Most people see Father's Day as a commercial event, but like celebrating it anyway
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Most people consider Father's Day as a commercial invention, but despite this huge numbers still take the opportunity to honour their dads.
And 'Have you asked your mother?' has emerged as the favourite Irish dad saying.
Father's Day is always celebrated on the third Sunday of June – tomorrow.
About €57m is expected to be spent by children on their dads tomorrow, according to research carried out by market research company iReach.
One in two adults told researchers they will celebrate Father's Day and do something special for their dads. Of those who celebrate Father's Day, the majority plan to give their dads presents.
A minority said they might even receive a present from their dad, while nearly half of those who buy presents will get a Father's Day card.
One in four sons or daughters will take their dad out for dinner.
Researchers found 53pc of adults think Father's Day is a commercial invention, but feel it is still good to celebrate it.
Only 15pc of respondents think the day is overly commercial and should not be celebrated.
Large numbers of respondents said their favourite Irish father saying is: 'Have you asked your mother?' Other favourites recounted by sons and daughters included: 'Were you born in a barn?'
Another popular dad saying is: 'As long as you're living under my roof....'
More than half of adults questioned think fathers should be more honoured by society in general.
A large number think fathers should be more celebrated by the media in Ireland.
More than half of adults think fathers should be more supported, but only when there is gender equality for parents in Ireland, according to the survey of a nationally representative sample of 1,000 people.
Restaurants, wine shops and sock retailers all heavily promote Father's Day.
Among the most common gifts people expect to buy for Father's Day are alcohol, food and a meal out.
To avoid excessive expense, finance experts have advised sons and daughters to club together with their other siblings or mothers to buy one meaningful gift.
With a day out being the gift that fathers most commonly want, consider looking out for offers on experience days, local attractions or events
They said a homemade meal, baked goods or a hand-crafted gift can be more thoughtful – and more affordable – than store-bought options.
Sons and daughters have also been advised to look for discounts on 'experiences'.
With a day out being the gift that fathers most commonly want, consider looking out for offers on experience days, local attractions or events.
The idea of having a Father's Day is understood to have begun in America, but it has since become a tradition in Ireland and the UK.
Father's Day, as we know it, originated in the US in 1910. Over time, the tradition spread, and by 1972 it was officially recognised in the US. Ireland and the UK followed suit, adopting the same date.
The idea was successfully prompted in 1909 by a daughter who, along with her five brothers, was raised by her widower American Civil War veteran, according to The Economic Times.
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