ARAMIS GROUP unveils a new unified brand identity across Europe
PRESS RELEASE
Arcueil, May 12th, 2025
Aramis Group unveils a new unified brand identity across Europe
Aramis Group, a pioneer in used car sales in Europe, takes a new step in its development by unifying its brand identity across all its European markets. This new chapter in the Group's image reflects its recent evolution: in just a few years, Aramis Group has grown from a French player into the European leader in the refurbished used car market, operating in six countries. It also illustrates the convergence of its various brands toward a common identity and a unified operational model, aimed at delivering a strong and clear value proposition for all consumers. This new brand identity will be gradually implemented across the Group's various geographies.
A renewed visual identity to embody this transformation
With this new identity, Aramis Group is simplifying and strengthening its message. From now on, all its brands will share the same visual identity and the same promise: to make the purchase of a refurbished used vehicle safe, simple and affordable across Europe.
Beyond strengthening its coherence and visibility in its various markets, this transformation will enable Aramis Group to optimize its marketing investments, pool its resources, and maximize its impact on a European scale.
A strong commitment to sustainability and the environment
Aramis Group also reaffirms its commitment to sustainable mobility. By promoting refurbished used vehicles — including both combustion-engine and electric vehicle — the Group supports the ecological transition while respecting the essential need for mobility for all. It contributes to reducing the carbon footprint of the automotive sector by limiting the production of new models and extending the lifespan of existing vehicles. This approach is fully aligned with a circular economy model, aimed at reducing waste and optimizing resource use.
Discover the video presentation of our new brand platform at the following link:https://www.aramis.group/film-aramis-group-2025/
Nicolas Chartier and Guillaume Paoli, co-founders of Aramis Group, state: " While cars are central to the mobility of Europeans, we are pleased to unveil this new brand identity, a major step to more widely showcase our expertise and the quality of our refurbished vehicles across our six countries. By unifying our image across Europe, we strengthen the recognition of our brands and reaffirm our commitment to simpler, more reliable, and more affordable mobility. We are confident that this transformation will allow us to better highlight our know-how, build consumer trust, and accelerate our development. This evolution is the result of collective work involving the teams at Aramis Group and consumers across the six countries where we operate. We would like to thank all the teams for their dedication and essential contribution to the creation of this new identity."
***
About Aramis Group – www.aramis.group
Aramis Group is the European leader for B2C online used car sales and operates in six countries. A fast-growing group, an e-commerce expert and a vehicle refurbishing pioneer, Aramis Group commits each day for more sustainable mobility with an offering that is part of the circular economy. Founded in 2001, it has been revolutionizing its market for over 20 years, focused on ensuring the satisfaction of its customers and capitalizing on digital technology and employee engagement to create value for all its stakeholders. With annual revenues of more than €2 billion, Aramis Group sells more than 110,000 vehicles B2C and welcomes close to 70 million visitors across all its digital platforms each year. The Group employs more than 2,400 people and has eight industrial-scale refurbishing centers throughout Europe. Aramis Group is listed on Euronext Paris Compartment B (Ticker: ARAMI – ISIN: FR0014003U94).
