logo
I'm a superyacht nanny — I get paid to travel the world in luxury while watching rich people's kids

I'm a superyacht nanny — I get paid to travel the world in luxury while watching rich people's kids

New York Post2 days ago

BB Smalls wasn't looking for a free ride when she signed on as a nanny to Hollywood honchos, globally-renowned rock stars and bigwig billionaires.
But free first-class flights to Bora Bora, $100,000 rooms at the St. Regis Resort and bougie boating excursions along the Amalfi Coast are exactly what she got — not to mention routine shopping sprees at Gucci, Chanel and Louis Vuitton — while on the job.
'I've been everywhere: Maui, Tahiti, London, Italy, Scotland, you name it,' Smalls, 44, from Los Angeles, tells The Post.
Advertisement
Nondisclosure agreements bar her from spilling the secrets and specifics of her eccentric ex-bosses. But Smalls, now a married stay-at-home mom living in Texas, says, 'Nannying for the right people means getting paid to travel.'
She's in the 40% of childcare providers who are 'superyacht nannies,' and regularly globetrot, by sky, land or sea, to luxe locations with their employers, per data via the International Nanny Association.
9 BB Smalls has been living a grand life as a superyacht nanny to the rich and famous.
Courtesy BB Smalls
Advertisement
It's a post that grants kiddo pros the opportunity to see the sights, as well as how the top 1% travels, for free.
The super lucky even get to nanny on superyachts, vacation vessels spanning over 80 feet in length, which are roughly twice the length of an average yacht. The behemoths come fully staffed with a captain and crew.
Chartering the megacruisers can cost between $100,000 and more than $1 million per week, depending on size, time of year and onboard amenities, such as helipads, movie theatres, Jacuzzis and gyms.
But most A-list showboats like Mark Zuckerberg, who paid a reported $300 million for his 387-foot superyacht, and Jeff Bezos, with his 417-foot, $500 million ship, rarely sweat over dollars and cents.
Advertisement
9 Ella Peters has been a superyacht nanny for a decade.
Ella Peters/Superyachtnanny.co
Ella Peters, a superyacht nanny of nearly 10 years, said that during peak yachting season, June through August, she's often booked for back-to-back trips with a revolving door of well-to-do employers from NYC, Europe and the Middle East.
'I do love the job,' the 28-year-old owner of UK's SuperyachtNanny.co, tells The Post. 'But it is exhausting.'
She charges around $500 per day for her on-ship sitter services. However, her fees, not including the standard 'four-figure tip' she typically receives, can increase according to the number of children aboard and their ages.
Advertisement
9 Peters' job has taken her all over the world.
Ella Peters/Superyachtnanny.co
Like Smalls, Peters works for internationally known hotshots whose names must remain hush-hush due to NDAs. Her upper-crust clients routinely rent nearly 300-foot-long tubs, costing over $1 million per week, for family cruises through the Mediterranean.
The preferred path they sail is famously known as 'The Milk Run.' On it, tycoons tour the south of France, Corsica and Sardinia, Italy — home to Costa Smeralda, nicknamed 'billionaires' playground,' owing to its turquoise waters, fine-sand shores and chichi beach clubs.
'It has everything my ultrahigh net worth families want,' said Peters.
'My favorite 'pinch me' moment was driving myself and my 11-year-old charge on a jet ski through the famous Faraglioni rocks in Capri, Italy,' the Londoner said.
9 Peters said her clients are 'ultrahigh net worth families,' but NDAs forbid her from disclosing whom she's worked for.
Ella Peters/Superyachtnanny.co
Still, Smalls, who recently left VIP nannying for content creation, says working for the uberwealthy wasn't always smooth sailing.
'One Bel Air family wanted me to nanny for them on a yacht for an entire month, but I wasn't allowed to be seen,' she recalled of the odd demand. 'If either parent walked into a room that I was in, I'd have to hide and hold in place until they left the room.'
Advertisement
'During my downtime on the yacht, I'd have to stay out of sight and be banished to my room.'
But Peters has only had stellar experiences — and very little downtime — while minding mini moguls on the waves.
'I get up before the children and try to drink some coffee in peace,' Peters says. 'When you're onboard, you have to put in effort to get a few moments to yourself. After that, everything is go, go, go.'
But her skills are worth every penny.
Advertisement
9 Peters does everything from feeding the kids breakfasts aboard the ship to accompanying them on jet ski rides.
Ella Peters/Superyachtnanny.co
Peters comes fully equipped with pediatric first-aid training, police background clearance, nanny insurance, water safety training and a personal watercraft license — documents that permit her to operate jet skis and paddle boats.
And while their moneyed mommies and daddies play, she entertains the tots all day.
'After my coffee, I greet the kids in the morning as they wake up, then feed them a small breakfast before we do arts and crafts,' Peters began.
Advertisement
Depending on the size of the superyacht, she either gets her own room, bunks with the babies or shares living quarters with a crew member.
9 Peters said the best route to sail is famously known as 'The Milk Run,' which goes through the south of France, Corsica and Sardinia, Italy — home to Costa Smeralda, nicknamed 'billionaires' playground.'
Ella Peters/Superyachtnanny.co
'When the parents wake up, the kids have a proper family breakfast with them, then we do a few morning watersports before they do a family-style buffet lunch,' continued the millennial. 'In the afternoon, when the sun is really hot, we do more arts and crafts before doing more water activities or stopping off at a local village for ice cream and exploring.'
'At night, I feed the kids dinner while the parents prepare for their evening plans,' she said of the superpacked schedule. 'Then it's time for bed.'
Advertisement
9 Peters said she is booked solid through yacht season to watch kiddos.
Ella Peters/Superyachtnanny.co
Sarah Leonard, 25, a superyacht nanny from Maryland, however, tells The Post her days on the water are more like walks in the park.
'I spend about four hours a day working with the kids, the rest of the time I'm able to chill on the yacht or maybe explore,' said the Gen Z.
She's spent the past two summers as a superyacht nanny for a South African influencer family with a bent towards boating around Turkey, Greece and Italy.
'I was working as a scuba diver in Puerto Rico back in 2023, and I saw a Facebook listing for a yacht nannying position and applied,' said Leonard, a certified rescue diver and CPR expert and former lifeguard.
9 Sarah Leonard, 25, has been a superyacht nanny for the past two summers.
@sarahtravelingnanny/TikTok
For her, the childcare gig was an unpaid position that came with the perks of enjoying an all-inclusive, saltwater excursion.
And the family, comprising a mom, dad and two boys under age 8, treated Leonard like family, giving her a private bedroom and bathroom, including her in family meals and 'gifting' her with a special token of their appreciation at the end of the two-month journey.
9 Leonard wasn't paid for her gig, but got to join a family for two months on their yacht.
@sarahtravelingnanny/TikTok
But Leonard, who'll be touring Italy and France with new brood this summer, says traveling with little ones is the true gift that keeps on giving.
'I get to experience the world through the eyes of these little kids,' gushed the superyacht nanny. 'It's magical.'

