Louisiana company building machines to extract hydrogen power from the air
NovaSpark's smallest mobile atmospheric hydrogen generator. (Photo courtesy of NovaSpark)
Imagine powering military vehicles, industrial machines and buildings with a clean fuel extracted from the air using a portable self-sustaining generator.
The technology exists right here in Louisiana.
NovaSpark, an energy technology company with locations in West Monroe and Houston received a $25,000 prize this month from the Future Use of Energy in Louisiana (FUEL) competition for developing the world's first mobile atmospheric hydrogen generator, which takes water out of the air and transforms it to hydrogen on-the-go.
FUEL, a collaboration among companies, universities and state agencies, designs energy innovation competitions funded by the National Sciences Foundation.
NovaSpark's mobile hydrogen generator pulls water vapor from the air like a dehumidifier and transforms it into hydrogen using electrolysis, the process of passing an electric current through water to separate its molecules into hydrogen and oxygen gases. The unit can then pump the hydrogen into vehicles, hydrogen fuel cells or storage tanks.
The energy needed to power the water vapor extractor, electrolysis system and other components comes from a wind turbine and a folding solar panel array that sit atop the unit, all of which fits on a small single-axle trailer.
In an interview, NovaSpark CEO Rick Harlow said the company began developing the technology about two years ago as part of a U.S. military experiment. The Pentagon's Defense Innovation Unit asked American startups to come up with new ways to generate fuel in 'austere and isolated environments.'
NovaSpark, which counts retired Gen. Glenn Curtiss of the Louisiana National Guard as one of its five owners, answered the call and now has contracts to build units for the Army, Marine Corps and Air Force out of its facility in West Monroe. The company is also developing hydrogen systems for high-altitude reconnaissance balloons, vehicles, drones and tactical electronic systems for the military, Harlow said.
Most military vehicles and aircraft currently use diesel, but the Pentagon is interested in hydrogen power's stealth capabilities and its high energy density.
Hydrogen vehicles are electric powered and don't actually burn hydrogen in the way that a space rocket does. Rather, they have fuel cells, which are tanks containing water and metals. When hydrogen is added, the fuel cells become electrochemical batteries that power an electric motor.
A hydrogen fuel cell vehicle is two to three times more efficient than a gasoline or diesel vehicle, according to the U.S. Department of Energy. They are quieter and have a lower heat signature that can make them difficult to detect on thermal targeting systems.
The concept of pulling water vapor out of the air and turning it into hydrogen fuel has been around for a long time but was never fully developed for various reasons. The fossil fuel industry has long dominated vehicle propulsion, and it wasn't always economical to produce hydrogen for vehicles.
Most hydrogen is produced by large industrial facilities burning coal or methane, and it can be very expensive to store and transport. So it's often most viable to produce hydrogen directly on-site and as needed, Harlow said.
In recent years, the affordability of solar and wind technology made it relatively cost-effective to produce hydrogen on-site with renewable energy. This is especially true for military applications, which can rack up exorbitantly expensive fossil fuel bills.
Harlow pointed to reports that the Department of Defense ships diesel to some theaters of operation at a cost of $400 per gallon.
NovaSpark's mobile generator produces as much as 5 kilograms of hydrogen per day, enough to power a car for about 375 miles. The unit works well in about 90% of the earth's climate regions with the most challenging being in the coldest and driest areas such as northern Canada, Harlow said. It performs well in desert environments and can actually produce clean drinking water with its vapor extractor, so it has a dual use application, he said.
The unit can also tap into existing water sources such as rivers and creeks. Troops can pour dirty water into the machine, and it will purify it for drinking and extract the hydrogen for fuel, according to Harlow.
NovaSpark has two other types of hydrogen generators under development. One is a medium-sized stationary unit suitable as a backup power supply for commercial buildings, and the third is a large 1-megawatt unit that fits on an 18-wheeler trailer.
The company has partnered with the Shreveport-based Module Solutions, which specializes in solar arrays and other microgrid components, and is working with experts and researchers from the University of Louisiana-Monroe, Louisiana Tech University and Louisiana Clean Fuels.
Aside from the atmospheric hydrogen generators, part of NovaSpark's business is building hydrogen fuel cells for drones. When asked about plans for the near future, Harlow said the company is planning to scale up its operations but is still hashing out the details.
Harlow said he could not discuss the details of some of the contracts but mentioned the Pentagon's 'Replicator' initiative as one area of business. Replicator is an effort that began last year to fast-track the military's purchasing of thousands of drones to kickstart innovation and compete with China, which currently dominates certain areas of the drone industry.
