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Adeptia Releases Adeptia Connect v5

Adeptia Releases Adeptia Connect v5

Martechvibe08-05-2025

Adeptia Connect v5 aims to help businesses speed up data integration and act on their data faster by offering easier automation.
Adeptia, the data automation company that helps enterprises manage first-mile data at scale to power smarter business operations, announced the next generation of its intelligent data automation platform, Adeptia Connect v5, to help companies accelerate their data integration and improve their ability to act on their data.
With Adeptia Connect v5, the company has launched robust capabilities to enhance the user experience. It has added a new marketplace featuring preconfigured app connectors, integrations, and APIs to help customers ingest, transform, and activate data faster, accelerating time to value from weeks to hours.
It has also announced a new unlimited usage pricing model, empowering customers to unlock the full value of intelligent data automation, without constraints or unexpected costs.
Adeptia Connect v5's Key Features: AI-assisted Intelligent Document Processing
AI business rules engine – no code needed, just write and go
App-to-app automation – internal data integration
Partner-to-app automation – EDI for manufacturing, logistics and healthcare
AIDocs-to-App automations – Pre-built solution for extracting unstructured data from PDFs and images and making it structured
AI-assisted data mapper for data transformation configurations
Easy-to-use automation wizard
Robust support for protocols, databases, file formats and app connectors
Architecture that supports any-to-any data flows
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According to Gartner's Reengineering the Decision Survey, 71% of organisations report that decision-making demands are becoming more frequent, rapid and complex. But without real-time data, those decisions are based on yesterday's insights rather than today's realities.
'In today's economy, every second of delay of acting on your data is precious time wasted that could be the difference between onboarding a customer within weeks, versus hours or days,' said Deepak Singh, Chief Innovation Officer, Adeptia.
'We have designed the latest version of Adeptia Connect to be intelligent, helping to remove the complexity out of data integration by allowing for flexibility of format, and providing an easy, self-service automation wizard to help businesses work their best, with the data they need at their fingertips.'
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Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market.
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Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle.
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HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals.
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Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales.
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Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics.
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Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage.
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Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio.
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Tealium expands Middle East investment to power real-time AI data strategies for AI success
Tealium expands Middle East investment to power real-time AI data strategies for AI success

Web Release

time20 hours ago

  • Web Release

Tealium expands Middle East investment to power real-time AI data strategies for AI success

Tealium, the leading intelligent real-time data streaming platform, hosted its regional event, 'AI Meets ROI: Customer Data Strategies to Accelerate Growth,' in Dubai. The gathering united government stakeholders, enterprise leaders, and digital innovators to examine how high-quality, real-time customer data can drive business results from AI investments. With regional digital transformation accelerating, the event explored how organizations can translate AI experimentation into sustainable growth, operational efficiency, and personalized customer experiences. The event featured a keynote from Ali Behnam, Co-Founder of Tealium and Guillaume Thfoin, Chief Data Officer at Schneider Electric, who shared practical guidance on building enterprise-wide AI programs. This comes at a pivotal time, with AI's contribution to Middle Eastern economies expected to grow from 20% to 34% by 2030, underscoring the region's rapid digital acceleration. 'We are proud to invest in the UAE, not just by expanding our presence, but by enabling enterprises to thrive in the age of AI, responsibly and in full alignment with local data governance,' said Ali Behnam, Co-Founder of Tealium. 'AI is only as effective as the data that powers it, and we're here to help businesses activate their data with trust and precision. Our latest research shows that 81% of CDP users gain a competitive edge in AI initiatives, underlining the need for a real-time, consented data foundation.' Tealium has been recognized as a Leader in the Gartner® Magic Quadrant™ for Customer Data Platforms for two consecutive years, a testament to its innovation, scalability, and global impact. It's also one of the first platforms to integrate with MCP, the industry-standard framework built by Anthropic. The company's AI Innovation strategy helps organizations overcome core challenges in AI adoption, from fragmented data systems to compliance risk. Its platform prepares, transforms, and labels customer data in real-time, ensuring it is AI-ready and compliant before it ever reaches a model. With 42% of companies in the UAE alone already leveraging AI in their business operations, companies face mounting pressure to deliver measurable value from their AI efforts. Tealium's localized offering supports this by allowing regional brands to activate AI insights across their digital ecosystems without additional data fees, accelerating time-to-value while staying compliant. By integrating AI models directly into customer engagement touchpoints, Tealium enables businesses to operationalize insights instantly. Real-time activation engines allow for AI-generated recommendations to be delivered at scale across marketing, commerce, and service platforms. With 84% of Tealium users stating that a CDP makes AI projects easier, the company's focus is to simplify, connect, and activate data in real-time so organizations can realize ROI from AI, faster and with greater confidence. Aligned with its broader investment in the Middle East, Tealium will enable data residency capabilities on AWS data centers in the UAE, ensuring customers benefit from localized data storage, improved latency, and strict compliance with data governance frameworks. Tealium has been locally established in the Middle East since 2018, with regional operations headquartered in Dubai and managed by Shadi Hatoum, Sales Director for MEA. Since then, Tealium has expanded its footprint across key markets including the UAE, Saudi Arabia, Qatar, and Turkey, supporting leading enterprises in unifying customer data and driving real-time personalization at scale. The company remains focused on forging strong regional partnerships and supporting both public and private sector organizations as they advance their data and AI capabilities.

