Al-Futtaim Lexus unveils the groundbreaking 2025 LX Series
RELATED TOPICS
AUTOMOTIVE
RELATED COMPANIES
Majid Al Fut hld Al-Futtaim Autom Lexus AE Lexus RC LC LinkedIn
Lexus raises the bar once again with the flagship 2025 LX Series, now seamlessly blending electrification with legendary capability
Introducing Lexus' first-ever electrified LX, featuring a rugged 3.5L twin-turbo 1MHEV [one motor hybrid] V6 for unmatched power and efficiency
A bold new hybrid system engineered to conquer tough terrain with confidence
2025 LX Series also introduces the all-new OVERTRAIL edition, designed for off-road enthusiasts seeking ultimate adventure
Lexus Safety System+ 3.0 now standard, setting a new benchmark in safety and innovation.
With cutting-edge technology and unparalleled craftsmanship, the 2025 LX Series is not just a SUV – it's a statement
Dubai, UAE – Al-Futtaim Lexus, a pioneer in automotive excellence since 1989, has announced the launch of the much-anticipated 2025 LX Series – the pinnacle of luxury SUV engineering that seamlessly blends performance, sustainability, and sophistication. In 2025, the first-ever LX 700h takes flagship luxury to even greater heights with its electrified powertrain, and the addition of a new LX 600 Overtrail grade designed for superior luxury off-road performance.
Commenting on the launch of the all-new 2025 LX Series, Jacques Brent, Managing Director of Al-Futtaim Lexus, said: 'Ever since it was first launched in 1996, the Lexus LX has redefined luxury in the full-size SUV segment, offering advanced technologies alongside unparalleled refinement. With each new generation, LX raised the benchmark, setting new standards for luxury, innovation and capability. Available to order now, the 2025 LX Series stands apart as a class-defining SUV that continues Lexus's commitment to refined comfort, combining breakthrough technological innovation with luxurious interior elements that exceed customer expectations. For 2025, Al-Futtaim Lexus has further enhanced its strong foundation with the launch of the first-ever electrified LX. Created without compromise and meticulous attention to detail, the Lexus LX 700h is a vehicle that we are extremely excited to share with our customers in the UAE.'
The LX 700h is Lexus' latest hybrid offering, now the entire Lexus SUV lineup is electrified with Hybrid technology. Lexus continues to meet the diverse needs of customers and cater to any lifestyle through its electrification efforts. Whether navigating off-road obstacles or embarking on urban adventures, the LX is equipped with impressive performance, thoughtful design, and human-centred technology.
With the LX 700h, Lexus has developed a new parallel hybrid system that prioritizes preserving the 'reliability,' 'durability,' and 'off-road performance' that the LX series has cultivated over generations, even amidst the shift to electrification. The parallel hybrid system integrates a motor generator (MG) with a clutch positioned between the 3.5L V6 twin-turbo engine and a 10-speed automatic transmission.
This configuration maintains key features like full-time 4WD, a Lo-range transfer case, and a torque converter-equipped automatic transmission, ensuring that the combined high output and torque from both the engine and motor are effectively transmitted to the road. Engine torque is assisted by motor torque during off-road driving to contribute to an enhancement in system torque responsiveness.
By utilizing e-motor torque to achieve the signature Lexus driving experience, annual CO2 emissions will be significantly reduced (22% reduction), further improving environmental performance.
Boasting a Nickel-Metal Hydride (NiMH) battery pack and electric motor along with a powerful twin-turbocharged 3.5l V6 engine, this system delivers effortless acceleration and seamless response both on- and off-road. Paired with a 10-speed Direct Shift Automatic Transmission, delivering an impressive 457 HP and 790 NM of torque, this is the most powerful LX ever from Lexus. A generous 98-litre fuel tank provides the optimum driving range.
Lexus Overtrail Project
At the 2023 Tokyo Outdoor Show, Lexus introduced the Overtrail Project, an innovative initiative designed to inspire adventurous customers through refined outdoor experiences. The project expands Lexus's commitment to exploration beyond traditional automotive boundaries.
The LX Overtrail grade embodies this vision with a robust design tailored for outdoor enthusiasts. Featuring a distinctive matte black grille, black door handles, black roof rails, and black overfenders, the vehicle combines rugged functionality with premium aesthetics. Key Overtrail features include 18-inch wheels, a front skid plate, and premium interior touches like leather seats and elegant wood accents on the centre console and door panels.
