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The Guardian
a day ago
- Health
- The Guardian
50 men's summer wardrobe updates under £100, from classic jeans to the perfect white T-shirt
I've found it a delight to write this list of 50 summer wardrobe updates for men, as browsing for menswear is one of my favourite pastimes. I love keeping up to date with what's trending and finding ways to recreate it on a budget. I'm always looking for under-the-radar independent brands and trawling the secondhand market for a bargain. And not just for myself – I regularly receive messages from friends and family asking for help choosing a birthday gift or deciding what to wear to a specific event, and (nearly) always happily oblige. The Guardian's journalism is independent. We will earn a commission if you buy something through an affiliate link. Learn more. It's what I do professionally, too. As a stylist and menswear writer with years of experience in helping guys dress their best, I spend a great deal of time looking at clothes online. I know which high-street retailer sells the best jeans; I know where to find good tailoring; what's worth buying vintage; where to go for high-quality T-shirts; and the brands to shop for the best trainers. So naturally when this commission dropped in my inbox, I gladly accepted. You'll notice I've included quite a bit of butter yellow. It's the colour of the season (remember Timothée Chalamet's Givenchy suit at this year's Academy Awards?) There's a breezy linen shirt you could wear with black trousers and some retro sports shorts that would pair well with a simple T. I've also covered this year's swimwear of choice, as well as some summer season accoutrements – such as sunglasses and jewellery – and everything in between. My top tip? When you're scrolling through the list, go for pieces that don't feel like a departure from your personal style. Sure, it's always good to push yourself to try new things, but you want to feel like the new things you buy merge with your current wardrobe – that way, they're much less likely to end up at the charity shop in a matter of months. I've also listed some inexpensive hacks to help keep your clothes looking their best and lasting longer, as well as a handful of grooming tips that can make a big difference with minimal effort required. The best part? Everything costs £100 or less. You, and your summer wardrobe, can thank me later. From spring/summer 2025 fashion shows to TikTok, neckties have made a comeback. Wear with a full suit for a wedding, or a shirt and jeans for a preppy smart-casual look. If you search secondhand, you can get designer options made with luxurious silks for a fraction of the price. Giorgio Armani tie£35 at RokitChristian Dior tie£40 at Rokit Yves Saint Laurent tie£45 at Rokit Even though checks are in the spotlight this season – everyone from Burberry to Fendi offered their own take – it's a timeless pattern that you can wear over and over. The easiest way to opt in is with a shirt. Scandi high-street hero Arket has you covered with this relaxed-fit Oxford. Relaxed cotton shirt£67 at Arket Checked classic poplin shirt£95 at Gant All the guys are going for a boxy fit this year. Jacob Elordi. Bad Bunny (above). Barry Keoghan. The slight crop and squarer shape will give your outfit stronger proportions than a regular fit, making it feel more elevated and considered. You could opt for a shirt, a sweatshirt, a jacket or a knit – but if you're trying it for the first time, maybe a T-shirt is the easiest way to go. Boxy heavyweight terry sweatshirt£39 at Weekday£39 at H&M S/S Catalogue T-shirt£50 at Carhartt WIP£40 at John Lewis Tennis is becoming more menswear-adjacent every year. From the top players signing deals with big brands – see Jack Draper and Burberry, Jannik Sinner and Gucci, and Carlos Alcaraz and Louis Vuitton – to high-street labels offering collections inspired by the sport, it's turning into a firm fashion favourite. It's also the perfect blend of two of this year's biggest trends, preppy and sporty. You want to look as though you've played tennis in the morning, then thrown on some casual wear to go for lunch. Avoid any actual sportswear and instead go for sporty-inspired classics, such as a V-neck sweater over a polo or shorts with a collegiate sweater. For inspiration, take a look at Mango's Tennis Club range: it's full of well-priced and wearable tennis-inspired pieces. Polo shirt£49.99 at Mango And tennis isn't the only sport making its way into this season's collections. From tracksuits to football jerseys paired with tailoring, sport references are everywhere. One easy way to add sporty energy is with retro shorts. My favourites are from vintage stores, but it does take some digging. If you want a quick fix, Urban Outfitters has a good few options to choose from. Pair them with a louche shirt