250 mililitre removable water tank and comes with a brush attachment for thicker fabrics. With an extra long cable of 220 centimetres for added flexibility, it also has heating indicator lights and an auto shut-off, designed to automatically switch to standby mode after 15 minutes. You can even set the gadget to continuous steam output via a sliding switch for added ease. Expert opinion And as well as saving you time, laundy experts recommend steamers to help protect your fabrics too. "Steamers are generally safer for a wide range of fabrics," Ava Wilson, Chief Editor at Unclutterer, told Ideal Home. Wake up to a weed-free lawn for months thanks to Aldi's £10 gadget that pulls them out without bending or kneeling down "They are particularly recommended for delicate materials like silk, wool, and cashmere, as they don't apply direct heat or pressure." And the Silvercrest buy is available at a fraction of the price of other versions. The Philips Steam & Go Plus Handheld Clothes Steamer is available for £58.82 from Amazon. Amazon also stocks the Rolipo Clothes Steamer for just £35.87 and the Jack & Rose Travel Steamer for £51.24. Meanwhile, the Russell Hobbs Steam Genie is available for £27.66 from Amazon. Why do Aldi and Lidl have such fast checkouts IF you've ever shopped in Aldi or Lidl then you'll probably have experienced its ultra-fast checkout staff. Aldi's speedy reputation is no mistake, in fact, the supermarket claims that its tills are 40 per cent quicker than rivals. It's all part of Aldi's plan to be as efficient as possible - and this, the budget shop claims, helps keep costs low for shoppers. Efficient barcodes on packaging means staff are able to scan items as quickly as possible, with the majority of products having multiple barcodes to speed up the process. It also uses 'shelf-ready' packaging which keeps costs low when it comes to replenishing stock. More middle aisle gadgets The handheld steamer is one of many gadget deals hitting the middle aisle this week. And Lidl shoppers can pick up another garment buy that will extend the life of their favourite wardrobe items. A handy electric gadget is hitting the Lidl middle aisle for a fraction of the price of Screwfix. The retailer also recently launched a huge offers on kitchen gadgets, including a Ninja dupe for £19.99 instead of £350. Plus, a £15 NutriBullet dupe that's £55 cheaper than the branded version.
Fox News
4 days ago
- Business
- Fox News
Oregon laundromat bar co-owners say serving beer 'put us on the map'
Anthony Fusaro and Morgan Gary, co-owners of Spin Laundry Lounge in Oregon, reveal to Fox News Digital how serving beer became a value proposition for their customers.
The Independent
6 days ago
- The Independent
Thieving cat gains notoriety for pilfering neighbours' underwear
A 15-month-old cat named Leo, known as 'Leonardo da Pinchy', has gained notoriety in New Zealand 's Mairangi Bay for his prolific thieving of neighbours' laundry. Leo's hauls include a variety of items such as silk boxer shorts, men's work socks, and a brand-new cashmere sweater. His owner, Helen North, regularly uses a neighbourhood WhatsApp group and Facebook to try and return the pilfered goods, often posting photos of the stolen items. Despite Ms North's attempts to curb his behaviour, including trying to keep him indoors, Leo continues his 'one-cat crimewave'. She says most neighbours are amused by Leo's antics, with some even expressing disappointment that he hasn't stolen from them.