Alongside the standard centre differential lock included in all models, the OVERTRAIL model also comes with front and rear differential locks geared for enhanced off-road performance. This allows the driver to lock the differentials as needed, improving the vehicle's ability to recover when wheels become stuck.
This project represents Lexus's strategic approach to expanding customer experiences, promising future opportunities in products, accessories, and outdoor-focused innovations.
Bold exterior design
The exterior design of the LX marries superior function with stunning aesthetics. With commanding dimensions (5100x1990x1895 mm - L x W x H), the LX makes a striking style statement.
The performance-inspired styling of the LX is designed to elevate your drive to its most visceral heights, with aerodynamically enhanced bodywork, exclusive 22-inch premium alloy wheels, soft closing doors and power rear door with kick sensor.
Enhancing both aesthetics and functionality are the triple-beam LED headlamps with Adaptive High-Beam system. The Adaptive High-Beam intelligently enables and disables individual LEDs within each headlamp for precision control over the distribution of light. The system uses a camera on the top of the vehicle, to detect light from vehicles in front and smoothly illuminate the road ahead, while avoiding preceding or oncoming vehicles with pinpoint accuracy. Drivers can enjoy their most vividly lit night-time drive, providing exceptional visibility while delivering calmer driving conditions, without the need to repeatedly alternate between high and low beam.
Breakthrough interior technology
The LX cabin is designed for the utmost in comfort and usability. The distinctive design continues inside, where you'll find exclusive upgrades, including performance-inspired instrumentation and textured genuine leather-wrapped steering wheel for great style and grip.
The instrument panel features Lexus Interface with a dual display configuration. A 12.3-inch upper screen and 7-inch lower screen help to create an intuitive command centre and a comfortable driving experience with their variety of views, instrumentation and control adjustments.
The Mark Levinson Premium Audio system with 25 speakers delivers an unparalleled acoustic experience. Advanced features like a digital rear view mirror and head-up display further elevate the driving experience.
Comprehensive safety innovation
Lexus' flagship SUV has been known for its compelling blend of luxury, power, and rugged capability—the 2025 LX Series continues that legacy with Lexus Safety System+ 3.0, a comprehensive suite of active safety equipment and convenience features. Blind Spot Monitor is designed to help detect and warn the driver of vehicles approaching or positioned in the adjacent lanes, while Rear Cross-Traffic Alert is designed to notify the driver of vehicles approaching from either side when backing out of a parking space.
With the 2025 LX Series, a mountain can be conquered using only a finger. Activated with just the press of a button, Crawl Control is designed to automatically maintain an optimal slow and steady pace over challenging terrain, while Turn Assist can tighten the turning circle by adding brake force to the inside rear wheel. Crawl Control intuitively orchestrates the engagement and disengagement of engine output and hydraulic braking pressure to help reduce tire slippage and optimize chassis behaviour.
Every LX features a Torsen® torque-sensing limited-slip centre differential that efficiently distributes power between the front and rear axles, helping to optimize traction across a variety of conditions. And the driver-selectable Multi-Terrain Select system further enhances off-road capability in sandy conditions, over rocky trails and more.
With its virtually instantaneous damping force, the Adaptive Variable Suspension efficiently responds to changing road surface conditions. This smooth and precise control results in enhanced ride comfort, improved on-road performance and more ideal composure throughout the cabin, even reducing rocking of the vehicle when traversing rough terrain.
Active Height Control offers four distinct height settings to take the driving experience even further. On rough roads, this system can make height adjustments to each individual wheel, allowing for greater wheel articulation to help drivers confidently navigate difficult terrain. At highway speeds, the system defaults to a lower centre of gravity for optimized stability and handling.
The system includes Pre-Crash Safety with Adaptive Cruise Control and innovative security features like fingerprint authentication. Lexus Connect App integration and the eCall emergency system ensure both connectivity and peace of mind.
A wide range of gear ratios is employed for strong starting comfort as well as high-speed driving. The low first gear increases the driving force when starting at low speeds, providing a smooth start and powerful low speed off-road driving performance.