for a Call Me By Your Name-coded look. Umbro football shorts£36 at Urban Outfitters £36 at Umbro The crew neck cardi has been a womenswear staple for a while, and it's now made its way to the men's knitwear section, worn by everyone from Paul Mescal to Troye Sivan. The silhouette is a touch classier than your standard low-V button-up, and since most of us wear a round neck most often (myself included), a crew neck feels much more wearable. Those that look most luxurious have a loose hem, superior softness and a slightly cropped fit for an easy, relaxed finish. Knitted crew neck cardigan£36 at Asos Butter yellow is the shade of the season, and you'll find it everywhere from Zara to Asos to Massimo Dutti. It works well with most classic shades, such as black, blue denim and dark brown, so it's easier to wear than you might think, and will brighten up your colour palette this summer. Striped textured shirt£45.99 at Zara Ever since Loewe recreated JFK Jr's 'I Told Ya' T-shirt for Luca Guadagnino's movie Challengers, printed designs have been rising in popularity. Couverture & The Garbstore always has a good selection from independent brands, and Uniqlo regularly collaborates with the estates of big artists such as Henri Matisse, Pablo Picasso and Jean-Michel Basquiat to produce painterly T-shirts that hit way above their accessible price point. TDR Rat T-shirt £50 at Couverture & The Garbstore Henri Matisse UT graphic T-shirt£19.90 at Uniqlo Applique has always been a great way to personalise your clothes, and it's trending this season (seen at Kenzo and KidSuper), so it's a great opportunity to get crafty. Vintage patches are the best way to go – anything too new can look a little tacky – and it's always best to have a vision before you start. If you need some inspo, take a look at Bode's Scouts-inspired jackets as a starting point. Miscellaneous vintage patches£23.30 for 10 at Etsy It's official: Alexander Skarsgård's recent appearance on Lorraine has launched the start of shorts-and-calf-length-socks season. His socks were by young London designer SSDaley, who's also a favourite of Harry Styles, but you can get a pretty good match at Moss, the star of smart casual menswear on the high street, and responsibly minded brand Asket. Always go for plain colours and novelty is to be avoided, no matter how funny the joke. Merino socks£40 for three pairs at Asket Off-white fine ribbed socks£8.95 a pair at Moss As anyone who keeps a close eye on Paul Mescal will know, shorts are getting even shorter – he actually wore what looked like oversized cotton boxer shorts to attend Gucci's spring/summer 2025 show. Ever since, brands including American Vintage and Axel Arigato have jumped on the underwear-as-outerwear look. Rather than buying the designer versions, though, you could buy a multipack from a high-street store known for good basics (such as the John Lewis ones here, or Gap, Uniqlo or Marks & Spencer), and you'll essentially get three pairs for the price of one. I'd suggest sizing up for a roomier fit – and don't forget to wear your underwear beneath to avoid any embarrassing mishaps. Seersucker stripe boxers£28 for three at John Lewis Everyone should own a well-fitting crisp white T-shirt, particularly when the warmer months hit. While it's impossible for the same style to work for everyone, there are a few brands known for having the best to offer – namely Merz b Schwanen, the creator of Jeremy Allen White's T-shirt in The Bear; Sunspel, the heritage label known for luxury basics; and Uniqlo for great affordable alternatives. 2M15 vintage machine jersey T-shirt€64.80 (about £55) at Merz b Schwanen Riviera midweight T-shirt£90 at Sunspel Crew neck T-shirt£14.90 at Uniqlo Don't forget warm layers, particularly for cooler summer evenings. A super-soft cashmere or merino wool knit can be thrown over your shoulders, the arms tied in a loose knot. Try not to spend too long making it look perfect: you're aiming for effortless, not over-laboured. Men's merino mid-weight crew neck jumper£95 at Rise & Fall Threadbare, tired underwear is a big no-no, so make sure your kegs are up to scratch. Boss's signature trunks launched earlier this year in a campaign fronted by David Beckham. If they're good enough for Becks, they're good enough for us. Or if you'd rather keep it low-key with a similar unbranded option, H&M's your best bet. Stretch-cotton trunks with logo waistbands£45 for three at Hugo Boss Cotton short trunks£19.99 for five at H&M Whether you've seen them on influencers or the racks at high-street stores, you might have noticed that Henley shirts are blowing up this summer. If you're not yet familiar, it's a crew neck top that originated in Henley-on-Thames as a training staple for rowers during the Royal Regatta. It's characterised by an elevated three-button placket, and more often than not, it comes