12 Brands to Put on Your Radar if You're Planning a Bachelorette
Gone are the days of the simple girls' night out bachelorette, where a dollar store veil and a few shots at a bar were all that were expected before sending a bride off to her betrothed. For better or for worse, bachelorettes have become major affairs in recent years, with bridal parties taking multi-day girls' trips or participating in elaborate activities all in the name of love. No matter which kind of bach you're planning—chill and local, foreign and fabulous, or somewhere in between—welcome, you're in the right place.
Below, I rounded up 12 brands you need to have on your radar if you're in charge of organizing a bachelorette party or trip. These companies will make your festivities easier, chicer, and a lot more special from beginning to end—and I know that for a fact, because I tested them all during my own bach in the Hamptons this past month. Read on for all the deets, then get to planning.
If you've been a bridesmaid in the 2020s, chances are you're already well-acquainted with Birdy Grey. The shockingly affordable site sells all the clothing and accessories you could ever need for wedding festivities (including dresses in so many colorways you'll have to see it to believe it), and there are plenty of bachelorette-worthy picks worth snagging. I recommend copping some of the matching PJs, robes, and slippers, then getting them personalized with your friends' names or initials for just $6 extra.
SHOP
If you want to treat your gals, book a Blacklane to get to and from the bachelorette location, trust me. The app-based chauffeur service sets you up with a gorgeous black car (we had a swanky Lincoln Navigator) and a highly vetted professional driver (who will pack the car with all your shit, which is huge for a bachelorette), and lets you completely customize your ride from door to door (for us, that meant multiple Starbucks and bathroom stops). You can change or cancel your ride for free up to 24 hours before you leave, and it's just the most luxe way to get from point A to point B. I appreciated feeling so safe and cozy as we took on the Hamptons traffic on a Friday afternoon.
BOOK
Not even exaggerating, booking a Boatsetter charter was the best thing we did during my entire bachelorette. The platform is essentially like Airbnb for boats—you peruse to see which vessels are available in your area for the dates you need, and filter by price, duration, number of passengers, and whether or not you need a captain. Booking a boat is just as easy as getting an Airbnb, and our captain texted me after we sealed the deal to personalize the experience and make sure we would be getting what we wanted out of it. We ended up taking a stunning 29-foot speedboat out for four hours one afternoon, and the time absolutely flew by. The captain was so knowledgeable, made sure everyone felt comfortable and taken care of, and took so many pics for us (happily, I'll add) that he can probably add "photographer" to his resume.
BOOK
You know it, you love it, and you straight up need it when prepping for a bachelorette. Anything you can think of, Etsy almost definitely has a creator who will make it and ship it straight to your door, from accessories to decorations to signage and everything in between. I ordered personalized beach bags (they're adorable Prada dupes, in case you were curious), and a custom pool float with my fiancé's face on it, and everything came out looking better than I even imagined.
SHOP
This brand-new app makes shopping for parties easier by allowing all guests to add whatever they want—and pay for whatever they add—to a group shopping cart, which then gets delivered straight to your door for just a $5 delivery fee. It uses Instacart technology (more on that below), and you don't even need to download an app to use it, which is incredible for lazy people like me. It's so easy to use, and I honestly think it's brilliant—everyone gets the snacks and drinks they desire, and no one needs to ruin the fun by pulling out their calculator at the end of the night.
SHOP
If you've ever seen a pool full of super-chic floaties (on Summer House, for example), chances are they came from FUNBOY. They just do it better, and if you're staying somewhere near the water, you've got to get at least one float, for the photos alone. Their site has a dedicated Bachelorette Shop where you'll find heart, lip, rainbow, and swan floats, plus inner tubes and loungers in the cutest patterns and colorways. I snagged the Electric Love bundle, which came with a rainbow chaise lounge, a yellow striped tube, and a floating cabana bar, which has multiple drink holders and a section for ice and bottles.
SHOP
Sometimes you don't want to stop the party (or are too hungover) to go get groceries, and for those times, you need Instacart. It's a platform that lets you order whatever you need from a local store from your phone, then sends out a shopper to pick up the goods on your behalf, texting you updates along the way. It's a major time saver, and allowed my friends and I to spend more time soaking up the sun by the pool one morning of my bachelorette. I put in a huge haul of snacks, drinks, TUMS (don't ask), and breakfast items, and we were gobbling up eggs and bacon just a couple of hours later.
