
Supa San: A Whimsical Culinary Experience in Mumbai's BKC by Aditya Birla New Age Hospitality, ET HospitalityWorld
Supa San, the latest diner from Aditya Birla Group's dining arm, Aditya Birla New Age Hospitality (ABNAH), is an embodiment of this fanatical, whimsical soul inside an izakaya, set in the heart of BKC and full of surprises — culinary and otherwise.
Supa San refers to 'super fan' and transports you into the inner circle of one. It's an invitation into a world where Japan's most prized possessions find a new, bold (and sometimes teetering on wild) expression. Come in for the unctuous kamameshi, stay for the enlivening libations, and linger to soak in the many, many Easter eggs strewn across the space. It makes for a great pulsating night with the core gang, as it does for a deep dinner conversation with a fellow gourmand, said a release issued by ABNAH.
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Speaking about the diner, Udai Pinnali , CEO, Aditya Birla New Age Hospitality, said, 'Our izakaya is an invitation to explore the Japanese mastery over art, culture and food... designed by a fictional manga fanatic who is also an artist. In that sense, he is a Supa (Super) San. I would recommend it for a spontaneous post-work tete-a-tete before calling it a day.'Shedding the hushed reverence often associated with Japanese establishments, Supa San embraces a spirited and unconventional, casual aesthetic, mirroring the fervent passions of its imagined manga devotee. The diner's design is a playful dialogue between sleek modernity and the vibrant-but-measured chaos of pop culture, where clean architectural lines intersect with whimsical elements, all punctuated by carefully concealed cultural treasures. The space encourages exploration, rewarding keen eyes with tucked-away references and visual surprises, much like the layered narratives found in the folds of manga pages.Supa San cultivates a relaxed atmosphere, reminiscent of unpretentious izakayas where spontaneous connections flourish. Manga- and anime-adorned walls serve as a visual testament to the super fan's devotion. The experience extends to a curated merchandise corner, showcasing coveted anime books, figurines, and exclusive apparel. A blend of high and low seating allows for all kinds of engagements, and playful signage and design elements [1] stand as subtle nods to Japan's cultural wealth. Together, offering a welcoming embrace that feels both familiar and intriguingly novel.Food is necessarily the cornerstone of this ABNAH offering, and it comes in a menu that is as captivating as the surroundings. Chow down on creations that transport you to the vibrant backstreets of Tokyo, crafted by chef Hideki Hiwatashi , whose expertise has graced Michelin-starred establishments."Chef Hideki San has created a menu rooted in authenticity and comfort—an experience that encourages you to settle in at Supa San, enjoying lively conversations over a continuous flow of flavorful dishes. What truly sets us apart is Chef Hideki San's talent for channelling the spirit of a traditional izakaya, thoughtfully reimagined for those who crave a taste of Tokyo's Golden Gai. From classic sushi and expertly crafted gunkans to kamameshi, chawanmushi, ramen, and crisp tempura, the menu offers a rich variety—ensuring there's always something new to discover with each visit," added Pinnali on the culinary program.'In Japan, flavour is treated with real precision – even the simplest dish is built with care, but eating is meant to be fun. That's what Supa San brings together: serious flavour, with a playful spirit. My job is to honour both,' said chef Hiwatashi on the menu.While the food takes the lead, they're also intelligently spiced, sliced, and diced to elevate the unapologetically riveting cocktail programme. Crafted by the head mixologist Trisha, co-founder of small-batch cocktail kits' outfit Saray & Co. and a luminary in India's beverage scene, the drinks menu draws from Japanese ingredients and flavour profiles.
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