4 NM high schools rank top 25 nationally in esports
NEW MEXICO (KRQE) – As high school esports teams in New Mexico gear up for the state tournament, four schools across the state rank among the nation's best.
USA Today and PlayVS, NMAA's official esports provider, published a list of the top 25 high school teams in the country. Los Alamos (3), La Cueva (5), West Las Vegas (13) and Bosque (22) all made the list.
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The rankings were determined by the PlayVS database. Schools were analyze on their average match-win percentage of their top preforming teams for each separate title game.
In total, the NMAA offers 10 different title games for teams to play — League of Legends, Rocket League, Splatoon 3, Mario Kart 8 Deluxe, Super Smash Bros, Hearthstone, NBA 2k 24, Madden NFL 24, Rocket League and Street Fighter 6. In order to receive a ranking, a school must participate in at least five separate titles. The NMAA does not currently offer Rocket League to class 5A.
Los Alamos – 7 total esports leagues, 83.93% match-win, 74.9% game-win
La Cueva – 9 total esports leagues, 82.56% match-win, 69.58 game-win
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West Las Vegas – 8 total esports leagues, 79.69% match-win, 73.15% game-win
Bosque – 7 total esports leagues, 76.79% match-win, 77.3% game-win
The opening rounds of the 2025 New Mexico state tournament are currently underway. Championship weekend will take place April 10-12 at the Berna Facio Complex in Albuquerque.
Copyright 2025 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
For the latest news, weather, sports, and streaming video, head to KRQE NEWS 13 - Breaking News, Albuquerque News, New Mexico News, Weather, and Videos.
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6 days ago
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From soccer (with the Ballon d'Or and FIFA World Cup trophies), the rugby union World Cup, tennis (with the Roland Garros and Davis Cup winners' trophies), and basketball (the NBA's Larry O'Brien Trophy). The trophy trunks are handmade at Louis Vuitton's atelier in Asnières, France, located just outside of Paris. Louis Vuitton, the designer, founded this atelier – an artist's workshop – in 1859, five years after creating his House and long after he pioneered his now-famous trunk luggage design. The Frenchman spent 17 years perfecting the concept of a flat-topped rectangular trunk, the first of its kind, from which the trophy trunks take their cues. The original design proved easier to stack on ships or trains compared to the domed luggage pieces that were otherwise common in the 1800s. The flat-topped trunks and the distinctive canvas, a resistant and lightweight material to wrap the trunks, were created in 1854. 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Richard Mille is involved with McLaren and Ferrari, and beauty companies such has Charlotte Tilbury and Elemis have begun investing in F1 Academy and Aston Martin, respectively. For Louis Vuitton, use of the trophy trunks takes its involvement with F1 beyond simple branding around different parts of the track, as is the case for many of the championship's other partners. These trunks have become symbolic parts of the pre- and post-race festivities, as individuals don white gloves to carry the trophy case into position at the front of the grid and near where the drivers stand for the host country's national anthem. It's a reminder to the drivers — if they really need it — of what's at stake. Simply put, this is a visual representation of how F1 has changed under Liberty Media. The LVMH deal meant Rolex stopped being the championship's official timekeeper at the end of last year — with a TAG Heuer clock now installed at the end of every pitlane instead. But, in the constant strive for sales, such deals cut both ways. Companies such as Louis Vuitton are now using F1's reach to find new customers. A report in the New York Times last year stated that 'the sports-sponsorship market is expected to grow from $63.1 billion in 2021 to $109.1 billion by 2030 as a host of new sponsors — such as sports betting and streaming giants — buy in.' Advertisement 'Exclusivity is the central reputation pillar of all luxury brands,' states a report from London-based media analytics company Commetric. 'The illusion of scarcity and rarity is what drives consumer demand towards luxury goods, even more than quality. 'But analysing (conversations on social media platform X), we found that in this case, exclusivity was the least visible LVMH reputation pillar. Instead, the discussions around things like Louis Vuitton medal trays.' The report added that 'by being everywhere at such a mass-appeal event, LVMH and its brands conveyed a message that goes against every luxury comms strategy – 'our products are as accessible as beer and sneakers'. It seems like LVMH is becoming part of a larger strategic push into mass sports by the world's top luxury companies. 'With the luxury industry in trouble, they realised that a growing share of their business depends on aspirational consumers they can reach through hugely popular events that ditch old-school exclusivity—some 60 per cent of global luxury sales today come from people who spend less than €2,000 a year on luxury goods.' This is all a far cry from back in 2014, when former F1 supremo Bernie Ecclestone claimed he limited sponsorship signings to those targeted at older customers. He went as far as saying, in a typically combative interview with Campaign Asia-Pacific magazine that 'young kids will see the Rolex brand, but are they going to go and buy one? They can't afford it. Or our other sponsor, UBS – these kids don't care about banking. They haven't got enough money to put in the bloody banks anyway. That's what I think.' Now, F1's current custodian, Liberty Media, has greatly expanded its sponsorship portfolio. These days, F1 even has official chocolate and pasta partners — in an effort similar to LVMH to try and reach a new consumer base amid turbulent market pressures. This explains why longstanding F1 traditions such as the Rolex clock shot at the start of every on-track session have changed. And the championship's TV cameras are now trained on the race trophy and its case before lights out. Advertisement 'This year kicks off our first participation at the Monaco Grand Prix within the Formula One partnership, unveiling, for the first time, our new creative signature along Monte-Carlo's legendary track, while also celebrating the fifth appearance of our emblematic Trophy Trunk,' said Pietro Beccari, Chairman and CEO of Louis Vuitton, in a written statement to The Athletic. 'We are proud to carry history forward, reaffirming our enduring tradition of accompanying champions, as we did for prestigious sport events, such as the Australian Open, the Ballon d'Or, and the Paris 2024 Olympic Games.'