SHOP
Blacklane is great if you're looking for one-way rides, but if you need to rent a car for the entire bachelorette, Kyte is where it's at. It's a rental platform that sends someone to bring your car directly to your front door exactly when you need it, so you never have to set foot in a rental agency ever again (is it just me, or is it always a long and painful experience?!). Just add when and where you want your vehicle in the app, and a "Surfer," as Kyte calls them, will arrive with the keys, then come back to pick up the car whenever you're ready to return it. I've used the service twice now, and I can honestly say it takes all the stress out of renting a car—and in big cities like NYC, where rental agencies are never as close as you want them to be, it's a game changer.
BOOK
I've used Minted throughout my entire wedding planning process, and they're truly a dream to work with (no really, the influencers aren't just saying that!). From the wedding website to the save the dates to the invitation suite, it's been so easy to customize anything and everything I've needed for our nuptials using their concierge service—and everything I've ordered has been so chic and incredibly great quality. I highly recommend using them for bach invites (peep their collection here), menus, favors, and more.
SHOP
Theme nights are to be expected for bachelorettes these days, and sometimes you don't have a "red hot Miami nights" dress or an "elevated Y2K" ensemble in your closet that fits the bill. Instead of splurging on something new every time, I like to order pieces from Nuuly, the clothing rental service with brands like Anthropologie, For Love and Lemons, Free People, Madewell, and more. It also came in clutch for my own bach, because a girl can only justify buying so many white outfits.
SHOP
If you're looking for all the "damn, that's a chic hotel" vibes for your bach but are on a "let's stay at my parents' house" budget, please allow me to introduce you to ResortPass. It's an app that lets you book a day pass to resorts in your area without having to splurge on a room, so you can get all the vibes and amenities for a fraction of the price. In my opinion, ResortPass is the best in the summer, when you visit a hotel with an incredible pool setup. I do it in NYC all the time, and it's one of my favorite ways to spend a sweltering day. You can often book a daybed or cabana for multiple people (sometimes with food and bev service 👀) at the pool, making it perfect for a bachelorette.
BOOK
I've said it once, I'll say it a million times: personalized items are a great way to make the bride—and the bride squad—feel special during a bachelorette. And Shutterfly, one of the most popular platforms for making custom paper goods and photo gifts, has personalized options in spades. I've used the site to create cute photo books in the past using their 24-hour design service, and I will definitely be doing the same to commemorate my bach.
SHOP
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12 hours ago
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There Is No True Third Place
'I got completely and totally enamored with this new concept I saw in London,' writes Madeline Marcella in a Substack post titled 'My guide to: The rise of 'third spaces' in NYC...(no, members clubs don't count).' The concept is a wine bar that serves ice cream, an experience she says London offers and New York doesn't, a 'low-commitment space' where you can hang out with a friend without getting a full meal, where you don't 'wear pajamas' but don't have to get fully dressed up and can socialize without spending a fortune. Ignore the fact that you can order a drink with your ice cream at plenty of spots in New York. Marcella's post joins dozens of other recent articles, Reddit posts, and TikToks calling for the expansion of 'third spaces' (alternately called third places) in America — places that aren't work or home in which to spend leisure time. In 2024, Allie Volpe argued in Vox that third places were the antidote to the loneliness epidemic. That same year, Devika Rao in The Week lamented that third places are dying out. In the New York Times , Ephrat Livni chronicles how often 'third place' has come up in academic research over the past year, noting that COVID lockdown led to the closure of many businesses that counted as third places, and that virtual spaces cannot replace the experience of physical gathering. Most recently, Starbucks announced its intention to become a third place again. It's asking baristas to handwrite names on orders and is encouraging people to bring their own reusable mugs, policies Starbucks believes will make stores more welcoming for customers. Each new insistence on the importance of third places ends up muddying the definition of what a third place is. For some, it's a bar or restaurant where they can hang out with friends and community. For others, it's a park or somewhere else where socialization can happen for free. Third places are malls, or maybe they explicitly are not malls. In London, Third Space is the name of a luxury health club. A number of people think third places somehow only exist in Europe. Many other people have called for the development of more alcohol-free third places. For its part, Starbucks' adoption of the third space again comes with no longer giving out free water or allowing nonpaying customers to use the restroom, policies that would actually make it a space for everyone. The definition of a third place has always been broad. Sociologist Ray Oldenburg coined the term in 1989 in his book The Great Good Place . At its core, a third place is anywhere outside of the home or work where people can socialize in public, and where the nebulous concept of community is formed. They are places that don't require an appointment, are convenient and informal, and inexpensive enough to allow for one to potentially be a regular. Many of them tend to sell food and drink. 