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Fashion's Musical Chairs Ends — With Men in Almost Every Seat.
Fashion's Musical Chairs Ends — With Men in Almost Every Seat.

Business of Fashion

time7 hours ago

  • Business of Fashion

Fashion's Musical Chairs Ends — With Men in Almost Every Seat.

LOS ANGELES — This week, with the confirmation from LVMH on Monday that Jonathan Anderson is taking over creative direction of the women's, men's and haute couture collections at Dior, all of the empty chairs at fashion's top houses have now been filled. The pieces are now in place for the biggest fashion month ever this autumn. Among all the creative reshuffling, three of our industry's most talented designers have ended up with three of the biggest jobs at a critical time when luxury is facing a global downturn. In addition to Anderson's new role at LVMH-owned Dior, Demna is gearing up for his debut at Gucci, which will come after his final couture show for Balenciaga in July, and Matthieu Blazy is now installed at Chanel. That most of the big design roles have been filled by men has been a big topic in fashion of late. Save for Sarah Burton at Givenchy, Chemena Kamali at Chloé, Veronica Leoni at Calvin Klein Collection, Louise Trotter at Bottega Veneta and Silvia Venturini Fendi at Fendi, all of the big jobs in fashion are occupied by men. Loewe, Balenciaga, Jil Sander, Celine and Maison Margiela have also appointed men as creative directors. On Thursday, I popped into Neiman Marcus in Los Angeles, to take the temperature of what all of these changes mean. The store was a ghost town with nary a customer in sight. Admittedly, it was only 10:30 a.m. — a bit early for a splurge, but the countless displays shilling luxury fashion and leather goods for 'up to 50 percent off' spoke volumes about the state of the business today. As I was examining the Burberry wares on the ground floor (lots of trench coats and accessories emphasising the Burberry check), one of the store's employees and a dedicated BoF reader approached me to say hello. I asked how business was doing and he simply motioned around the shop-in-shops by Dior, Chanel, Bottega Veneta and Loewe and said all of this is about to change. Customers (and Neiman Marcus sales associates) are mostly in wait-and-see mode, he said, as the upcoming fashion season will bring a lot of creative transformation. This is long overdue. Gucci is the lynchpin of the Kering group, where sales have nosedived. Revenues at Kering's flagship brand plummeted by 23 percent in 2024 to €7.7 billion ($8.8 billion), down from €9.9 billion in 2023. The decline worsened in Q1 2025, with a 25 percent drop year on year. The group's share price has tumbled by more than 60 percent over the last two years. Demna (Getty Images) When Kering executives announced in March that Demna would move from Balenciaga to Gucci in July, luxury market analysts and industry watchers scratched their heads. But I remain convinced that if Demna — one of the most gifted and thoughtful designers working fashion — is able to re-imagine Gucci and move on from his once ultra-popular Balenciaga aesthetic, this could be a very smart move because it simultaneously gives Demna a new creative challenge while breathing new life into Gucci, which accounts for more than 60 percent of Kering's profits. Then there's Chanel, where Matthieu Blazy is in the hot seat. Known for his incredibly creative, globally inspired, craft-focused fashion shows at Bottega Veneta, Blazy has been tasked with upping Chanel's fashion quotient. With the most well-defined codes of any luxury brand, as well as a slew of iconic products (think quilted leather flap bags like the 2.55, bouclé tweed suits and bi-colour patent shoes), the brand is pretty resilient even in times of trouble. Matthieu Blazy speaking at BoF Voices in 2023. (Getty Images) But without a strong fashion direction, Chanel's cultural relevance has waned since the passing of Karl Lagerfeld in 2019. Meanwhile, revenues fell by $1 billion in 2024, down 4.3 percent year on year, as Chanel continued to raise prices by an average of 59 percent between 2020 and 2023, leading customers to question the value of Chanel's products and pull back from the brand's core leather goods offering. Executives are counting on Blazy to bring back Chanel's fashion magic while they think about how to recalibrate their pricing strategy. It's a similar story at Dior, where prices increased by an average of 53 percent over the same period. LVMH does not break out