
Former NASA engineer and influencer Mark Rober on his visit to India, trying Vada Pav, and love for Bahubali
In a rare, whirlwind visit to India, YouTube's beloved science communicator and former
NASA engineer
Mark Rober
took in the chaos, culture, and curiosity of the country — all with wide-eyed enthusiasm and a backpack full of physics. In his first-ever visit to India, Rober sat down for a candid chat about
jugaad
, Bollywood, and his plans to experience Mumbai in its most unfiltered form.
'To me, India is innovation.'
Mark Rober's perception of India was instantly framed by its dynamic nature — not just the traffic, but the talent. 'India is the most populous country on the planet… They produce more engineers than any other country,' he said. 'And right now I get more views in India than any other country, even more than the United States.'
'The fact that you have a word like jugaad is amazing.'
Rober's admiration goes deeper than numbers — he's fascinated by India's grassroots engineering culture.
He's even running a contest while in the country: ₹50 lakh in prizes for the best examples of jugaad. 'We're doing a contest while we're here because it's like where we have 50 lakhs and in 5 lakhs per person, 10 people total. The best examples of jugaad that people can like come up with and submit. This is like MrBeast meets Mark Rober but for science.
The simplest solution, the simplest engineering solution is always the best one.
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The Indian people sort of capture that. You have a word for it. We don't even have a word for that in the United States. The fact that you have word like jugaad is amazing' he quipped. 'At NASA or Apple, we had millions to solve problems. But sometimes, the best solutions are made with junk lying around the house.'
'I want to ride a Mumbai local train. At rush hour.'
Always the experimenter, Rober has big (and slightly risky) plans for content in India. 'I want to ride a local train at rush hour,' he said, despite being warned it's 'literally dangerous.' He laughed off the caution, determined to capture the intensity of the experience. 'It's better content if it's at rush hour!'
'My palate is not street-food ready… but I will try vada pav.'
While Rober is cautious about Indian street food, he's not shying away from the experience. 'Vada Pav is on the list!' he promised, adding that Indian food ranks in his personal top three cuisines in the U.S.
'Bahubali made me question physics — and my career path.'
When it comes to Bollywood, Mark Rober lights up. 'Bahubali,' he said, without hesitation, when asked about his favorite Indian film. 'There are some scenes… I wish I knew how to harness the laws of physics the way they do.
I could come up with some good inventions!' He admires not just the spectacle but the unique visual language of Indian cinema.
'There's a curiosity in Indian culture — and that's why we click.'
Beyond data and spectacle, Rober believes his deep connection with Indian audiences is rooted in shared values. 'There's a curiosity that seems to permeate Indian culture,' he observed. 'This trip is exploratory — a curiosity-gap-filling trip. And it's just the first step in building something deeper.'
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