GetYourGuide Elevates Experiences with New Tools, Previews Shows & Events
The #1 experience app releases suite of features to help experience operators "step into the spotlight" with a global audience
, April 28, 2025 /CNW/ -- GetYourGuide, a leading marketplace for discovering and booking unforgettable travel experiences, is introducing a comprehensive suite of new tools and capabilities, like AI Content Insights and Seat Selection, designed to help experience operators unlock new growth, reach new audiences, and stand out. These experience operators, which include iconic attractions and passionate solo entrepreneurs, now include organizers of live events that cater to travelers who want to engage with a destination's cultural offerings.
This product release, which marks the beginning of GetYourGuide's business expansion to offer Shows & Events, benefits customers who can now choose seats directly in the app for select venues. Shows & Events, or Live Events, represent a multi-billion dollar market opportunity. Recent research demonstrates that 25% of travelers will attend an event while on vacation, with the event itself being the driver. 1 Currently in an early preview, the feature is initially available with MGM Resorts' shows in Las Vegas including Cirque du Soleil, enhancing the convenience for travelers to book local entertainment via GetYourGuide.
Under the theme "Step into the Spotlight," GetYourGuide's release comes as experiences are taking center stage against the backdrop of the broader travel industry. The total experience category is projected to surpass $1.8 trillion 2 by the end of the year. Additionally, experiences and the trend towards online booking remain among the fastest-growing segments within global travel. Growth in experiences is still expected, despite economic and political shifts continuing to impact financial markets. For example, according to a new study by MMGY, 3 US travelers appear resilient with 83% still intending to travel this year, though they may make trade-offs around duration and destination.
"Today's enhancements are all about giving our operators the tools they need to really shine. With technology on their side, they get more control and insights, helping them create unique, high-quality offerings that stand out in a competitive market," says Tao Tao, COO & Co-Founder at GetYourGuide. "On top of that, in today's digital world, shared live experiences are more valuable than ever. With Shows & Events, we're excited to build a more cross-category experience marketplace that provides a top-tier booking flow and opens new doors for customers and partners alike."
"Our upgrades to Review Management and Provider Rating aren't just about collecting feedback — they're about making it actionable," says Amber Cartwright, Vice President of User Experience. " Research shows that reviews are the new word-of-mouth, with 91% of travelers trusting them as much as personal recommendations. These features reflect our commitment to creating a platform where travelers can book with confidence and operators can continuously improve based on authentic customer insights."
At a glance, highlights of the Unlocked Spring Release 2025 include:
Shows & Events: Starting with MGM Resorts' shows in Las Vegas including Cirque du Soleil, customers will soon be able to select specific seats directly through the app in select destinations. This new feature creates additional opportunities for existing experience operators while opening the GetYourGuide platform to event providers looking to expand their digital reach to new audiences.
AI Content Insights: This new AI-powered feature now automatically identifies inconsistencies within listings, from conflicting meeting points to missing inclusions, delivering actionable recommendations that help operators enhance content accuracy. These improvements streamline the listing process and significantly boost traveler confidence and trust in the booking experience.
Review Management & Provider Rating: AI-powered summaries scan hundreds of reviews, instantly revealing patterns that would typically require hours of manual analysis. Powerful insights enable operators to refine and differentiate their offerings based on real customer feedback. The new Provider Rating feature allows new activities to immediately benefit from the established reputation of existing offerings from the same provider, building credibility from day one.
Advanced Cutoffs: With this new tool, experience operators now wield unprecedented control over their booking windows. The zero-minute cutoff capability allows last-second reservations until an experience begins, capturing spontaneous travelers and potentially driving booking increases of several percentage points.
Pickup Planner: All from one central dashboard, this new tool enables operators to generate professional driver itineraries with a single click—transforming complex logistics into a competitive advantage. In addition, operators can leverage sophisticated, easy to use technology to instantly identify pickups requiring immediate attention, implement real-time updates with automatic customer notifications, organize bookings geographically with detailed participant information.
About GetYourGuide
GetYourGuide is a global online marketplace to discover and book experiences worth traveling for. Travelers can use GetYourGuide to find things to do in more than 12,000 cities, including tours from local experts, exclusive access to must-see attractions, as well as immersive bucket-list experiences through its Originals by GetYourGuide offering. Since being founded, the GetYourGuide platform has sold more than 200 million tickets from 35,000 supply partners who leverage GetYourGuide's easy-to-use platform to grow their businesses. For more information, follow GetYourGuide on LinkedIn, Instagram and TikTok and visit getyourguide.com.
