Instacart promotes business chief Rogers to CEO as Simo leaves for OpenAI
Instacart
promoted chief business officer
Chris Rogers
to chief executive officer, replacing
Fidji Simo
who said earlier this month that she's leaving for a top leadership position at
OpenAI
.
Rogers will step into the role August 5, at which point he'll also join Instacart's board of directors, the company said in a statement Wednesday. Simo will remain chair of the board.
The
online delivery
company has moved quickly to lay out a succession plan after Simo announced that she's departing Instacart to become CEO of applications at OpenAI, a newly created role in which she'll report directly to co-founder Sam Altman.
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Rogers joined Instacart in 2019 and was elevated to chief business officer in 2022. Prior to Instacart, he spent 11 years at Apple Inc., where he held various positions, including managing director of Apple Canada.
Instacart, best known for its grocery-delivery business, has continued to benefit from strong demand, even as US consumer sentiment has soured on concerns about the broader economy. The company posted its strongest order growth since 2022 when it reported quarterly earnings earlier this month. It also forecast better-than-expected gross transaction value and adjusted earnings before interest, taxes, depreciation and amortisation for the current period.
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Separately, earlier this month it launched a standalone ordering app aimed at Gen Z partygoers looking to have alcohol and snacks delivered to gatherings.
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Aside from its core delivery unit, Instacart has also expanded into providing technology to supermarkets. Earlier this month, it announced it's buying Wynshop Inc., an e-commerce platform for US grocery chains. Terms of the transaction were not disclosed. Instacart's own ecommerce solution currently powers about 600 brands' white-label sites, including Costco Wholesale Corp., Publix Super Markets Inc., Sprouts Farmers Market Inc. and Woodman's Food Market Inc.
'Instacart sits at the centre of how people shop, eat and care for their families — and that's always been what inspires me most about our mission,' said Rogers in a prepared statement. 'Together with our partners, we're transforming the future of grocery shopping, but more importantly, we're helping people solve real, everyday needs.'
'Over the last four years, we've transformed Instacart into a growing, profitable, leading technology platform that's helping reshape the grocery industry,' Simo said in a statement about Rogers' appointment. 'We're building a generational company at the intersection of technology and food, and Chris is the right leader for our next chapter.'
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