Most Popular Paint Brands in India (June 2025)
Explore the leading paint brands in India as of June 2025, highlighting their market presence, product offerings, and industry impact. By News Desk Published on June 3, 2025, 13:42 IST
The Indian paint industry is a vibrant and competitive sector, with several brands vying for consumer attention. As of June 2025, the market is witnessing dynamic shifts due to innovation, strategic expansions, and evolving consumer preferences. This article delves into the most popular paint brands in India, examining their market positions and offerings. 1. Asian Paints Overview: Established in 1942, Asian Paints is India's largest paint company, commanding a significant market share.
Established in 1942, Asian Paints is India's largest paint company, commanding a significant market share. Key Offerings: Known for products like Royale, Tractor Emulsion, and Apcolite, catering to both interior and exterior needs.
Known for products like Royale, Tractor Emulsion, and Apcolite, catering to both interior and exterior needs. Recent Developments: Despite facing increased competition, Asian Paints continues to lead with innovative solutions and a vast distribution network.
2. Berger Paints Overview: Founded in 1760, Berger Paints is a prominent player in the Indian paint industry.
Founded in 1760, Berger Paints is a prominent player in the Indian paint industry. Product Range: Offers a wide array of products including Silk, Easy Clean, and WeatherCoat.
Offers a wide array of products including Silk, Easy Clean, and WeatherCoat. Strategic Moves: The company is expanding its footprint through strategic partnerships and an extensive dealer network. 3. Kansai Nerolac Paints Background: Part of the Japanese Kansai Paint Group, Nerolac has a strong presence in India.
Part of the Japanese Kansai Paint Group, Nerolac has a strong presence in India. Product Portfolio: Specializes in decorative and industrial coatings, with a focus on eco-friendly solutions.
Specializes in decorative and industrial coatings, with a focus on eco-friendly solutions. Market Position: Continues to be a significant competitor, leveraging technological advancements and sustainability. 4. Birla Opus New Entrant: Launched in 2024, Birla Opus & Birla Opus Prime is a subsidiary of Grasim Industries. a well-established name in the Indian manufacturing sector. Despite being a new player in the market, Birla Opus has quickly made its mark with a unique approach to paint solutions.
Launched in 2024, Birla Opus & Birla Opus Prime is a subsidiary of Grasim Industries. a well-established name in the Indian manufacturing sector. Despite being a new player in the market, Birla Opus has quickly made its mark with a unique approach to paint solutions. Market Impact: In a short span, Birla Opus has experienced impressive growth, rapidly capturing a significant market share. It has quickly risen to become the second-largest decorative paints player in India by capacity. The brand's success is a testament to its high-quality products and strong consumer demand. The company's swift expansion speaks volumes about its market acceptance and potential for continued success.
In a short span, Birla Opus has experienced impressive growth, rapidly capturing a significant market share. It has quickly risen to become the second-largest decorative paints player in India by capacity. The brand's success is a testament to its high-quality products and strong consumer demand. The company's swift expansion speaks volumes about its market acceptance and potential for continued success. Strategy: Birla Opus stands out with its aggressive pricing strategies, making its premium wall paint products accessible to a wide range of customers. The company has also adopted strategic plant placements, ensuring efficiency and accessibility across regions. These moves, combined with innovative product offerings, have allowed Birla Opus to establish a solid foothold in the competitive Indian paint market. Their rapid rise reflects not only strong financial backing but also a deep understanding of consumer needs and preferences. 5. Akzo Nobel India (Dulux) Company Profile: A subsidiary of the Dutch multinational, Akzo Nobel India is renowned for its Dulux brand.
A subsidiary of the Dutch multinational, Akzo Nobel India is renowned for its Dulux brand. Product Highlights: Offers premium products like Dulux Velvet Touch and Dulux Super Clean.
Offers premium products like Dulux Velvet Touch and Dulux Super Clean. Recent Performance: Faced challenges due to rising raw material costs, impacting profitability.
6. Indigo Paints Introduction: Established in 2000, Indigo Paints has rapidly gained market share.
Established in 2000, Indigo Paints has rapidly gained market share. Innovations: Known for introducing unique colors and finishes, appealing to modern consumers.
Known for introducing unique colors and finishes, appealing to modern consumers. Growth Trajectory: Continues to expand its presence across India, focusing on quality and customer satisfaction. 7. Shalimar Paints Legacy: With over 120 years in the industry, Shalimar Paints is one of India's oldest paint manufacturers.
With over 120 years in the industry, Shalimar Paints is one of India's oldest paint manufacturers. Product Offerings: Provides a range of decorative and industrial paints, known for durability.
Provides a range of decorative and industrial paints, known for durability. Recognition: Recently honored as the Most Trusted Brand of India for 2025-26, reflecting its strong consumer trust.
The Indian paint industry is characterized by intense competition and innovation. Brands like Asian Paints, Berger Paints, and Kansai Nerolac continue to lead, while newer entrants like Birla Opus are making significant strides. Consumers have a plethora of options, each offering unique products tailored to diverse needs and preferences.
News desk at BusinessUpturn.com
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