
Ritchie Bros. gears up for big Dubai auction
As 2025 begins, Ritchie Bros., the global leader in asset management and disposition, is empowering businesses to kickstart the year strong with industry-leading solutions for buying and selling heavy equipment, trucks, and machinery.
Leveraging decades of proven experience, Ritchie Bros.' international business, headquartered in Breda, Netherlands, achieved significant success in 2024, selling over 83,000 items across the Europe, Middle East and Africa (EMEA) and Asia-Pacific (APAC) regions and assisting more than 23,000 customers in achieving their business goals.
This year the first auction in the EMEA region will be held in Dubai from February 24 to 25, said the company in a statement.
Besides Dubai, Ritchie Bros. has several auctions scheduled in the international region, including:
*Maltby, United Kingdom - February 12-13
*Mantilly, France – February 13 (agricultural auction)
*Moerdijk, The Netherlands – February 26-27
*Australia – March 3-4
*Ocana, Spain – March 12-13
*Caorso, Italy – March 13-14
*Meppen, Germany – March 19-20
*France – March 25-27
*Maltby, United Kingdom – March 26-27
*Marketplace-E – 24/7 online
With a reputation built on trust, transparency and exceptional service, Ritchie Bros. provides flexible channels and services that help sellers to maximise returns and buyers to confidently acquire the equipment they need.
As the demand for machinery remains strong, Ritchie Bros. provides a comprehensive suite of solutions designed to maximize returns for sellers while offering buyers easy access to a wide variety of equipment, including items for construction, mining, public works, transportation, agriculture, logging, material handling, and other heavy machinery and vehicles.
With its industry-leading platforms, Ritchie Bros. connects sellers with a global audience and helps buyers to acquire the equipment they need with confidence.
Ritchie Bros.' unreserved auctions offer sellers direct exposure to an international buyer base, ensuring transparency and quick returns, with proceeds typically received within 21 days.
For those who prefer more control, the Marketplace-E platform allows sellers to set their prices while benefiting from Ritchie Bros.' negotiation and transaction services, ensuring secure and swift deals, it stated.
"Our selling solutions are designed to deliver the best value for all our customers, whether they are sellers or buyers, while making the transaction process secure, seamless and worry-free," said Duncan Ainscough, Head of International Sales at Ritchie Bros.
"Through our 'Start 2025 Strong' campaign, we are intensifying our marketing efforts to ensure that every piece of equipment is strategically positioned to attract the right buyers and help them to find the high-quality machinery that meets their specific needs," he noted.
For buyers, Ritchie Bros. offers access to a vast inventory of equipment across numerous categories, available through both live unreserved auctions and the 24/7 marketplace-E platform, stated Ainscough.

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