
‘Pawternity' leave, unlimited ice cream, and more: 5 offbeat company benefits
Employees are in a burnout crisis. A 2023 Mercer report found that 82% of workers were at risk of burnout. Overworked employees say they need time off, work-life balance, and flexibility. But the same report noted only 32% of leaders thought reducing employee burnout was important.
Still, some companies are getting wildly innovative with their well-being perks. Last week, Deloitte made headlines for a new approach: offering its staffers $1,000 to purchase Legos and puzzles. While some employees might argue they'd prefer time off, or a raise, Deloitte isn't the only company to try a quirky new approach to improving employee well-being.
Here are five offbeat benefits companies are offering.
1. Pawternity leave
Bringing home a new human is a whirlwind of joy, excitement, and pure exhaustion, and companies are well-versed in granting leave (paid and unpaid) to employees who have had a baby. On the other hand, providing time off for bringing home a new pet is pretty atypical. Still, some companies, who clearly value pets, have offered time off for adopting a new fur baby.
New York-based data company mParticle offers PTO to employees who adopt a rescue dog. It also allows employees to bring their pups to work. Likewise, Minneapolis marketing firm Collective Measures allows pet owners to work from home for the first week after bringing home a new cat or dog.
While pawternity leave might be new, many companies have become more pet-friendly, including Amazon. The company's Seattle headquarters allows dogs and caters to pups with an entire floor designed for them. The workplace also built a dog park (open to the public) on company grounds.
2. All-expenses-paid vacations
Burned-out employees say they could use more time off. How about having a vacation paid in full by your company? If you work for Airbnb, this desirable benefit can be yours. The vacation rental platform helps staff take vacations by giving them travel stipends. And those stipends aren't piddly either. Airbnb employees receive $2,000 per year ($500 per quarter) to spend on travel bookings.
'Our benefits are centered around our Live and Work Anywhere policy, prioritizing flexibility to meet individual needs,' Airbnb's career page reads. 'Employees receive quarterly travel credits, an annual educational stipend, and a quarterly Live and Work Anywhere allowance, empowering them to enhance their lives professionally and personally as desired.' BambooHR, a human resources company, offers the same perk with its 'Paid Paid Vacation' policy. Employees receive $2,000 that can be used to pay for hotels and airfare.
3. Home-cleaning services
Keeping your home clean takes time and energy. And if you spend a lot of time at the office (or on work-related tasks), housecleaning can easily fall by the wayside. But California-based staffing company Akraya offers a perk designed to help keep employees' homes spotless, and the stress at bay. Akraya offers professional housecleaning services to all employees—and not just once in a while.
'Every two weeks we have a cleaning service that goes to our employees' homes. . . . I don't know of any other company that has [that benefit],' cofounder and CEO Amar Panchal told Staffing Industry Analysts. Panchal got the idea after talking with an employee who was tired from spending the weekend keeping up with housework.
4. Snow(boarding) days
Many of us enjoyed snow days as school-age children. But most companies don't provide time off when the white stuff comes down. Burlington, Vermont-based Burton isn't most companies. The snowboard maker offers 'snow days' for its employees—with one rule: They have to hit the slopes.
Per Entrepreneur, whenever there's a big storm, Burton's offices close and employees are encouraged to get out and snowboard, which is, after all, what the brand is all about. In addition to snow days, employees get majorly discounted lift tickets, season passes, demo gear, and more.
5. Unlimited ice cream
Ben & Jerry's, the Vermont-based ice cream company known for its lovable flavors and outspoken founders, is a pretty sweet place to work. Not only is the atmosphere casual, dog-friendly, and seemingly full of joy, it also offers employees virtually unlimited ice cream. Employees say they're allowed to take home three pints each and every day, though when new flavors roll in, they have to hustle.
'Even though we get three pints a day as a sweet work perk, it's always a mad rush to the freezers when a new flavor comes in,' the company website reads. 'And camping out overnight to be first in line is, well, frowned upon.' With all the ice cream offerings, it's no wonder Ben & Jerry's was ranked Vermont's Most Coveted Employer this year.
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