Investors Contact Press Contactinvestor@aramis.group BrunswickHugues BoëtonTristan Roquet Montegon
aramisgroup@brunswickgroup.com+33 (0)6 79 99 27 15
Attachments
Press release - ARAMIS GROUP - New brand platform
2025_Aramis Group brands
2025_Aramis Group logo
2025_Corporate website
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Business Wire
10 minutes ago
- Business Wire
Candlewood Partners Advises Mynaric AG on its Restructuring
DELRAY BEACH, Fla.--(BUSINESS WIRE)-- Candlewood Partners ("Candlewood"), a middle market investment bank, is pleased to announce the successful restructuring of all existing secured debt issued by Mynaric AG ("Mynaric") together with arranging a new financing to strengthen the company's balance sheet and support the company as it further scales production. Mynaric is a US- and European- integrated designer and manufacturer of mission critical laser communications systems for command and communication applications across space, airborne, and terrestrial operations. The company supports some of the US Government's most high-profile programs, such as the SDA's Proliferated Warfighter Space Architecture satellite constellation and serves as a strategic supplier to leading commercial Aerospace & Defense customers. Candlewood Partners acted as the financial advisor and investment banker to assist the company in reaching a restructuring deal with the holders of its $105.5M note, as well as raising an incremental €50 million in funding to support the operations of the business going forward. On May 28, 2025, the restructuring plan proposed by the company in accordance with the German Corporate Stabilization and Restructuring Act ('StaRUG') was confirmed by the restructuring court, and became legally effective June 25, 2025. The transaction results in the following for Mynaric: Cancellation of all outstanding equity interests and delisting on both the Frankfurt Stock Exchange and NASDAQ Cancellation of the full $105.5 million secured note, plus accrued interest and exit fees, in exchange for 100% of the company's common share ownership An injection of €50 million in new funding by the former noteholders This transaction underscores Candlewood's strength in restructuring advisory and cross-border advisory services and continued success advising clients in the aerospace & defense sector. ABOUT MYNARIC AG Mynaric is leading the industrial revolution of laser communications by producing optical communications terminals for air, space and mobile applications. Laser communication networks provide connectivity from the sky, allowing for ultra-high data rates and secure, long-distance data transmission between moving objects for wireless terrestrial, mobility, airborne- and space-based applications. The company is headquartered in Munich, Germany, with additional locations in Los Angeles, California, and Washington, D.C. ABOUT CANDLEWOOD PARTNERS Candlewood Partners is a Cleveland, New York, and South Florida-based boutique investment bank and advisory firm. Our focus is middle market capital raising, restructuring advisory, lender services, and M&A execution. Since 2001, Candlewood has supported the needs of private companies, small cap public companies, private equity and independent sponsors, and private credit lenders. We leverage decades of experience to maximize value for our clients, successfully navigating complex engagements across diverse industries and markets worldwide.
Yahoo
32 minutes ago
- Yahoo
Pound highest since January 2022 against dollar as Trump eyes Fed chair successor
The pound climbed to its highest level against the dollar in more than three years on Thursday morning, buoyed by fresh speculation over the future leadership of the US Federal Reserve. Sterling rose 0.5% to $1.3725, its strongest level since January 2022, after a report in the Wall Street Journal indicated that Donald Trump is weighing an early announcement on who would replace Jerome Powell as Fed chair. The dollar weakened broadly on the news, with the US Dollar Index ( which tracks the greenback against a basket of six major currencies down 0.5% in morning trading. Trump has grown increasingly exasperated with Powell over the Fed's reluctance to cut interest rates. While Powell's term is not due to expire until May next year, an early announcement could shift attention to the monetary stance of his potential successor. Read more: The top-rated European defence stocks as countries vow to boost spending Announcing Powell's replacement early would put the focus on where the next Fed chief thought interest rates should be set. The pound has now gained 8.7% against the dollar so far this year, lifted by both a softer US currency and fading recession fears in the UK. In other currency moves, the pound was higher against the euro, up 0.2% to €1.1732 at the time of writing. Oil prices inched higher in early European trade, building on gains from the previous session as a sharper-than-expected drop in US crude inventories suggested resilient demand. However, traders remained cautious amid uncertainty over a fragile ceasefire between Iran and Israel. Brent crude rose 0.4% to $66.67 a barrel, while West Texas Intermediate gained 0.3% to $65.16 in early trading. 