ribbed. Cos's navy design would look great with anything from denim to bermuda shorts. Ribbed Henley T-shirt£35 at Cos£35 at H&M Jeans shapes fluctuate from season to season, from the indie sleaze skinny leg that reigned supreme during the late noughties, to the boot-cut that took off as part of last year's western revival and the relaxed wide leg that's big right now. But straight fits will always be a staple, and you can't go wrong with Levi's 501s. 501 original lightweight jeans£100 at Levi's A ribbed tank top is a useful base layer during hot weather, especially for an evening outfit. It means you can wear a shirt undone without revealing too much skin. Or, if you're feeling braver, you could take style cues from singer Shawn Mendes and wear it solo instead. Ribbed organic cotton vest£30 at Wax London£32.80 at Brown Thomas Linen has a lot to offer. It's breathable, it deals with excess moisture, and it's antibacterial, meaning it controls body odour. It will even look good without being ironed or steamed (as long as it's not too crumpled). It's usually best to size up for an expensive-looking finish, and always go for a pure linen. For your moodboard, look no further than Alain Delon's wardrobe as Tom Ripley in Purple Noon. Pure linen shirt£45 at M&S Pocket linen shirt£49.99 at Mango Few jackets are as versatile as a Harrington. The silhouette – a slightly cropped, zipped jacket with a cuffed hem and button-up neck strap at the collar – originated from the Mancunian brand Baracuta. It was designed to be lightweight outerwear for golfers that doesn't limit movement but still protects from inclement weather. It may have made its way off the golf course and into the wardrobes of everyone from James Dean to the Gallagher brothers, but it's still useful for exactly the same reasons – a light top layer that can deal with the unpredictable British forecast. With Britpop-core on the rise, there's no better time to invest. Backer Harrington jacket£100 at Levi'sFrom £70.32 at Amazon Flowy tailored trousers were the hot topic at 2025's Cannes film festival – see Austin Butler, A$AP Rocky, Paul Mescal et al. Uniqlo's pleated wide trousers hit all of this summer's sweet spots. They're comfortable, breathable and flowy, and the pleats and soft fabric make them look and feel expensive. The brand also offers alterations online or in store. Pleated wide trousers£39.90 at Uniqlo This year, luxury sleepwear has taken to the skies. If you fly first-class long haul with some of the top airlines, you'll be treated to a pair of designer PJs – Jacquemus for Air France, Giorgio Armani for Etihad and Tekla for Lufthansa. While us mere mortals can but dream, you could invest in your own stylish pyjama set that's acceptable to change into after you take off. David Gandy Wellwear's ultra-soft cotton modal, enriched with an aloe vera treatment that nourishes the skin, will keep you comfy for the long haul – whether you're flying or not. Henley short set£100 at David Gandy Wellwear Wedding season is now in full force, so you may be hoping to update your suit rack. This year's all about double-breasted – and seeing as it's a cut that's been around since the early 1900s, we're sure you'll be able to wear it for years to come. If you have a few events coming up where you'll need tailoring, don't worry about buying multiple suits: just switch up the accoutrements – shirt, tie, socks and so on. Once this year's nuptials are over, you can wear the jacket or trousers as separates, too. Double-breasted suit£90 at Asos Fashion's obsession with the Gallagher brothers and all things Britpop has returned for 2025 – most likely thanks to Oasis's reunion tour happening later this year. Whatever the reason, it seems polo shirts, a key part of the Britpop uniform, are back in a big way. I'd recommend sticking to the brands best known for their signature polo shirts, such as Lacoste, Fred Perry, Tommy Hilfiger and Ralph Lauren, and go for the classics. L1212 polo shirt£61.75 at Debenhams£78 at Frasers If you're experiencing Adidas Samba fatigue, it could be time to update your sneaker collection with a pair that's not so overfamiliar. Enter: Gola's signature silhouette, the Harrier. It ticks all of the same boxes – comfy, retro-inspired and versatile – and for a great price. But let's keep it as our little secret. Harrier trainers£68 at John Lewis £85 at Debenhams Gladiator sandals are, quite literally, ancient history. Though they date back quite some time, they're most recently associated with the boho It Girls of the noughties, such as Sienna Miller and Kate Moss. This time, it's men slipping into the strappy soles instead. Don't worry – we're not suggesting you go for those with knee-high ties like the socialites of the early aughts. The menswear take is tougher and sleeker. Most are a slip-on construction with thicker leather straps and