Report: Tariffs Claim Volvo S90 Sedan as the First Automotive Victim
The will be removed from the automaker's U.S. lineup due to tariffs on imported vehicles, according to a report from .
The S90 is currently produced in China, and the Trump administration applied a 125 percent tariff on China-made goods, including cars, on April 9.
With the also being discontinued following the 2025 model year, the departure of the S90 would mean Volvo would no longer offer sedans in the U.S.
The tariffs enacted by the United States on imported cars are expected to shake up the automotive industry, and the Volvo S90 might just be the first model to disappear from our shores as a result. According to a report from Automotive News, Volvo plans to stop sales of the S90 sedan, currently built in China, in the U.S. The rumor comes a day after the Trump administration applied a 125 percent tariff on China-made goods, including cars.
Automotive News cites "a person familiar with Volvo's plans" who said that Volvo will cancel U.S. orders of the S90 next year, likely making 2025 the sedan's final model year. The S90 is a niche product in the United States, selling just 1364 units last year according to Automotive News estimates. (Volvo doesn't break out sales by model in its official U.S. sales report.) The source explained that the model's low sales volume means Volvo would rather just remove the S90 from the lineup rather than deal with the tariffs.
Instead, Volvo will reportedly center its attention on its top-selling models. The strongest sellers are, unsurprisingly, its SUVs: the XC40, XC60, and XC90. If the S90 does leave Volvo's U.S. lineup, the company would no longer offer a sedan in the U.S., since the S60 is also being discontinued after the 2025 model year. Volvo did reveal the ES90 earlier this year, but the electric sedan is set to be built in China, casting doubt on its U.S. arrival. Other Volvo models are also at risk, such as the EX30, which is initially being brought over from China while Volvo ramps up production at a facility in Ghent, Belgium, for U.S. imports.
We have reached out to Volvo regarding the future of the S90 sedan in the United States and will update this story when we've heard back. The S90 likely won't be the only casualty of the tariffs—despite the Trump administration implementing a 90-day pause on most of its so-called reciprocal tariffs, the 25 percent automotive tariffs remain in place.
Volvo is also reportedly considering scaling up production at its factory in South Carolina to contend with the tariffs. According to a memo to retailers from Volvo seen by Automotive News, the company is debating adding another model to its U.S. production facility, which currently builds the electric EX90, S60, and Polestar 3. The factory reportedly has a capacity of 150,000 cars per year. Volvo sold just over 125,000 cars in the United States last year.
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