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If the Maximum Purchase Condition is not satisfied with respect to each series of Notes, for (i) a series of Notes (the "First Non-Covered Notes") for which the Maximum Purchase Amount is less than the sum of * the Aggregate Purchase Amount for all validly tendered First Non-Covered Notes and (y) the Aggregate Purchase Amount for all validly tendered Notes of all series having a higher Acceptance Priority Level than the First Non-Covered Notes, and (ii) all series of Notes with an Acceptance Priority Level lower than the First Non-Covered Notes (together with the First Non-Covered Notes, the "Non-Covered Notes"), the Company may, at any time on or prior to the Expiration Date: terminate an Offer with respect to one or more series of Non-Covered Notes for which the Maximum Purchase Condition has not been satisfied, and promptly return all validly tendered Notes of such series, and any other series of Non-Covered Notes, to the respective tendering Holders; or waive the Maximum Purchase Condition with respect to one or more series of Non-Covered Notes and accept all Notes of such series, and of any series of Notes having a higher Acceptance Priority Level, validly tendered; or if there is any series of Non-Covered Notes with a lower Acceptance Priority Level than the First Non-Covered Notes for which: the Aggregate Purchase Amount necessary to purchase all validly tendered Notes of such series, plus the Aggregate Purchase Amount necessary to purchase all validly tendered Notes of all series having a higher Acceptance Priority Level than such series of Notes, other than any series of Non-Covered Notes that has or have not also been accepted as contemplated by this clause (3), is equal to, or less than, the Maximum Purchase Amount, accept all validly tendered Notes of all such series having a lower Acceptance Priority Level, until there is no series of Notes with a higher or lower Acceptance Priority Level to be considered for purchase for which the conditions set forth above are met. It is possible that a series of Notes with a particular Acceptance Priority Level will fail to meet the conditions set forth above and therefore will not be accepted for purchase even if a series with a higher or lower Acceptance Priority Level is accepted for purchase. For purposes of determining whether the Maximum Purchase Condition is satisfied, the Company will assume that all Notes tendered pursuant to the Guaranteed Delivery Procedures will be duly delivered at or prior to the Guaranteed Delivery Date and the Company will not subsequently adjust the acceptance of the Notes in accordance with the Acceptance Priority Levels if any such Notes are not so delivered. The Company reserves the right, subject to applicable law, to waive the Maximum Purchase Condition with respect to any Offer. The Offers are subject to the satisfaction of these and certain other conditions as described in the Offer to Purchase. The Company reserves the right, subject to applicable law, to waive any and all conditions to any Offer. If any of the conditions is not satisfied, the Company is not obligated to accept for payment, purchase or pay for, and may delay the acceptance for payment of, any tendered notes, in each event subject to applicable laws, and may terminate or alter any or all of the Offers. The Offers are not conditioned on the tender of any aggregate minimum principal amount of Notes of any series (subject to minimum denomination requirements as set forth in the Offer to Purchase). The Company has retained J.P. Morgan Securities LLC, RBC Capital Markets, LLC and Wells Fargo Securities, LLC to act as lead dealer managers (the "Dealer Managers") for the Offers. Questions regarding the terms and conditions for the Offers should be directed to J.P. Morgan Securities LLC at +1 (866) 834-4666 (toll-free) or +1 (212) 834-3046 (collect), RBC Capital Markets, LLC at +1 (877) 381-2099 (toll-free) or +1 (212) 618-7843 (collect) or Wells Fargo Securities, LLC at +1 (866) 309-6316 (toll-free) or +1 (704) 410-4235 (collect). Global Bondholder Services Corporation is acting as the Information and Tender Agent for the Offers. Questions or requests for assistance related to the Offers or for additional copies of the Offer to Purchase may be directed to Global Bondholder Services Corporation in New York by telephone at +1 (212) 430-3774 (for banks and brokers only) or +1 (855) 654-2015 (for all others toll-free), or by email at [email protected]. You may also contact your broker, dealer, commercial bank, trust company or other nominee for assistance concerning the Offers. The Tender Offer Documents can be accessed at the following link: If the Company terminates any Offer with respect to one or more series of Notes, it will give prompt notice to the Information and Tender Agent, and all Notes tendered pursuant to such terminated Offer will be returned promptly to the tendering Holders thereof. With effect from such termination, any Notes blocked in DTC will be released. Holders are advised to check with any bank, securities broker or other intermediary through which they hold Notes as to when such intermediary would need to receive instructions from a beneficial owner in order for that Holder to be able to participate in, or withdraw their instruction to