a proper base – if you'd rather go for an ankle strap, try to keep it minimal and understated. Schuh has just the pair. Sign up to The Filter Get the best shopping advice from the Filter team straight to your inbox. The Guardian's journalism is independent. We will earn a commission if you buy something through an affiliate link. after newsletter promotion Summit leather sandals£45 at Schuh£45 at Next A brand that's still as relevant today as when its watch collection launched in the 70s? Casio. This year, the instantly recognisable gold-tone design, the A168WG-9EF, was worn by golden boy Harris Dickinson in cult favourite movie Babygirl. A couple of years ago, it was Barry Keoghan wearing the silver version in Saltburn, and the Casio F-91W is a regular in Stranger Things. Whichever you pick, you're guaranteed a great balance of style, practicality and affordability. Casio A168WG-9EF£49.99 at John Lewis£49.99 at Argos Casio F-91W£12.99 at Argos£12.99 at Amazon With the rise and rise of modern New York prep – take a look at fashion crowd favourite Aimé Leon Dore for the style cues – a pair of loafers is a great investment for the shoe rack. They're capable of smartening up pretty much every outfit you can think of. Trousers and a shirt. Jeans and a polo shirt. Even track pants and a T-shirt. Two-tone penny loafers are great in the sunny weather, but you could also keep it classic with a pair that's all black – and never forget your socks. Richard leather loafer£65 at Schuh It's a testament to the baseball cap that not even Trump's campaign could kill its hype within the fashionsphere. There's even an ongoing TikTok trend about how much hotter men look while wearing caps (especially backwards, apparently). Just make sure you avoid the Maga slogan at all costs. The best baseball cap in 2025, in my opinion, is one with understated embroidery or applique detailing, an unstructured front section – which usually comes with six panels – and a curved peak. Scrt has a unique offering that's inspired by cult classic pop culture from La Haine to the Streets. Original Pirate Material dad cap£45 at Scrt A silver chain is the perfect finishing touch to an unbuttoned collar – and silver offsets a light summer tan nicely (don't forget your SPF, though). In this era of financial uncertainty, the unfussy, cheaper alternative to gold is rising in popularity. You can get solid sterling silver for a great price, so try to avoid anything made using brass as it will tarnish and leave green traces on your skin. My favourite? Mejuri's barrel chain: each individual link will glint nicely in the sun. Barrel link chain necklaceFrom £68 at Mejuri Although tote bags are nothing new, there aren't many which deliver on good quality and design. There are three main factors to look out for: a substantial fabric, a structured bottom, and a handle that easily goes over your shoulder. A bag with all three is APC's Laure bag – or the Daniela (£115) if you're after a slightly bigger size. Choose right, and you'll be covered for beach trips and park picnics alike. Laure denim tote bag£100 at Mr Porter £100 at Next Still using your bulky, silhouette-damaging wallet? Now that cash is becoming increasingly rare, it's time to switch to a streamlined cardholder. Leather goods expert Aspinal of London is a great place to start. This may look plain at first glance, but the cobalt blue lining is a nice surprise. Or go for classic American cool with Tommy Hilfiger's subtly branded option. Slim credit card holder£70 at Aspinal of London£70 at John Lewis Eton leather card holder£45 at Fenwick £27 at Amazon Lots of guys overlook the power of a good belt. One who doesn't? Patrick Schwarzenegger. At this year's Met Gala, he proved his expertise in the belt department by making an oxblood design the centrepiece of his Balmain look. We're not suggesting a bold red leather strap would work for everyone, but it proves just how much a good belt can do. For more wearability, stick to those made from premium leather with decent buckles – nothing too slight or delicate – and you'll be on the right track. I'd suggest starting with black, which goes with everything. If you're set on brown, though, keep light toffee tones at arm's length and instead go for deep, rich hues like chocolate and mocha. Leather belt£85 at Mr Porter No, really. Since your wrists tend to be more on show while it's warm, it's the best time of year to wear bracelets. An oft-overlooked accessory for men, it's an added touch that says you've made an effort. Avoid anything too chunky and macho (steer clear of dark gunmetal), and err towards simple, delicate chains constructed from precious metals. Gold-plated sterling silver bracelet£95 at Missoma Hear me out: there's nothing that looks more attractive than a guy holding a hand-selected bunch of flowers. Don't believe me? Look at the shots