FIFA targets $1 billion revenue from Women's World Cup
FIFA is targeting $US1 billion in revenue from the Women's World Cup, the global soccer governing body's president Gianni Infantino said at the Saudi Arabia-US Investment Forum 2025 in Riyadh.
The 2023 Women's World Cup, hosted by Australia and New Zealand, broke even after generating more than $US570 million ($A878 million) in revenue.
"Women's football and women in football are crucially important ...," said Infantino.
"It's growing as well, and exponentially, and we are targeting that as well to have $US1 billion ($A1.6 billion) revenue just with the Women's World Cup to reinvest in the women's game."
The next women's World Cup in 2027 will be hosted by Brazil, making it the first edition to be held in South America. The United States are poised to be named host of the 2031 edition, which will be expanded to 48 teams from 32.
Infantino also said there was massive potential for football to generate more revenue outside Europe.
"If the rest of the world, in particular Saudi Arabia or the United States of America, would do just 20 per cent of what Europe does in soccer, we (could reach an amount of over) half a trillion (dollars) or more of GDP impact (with our sport)," he added.
"Saudi Arabia, by the way, is doing exceptionally good, as well, by creating a women's league, a women's national team. Women's football is really the only team sport for women that has such a huge audience and impact as well."
FIFA is targeting $US1 billion in revenue from the Women's World Cup, the global soccer governing body's president Gianni Infantino said at the Saudi Arabia-US Investment Forum 2025 in Riyadh.
The 2023 Women's World Cup, hosted by Australia and New Zealand, broke even after generating more than $US570 million ($A878 million) in revenue.
"Women's football and women in football are crucially important ...," said Infantino.
"It's growing as well, and exponentially, and we are targeting that as well to have $US1 billion ($A1.6 billion) revenue just with the Women's World Cup to reinvest in the women's game."
The next women's World Cup in 2027 will be hosted by Brazil, making it the first edition to be held in South America. The United States are poised to be named host of the 2031 edition, which will be expanded to 48 teams from 32.
Infantino also said there was massive potential for football to generate more revenue outside Europe.
"If the rest of the world, in particular Saudi Arabia or the United States of America, would do just 20 per cent of what Europe does in soccer, we (could reach an amount of over) half a trillion (dollars) or more of GDP impact (with our sport)," he added.
"Saudi Arabia, by the way, is doing exceptionally good, as well, by creating a women's league, a women's national team. Women's football is really the only team sport for women that has such a huge audience and impact as well."
FIFA is targeting $US1 billion in revenue from the Women's World Cup, the global soccer governing body's president Gianni Infantino said at the Saudi Arabia-US Investment Forum 2025 in Riyadh.
The 2023 Women's World Cup, hosted by Australia and New Zealand, broke even after generating more than $US570 million ($A878 million) in revenue.
"Women's football and women in football are crucially important ...," said Infantino.
"It's growing as well, and exponentially, and we are targeting that as well to have $US1 billion ($A1.6 billion) revenue just with the Women's World Cup to reinvest in the women's game."
The next women's World Cup in 2027 will be hosted by Brazil, making it the first edition to be held in South America. The United States are poised to be named host of the 2031 edition, which will be expanded to 48 teams from 32.
Infantino also said there was massive potential for football to generate more revenue outside Europe.
"If the rest of the world, in particular Saudi Arabia or the United States of America, would do just 20 per cent of what Europe does in soccer, we (could reach an amount of over) half a trillion (dollars) or more of GDP impact (with our sport)," he added.
"Saudi Arabia, by the way, is doing exceptionally good, as well, by creating a women's league, a women's national team. Women's football is really the only team sport for women that has such a huge audience and impact as well."
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