SUBSCRIBE: GET THE MORNING HEADLINES DELIVERED TO YOUR INBOX
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
27 minutes ago
- Yahoo
Trump Plan to Kill Dozens of NASA Missions Threatens US Space Supremacy
(Bloomberg) -- NASA's car-sized Perseverance rover has been roaming the surface of Mars for four years, drilling into the alien soil to collect dirt it places in tubes and leaves on the ground. Shuttered NY College Has Alumni Fighting Over Its Future Trump's Military Parade Has Washington Bracing for Tanks and Weaponry NYC Renters Brace for Price Hikes After Broker-Fee Ban NY Long Island Rail Service Resumes After Grand Central Fire Do World's Fairs Still Matter? Engineers designed Perseverance to be the first step in the agency's exploration of the Red Planet. In the future, more robotic spacecraft would arrive to sweep up the capsules and rocket them back to Earth, where scientists could look for signs that Mars once was, or is, a world with life. The wait for answers may be about to get longer. President Donald Trump's proposed 2026 budget for the US National Aeronautics and Space Administration would cancel the planned follow-on mission, potentially abandoning the tubes for decades to Martian dust storms. The White House is calling for a roughly 50% cut to NASA's science spending to $3.9 billion, part of an overall pullback that would deliver the lowest funding level in the agency's history and kill more more than 40 NASA science missions and projects, according to detailed plans released last month. The Trump administration has also left the agency without a permanent leader and without a vision for how America's civilian space policy is going to work with US allies and compete with China and other rivals. The cuts would follow a shift in how the American public thinks about space. NASA has long enjoyed a unique place in US culture, with its exploits celebrated by movies, theme parks and merchandise — but companies like Elon Musk's SpaceX have begun to capture more attention. For decades, NASA's scientific undertakings have provided critical groundwork for researchers seeking to understand the structure of the universe, study how planets form and hunt for evidence that life might exist beyond Earth. Pictures from NASA craft like the Hubble Space Telescope and the recently launched James Webb Space Telescope have inspired and delighted millions. Now, the agency's position at the vanguard of discovery is facing foreclosure. Among the other programs set to lose funding are a craft already on its way to rendezvous with an asteroid that's expected to pass close to Earth in 2029, and multiple efforts to map and explore the acidic clouds of Venus. Researchers worry that abandoning missions would mean investments made by earlier generations might be lost or forgotten. 'Once you launch and you're operating, then all those costs are behind you, and it's relatively inexpensive to just keep the missions going,' said Amanda Hendrix, the chief executive officer of the Planetary Science Institute, a nonprofit research organization. 'So I'm very concerned about these operating missions that are still producing excellent and really important science data.' The Trump administration's narrower vision for NASA comes as it is seeking to reduce waste and jobs in the US government. Critics have faulted NASA over sluggish management of key programs, spiraling costs and delays. Still, the administration is eager to pour more money into putting people in space. It wants to use $7 billion of the $18.8 billion it would allocate to NASA overall to ramp up efforts to return people to the moon, and invest $1 billion more in sending people to Mars. 'This is a NASA that would be primarily human spaceflight focused,' Casey Dreier, chief of space policy for The Planetary Society, a nonprofit that advocates for space science and exploration, said of the proposed changes. 'This is a NASA that would say, 'The universe is primarily the moon and Mars,' and basically step away from everything else.' There are signs that the administration's proposed cutbacks won't satisfy lawmakers who view space as vital to US interests. Senator Ted Cruz, the Texas Republican who leads a committee that oversees NASA, has proposed legislation that would would provide nearly $10 billion to the agency. 'American dominance in space is a national security imperative,' Cruz said in a statement to Bloomberg. 'The Commerce Committee's bill carefully invests in beating China to the Moon and Mars — while respecting every taxpayer dollar. It's rocket fuel for the commercial space companies and NASA that are working to keep America ahead of China in the Space Race.' As Trump's spending proposal moves through Congress, NASA has been left without a strong leader who can press its case after the president withdrew his nomination of billionaire commercial astronaut Jared Isaacman to run the agency. In a recent interview on the All-In Podcast, Isaacman appeared to suggest Trump pulled his nomination because of his close ties to Musk, who had a public falling out with the president. Trump threatened to cancel SpaceX's government contracts amid the row, but has since backed down. 