of Jeremy Allen White leaving the Studio City Farmers Market in Los Angeles with a huge bag of blooms, and you'll see what I mean. Even the big brands have taken note: Bottega Veneta created a huge range of knitted flowers that spilled out of models' bags during the label's spring/summer 2025 show. Buy a bunch from a local florist while you're out and about, and you'll have the look nailed down. A stylish towel takes your whole beach experience to the next level. Antipodean brand Baina has a great selection to choose from, spanning chequerboard patterns, collegiate stripes and geometric prints, all of which are spun from organic cotton. Busby pool towel£85 at Baina A summer fashion faux pas for as long as I can remember, the flip-flop is back. Last year, it was the It Girl shoe of the summer, worn by everyone from Zoë Kravitz to Bella Hadid, and there's now a TikTok microtrend of guys wearing them with flowy trousers. We're not talking elevated leather styles – it's the run-of-the-mill rubber Havaiana thong strap that's made a comeback. Zara has even collaborated with the Brazilian label on a collection of four monochrome colourways this summer. Flip-flops£23 at Havaianas£23 at Office Channel Patrick Schwarzenegger in the latest season of The White Lotus with a pair of tailored swim shorts, a more refined alternative to your standard trunks. They're usually cut to a considered fit with elevated details like buttons instead of a drawstring, adjustable sizing and metal hardware. Side-adjuster swim shorts£68 at Reiss £68 at Next If you've ever wanted to try Speedos, this summer's your chance. Guys in the menswear big leagues have switched to barely there swimwear, whether it's Walton Goggins on the cover of Cultured magazine or Theo James's Dolce & Gabbana Light Blue fragrance campaign. Maybe they're following spring/summer 2025 trends set by the likes of Wales Bonner and Martine Rose, or maybe they're just embracing their inner James Bond: either way, it seems there's no better time to feel sexy while you swim. Endurance+ 7cm brief £19.60 at John Lewis£24.50 at Speedo As a self-confessed sunglasses addict, I've tried my fair share of brands over the years, from luxury labels to niche independents and high-street stores. Here's what I know: two of the best online stores are Le Specs and Meller – and the latter almost always has a two-for-one offer available. Just make sure you lean towards classic shapes over anything too trendy such as micro-minis or pronounced ovals. Tom Cruise sets a great example: he was spotted wearing his trademark aviators at this year's Cannes, a silhouette he's been wearing since the first Top Gun in 1986. Kessie sunglasses£40.89 at Lentiamo £49 at Meller Whether you're travelling on a flight, in a car or by train, it's good to have a pair of track pants at the ready for the journey – and Adidas Originals' Firebird joggers are the best on the market. The sheeny tricot fabric and bold triple stripe pulls on the 80s, while the straight leg and ankle zip feel retro yet relevant. They're so good I have them in three colours. Adidas Adicolor Classics Firebird track bottoms£55 at Adidas£55 at Asos A handheld steamer is one of the most useful tools you can buy: it smooths creases in seconds. Philips' 3000 Series folds up so you can easily pack it in a suitcase when you're travelling. 3000 Series STH3000/26 clothes steamer£27.99 at John Lewis£27.99 at Amazon Having clothes covered in fluff or animal hair is never a good look, so make sure you always look sharp by keeping a lint roller in your backpack or tote bag while you're out and about. Opt for reusable ones such as Steamery's lint brush, so you can do last-minute touch-ups without the waste. Pet Plus lint rollers£2.10 for three at Dunelm£7.99 for three at Amazon Steamery reusable lint brush£15 at Selfridges£15 at the Dressing Room In every wardrobe, there's a couple of pieces that could do with a debobble – basically anything that's looking a little worse for wear after the fabric has started to pill. Steamery's electric fabric shaver is super effective and easy to use, and if you think you'll use it regularly, it's worth it. If not, you could try a manual pilling comb such as this one from the White Company, which is a great budget-friendly option. Pilo 2 fabric shaver£55 at John Lewis£55 at Selfridges Manual pilling comb£8 at the White Company£8 at Selfridges Stay with me. Elastic bands are a useful wardrobe tool during summer – especially if you like wearing shirts. They allow you to roll up your sleeves and secure them in place throughout the day. I usually gather the sleeve and hide the band by folding the cuff upwards, but you could also secure the elastic higher up and fold the sleeve over it. Either way, you'll have a turn-up that doesn't need to be constantly readjusted. Rubber bands£2.49 for 100 at Amazon £4.20 for 