'In cities blessed with their own characteristic form of these Great Good Places,' such as in the cafes of Paris or the beer gardens of Germany, writes Oldenburg, 'the stranger feels at home — nay, is at home — whereas in cities without them, even the native does not feel at home.' Even in 1989, Oldenberg wrote about the decline in neighborhood taverns and soda fountains as synonymous with the decline in third places. But the recent fervor over the loss of third places seems to have created a new problem, where now there is No True Third Place. Every example that's offered is somehow not right, not enough, not built to facilitate the specific kind of experience that person is looking for, even though specific experiences aren't really what third spaces are about. So what do people want out of third-place socialization? According to Kelly Verel, the co-executive director for the organization Project for Public Spaces, 'there's a difference between defining just what [third places] are and then actually evaluating how well they're working as such.' Verel has focused much of her career on building and sustaining public food markets as places where people can gather and socialize, and not necessarily be pressured into spending money. But even when there is a commercial aspect to a third place, she says there are a few criteria to figure out if it's doing what it should. 'Is it accessible? Do people feel safe? Is it clean?,' she says. And most importantly, 'Do you notice people running into people that they didn't come with, but that they know and they're having an offhand conversation with?' A key aspect of any third place isn't just socialization, but spontaneous socialization. Sam Bail, founder of the New York pop-up Third Place Bar, says that's why bars have been such great examples. 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Why McDonald's CosMc's closure might not be the brand fail you think it is
When you buy through links on our articles, Future and its syndication partners may earn a commission. It's splashdown for McDonald's CosMc's brand. The surprising space-themed offshoot has been scrubbed, and its remaining five stores and app will shut this month only a year and half after it launched into orbit in Ohio and then Texas. Described as a "bold new beverage concept from the McDonald's universe", CosMc's took off with as much fanfare as a SpaceX rocket launch, attracting long lines at the initial flagship store in Chicago when it opened. It had been widely billed as a potential Starbucks rival with strange retro-futurist sci-fi branding, so its closure is now being seen as a brand fail for the fastfood giant. But is it mission aborted or mission complete? CosMc's was a strange proposition. The name was lifted from a long-forgotten piece of McDonald's lore: CosMc was an alien who appeared as a fleeting side character in McD's ads back in the late 80s and 90s. The company resuscitated the name to pilot a chain of small-format stores that offered unusual, customisable drinks, from turmeric spiced lattes to churro frappes and a prickly pear-flavored slushy with popping candy alongside token McDonald's snacks like the McFlurry and McMuffin. The aim was to lure afternoon snackers from the likes of Starbucks, Dutch Bros and Dunkin' Donuts. Image 1 of 2 Image 2 of 2 But the end of CosMc's may not be the failure it's being painted as. It's probable that it was never intended to rollout as a permanent brand. As one designer pointed out to us at the time, even the CosMc's logo felt odd and unfinished. A blend of Cadbury's and storage facility colours, like it was a temporary pop-up. Like other brand offshoots such as KFC's Saucy, CosMc's was a laboratory that allowed McDonald's to experiment with things that would have been risky to try under its core identity, including creative flavours and new tech, such as drive-thru lanes that manage traffic according to order complexity and evolving menus that could be quickly edited based on customer feedback (perhaps McDonalds should have used CosMc's to test its AI drive-thru before rolling it out at its own restaurants). CEO Chris Kempczinski described the project as a 'learning lab' through which McDonald's had "discovered some interesting learnings" including about consumers' customisation preferences and interest in new, emerging beverage categories. It might seem like an expensive experiment, but McDonald's has the resources to run this kind of innovation incubator, and the lessons learned can create new value in its main brand. The fastfood giant now has a dedicated category team focused on beverages and says it will test CosMc's most popular drinks in select McDonald's locations later in the year. So some of those wild combinations could end up entering orbit on the main McDonald's menu, continuing the company's battle for the specialty drink market withing the galaxy of the main brand. For more branding news, check out the clever hidden detail in Coca-Cola's new Vitaminwater logo and branding design.
