Phuket tops southern Thailand's tourism revenue in early 2025
BANGKOK: Resort island Phuket is said to have led Thailand's Southern provinces in generating the highest revenue during the first four months of this year.
According to the Public Relations Office Region 6, Phuket remains the undisputed champion with an impressive revenue of 188.99 billion baht.
This figure highlights the island's status as the 'Andaman Pearl,' boasting world-class beaches, luxury hotels, a diverse range of water activities, and attractions catering to every lifestyle.
- Photo: The Nation/ANN
These factors ensure Phuket continues to be a truly popular destination for both domestic and international tourists, the office stated.
Following closely is Surat Thani in second place, with revenue of 49.16 billion baht, and Krabi in third, earning 36.41 billion baht.
Both provinces have clearly demonstrated growing popularity, thanks to their outstanding natural attractions—such as Koh Samui, Koh Phangan, and Koh Tao in Surat Thani, as well as Railay Bay and the Phi Phi Islands in Krabi.
These natural wonders serve as key magnets, drawing nature lovers and sea activity enthusiasts alike.
Summary of the top 14 Southern provinces by revenue (January–April 2025):
Phuket: 188.99 billion baht
Surat Thani: 49.16 billion baht
Krabi: 36.41 billion baht
Phang Nga: 20.07 billion baht
Songkhla: 16.64 billion baht
Nakhon Si Thammarat: 5.65 billion baht
Satun: 4.73 billion baht
Trang: 3.27 billion baht
Yala: 2.57 billion baht
Chumphon: 2.52 billion baht
Narathiwat: 1.60 billion baht
Phatthalung: 1.44 billion baht
Ranong: 1.18 billion baht
Pattani: 670.54 million baht
- Photo: The Nation/ANN
Data from the first four months of 2025 indicate that Thailand's southern tourism industry continues to grow steadily, particularly in world-renowned provinces like Phuket. Meanwhile, other provinces are increasingly attracting niche groups of travellers.
Sustainable tourism promotion, infrastructure development, and proactive marketing will be key drivers in positioning the South as a truly world-class travel destination, the office said. - The Nation/ANN
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