‘Secret Mall Apartment' and the Blurred Line Between Life and Art

New York Times

28-03-2025

What is art? Everyone has a different definition, not just at this moment in history but across eras. Art is a pretty picture. Art is what's in a museum. Art is what makes us human. Art is something to sell, or buy, or make, or make fun of. Art is everything, or nothing at all.
Defining art isn't the stated aim of 'Secret Mall Apartment' (in theaters), Jeremy Workman's new documentary about artists who in 2003 managed to create and live undetected for four years in an apartment nestled in a shopping mall in Providence, R.I. That sounds bizarre because it is.
Inspired by a commercial for the mall, Providence Place, in which a mother claims she wishes she could live there because it would make shopping so convenient, the artists found an empty, secluded space away from the retail corridors and planned a kind of performance art happening: They'd live there for a week, documenting it, subtly poking fun at developers' obsessions with so-called underutilized spaces.
It seems like a practical joke, but the context was deadly serious, as Workman shows by structuring the film akin to a spiderweb. At the center is the mall apartment itself and the reasons the artists ended up staying several years. This story is built out with interviews with the participants — many of whom had never revealed their involvement — and with footage they shot on the tiny digital cameras we used to tote around back in the mid-aughts, small enough to fit in an Altoids tin.
Sprawling from this central story — full of funny anecdotes about almost getting caught and their solutions to problems like an undetectable wall — is a sober set of concerns. Chief among them is the way that city officials and developers were addressing urban decay in Providence, and how the centerpiece of their solution was meant to be the mall. Workman makes ample use of news video to demonstrate how locals talked about the project at the time, including working-class residents who noted that the planned shops and the positioning of the mall entrance away from the less affluent part of the city signaled that it wasn't meant for them at all. He also enlists a crew to construct a full-scale model of the apartment so that the original dwellers can experience it again.
But can an apartment be art? Yes, the movie suggests — if you understand art to be fused with life, a way of existing rather than just something you make and sell. Art can disrupt the ruling logic of whatever world we're living in.
The de facto head of the project was Michael Townsend, who had taught many of the participants in a summer program at the Rhode Island School of Design and had imbued them with a sense that, as they put it, the lines between art and life were very porous and that aesthetics could be a good unto itself. To make something that nobody could own, that nobody could put in a museum, but that could perform its own small resistance against an economy that thrummed along on the rails of commerce, of buying and buying and buying: That was the good.
Eventually the apartment was discovered, although Townsend was the only person linked to it (and remains banned from Providence Place). But 'Secret Mall Apartment' makes a compelling case that the project reverberates through the lives of the artists, and maybe even the city, to this day. Art doesn't have to be in a museum to be valuable; it doesn't have to be own-able, repeatable or even make sense to everyone. If it changes a few lives, then it's changed the world.