Penneys shoppers rushing to buy newest activewear that's dupe for luxury brands – and costs just €18

The Irish Sun

27-05-2025

PENNEYS fans are rushing to buy a new activewear dupe for summer after it landed in stores - and it costs just €18.
The butter performance jacket is the perfect dupe of the Lululemon define jacket.
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The new butter performance jacket is perfect for hyrox
Credit: Primark.com
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This newest dupe is a bargain at just €18
Credit: Primark.com
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Spot the difference? The Lululemon define jacket costs €118
Credit: Lululemon.uk
The company has released their new butter performance jacket for just €18 meaning it's €100 cheaper than the original.
The retailer said: "The full-zip design creates a smooth silhouette, while the high neck offers extra coverage for those chilly morning workouts.
"Thoughtfully placed seams and a fitted cut enhance your movement, making this neutral jacket perfect for the gym or casual weekend plans."
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With four different colours to choose from, this jacket is a must-have for your
It's complete with zipped side pockets for functionality while you work out.
Choose from light green, ecru, tan and black for the ideal layering piece for your gym fits.
The define jacket Luon from the luxury brand only comes in two colours and retails for €118.
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This dreamy dupe is available in stores and online in sizes ranging from XXS and M-XXL.
I tried Penneys skims dupe - they make you look so snatched and they cost just €10
Meanwhile, shoppers are also loving
Sinead Kearney has alerted her followers to the €10 bodysuit dupe from Penneys.
Posting to her
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It comes in four different colours and is over €100 cheaper than the original
With neutral tones like taupe, black, fig and mocha, this item is ideal for layering.
Penneys said: "If you're in the market for the ultimate outfit foundation, then you're in luck because this bodysuit is exactly that."
Sizes start at XS and go up to XXL.
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This Skims twin can now be found online and in
locations around the country.
And a clever fashion fan has shown off her latest gorgeous Penneys buys - and revealed they're from the CHILDREN'S section.
The beloved high street chain has an extensive kids' section - and one
Hailey Rose, who goes by @
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She posed in a pink dress from the section as well as butter yellow jeans and a matching striped set.
Hailey said: "Penneys/Primark children's section is honestly the best."
"For reference I'm a U.K. 8/10 Stripe top 12-13 yrs, stripe pants 14-15 yrs and pink dress 12-13 yrs.
"Yellow jeans 14-15 yrs Jacket 13-14 yrs."
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You can shop all these dupes in stores and online now
Credit: Garrett White
THE HISTORY OF PENNEYS
THE Penneys brand grew from humble beginnings on Dublin's Mary Street, where it opened its first store in 1969.
Known as
Penneys branched into the UK in 1973 with its first store opening in Derby. The UK now has 191 Primark stores in total.
However, the Penneys name could not travel to Britain as the American retailer JC Penney had the right to use the name in the region.
And in 2006, the expansion into Europe began with an opening in Spain, followed by the Netherlands, Portugal, Germany, Belgium, Austria, France and Italy.
Primark went Stateside for the first time in September 2015, with the opening of a store in Boston. There are now 27 stores in America with branches in Florida, Brooklyn, Pennsylvania and New Jersey.
The retailer's opened its largest store in Birmingham in 2019.
It spans five floors and features Primark's biggest beauty studio to date, a barbers and three restaurants.