100 at eBay Whether you're wearing leather shoes or sneakers, make sure they're looking sharp before you leave the house. For leather, you'll want polish, a brush and a microfibre cloth like the kit below, while trainers call for the Lab Co's shoe care kit. It includes a protector, too, so they should stay fresher for longer. Travel shoe shine tin£12 at John Lewis Premium shoe and fabric care kit£26.07 at Amazon Wearing a quality fragrance is an easy way to make a great first impression. It's always a good idea to have one with you to freshen up before you walk into any room, be it work, a date or just dinner with mates. Most brands offer portable versions of their bestselling scents, meaning you don't need to lug around a full bottle. Alternatively, you can buy a portable atomiser that easily extracts from an aftershave you already have on the shelf. Leather perfume oil£34 for 7ml at Malin+Goetz £34 for 9ml at Sephora AsaNana portable atomiser£7.55 at Amazon If you've ever felt self-conscious about blemishes or undereye darkness, a touch of concealer can go a long way. Choose a shade a little lighter than your skin tone, and it will be practically unnoticeable once you blend it in. New to the makeup game? Try a few shades in person with the help of an in-store expert at any of the big department stores, and they'll point you in the right direction. Radiant creamy concealer£21.60 at Look Fantastic£28 at John Lewis Even if you're not heading to the coast this summer, you can still achieve a just-off-the-beach look with a sea salt spray. Spray it evenly through your hair and use your hands to scrunch upwards for a naturally messy look with minimal effort required. Sundaze sea spray£22.40 for 150ml at Sephora£26 for 150ml at Cult Beauty Summer often ends up being a busy social season of late nights and early mornings. So it's no surprise that many of us experience undereye bags and dark circles. Gel patches are the quickest, easiest way to help with any concerns. Keep them in the fridge for best results. Cryo de-puffing eye masks£80 for eight at 111Skin£80 for eight at Look Fantastic If you're not already using a daily SPF on your face, it's time to start. Not only is it good from a health perspective, since it blocks harmful UV rays, but it's also proven to reduce signs of ageing. An Australian study performed over four-and-a-half years found that those who used SPF daily experienced 24% less skin ageing than those who used it on a discretionary basis. The best formulas will be enriched with skin-loving ingredients such as hyaluronic acid and plant oils to impart goodness while they protect. Grooming brand Horace is always a good choice. For more SPFs, see our guide to the best sunscreens for every need Face and body sunscreen SPF50+£22 for 100ml at Horace£22 for 100ml at the Grooming Clinic Peter Bevan is a stylist and fashion journalist covering menswear, womenswear and beauty


Vogue
a day ago
- Entertainment
- Vogue
Louis Vuitton Resort 2026 Menswear Collection
From Met Gala to pet gala: dog lover Pharrell Williams retreated to the countryside for this year's canine-inflected Louis Vuitton menswear resort collection. Although the offer wasn't quite as dense with dog accessories as 2025's equivalent, there were dog graphics; bags shaped after a pointer, a fox, and a beagle; a trunk/dog bed hybrid; more dog collars; doggy-do bag holders; a brass-doored Speedy pet trunk; dog bowls; a quilted leather dog jacket; and a spiffy cap with built-in earholes. While Williams was not on hand to walk through the collection, its footprints nodded to some classic tropes of Anglomania via many dandyish diversions specific to his design direction. His nods to le style anglais included a Prince of Wales check tweed puffer, microcheck tailoring in the house's serendipitously tweedy hues of brown cut in denim or wool and patterned with widely spaced monogram logotypes, a tailored top coat in herringbone, commuter-friendly quilted jackets, and a check collarless jacket. Jackets that distorted the gridded geometry of the house pattern with raindrop circles were true reflections of the LV team's inspirational source territory. There was a riff on the cricket sweater. Foxes and crowns decorated a woven print jacket. Beyond that Williams presented a broad palette of materially elevated casual pieces. Parkas, chore jackets, windbreakers, varsity jackets, and bombers were all humble templates delivered in rich materials, the highlight of which was a cropped fitted trucker-like jacket in olive-dyed shearling. His denim and tailoring was cut in the house boot-cut, the better to accommodate handsome lug-soled boots. Top-to-toe workwear outfits were made in what looked like felted suede peppered with more monogram pattern. This was an appealing and leisurely stroll across the expanding landscape of Williams's menswear design.