individual brand performance, but said revenues declined by 'slightly more' than the average 5 percent decline in the group's fashion and leather goods division in the first quarter of 2025. In an in-depth interview announcing Anderson's appointment, Delphine Arnault agreed with me that pricing is a big issue to address. For now, she is counting on Anderson's creativity and a focus on customer experience in Dior's upcoming megastores in Los Angeles and New York, to help turn things around. Jonathan Anderson speaking at BoF Voices in 2023. (Getty Images) As I was walking the floor of Neiman Marcus it was hard not to note that with the departures of Maria Grazia Chiuri at Dior and Virginie Viard at Chanel, men are back in charge. While pricing and fashion oomph may have been challenges under their tenures, Chiuri and Viard both oversaw an unprecedented expansion of these megabrands post-Covid, leaving me wondering if what might be gained in fashion relevance could lead to a lack of the connection these female designers were able to foster with their female customers. I've been asking some industry insiders why there is such a paucity of women at the helm of the big brands. One person posited that it's because all of the number two designers — the first go-to when brands are looking to appoint a new creative director — are also mostly men. Seems like that old adage that we tend to pick people who look like us holds true in fashion as well. If this is indeed the case, the change we need to see regarding women in the ranks of the industry's top creative positions needs to start with some of these men appointing more women as their number two. Fine. But there has to be more to it than just this explanation. Truly understanding (and valuing) how women designers connect differently to their customers — and giving them the opportunities to demonstrate this — must also be part of the change. Otherwise, the reign of men in top jobs is set to continue. Imran Amed, Founder and Editor in Chief P.S. Please join us next Monday, June 9 and Tuesday, June 10 for The Business of Beauty Global Forum 2025 livestream with speakers including Hailey Rhode Bieber and Tracee Ellis Ross. Register now. Below are my top picks from our analysis on fashion, luxury and beauty this week: 1. Under Pressure: Can Fashion's Sustainability Efforts Survive? With the industry in tariff paralysis and policymakers rolling back regulation, sustainable fashion advocates worry the movement is running out of steam. (Christophe Stache/AFP via Getty Images) 2. Case Study | The New Rules for Getting Acquired. Securing an exit at a desirable valuation has gotten harder for start-ups in recent years. But brands with strong growth strategies and loyal followings can still attract buyers that will maintain their integrity while taking their businesses to the next level, regardless of economic conditions. 3. How to Revive a Sleeping Beauty Watch Brand. A group of investors is reviving the Danish watch company Urban Jürgensen, a 250-year-old name revered by connoisseurs but largely unknown outside that bubble. (Getty Images) 4. Is Nike Finally Winning With Women? With bold marketing, a revamped leadership team under new brand president Amy Montagne and star power from A'ja Wilson, Nike's long-promised women's push is starting to stick. (Courtesy/Courtesy) 5. Beauty's Hottest New Trend: The Founder Buyback. Original influencer Huda Kattan has regained majority ownership of her namesake beauty brand and sent a message to the greater industry: When it's time to course-correct, you need your best driver. (BoF Team) This Weekend on The BoF Podcast (Sporty & Rich) Emily Oberg grew up far away from the fashion world in Calgary, Canada. After moving to New York for a role at the media company Complex, Oberg quickly built her profile as a tastemaker in the streetwear scene. But eventually, she got the entrepreneurial itch and leveraged her experience to turn Sporty & Rich, which started as a mood board on Instagram, into a multi-million-dollar brand with a dedicated community following. On a recent trip to Los Angeles, I had the opportunity to sit down with Emily to reflect on her unconventional path into fashion, how she made strategic business choices to grow her business, and the significance of world-building in creating an aspirational lifestyle brand. To receive this email in your inbox each Saturday, sign up to The Daily Digest newsletter for agenda-setting intelligence, analysis and advice that you won't find anywhere else.