Parking Support Brake (PKSB) underpins the visual and audio cues of the Parking Support Alert (PSKA) and Rear Cross Traffic Alert, by helping drivers come to a stop when a collision is imminent. Through clearance sonars, the Parking Support Brake detects obstacles around the whole of the vehicle, and applies drive force control and enhanced braking power at low speeds.
Lexus Connect
The LX600/700h sets a new benchmark in Connected Services with the latest advancements in Lexus Connect Application. Designed for exceptional convenience, Lexus Connect offers a host of tech & convenience features extending the Lexus Omotenashi to the customers' fingertips.
Delight your family with a cool cabin using remote AC controls, remotely close windows for added security, and never again worry of forgetting where you parked your car - The Lexus Connect is there to manage it all! Combined with real-time status monitoring and a host of advanced features, these intelligent enhancements ensure every drive begins with ease and confidence by reflecting Lexus' commitment to seamlessly blending advanced technology with luxury, ensuring an unparalleled driving experience for every owner.
The Lexus LX Series is available in the UAE starting at AED 490,000 (including VAT), setting a new standard in luxury SUV performance and technology.
Pricing excludes shipping and handling charges. Additional charges may apply for specific colour selections. For more information, log onto www.lexus.ae.
- Ends-
Lexus UAE Social Media Handles
Facebook: @Lexusuae
Instagram: @Lexusuae
YouTube: Lexus AE
Twitter: LexusAE
LinkedIn: Lexusuae
About Al-Futtaim – Lexus
Since its debut in 1989, Lexus has earned a worldwide reputation for high-quality vehicles and exemplary customer service in line with its Japanese 'omotenashi' roots - the tradition of anticipatory hospitality. Leader in hybrid technology in the luxury automotive scene, both globally and locally, Lexus offers the largest line-up of Hybrid Electric Vehicles (HEV), which boast a number of advantages over traditional powertrains, such as high performance, unmatched fuel efficiency, substantial emissions saving, noise reduction and instantaneous acceleration.
In the UAE, Lexus is distributed by the Al-Futtaim Automotive Group and enjoys a strong network of showrooms and service centres across all 7 Emirates.
The Lexus sedan line-up includes IS, ES, ES Hybrid, LS and LS Hybrid and the SUV range includes UX Hybrid, NX, NX Hybrid, RX,RX Hybrid, LX and LX Hybrid. While the coupe range features the Lexus RC, LC and LC Hybrid, the F marque, home for Lexus performance vehicles, produces the RC F performance car.
For more details, please visit www.lexus.ae; Facebook: LexusAE; Instagram: lexusuae; Twitter: LexusAE; LinkedIn: lexusuae and YouTube: LexusAFM
About Al-Futtaim Automotive
Al-Futtaim Automotive, one of the main five operating divisions within the UAE-based Al-Futtaim Group of companies, is a conglomerate of motoring-related businesses, franchising some of the world's most-recognised automotive brands and services.
Operating in 10 countries across the Middle East, Asia and Africa and empowered by around 9,000 associates, the UAE-headquartered Group's services span across distribution of new and used vehicles, manufacturing, leasing, and aftersales.
Ranging from passenger cars to SUVs, commercial vehicles, industrial and construction equipment as well as motorbikes and quads, Al-Futtaim Automotive Group offers an integrative customer-centric experience for motorists, fleet operators and contractors alike, and strives to become the leader in tailor-made mobility solutions.
About Al-Futtaim Group
Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates.
Structured into five operating divisions; automotive, financial services, real estate, retail, and health; employing more than 33,000 employees across more than 20 countries in the Middle East, Asia, and Africa, we partner with over 200 of the world's most admired and innovative brands.
