Joe Hand Promotions and Most Valuable Promotions Join Forces to Deliver Two Summer Blockbusters to Commercial Establishments Across North America
PHILADELPHIA--(BUSINESS WIRE)-- Joe Hand Promotions (JHP), the premier distributor of live sports content to commercial establishments, and Most Valuable Promotions (MVP), the trailblazing boxing promotion founded by Jake Paul and Nakisa Bidarian, have partnered once again to deliver two of the most highly anticipated boxing events of the summer to bars, restaurants, casinos, and commercial venues across North America.
The partnership extends from the wildly successful Jake Paul vs. Mike Tyson event last November that set the all-time record for combat sports activations in commercial establishments, with a major boxing event on Saturday, June 28, live on DAZN PPV, as global boxing superstar Jake Paul takes on former middleweight world champion Julio César Chávez Jr. — a captivating matchup for sports fans across generations. The co-main event features Mexico's own Gilberto Ramirez, the reigning WBO and WBA unified cruiserweight world champion, taking on Cuba's former IBF and WBA cruiserweight titleholder and current WBA mandatory challenger Yuniel Dorticós—delivering a thrilling night of international action with strong appeal to Mexican fight fans across North America.
Two weeks later, on Friday, July 11, at Madison Square Garden in an historic moment for women's sports, MVP will present undisputed lightweight champion Katie Taylor versus seven-division titleholder Amanda Serrano in a much-anticipated third fight between the two superstars. The main event matchup will top the biggest all-women's boxing card ever assembled, the first-ever all-women's card at MSG and will air globally on Netflix. In the co-main event, MVP's reigning undisputed super featherweight champion Alycia Baumgardner will face MVP's undefeated WBA Interim world champion, Spain's Jennifer Miranda, in a 10-round undisputed super featherweight world championship fight contested at 130 pounds.
'These are two of the biggest events of the summer, and we're proud to be working with Jake, Nakisa and the entire team at Most Valuable Promotions once again to deliver their excellent events to the commercial marketplace across North America,' said Joe Hand, III, President of Joe Hand Promotions. 'Our goal is to connect fans with unforgettable moments in sports—and this partnership helps us do exactly that. With our support, connected bars, restaurants, casinos and the like will deliver two of the must-see events of the summer for our customers.'
'At Most Valuable Promotions, we're committed to creating world-class events and delivering them to fans wherever they gather," said Nakisa Bidarian, Co-founder of Most Valuable Promotions. 'Our expanded partnership with Joe Hand Promotions allows us to bring this summer's blockbuster events—Jake Paul vs. Julio César Chávez Jr. and Taylor vs. Serrano III—to sports bars, restaurants, casinos, and commercial venues across North America. Together, we're setting a new standard for how live boxing is experienced outside the arena.'
Through this agreement, JHP will provide its nationwide network of sports bars, restaurants, and hospitality venues with full distribution, sales support, and marketing materials to help promote and activate around both events. This ensures that fight fans can enjoy these marquee matchups in a vibrant, communal atmosphere.
Fans looking for a location to watch either event can use JHP's proprietary bar finder tool, OnTap Sports, to find licensed venues near them, searchable by event and region.
For commercial establishments interested in licensing the events, visit www.JoeHandPromotions.com or call 1-800-557-4263.
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