The horse Bobby Flay couldn't sell has long-shot Belmont Stakes dream
The horse Bobby Flay couldn't sell has long-shot Belmont Stakes dream

New York Post

time9 hours ago

  • New York Post

The horse Bobby Flay couldn't sell has long-shot Belmont Stakes dream

SARATOGA SPRINGS — At 15-1 odds, Crudo is a long shot to outrun Kentucky Derby winner Sovereignty and Preakness champion Journalism to the wire in Saturday's Belmont Stakes at Saratoga. One could argue, however, that this outcome would be no more of a surprise than the circumstances that led Crudo into the Triple Crown race in the first place for owners Bobby Flay and Jimmy Ventura and Hall of Fame trainer Todd Pletcher. 'Jimmy and I were going to buy him as a pinhook proposition — we bought him as a weanling and we were going to sell him as a yearling. We brought him to the Saratoga [Fasig-Tipton] sale, and he didn't sell, so we kept him,' Flay, the chef, restaurant magnate and Food Network star told The Post early Friday morning before visiting Crudo. 'I don't usually race colts. I usually race fillies only. But I have him, so he's racing, and he's turned out to have talent,' Flay continued. 'The Belmont Stakes is New York's most important race and as a New Yorker, it's clearly important to me.' 3 Celebrity chef Bobby Flay is pictured next to Crudo on June 6. Jason Szenes for the NY Post Flay, 60, says he's been watching horse racing since his teenage years when he and his friends from the Yorkville neighborhood in upper Manhattan would cut school and take the A train to Aqueduct. The Belmont Stakes has long been a staple of Flay's social calendar. 'I go to the Belmont every year. I usually take 20-30 people to Belmont Park and make a day out of it,' Flay said. 'It's become a tradition where I have people over to my house for brunch, everyone comes dressed in their racing gear — suits, summer dresses, hats. I feed them in the morning and then put everyone in cars and we go to Belmont and we have a day.' He said those nights usually end with a group dinner at Wolfgang's Steakhouse on 33rd Street. But Saturday, the stakes will be much higher. On Preakness Day at Pimlico, in his third career start, Crudo won the Sir Barton Stakes by 7¹/₂ lengths. Pletcher, a four-time winner in the Belmont, gave the son of 2018 Triple Crown champion Justify a few weeks to breeze, considered other options and decided to give it a go in the $2 million race. 'The horse is here, he's doing well, I don't see a whole lot of pace in the race, we've got [jockey] John Velazquez available,' Pletcher said. 'I couldn't come up with a reason not to give it a try.' Crudo's name, not surprisingly, has ties to the culinary world. 3 Bobby Flay is pictured June 6. Jason Szenes for the NY Post 'I came up with the name,' Flay said, explaining he acknowledged raw talent, though on menus everywhere the word means raw fish. 'It's so hard to name these horses. I liked the fact that it meant raw because he was such a young horse when we bought him and he had talent. 'I told Jimmy what I named him and he was like, 'Really?' He wasn't impressed,' Flay added about his partner, who is in commercial real estate and has been involved in horse racing for more than 30 years. 'Naming horses and naming restaurants. If they turn out to be good, the name makes perfect sense. It couldn't be anything else.' Flay spent much of his spring rooting on his beloved Knicks from the first few rows at Madison Square Garden. Like most fans, he reveled in the team's longest playoff run in 25 years and still is feeling the disappointment. 3 Bobby Flay and co-owner James Ventura are pictured with their horse, Crudo, on June 6. Jason Szenes for the NY Post 'I remember all the playoff seasons when we ran into Michael Jordan,' said Flay, who lists the Knicks and Yankees as his biggest sports passions. 'We were good then, but we kind of couldn't get past it. It was fun to watch those guys play this year. They're a really good team and, unfortunately, they lost to Indiana.' Flay said he was surprised at the firing of coach Tom Thibodeau. 'I am. I thought he did a good job. I mean, we beat the world champions. We beat the Celtics soundly,' he said. 'A couple things go different ways and you're in the Finals. I don't always think that new is a good idea, but it's not my team.' His team on Saturday is Crudo-Flay-Ventura-Pletcher. 'Both Bobby and Jimmy love horse racing. Bobby's been terrific to train for, for a number of years,' Pletcher said. 'He's knowledgeable and also always says, 'You can make the decision.' We've had some success together and these guys are fun to train for.'