'Stopping Jared from becoming confirmed is only going to hurt NASA's ability to push back on budget cuts,' Jim Muncy, a space consultant and lobbyist with PoliSpace, said before Isaacman's nomination was pulled. Spaceflight Shift For decades, NASA handled every step of launching rockets, probes and people into space, from developing, building and launching vehicles, to running missions. Only the government had the resources and the capacity to shoulder the risks without returning a profit. That all changed in recent years with the emergence of a vibrant US space industry dominated by wealthy entrepreneurs with a passion for spaceflight and the financial wherewithal to withstand repeated failure. Over time, NASA has ceded more design, development and production work to those companies. SpaceX is carrying cargo and astronauts to the International Space Station, and sending probes into deep space from a rented launchpad at NASA's Kennedy Space Center. After helping to spur the development of SpaceX hardware, NASA is now one of the company's biggest customers. 'This has kind of been the tension with the rise of commercial space,' said Mike French, a consultant for the Space Policy Group. 'NASA has gone from 'We're operating these things; we're building these things' to 'We've gotten really good at buying these things.'' During Trump's presidency, NASA's transformation into an incubator for private industry is likely to gain speed. Throughout its budget proposal, the White House calls for mimicking past programs that have leaned more on outsourcing to the private sector. 'With a leaner budget across all of government, we are all taking a closer look at how we work, where we invest, and how we adjust our methods to accomplish our mission,' NASA's acting administrator, Janet Petro, wrote in a message accompanying the plan. 'At NASA, that means placing a renewed emphasis on human spaceflight, increasing investments in a sustainable plan to return to the Moon for long-term human exploration and accelerating efforts to send American astronauts to Mars.' NASA declined to comment beyond Petro's statement. NASA contracts remain one of the most significant and steady sources of funding for the space industry, which has allowed the agency to set the direction for many businesses. But that balance of power is shifting, and cuts to NASA's funding could cause its leadership to fade. 'NASA would, in a sense, define access and define the culture of spaceflight and define the ambitions of spaceflight,' Dreier said. 'Now, they have competitors for that, and frankly, some of their competitors are laying out more ambitious programs.' Challenging Missions While NASA has evolved into a technical adviser and financial backer for space companies, pure science has remained part of its mission. NASA's transition to more commercial partnerships was started, in part, to free up money to spend on exotic, challenging missions with no obvious near-term commercial rewards. Pulling back is likely to have consequences. Trump's broader push to curtail funding for science — the administration has choked off money for medical, climate and other research — risks eroding an important source of American soft power. After the end of the Cold War-era space race, NASA became a vessel for international cooperation, proving countries with lofty goals can work together. Many of the NASA missions Trump has proposed canceling or pulling away from entailed collaboration with European allies. The prospect of reduced funding is also causing worry about agency talent. Already, NASA is competing with the private space industry for engineers. Shutting down missions could push agency scientists to seek other opportunities. 'Folks are very worried about what they're going to do now with their lives, and where they're going to go,' said Hendrix, the Planetary Science Institute's CEO. The long-term outlook for NASA is difficult to discern. In the coming years, it is expected to continue its Artemis moon program, and start a new program for human exploration of Mars, with commercial companies at the forefront. But the scientific ambitions that long helped define NASA appear likely to become more limited. 'If we elect to say we no longer want to understand our origins, or we no longer want to challenge ourselves to see if there's life out in the cosmos, that is the equivalent of turning our heads down and burying ourselves in our cell phones when we're standing at the edge of the Grand Canyon,' said The Planetary Society's Dreier. 'We miss something more profound and big and deep that we otherwise have no access to in our modern society.' New Grads Join Worst Entry-Level Job Market in Years American Mid: Hampton Inn's Good-Enough Formula for World Domination The Spying Scandal Rocking the World of HR Software The SEC Pinned Its Hack on a Few Hapless Day Traders. The Full Story Is Far More Troubling Cavs Owner Dan Gilbert Wants to Donate His Billions—and Walk Again ©2025 Bloomberg L.P.


Bloomberg
29 minutes ago
- Bloomberg
Oil Tanker Titans Stay Calm But Cautious After Mideast Warnings
Several of the world's largest ocean-tanker operators said they remained calm but cautious after risk warnings from naval forces for vessels operating in and around the Persian Gulf, the world's largest oil-producing region. The risk notices were issued around the same time as US ordered some staff to leave its embassy in Baghdad on Wednesday, and followed threats by Tehran to strike American assets in the region in the event Iran is attacked over its nuclear program.