Harpers Bazaar Arabia
a day ago
- Lifestyle
- Harpers Bazaar Arabia
Brunello Cucinelli Designs a Summer Wardrobe That Travels
Whether you're hopping islands or heading out for dinner barefoot, this collection ensures that the fit and finish stays effortless at all times Suitcases are being pulled from the top shelf, itineraries are open in every WhatsApp group, and somewhere between Mykonos and Muscat, the wardrobe planning begins. Brunello Cucinelli's High Summer 2025 capsule arrives right on cue with pieces that travel as beautifully as they wear. Inspired by open waters and long, sun-warmed afternoons, the collection the season with unstructured tailoring, breathable fabrics, and textures that shift subtly in the light. Womenswear is kept breezy with fabrics such as cotton organza, striped gauze, and netted knits in earthy tones, softened by metallics and brought to life through papyrus-inspired prints. Tangerine and crab tones inject a sun-kissed liveliness into the otherwise neutral colour scheme. Layered silhouettes, twinsets, and flowing caftans are styled with raffia bags and leather sandals, ready for anywhere the season leads, whether it's a girls' trip to Mallorca or a couples' getaway to the Maldives. For men, the look is guided by the spirit of sailing with crisp linens, marine-ready knits, and outerwear crafted in water-resistant blends of techno-cotton, bonded gabardine, and abaca, a sustainably sourced fibre from the Philippines that has a soft, denim-like finish. The palette, too, is finely tuned using nautical panama and navy paired with bolder notes of cherry and beige. Built for the warmest months and the longest days, this is a collection made for travel. Whether you're staying local or going far, it's bound to deem you journey ready.

Associated Press
4 days ago
- Business
- Associated Press
From Track to Wardrobe: COOFANDY Celebrates 10th Anniversary with Christopher Bell to Redefine 'Dress the Win'
On May 27, 2025, marking its 10th anniversary, global menswear leader COOFANDY announced a landmark collaboration with NASCAR powerhouse Joe Gibbs Racing (JGR) and star driver Christopher Bell. This partnership— COOFANDY 's first foray into motorsports—amplifies the brand's commitment to empowering male confidence and excellence through its revitalized tagline, 'Dress the Journey,' and campaign slogan, 'Dress the Win.' A Union of Speed, Legacy, and Sartorial Mastery Joe Gibbs Racing (JGR), one of NASCAR's most dominant teams with over 400 victories, five Cup Series championships, and four Daytona 500 titles, joins forces with COOFANDY as an official partner. The brand will sponsor Christopher Bell's pivotal race at Martinsville Speedway on October 26 and appoint him as its global ambassador. Joe Gibbs, Founder & Owner of JGR, remarked: 'We look forward to helping COOFANDY celebrate their 10-year anniversary and introducing their brand of clothing to our fans. They have an outfit to help inspire confidence for any occasion and our race team shares a lot in common with COOFANDY, as we both pursue excellence and have a passion for winning.' Christopher Bell stated, 'I'm excited for our partnership with the COOFANDY brand,' driver of the Joe Gibbs Racing No. 20 Toyota. 'Being confident is definitely an important part of being successful on the racetrack and COOFANDY's Dress The Win campaign encourages confidence in men for every one of life's important moments.' Dual Mantras: From Podium to Personal Triumphs COOFANDY 's 10th-anniversary campaign centers on two interconnected pillars: 'Dress the Journey': Celebrating life's milestones, from career ascents to fatherhood, COOFANDY's tailored designs empower men to transition seamlessly through life's roles with timeless elegance. 