Temu, Shein See US Sales Surge Ahead of Small-Parcel Tariff
Online shopping giants Temu and Shein saw their sales rebound in March and April as US shoppers stockpiled products like makeup brushes and home appliances before tariff-led price increases set in.
Shein recorded some of its best US sales growth in the past 12 months as revenue jumped 29% in March compared to a year earlier and then accelerated further to 38% over the first 11 days of April, the latest date for which data is available. Meanwhile, PDD Holdings Inc.'s Temu saw growth of 46% and 60% over the same periods, according to Bloomberg Second Measure, which analyzes credit and debit card data. The accelerating growth for the two platforms came after a slowdown in February, when both companies posted their slowest growth in the past year.
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