Al-Futtaim Group's entrepreneurship and relentless customer focus enable the organisation to continue to grow and expand, responding to the changing needs of our customers within the societies in which we operate. By upholding our values of respect, excellence, collaboration, and integrity, Al-Futtaim Group continues to enrich the lives and aspirations of our customers every day. For more information, visit: www.alfuttaim.com
For more information, please contact:
Laureline Schwarz | Head of Corporate Communications | Laure-Line.Schwarz@alfuttaim.com
Sara Abouhatab | Marketing Manager | Lexus | sara.abouhatab@alfuttaim.com
Karim Hassanein | Senior Marketing Manager | Lexus | karim.hassanein@alfuttaim.com
Mariam Bouraoui | Gambit Communications | mariam@gambit.ae
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Sharjah 24
4 days ago
- Sharjah 24
SRTA launches proactive plan for 5600 trips during Eid
Engineer Yousef Khamis Al Othmani, the head of the SRTA, highlighted the importance of being well-prepared during holidays. He noted that during the Eid al-Adha holiday in 2025, which runs from June 5 to 8, there will be a noticeable rise in public transport users. To handle this, the SRTA has made plans to operate 180 buses on various routes, aiming to complete around 5,600 trips over the four days. During peak times, buses will come every 5 minutes instead of the usual 45-minute wait. This means shorter waiting times and more convenience for everyone traveling. The authority is committed to making travel easy for people visiting family or exploring popular destinations, both within the emirate and outside it. They are also increasing staff at busy bus stations, especially the Jubail Bus Station, which will be open from early morning until late at night to accommodate the larger number of passengers expected during this busy holiday. Regular comprehensive trips The Authority has improved bus services in Sharjah City for the Eid holiday, making travel easier for everyone. They are running a total of 1,144 bus trips each day across 12 different routes, using 104 buses that connect to 543 stops around the city. Al-Othmani pointed out that these efforts are part of a plan to create a well-rounded public transport system that meets the growing need for travel during busy times like holidays. He noted that Route 22 will not be in service during the Eid holiday because the Souq Al Haraj market is closed. To make things easier for passengers, they have made some changes, including quicker arrival times and more ticket sales points at bus stations and inside buses, to minimize delays and crowding. To manage passenger flow, especially at the Jubail station, the teams have stepped up their preparations. They have increased the number of staff on duty and are providing the necessary support to ensure smooth operations. They are also allowing people to book bus tickets in advance and are keeping a close eye on how things are running to maintain a high level of service. Maritime transport During the Eid Al Adha holiday, there will be a special boat service operating between Sharjah and Dubai. Abdul Aziz Al Jarwan, who is in charge of transport at the local authority, announced that there will be four daily trips. These boats will leave from the Aquarium Station in Sharjah and arrive at Al Ghubaiba Station in Dubai, working together with Dubai's Roads and Transport Authority. The trips will run from 2:00 PM to 9:00 PM, with a boat leaving every two hours. Each journey will take about 35 minutes. Passengers are encouraged to arrive at the station at least 15 minutes before their departure to ensure a smooth boarding process. This service is designed to provide more transportation options for everyone and help connect different types of transport. Promoting tourism Al Jarwan shared that the Authority is working closely with the Omani transport company, Mwasalat, to run international route 203. This route connects Sharjah with Muscat, the capital of Oman, and offers two flights each day. This service is expected to encourage tourism between the two countries, especially during the Eid holidays. Passengers can board at Jubail station and travel to Al Athaiba station, making stops along the way. Tickets can be purchased online through Mwasalat Oman's website or at their service points. Public engagement Al Jarwan mentioned that during the Eid holiday, a special call center will be available 24 hours a day to help people book taxis. This includes different types of vehicles like regular taxis, family-sized cars, options for women, vehicles for those with special needs, and electric cars. You can make reservations by phone, through a smartphone app, or by visiting a website. The call center keeps an eye on all the bookings to make sure taxis arrive as fast as possible. It also welcomes feedback from the public regarding bus and taxi services, helps with reports of lost bags, and answers questions about the services offered across the emirate, including Sharjah City and other regions. He highlighted that the call center plays a vital role in connecting with the community, gathering and analyzing feedback to improve services in the future.