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Brutally Honest Reviews Of Celebrity-Owned Restaurants
Quite a while back, I rounded up some celebrity-owned restaurant reviews from members of the BuzzFeed Community. In the comments, people shared even more interesting experiences — some more appetizing than others. Here are 32 of their top responses: "Ty Burrell has a few bars here in Salt Lake City, called Beer Bar and Bar-X, and they have the best fries I've ever had. Truly drool-worthy. Plus, they have incredible burgers and other foods. Highly recommend if you are ever in the area!" —nanarae "By far, the worst celebrity-run restaurant in Nashville is Kid Rock's Big Ass Honky Tonk & Rock N' Roll Steakhouse." —tiger24 "SUR in West Hollywood is great. Due to a weird and random series of events, I ended up on the employee patio and ran into Guillermo Zapata (Lisa Vanderpump's co-owner), and he is the nicest dude ever! He told me to come back anytime and ask for him. When I told him I no longer live in LA, he insisted that even if I came back 10 years later, he'd happily hook us up. He 'never forgets a face.' (It's more likely he just knows if someone asks for him, he's met them before. But that's still incredibly kind.) Great service. Great staff. I had so much fun and have some hilarious photos from that night." —apromisingyoungwoman "In Las Vegas, I went to the Vanderpump Cocktail Garden in Caesars Palace. Although the drinks were inventive and delicious, the service was the worst I've ever had, and the food was meh. It made me sad because I love SUR, Pump, and Tom Tom (all owned by Lisa Vanderpump)." —Th3FatPanth3r "The Jonas Brothers' family restaurant, Nellie's Southern Kitchen, in Belmont, North Carolina, is FANTASTIC! It has a cute little Southern cooking atmosphere, and the actual Southern cooking is fabulous. They're not messing around down there. They also have live music from local singers! Their tribute to the Jonas boys in the back hallway is super cute too." —Janet "SONA, Priyanka Chopra Jonas's restaurant in New York. DO NOT VISIT. Sincerely, an Indian." —ruchav[Editor's note: Priyanka parted ways with SONA in 2023, and it shut down permanently in 2024.] "I went to Machine Gun Kelly's coffee shop, 27 Club Coffee, in Cleveland, and the coffee was so good! As a current barista at Starbucks, I can definitely say the quality of the coffee is much better than Starbucks'. It's smoother and tastes better — not to mention, it costs about the same as or even a little less than a Starbucks drink. They offer a variety of coffee choices as well as some alcoholic beverages and food (with vegan options). The atmosphere is very cool and chill (they don't just play MGK's music). Because I visited on Valentine's Day, they handed out pink roses." —PianoPrince "Nic & Norman's — which is co-owned by The Walking Dead executive producer Greg Nicotero and actor Norman Reedus — in Senoia, Georgia, has a great atmosphere and food. It's in a quaint little town with a Walking Dead vibe." — "I recently went to Saints and Sinners in New Orleans, which Channing Tatum is part owner of. Let me tell you, this place has amazing service and the kindest workers you will find in the city, but the workers do not make up for the food or dirt. When I tell you I saw a ROACH crawling across the floor after I ordered my the food came, which was cold and had no seasoning. No seasoning in New Orleans?!? The bathrooms have doors that are falling off, as well as black mold. The list goes my man, if you see this, please stop by the spot and give them some money to renovate, as this place needs some serious TLC." —cml5307 "Here's an unexpected recommendation. Anyone remember the horror film director Uwe Boll? His movies, primarily based on horror video games, are legit awful. However, the man's actually a pretty good restaurateur. His restaurant, Bauhaus, in my hometown [Vancouver, BC], was a fantastic experience for us for the husband's birthday one year. I would definitely go back." —bitterowl93 "Bar Rescue host Jon Taffer's Taffer's Tavern. There's a location two minutes down the road from my job, and we have tried it a few times. The food was always bland, and service was alright. The specialty cocktails are yummy, though. Obviously, Taffer doesn't work there, but for someone who bitches about service and food, shouldn't the managers be held to a certain standard?" —deftonesforlife "Iron Chef star Masaharu Morimoto's restaurant, Morimoto, in Disney Springs. I've eaten there several times, and it always, without fail, is one of the best meals I've ever had... like, ever. It's pricey, but worth every cent." —casachess "Fat Sal's Deli in Los Angeles, which is owned by Entourage actor Jerry Ferrara, is really good! They have sub sandwiches with everything but the kitchen sink in them." —Fateandtime "The Nobu [which was cofounded by Nobu Matsuhisa, Robert De Niro, and Meir Tepe] in Waikiki on Oahu is one of the best locations." —panda_13 "Cannot recommend Wolfgang Puck's Spago enough. I have not been to the one in Maui, but I have been to the one in Vegas and LA. Both were stellar experiences and definitely worth the money. From start to finish, just excellent food, staff, and environment." —chasingsmiles "Ted's Montana Grill, a chain of restaurants in the Atlanta area originally owned by Ted Turner, is amazing! Their big thing is that they serve bison, and it's incredible. Bison steaks, bison burgers, bison meatloaf, bison short ribs… they also do beef, chicken, fish, and vegetarian meals. I highly recommend the bison brisket, though. It's incredible. They also make a killer lemon drop martini!" —goblinkatie "Ted's has an excellent veg burger, but not much variety for veg meals. Good place to take your meat-loving friends, but be prepared to always order the same dish if one is looking for veg options!" —alexandriag4915d3b01 "I ate at Guy Fieri's Vegas Kitchen & Bar in 2019. It was the worst meal of my entire life. I ordered a turkey burger because nothing else on the menu sounded appealing. It was cold and dry and bland. The fries were ice cold and rock hard. The restaurant was so dark and loud, we could barely see anything and had to shout at each other at a very small table. The servers looked like they hated their lives, and our server comped our meal without us saying a word. We left her a tip because she was still a good server, minus the awful meal. Hopefully it was just a bad night, but I would never go back!" —maggiem46319e722 "Guy Fieri's Chicken Guy! How is fast food that good!?" —jessethecowgirl "I've been to Bobby Flay's Bobby's Burger Palace in Vegas, and it was fantastic!" —moswald74 "Bobby's Burger Palace in Mohegan Sun Casino has gone downhill. It used to be so delicious with some of the best burgers and fries I've ever had. When I went recently, it was bland and not what I remembered. Plus, paying $15 for a burger alone is crazy. At least include the fries for the price of a burger." —lilmoo22 "I've eaten at three of Bobby Flay's Burger Palaces. None of them is worth a second visit. I've had fresher and tastier burgers at fast-food places. Everything from the service to the food itself was eww and completely I think so-called celebrity chefs are less great restaurateurs than media hounds." —irenec6 "Every experience I have ever had at a Bobby Flay's has been bad. The food's always mediocre — not completely horrible, but not great either, like Chili's quality — and it always has a layer of...I don't know how to describe it exactly in the way it all is. It's not that every restaurant I've wound up in of his, for one reason or another, is always dirty (although, there have been some); but it always feels like he can't decide if he is a chain owner or a serial boutique owner. It's highly manufactured, but yet trying to appear like it's not. Thus, Chili's quality to me." —chasingsmiles "Bobby Flay's restaurant in Caesars Palace, Brasserie B. They have these seasoned fries that are amazing, and the margaritas are so freaking good." —beccaloni "Amalfi, Bobby Flay's other restaurant in Caesars Palace, was amazing. We got to pick our fresh fish, and they fixed it to order. I am still drooling thinking about the pistachio sundae. We also hit up his burger joint in Paris for a quick hangover breakfast. That stuff was legit amazing in that moment." —mbaggs "Restaurant Gordon Ramsay, Gordon Ramsay's flagship restaurant in London, was so delightful to eat at." —miniadmiral16 "I've been to Gordon Ramsay Hell's Kitchen in Vegas, and IDK if the burger is good, but the risotto 100 percent was a flop and a waste of money." —vravi "Gordon Ramsay's burgers are so worth the price. I have been to several of his restaurants; all were great. Gordon Ramsay Steak was the best meal I've ever had." —kathmander "Recently tried Gordon Ramsay Fish & Chips in DC. I was a little apprehensive, but it was actually one of the best chips of my life. The dirty chips with Parmesan are the bomb, and the lemonade was really nice too." —eklimen "I went to Gordon Ramsay Plane Food at Heathrow and ate fish, mac and cheese, and a brownie with marshmallow ice cream for dessert. It was all so good, I practically licked the plate. Not cheap, though." —naraniel "Recently, we went to a Wahlburgers and were similarly disappointed. Although the burgers were a bit above what we found at Flay's, the service was awful, the server himself was unpleasant, and the food was indifferent." —irenec6 "I think Wahlburgers is way overpriced for mediocre burgers. I get being fun and creative with the menu, but the patties themselves were bleh." —kathmander And finally: "Wahlburgers was good, but I think it's overpriced. They've recently taken over the major grocery store chain's in-store eating where I live, and it's not as good." —hillaryf4afff6749 If you've ever eaten at a celebrity-owned restaurant, what was your experience like? Tell us all about it in the comments!