Forbes
34 minutes ago
- Forbes
The Unofficial #1 On Forbes' 2025 World's Most Influential CMOs List
Wondering if and when the other shoes will drop getty The Unofficial #1 designation is given to a person, force, or condition with outsized influence over CMOs and their ability to influence growth. — Stepping back 125 years to early 20th-century New York City, and you find the origins of an almost apt metaphor for the current state of global affairs and global marketing alike. Returning to your tenement apartment after a day in the factory, you'd sit on your bed and begin getting out of your work clothes. As you took off your first shoe and it dropped to the floor, your downstairs neighbor couldn't help but hear its thud through the tenement's thin ceiling. Then they'd wait for the thud of your other shoe dropping. While these are certainly 'other shoe' times, the metaphor is only almost apt because then, there was a certainty the other shoe would ultimately drop. Today however, nothing is certain, little is inevitable or predictable, most everyone is on edge, and seemingly any crazy thing could happen (or not) in any given moment. In fact, in April and across 142 countries, The International Monetary Fund's World Uncertainty Index, recorded the single highest level of global uncertainty—higher than during the Pandemic or the 2008 economic crisis—since tracking began 17 years ago. While much is uncertain, regardless of your politics or nationality, what's not is that no one and nothing has greater influence over the ripple effects of what happens next from shoes that do or don't fall than the current American president. And so—and not because by any objective measure he is a marketing savant—for his outsized influence on global uncertainty, its near and long-term consequences, and thus on what CMOs and the brands and companies they help steward do and don't next, I've named Donald Trump The Unofficial #1 on the 2025 Forbes World's Most Influential CMOs list. No one and nothing thrive on uncertainty, and the discomfort, wariness, volatility and the should-we-or-shouldn't-we vacillation it creates is good for neither one's best laid marketing plans nor buying behavior. Whether by design or disposition, from Wall Street to Main Streets, China to Chicago, the chaos and radical uncertainty sown by the President's words and deeds finds consumer and corporate sentiment jumpier than Elon at a Trump rally before their break-up. Any semblance of predictability around tariffs, interest rates, taxes, retaliatory taxes, prices, jobs, inflation, recession, geo-political alliances, trade wars and military ones, is confounding capital markets, forecasts, budgets, supply chains, human brains and emotions in real-time. Willingness to spend by consumers and companies alike whose expectations are tossed-about by contradictory signals and volatile moods is throttled. So, corporate guidance and forecasts are being cut, as costs and prices remain in limbo. No small part of why Global GDP is expected to grow at its slowest rate in almost 20 years, and why The World Bank anticipates this being the weakest decade of economic growth in almost 60. Admonishing anyone getty As quick to publicly admonish and/or punish stalwarts of the global economy from Apple to Walmart to Los Angeles as he is to threaten Presidents Zelensky, Ramaphosa and Xi, Greenland and NATO, his all-caps proclamations can have as much near-term impact on global markets—and thus marketing—as any actual policy that may or may not follow. CEOs and CFOs want growth without risk and savings without sales impacts, as if that were a thing. Legal wants safety. Boards want clarity. And no one wants to be wrong. All of which delays corporate actions and decisions, and equally, makes the creative and bold-ideas so essential to value creation and capture feel riskier than they'd otherwise be. While self-help books are replete with counsel about not obsessing over that which you can't control, that's not advice CMOs can heed (at least professionally) at a time when distracted audiences are harder to predict, reach and influence; when longer-term strategies seem disposable, and most everyone is doomscrolling their feeds on the regular to see what was or wasn't said and how this might affect what they do or don't next. Over the past five years, CMOs have learned that this year's plan could become this week's fire drill or act of triage in any given moment. But, thanks to the President, this has never been more so. And so, chief marketers are pushed to 'do more with less,' (not unreasonable in and of itself) and to just 'wait and see.' Yet so it goes during this second Trump presidency, and so it goes for CMOs wondering when another all-caps tweet will drop. Or not. As Tom Petty sang, 'the waiting is the hardest part,' which is why this year, for his outsized influence on markets, marketers and marketing (to say nothing of humanity), Donald Trump is The Unofficial #1 on the 2025 Forbes World's Most Influential CMOs list. Thank you for your attention to this matter. ... Note. I'd finished writing this when reminded that Mr. Trump was also named Time's Person of the Year, in December. Reminded, I considered going in another direction but, despite the redundancy, decided no one/nothing is a more appropriate choice. Under no illusion about the difference in attention the two designations get; I also hope to offer a reminder to the CEOs, CFOs and Board Directors reading this that anyone or anything influencing global conversations and sentiment influences what CMOs do and don't in turn. ... For those interested, in 2022, I named 'Anyone' the Unofficial #1 because 'Anyone' with a keyboard can change the trajectory of a brand and business in an instant. In 2023, Sam Altman was recognized as proxy for the then (and still) TBD implications of GAI on marketing. Last year, 'The CEO' was the Unofficial #1 for their oft unwitting and unintentionally but ultimately marketing-ignorant influence over the expertise and actions of CMOs.