You can't force workplace change – but you can inspire it
You can't force workplace change – but you can inspire it

The National

time2 days ago

  • The National

You can't force workplace change – but you can inspire it

Change fatigue is the defining challenge of the post-pandemic workplace. Employees have faced a non-stop carousel of directives: 'Work from home. Return to the office. Go hybrid. No, back to five days. Use Zoom – no, Teams.' In response, many companies are defaulting to the old playbook – not because it works, but because it's familiar. Employees around the world are exhausted by constant shifts – and they're showing signs of resistance. According to Gartner, the average employee went through 10 major workplace changes in 2022 – up from just two in 2016. No wonder burnout and disengagement are rising. Between 'Quiet Quitting' and 'Bare Minimum Mondays', a deep sense of disengagement has taken hold – just as organisations need agility most. And it's not just policies or preferences that are shifting – it's the tools of work itself. AI is no longer emerging; it's embedded. From intelligent recruiters and automated onboarding to generative design and real-time feedback systems, AI is rapidly transforming what jobs look like and how people perform them. It's not an add-on. It's foundational. That's because workplace transformation, whether welcomed or not, can no longer be avoided. AI recruiters, decentralised working environments and virtual offices are just a few examples. Think XR training, gamified workdays or even AI-driven wellness. These aren't experiments – they're now the new normal as we know it. These are just a few of the trends that the future foresight team I lead identified in the recently published Emerging Trends Report in Talent Management (2024 to 2040), which was compiled following extensive research by the Department of Government Enablement – Abu Dhabi. To make change stick, organisations need more than memos – they need emotional buy-in. That means showing, not just telling. Be candid about challenges. Share real feedback. Show employees how their work connects to what matters, why it's imperative for survival or why it benefits both them and the company. I'd argue that work should trigger an emotional response. It should feel relevant and real. It's not about more dashboards and KPIs. It's about having purpose and meaning. Take Lego, for example. After competitors such as Tamagotchi, PlayStation and Game Boy dominated the market in the 1990s, the toymaker faced near-bankruptcy. Reducing costs and improving margins were initial priorities for their chief executive. But they were only one part of the turnaround story. It rebuilt its reputation brick by brick by rolling out the now-famed 'Ideas' platform, which crowdsourced design suggestions from fans. Its creative teams – reeling from layoffs – were handed real customer ideas and challenged to bring them to life, not just to innovate, but to help save the company. Within a decade, Lego went from near collapse to being named the world's most powerful brand. By 'showing' employees what customers wanted, Lego provided a tangible example of how change could benefit its entire operation. This was complemented with logical reasoning and open invitations for staff to provide feedback and input, successfully instilling a more inclusive mindset instead of a 'do as we say' approach. Another example can be found in Timpson, a family-run retail chain in the UK. In the late 1990s, chairman John Timpson sought to fend off an aggressive takeover plot by, and in his own words, doubling down on what made them unique: their people. The shoe repair and key-cutting store adopted an 'upside-down management' style. Timpson flipped its organisational chart, putting frontline workers at the top – with management serving to support them, not command them. They don't tell staff what to do, he said, they empower them to make decisions and support their journey. At the summit sit the thousands of customer-facing employees, who are given full autonomy of running each retail outlet with only two rules: they must present themselves and the shop properly and they must 'get money in the till'. They can set their own prices and opening hours, try new services and products, and they can resolve problems as they see fit. Why does it matter? During a spot visit at one store in 2003, Mr Timpson and his son James found one staff member doing something he thought he shouldn't be. When the pair asked what he was doing behind the till, the staff member, slightly embarrassed, apologised and admitted he was fixing the watch of a paying customer. However, instead of challenging him, giving him a warning or worse, they agreed it aligned with their only two rules and sent the employee on a watch repair course. Rather than punishing him, they trained him. That one action eventually became Timpson's most profitable service offering in its stores. Companies must nurture a culture of lifelong learning, equipping employees with the skills and tools to adapt or break out of a stagnant routine Employees will respond to change differently – some resist, some embrace it, but most wait and see. The key is to win over the persuadables. Positive communicators are powerful, and they can influence their colleagues in much more effective ways than a team leader or boss. Build trust by involving employees early. Share the challenge, ask for input and act on it. Spell out the problem the company is facing – costs, staffing resources, communication inefficiencies, newer and cheaper technologies, face time with clients – and invite employees to address the issues and provide solutions themselves. This isn't a token gesture – it's a shift rooted in shared ownership. And when those solutions are identified and agreed upon, we should all expect adoption and implementation to take time – expecting instant results is unrealistic. At Lego and Timpson, progress came year by year through trust and trial. Take change step by step. That's how confidence grows – not from pressure, but from progress. Along the way, companies must nurture a culture of lifelong learning, pushing employees to venture beyond their comfort zones and equipping them with the skills and tools to adapt or break out of a stagnant routine. Most importantly, they help them to prepare for what's next. Because the next wave of transformation is already here: AI is reshaping how we operate, collaborate and deliver value. When used thoughtfully, these technologies don't need to pose a threat – they don't replace people, they amplify their potential. I'll leave you with a closing thought: the question isn't if change happens. It's how we lead through it. Lead with trust. Lead with purpose. Connect through meaning. That's how real change takes root.