participate in the Offers before the deadlines specified herein and in the Offer to Purchase. The deadlines set by any such intermediary and DTC for the submission and withdrawal of tender instructions will also be earlier than the relevant deadlines specified herein and in the Offer to Purchase. This news release is for informational purposes only. This news release is not an offer to purchase or a solicitation of an offer to sell any Notes or any other securities, and is not an offer to sell or the solicitation of an offer to buy any securities, of the Company or any of its subsidiaries. The Offers are being made solely pursuant to the Offer to Purchase. The Offers are not being made to Holders of Notes in any jurisdiction in which the making or acceptance thereof would not be in compliance with the securities, "blue sky" or other laws of such jurisdiction. In any jurisdiction in which the securities or "blue sky" laws require the Offers to be made by a licensed broker or dealer, the Offers will be deemed to have been made on behalf of the Company by the Dealer Managers or one or more registered brokers or dealers that are licensed under the laws of such jurisdiction. No action has been or will be taken in any jurisdiction that would permit the possession, circulation or distribution of either this news release, the Offer to Purchase or any material relating to us or the Notes in any jurisdiction where action for that purpose is required. Accordingly, neither this news release, the Offer to Purchase nor any other offering material or advertisements in connection with the Offers may be distributed or published, in or from any such country or jurisdiction, except in compliance with any applicable rules or regulations of any such country or jurisdiction. Forward-looking Statements This news release contains statements about future events, including statements regarding the terms and timing for completion of the Offers, including the acceptance for purchase of any Notes validly tendered and the expected Expiration Date and Settlement Date thereof; and the satisfaction or waiver of certain conditions of the Offers. By their nature, forward-looking statements require us to make assumptions and predictions and are subject to inherent risks and uncertainties including risks associated with capital and debt markets. There is significant risk that the forward-looking statements will not prove to be accurate. Forward-looking statements are provided herein for the purpose of giving information about the proposed Offers. Readers are cautioned that such information may not be appropriate for other purposes. The Company's obligation to complete an Offer with respect to a particular series of Notes validly tendered is conditioned on the satisfaction of conditions described in the Offer to Purchase, including the Maximum Purchase Condition and the Financing Condition. Accordingly, there can be no assurance that repurchases of Notes under the Offers will occur at all or at the expected time indicated in this news release. Readers are cautioned not to place undue reliance on forward-looking statements as a number of factors could cause actual future performance and events to differ materially from those described in the forward-looking statements. Accordingly, this news release is subject to the disclaimer and the qualifications and risk factors as set out in our 2024 annual management's discussion and analysis and in our first quarter 2025 management's discussion and analysis and in other TELUS public disclosure documents and filings with securities commissions in Canada (on SEDAR+ at and in the United States (on EDGAR at The forward-looking statements contained in this news release describe our expectations at the date of this news release and, accordingly, are subject to change after such date. Except as required by law or the Tender Offer Documents, TELUS disclaims any intention or obligation to update or revise forward-looking statements. About TELUS TELUS (TSX: T, NYSE: TU) is a world-leading communications technology company operating in more than 45 countries and generating over C$20 billion in annual revenue with more than 20 million customer connections through our advanced suite of broadband services for consumers, businesses and the public sector. We are committed to leveraging our technology to enable remarkable human outcomes. TELUS is passionate about putting our customers and communities first, leading the way globally in client service excellence and social capitalism. Our TELUS Health business is enhancing more than 150 million lives across 200 countries and territories through innovative preventive medicine and well-being technologies. Our TELUS Agriculture & Consumer Goods business utilizes digital technologies and data insights to optimize the connection between producers and consumers. Guided by our enduring 'give where we live' philosophy, TELUS, our team members and retirees have contributed C$1.8 billion in cash, in-kind contributions, time and programs including 2.4 million days of service since 2000, earning us the distinction of the world's most giving company. For more information, visit or follow @TELUSNews on X and @Darren_Entwistle on Instagram. Investor Relations Robert Mitchell [email protected] Media Relations Steve Beisswanger [email protected]
