This engineer-turned-fashion influencer earns ₹33 crore annually!
Wisdom Kaye, the Nigerian-American fashion influencer, has taken the internet by storm, earning over ₹33 crore annually. Rising to fame during the 2020 lockdown with his unique style on TikTok, he quickly gained millions of followers and a modeling contract with IMG Models.
When it comes to redefining style in the digital age, few names shine as brightly as
Wisdom Kaye
. The Nigerian-American fashion creator, model, and social media sensation isn't just serving looks, he's reshaping the very business of being stylish. In a jaw-dropping reveal that left the internet gasping, Kaye recently shared that he now earns more than ₹33 crore a year, making him one of the most financially successful fashion influencers on the planet.
It all began in early 2020, during the quiet lull of lockdown. While most were baking banana bread or binge-watching series, Kaye was crafting sharp, editorial-worthy fashion content from his room, despite majoring in electrical engineering at the time. In just a few months, his impeccable sense of style and charismatic delivery skyrocketed him to
TikTok
fame, bagging two million followers by mid-year and a prestigious modelling contract with IMG Models.
Dubbed the 'best-dressed guy on TikTok,' Wisdom quickly became the darling of luxury fashion houses, collaborating with the likes of Gucci, Dior, and Coach. With appearances as a guest judge on
Project Runway
and a string of Streamy Awards under his belt, his ascent felt inevitable, but still awe-inspiring.
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By the end of 2022, he had amassed over eight million TikTok followers. His bold, artistic ensembles and flair for storytelling earned him a place on Teen Vogue's 21 Under 21 list and Forbes' coveted 30 Under 30 in the Art & Style category.
Fast forward to 2025, and the style icon confirmed in an interview that he now commands six-figure fees for a single sponsored video. The announcement set social media ablaze, with fans celebrating not just his success, but his creativity and consistency. 'Deserved,' one user commented. 'He's one of the few who truly bring originality and craft to their fashion content.'
Indeed, Kaye's influence extends far beyond the screen. At the 2024 Met Gala, he made a show-stopping debut in a fiery crimson Robert Wun creation, complete with frayed edges, flame motifs, and floral accessories, further cementing his place in the style hall of fame.
More than just an influencer, Wisdom Kaye represents a new archetype of fashion royalty, where digital savvy meets high couture, and talent meets timing. His story isn't just about money or fame. It's about turning passion into power and making it look effortlessly cool.
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