Yolanda Hadid ends engagement to Joseph Jingoli after ex-husband's secret daughter is revealed
Yolanda Hadid ends engagement to Joseph Jingoli after ex-husband's secret daughter is revealed

Yahoo

time10 hours ago

  • Yahoo

Yolanda Hadid ends engagement to Joseph Jingoli after ex-husband's secret daughter is revealed

It's over for Yolanda Hadid and Joseph Jingoli. The former 'Real Housewives of Beverly Hills' star, 61, and her longtime boyfriend quietly ended their engagement in January, a source told People on Thursday, June 5. However, the exes allegedly have no bad blood toward each other. 'They remain friends and have nothing but fond memories of their time together,' the insider said. The Post reached out to Hadid for comment but did not immediately hear back. The reality star alum, who is mother to supermodels Gigi and Bella Hadid, met Jingoli after she uprooted her life to Pennsylvania in 2017. Jingoli, who is the CEO of a construction and development company, popped the question in 2022 while the pair were away in Holland. They kept their engagement private until August 2024, when Hadid casually called him her 'fiancé' in her interview with Architectural Digest. 'I made a love spiral and wrote down exactly everything that was important to me in a man and he magically just rang the doorbell at the farm,' she told People in 2018. The pair first stepped out together in September 2019. Hadid also gushed over Jingoli in a tribute post for their anniversary in January 2021. ' All my life I prayed for someone like you!!' Hadid wrote alongside photos of them together. 'Thank you for being such a bright light in my life, the calm in my storm and for being the most honorable man that I know…. Happy 2 year anniversary Joey Jingoli, I love and appreciate you .' Hadid was previously married to Grammy-award-winning producer David Foster from 2011 to 2017. Her first husband was luxury real estate developer Mohamed Hadid, 76, with whom she shares three children: Gigi, 30, Bella, 28, and son Anwar, 25. While Hadid only has three children, Mohamed has six — one of whom the world just discovered. Gigi and Bella have a half sister named Aydan Nix, and revealed the shocking family secret just last week. Nix is 23 and the result of their father's 'brief romance' with a woman named Terri Hatfield Dull, which happened shortly after his 2001 divorce from Yolanda, according to the sisters. 'Over 20 years ago, our dad, while single, had a brief relationship that led to a pregnancy,' Gigi and Bella told the Daily Mail in a statement on May 29. Gigi and Bella explained that Nix was unaware that Mohamed was her father until recently. She discovered the news after the man she always knew as dad's 'sudden passing when she was 19.' The Hadid sisters explained that Nix 'decided to take a genetic test out of curiosity,' which led to the shocking discovery that she had 'a biological connection' to the famous family. But the girls welcomed her with open arms, allegedly first meeting Nix in Paris when she was studying abroad in 2024. 'We've cherished this unexpected and beautiful addition to our family,' Gigi and Bella continued, adding they are hoping everyone respects their half sister's privacy. 'As siblings, we've had many open and loving conversations — with Aydan included — about how to support and protect her,' they shared. 'Aydan and her family value their privacy, and we fully respect that. We kindly ask others to do the same and honor her wish and right to her anonymity as she continues her life as a young woman in New York.' Besides Gigi, Bella, Anwar and now Nix, Mohamed is also a father to his oldest children — Marielle, 44, and Alana, 39, with his first wife, Mary Butler. Mohamed has not publicly acknowledged Nix as his daughter, but he does follow her on Instagram.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into the world of global news and events? Download our app today from your preferred app store and start exploring.
app-storeplay-store