Sharjah 24
4 days ago
- Sharjah 24
Alef breaks ground on AED 1.1 bn 'Al Mamsha Raseel' in Sharjah
The ground-breaking ceremony was attended by Alef officials, representatives from CC7, the contracting company, as well as representatives from the design and engineering teams. The event reflected the company's ongoing commitment to excellence and quality across every stage of the development. Al Mamsha Raseel will offer 2,210 modern residential units, ranging from one- to three-bedroom apartments, each with private balconies. The development will also feature lush green spaces, water features, and interactive fountains, all designed to deliver a fully integrated living experience that prioritises quality of life and aligns with Sharjah's progressive urban vision. On this occasion, Alef, Company stated that the Al Mamsha Raseel project is a strategic step in its journey to redefine the concept of residential communities in the Emirate of Sharjah. The project focuses on developing an urban environment that prioritizes human well-being and integrates quality of life, sustainability, and urban innovation. Al Mamsha is Sharjah's first fully walkable community, designed to offer a safe, pedestrian-friendly environment that adheres to the highest standards of sustainability and urban planning. The addition of Al Mamsha Raseel reinforces Alef's commitment to creating high-quality living spaces that meet the evolving aspirations of residents and investors alike.
Middle East Eye
4 days ago
- Middle East Eye
Turkey delivers T129 Atak helicopters to Somalia
Turkey has ramped up its defence support to Somalia in its fight against al-Shabab militant group this week, following a phone call between Turkish President Recep Tayyip Erdogan and his Somali counterpart on Saturday. Sources familiar with the issue told Middle East Eye that Ankara delivered three T129 Atak attack helicopters to the Somali government this week. Ankara also simultaneously handed over two utility helicopters to the Somali navy, as part of a defence agreement signed between the two governments in February 2024, which mandated Ankara to establish a naval force for Mogadishu. Turkey has been training several Somali pilots to operate Atak helicopters for the past year. The shipment of the helicopters was delivered after the pilots completed their final stage of training. Open-source data shows that around six Turkish A400M and Qatari C-17A transport aircraft have arrived in Mogadishu over the past week, potentially transporting the helicopters. MEE has reached out to Turkey's defence ministry for a comment. New MEE newsletter: Jerusalem Dispatch Sign up to get the latest insights and analysis on Israel-Palestine, alongside Turkey Unpacked and other MEE newsletters 'The delivery of the Atak helicopters to Somalia is an indication that Ankara is not only aiming to transfer weapons but also to build up an integrated war capacity for Somalia,' said one of the sources familiar with the shipment. During the phone call on Saturday, Erdogan told Somali President Hassan Sheikh Mohamud that Turkey supports Somalia's vision of development through democracy. Erdogan also affirmed that Turkey's support to Somalia in counter-terrorism efforts would continue and be further expanded, according to a statement released by the Turkish presidency. The timing of Turkey's military aid suggests it aims to stabilise Somalia ahead of elections planned for 2026, which would be held through direct voting instead of tribal electoral system. Somalia has faced a resurgence of al-Shabab attacks in recent months. The group, which aims to topple the government, has intensified its militant campaign in the country. Al-Shabab has made significant gains in central Somalia, notably capturing villages south of the capital Mogadishu last month. However, the group made similar advances in previous years, later abandoning its positions due to military pressure from Somali forces. Unprecedented military support Middle East Eye reported in April that Ankara has boosted its military presence in Mogadishu, doubling its troop numbers in the country to over 500. These forces are tasked with protecting and maintaining the Turkish military base, Turksom, as well as operating armed drones and securing Mogadishu's ports. How Somalia-Turkey defence deal torpedoed a rival UAE agreement Read More » Although Turkish TB2 Bayraktar drones were already in operation, Ankara has recently transported two Akinci drones to Somalia. These drones, capable of flying at high altitudes for extended periods, are considered more effective against al-Shabab due to their advanced night vision and 24-hour operational capabilities. Turkey's unprecedented increase in military support - at a time when the US is scaling back its assistance to Somalia - signals Ankara's intent to prevent a power vacuum in the country. While the US has doubled its air strikes targeting Islamic State affiliates in Somalia this year, it also cut funding in March to the country's elite Danab unit, a force that has played a crucial role in the fight against al-Shabab. Turkey has maintained a significant presence in Mogadishu since Erdogan's first visit to Somalia in 2011, which was conducted as part of a humanitarian mission. Since then, the relationship has deepened into a comprehensive commercial and security partnership. Last year, Ankara also signed an energy exploration and drilling agreement with Somalia, which has led to Turkey sending technical exploration ships to the Somali coast. The exploration data has not yet been publicly revealed. However, during televised remarks on Monday, Erdogan said that 'good news' on energy would be forthcoming in due time. This has led to speculation in Ankara that the announcement may be related to Somalia's energy resources.
