‘We cannot do it alone': Portland theater company launches fundraiser to avoid closure
PORTLAND, Ore. (KOIN) — Another Portland arts organization is launching a fundraiser in hopes of avoiding a permanent closure.
On Thursday morning, Portland Center Stage revealed its goal to in order to save the future of the organization. Leaders intend to collect $2.5 million by Aug. 31, stating that they could cease operations even sooner without additional funding.
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PCS was originally founded in 1988. In the decades since, it has become the largest theater company in the Rose City and also claims to be one of the most influential in the U.S. Over 4 million people have seen shows at PCS, and their education program has served thousands of students.
But the organization has struggled to recover since the pandemic, according to a press release.
'In 2019, PCS was poised to hit a record-breaking year for subscriptions,' the theater company said. 'Then came the COVID-19 shutdown. Like theaters across the country, PCS experienced devastating revenue losses. Although the company reopened in 2021, the build-back has been volatile. Audience habits have changed, costs have risen by over 20%, and national trends show sustained decreases in attendance.'
Other local arts organizations have revealed similar struggles.
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Two years ago, the Oregon Shakespeare Festival as obstacles that led to several closures and prompted its $2.5 million campaign to save its next season. The Portland-based Artists Repertory Theatre also due to financial difficulties.
Additionally, the Happy-Valley-based Pickathon launched a the experiential music festival and Portland'5 Centers for the Arts announced to bring in attendance.
When it comes to PCS, Artistic Director Marissa Wolf said the organization has already undergone budget cuts and restructuring to save funds — but further support is necessary.
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'We're investing in smarter strategies and expanding partnerships,' Wolf added. 'But we cannot do it alone. We need our community now more than ever. We know PCS matters to Portland, and we want to be around for generations to come!'
In addition to the fundraising campaign, the theater company is launching a plan to 'ensure long-term stability and health' within the next five years. This includes collaborating with local businesses to boost revenue and garnering an annual net surplus of up to $500,000.
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