Abu Dhabi's luxury property market soars in 2025 as branded residences quadruple
Abu Dhabi's luxury property market soars in 2025 as branded residences quadruple

Khaleej Times

time2 days ago

  • Khaleej Times

Abu Dhabi's luxury property market soars in 2025 as branded residences quadruple

Abu Dhabi's luxury and branded residences segment is experiencing record-breaking growth in 2025, with branded residence launches increasing fourfold compared to the previous year, data showed. Driven by rising demand from high-net-worth individuals (HNWIs), international investors and long-term residents, the market has seen a five per cent increase in luxury transactions valued at Dh7 million and above, reaching Dh6.3 billion in just the first four months of the year. Over half of these deals were in the Dh10 million and above segment, reflecting growing confidence in Abu Dhabi's premium real estate segment. The rise of branded residences has been one of the strongest growth engines in 2025, with developers actively launching new lifestyle-centric communities across Saadiyat Island, Al Reem and Mariah Island. With at least 25 branded residences expected to be announced in 2025 – up from just a handful in 2024 – Abu Dhabi is undergoing a transformation. Branded projects such as Jacob & Co Beachfront Residences, Brabus Residences by Cosmo, Waldorf Astoria Residences, Elie Saab Waterfront, SHA Wellness Residences, Mandarin Oriental Residences and Nobu Residences, which achieved a record-breaking penthouse sale of Dh137 million, the highest residential transaction in Abu Dhabi to date, are raising the bar for luxury real estate in the region. In addition to branded residences the secondary luxury market has also had a standout performance in 2025, with a 158 per cent increase in transaction volume year-on-year. The secondary luxury market saw nearly Dh3.0 billion in resale activity until April of this year, with super-luxury properties (Dh10M+) accounting for over Dh2.6 billion, or 60 per cent of the total secondary market volume. In just four months, secondary super-luxury transactions have already reached 22 per cent of 2024's full-year total, a sign of increasing investor confidence in ready-to-move-in, high-end inventory. 'Abu Dhabi has firmly positioned itself as a premier destination for luxury and lifestyle-led investments,' said Evgeny Ratskevich, CEO of Metropolitan Capital Real Estate. 'We have witnessed investors initially seeking to purchase a single property, ultimately expanding their portfolios due to a strong belief in the market's potential. We are also seeing an increase in the number of long-term residents who are opting to purchase properties in Abu Dhabi instead of renting, reflecting the growing confidence in the city's real estate market.' The Abu Dhabi market witnessed a significant shift in investor demographics in 2024, according to research. While Russian and CIS investors remained prominent at the beginning of the year, their interest waned in Q2, paving the way for a surge in demand from UK, US, UAE nationals and citizens from other GCC countries. Almost half of the buyers are end users with investors looking to diversify their portfolio to take advantage of the bargain prices. Key locations continue to shape Abu Dhabi's high-end market including Saadiyat Island, Al Hidayriyyat, a rapidly maturing hotspot that has already surpassed 20 per cent of its full-year sales from last year, Yas Island and Reem Island. MCRE has cemented its leadership in Abu Dhabi's luxury segment, registering an 11.5 per cent share of the market for properties priced at Dh7 million and above. The company facilitated over Dh700 million in transactions in this category, including Dh530 million in the ultra-luxury segment (Dh10M+) alone, capturing 11 per cent of that market. According to Ratskevich, property prices in branded projects now average Dh2,500 to Dh4,000 per square metre, depending on location, which is significantly lower than comparable properties in Dubai and Ras Al Khaimah making it very attractive for investors from around the world.

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