'Some buyers are favouring solid demand indicated by falling inventories in US weekly statistics,' said Yuki Takashima, an economist at Nomura Securities. 'But investors remain nervous, seeking clarity on the status of the Iran-Israel ceasefire,' he added, noting that attention was now shifting toward future Opec+ production decisions. Takashima said he expected WTI prices to stabilise within the $60–$65 range, returning to levels seen before the recent geopolitical flare-up. According to Reuters, analysts at ANZ said that with tensions between Iran and Israel easing, the market had refocused on underlying fundamentals. They pointed to data showing a fifth consecutive weekly decline in US crude inventories as evidence of firm demand. Gold prices rose modestly on Thursday morning, lifted by safe-haven buying as investors weighed rising political uncertainty in the US and a softening dollar. In early European trading, gold futures climbed 0.5% to $3,358.90 an ounce, while spot gold edged 0.5% higher to $3,346.52 per ounce. The gains came amid growing speculation that president Trump could move to replace Federal Reserve chair Jerome Powell as early as September or October, months ahead of the official end of Powell's term next May. Bullion has surged more than 25% since the start of 2025, driven by persistent central bank buying and expectations of looser monetary policy globally. But momentum has waned in recent months as markets await further macroeconomic direction. Stocks: Create your watchlist and portfolio 'Gold is just basically treading water for the moment until we get a read on the next batch of US macro data, including GDP and core PCE,' Tim Waterer, chief market Analyst at KCM Trade, said. Investors are eyeing the release of US GDP figures later on Thursday, with inflation data, including the Federal Reserve's preferred core personal consumption expenditures index, due on Friday. Despite this week's gains, gold remains around $160 below its all-time high, with traders cautious about chasing prices higher without a catalyst. In equities, the UK's FTSE 100 (^FTSE) was just above the flatline at the time of writing, trading at 8,722 points. For more details, follow our live blog coverage in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
36 minutes ago
- Yahoo
Danone buys Belgian biotics firm The Akkermansia Company
Danone has acquired The Akkermansia Company, a Belgian firm specialising in biotics, for an undisclosed sum. In a statement, the owner of yogurt brand Activia said 'expanding deeper into gut health is a key facet" of its corporate growth plans. Founded as a spin-off from UCLouvain in Belgium and Wageningen University in the Netherlands, The Akkermansia Company discovered and developed the biotic strain Akkermansia muciniphila MucT in 2004. Danone said the strain has been clinically demonstrated to reinforce the gut barrier, reduce inflammation and address metabolic disorders such as obesity, diabetes and cardiovascular disease. The French food and drinks giant declined to expand on the reasons for the acquisition when approached by Just Food. In a separate statement, The Akkermansia Company said it holds 'broad patents' for the use of the Akkermansia species, including its pasteurised form, MucT, 'which is its most bio-efficacious form'. CEO Michael Oredsson said the deal offers the company 'the resources to accelerate global growth of the pasteurised Akkermansia muciniphila MucT strain and develop our brands faster'. Since its market debut in Belgium in 2021, The Akkermansia Company has expanded sales of Akkermansia muciniphila MucT into Europe, North America, and Asia. Among the elements of the group's business is supplement products. According to the company's website, it sells a postbiotic supplement for $69.95 that "promotes weight management" and "supports a healthy gut". Gut health is a component of Danone's Essential Dairy & Plant-Based (EDP) portfolio, which also includes plant-based milk alternatives brands like International Delight and Silk. In Danone's 2024 annual report, released earlier this week, CEO Antoine de Saint-Affrique said the group has started building the 'Danone of tomorrow', as part of the Renew strategy drawn up in 2022 to drive profitable growth. The plan, Saint-Affrique said, includes 'gradually pivoting the way we address our categories: including high protein and gut health' and 'further expanding our geographic footprint'. In 2024, 49.2% of Danone's net sales, amounting to €13.36bn ($15.64bn) of the €27.37bn total, came from EDP products. The French group in its annual report said it will 'continue to invest in research and contribute to the scientific field to demonstrate how nutrition can impact health from early life to aging, with a key focus on gut health'. The acquisition of The Akkermansia Company follows Danone's attempts to acquire all shares in Lifeway Foods, where it holds a 23% stake since 1999. Lifeway Foods, based in the US, produces probiotic-rich products also emphasising gut health. It has so far turned down to Danone's offers to acquire the rest of the business, arguing the bids under-value the company. "Danone buys Belgian biotics firm The Akkermansia Company " was originally created and published by Just Food, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