'Dress the Win': Honoring victories both monumental and mundane, the campaign encourages men to express their ambition through clothing that blends individuality with understated luxury. A Decade of Redefining Menswear Since 2015, COOFANDY has anchored its mission in 'elevating men's most pivotal moments through impeccable craftsmanship.' From boardroom suits to ceremonial tuxedos, the brand merges premium fabrics, three-dimensional tailoring, and accessible sophistication to redefine the modern gentleman's wardrobe. COOFANDY CMO Sidney Sun elaborated: 'I'm very proud to stand here today with JGR. COOFANDY and JGR share the same values — passion, performance, and a drive for excellence. This partnership is more than just fashion meeting racing; it's about inspiring confidence and helping men look and feel their best, every day. Through our long-term collaboration, we will create something truly unique for our customers as we keep pushing forward — with style, speed, and spirit.' Vision for the Future: Accelerating Global Influence This alliance with JGR and Bell marks a pivotal step in COOFANDY's global expansion. By aligning with motorsports' thrilling ethos, the brand aims to resonate with fashion-conscious consumers worldwide while pioneering innovations at the intersection of racing culture and menswear. 'Ten years is a milestone, but our journey has just will continue to empower men to embrace every moment with confidence—whether they're crossing a finish line or redefining personal success.' About COOFANDY Founded in 2015, COOFANDY is a global menswear brand dedicated to crafting timeless, confidence-inspiring apparel for life's defining moments. With a focus on premium materials and tailored elegance, COOFANDY bridges classic sophistication and contemporary style. About Joe Gibbs Racing Joe Gibbs Racing (JGR) is one of the premier organizations in NASCAR with four NASCAR Cup Series teams, four NASCAR Xfinity Series teams, an ARCA Series team, and a driver development program. JGR is based in Huntersville, N.C., and owned by 2020 NASCAR Hall of Fame inductee Joe Gibbs, who also earned his place in the Pro Football Hall of Fame and was named as one of the NFL's top 10 coaches of all-time with a winning career that included three Super Bowl Championships as head coach of the Washington franchise. JGR has competed in NASCAR since 1992, capturing more than 400 wins over that span. No team has more combined wins across the sport's three national series in the history of NASCAR. In addition, JGR has won five Cup Series championships along with four Xfinity Series driver championships and six Xfinity Series owner's championships. The organization also has captured four Daytona 500 titles, considered to be NASCAR's premier event each season. Media Contact Company Name: COOFANDY Contact Person: Charlotte Liu Email: Send Email Country: United States Website:

Yahoo
5 days ago
- Business
- Yahoo
Italian luxury brand Stefano Ricci would take half the hit of 10% U.S. tariffs
MILAN (Reuters) -Stefano Ricci would absorb half of the impact in the case of 10% U.S. duties on European Union imports, its CEO told Reuters, after geopolitical and trade tensions drove revenues at the Italian luxury menswear brand down 3% this year. U.S. President Donald Trump backed away on Sunday from his threat to impose 50% tariffs on imports from the EU next month, restoring a July 9 deadline to allow for talks between Washington and the 27-nation bloc to produce a deal. "I see it as a big poker game ... if there is a 10% increase, we will absorb half, and the other half we'll pass on to the end consumer,", Niccolò Ricci told Reuters on Monday, on the sidelines of the presentation of the 2026 spring summer collection. The family-owned brand, whose suits start at 5,000 euros, posted an increase of roughly 10% in revenues last year, to 233 millions euros. This year it expects revenues to be broadly flat, its CEO said. Ricci said the group was not interested in going public and saw the quality of its products as a defence strategy against the challenge posed by the competition of big luxury groups. "We focus on a super selective distribution and a niche of high-end customers", he added.