Abra unveils 2025 expansion strategy with plans to complete over 700 projects
Construction Abra unveils 2025 expansion strategy with plans to complete over 700 projects
By
From entering nine new countries to diversifying its portfolio across industries, Abra was committed to innovation, operational excellence, and sustainability in 2024
Abra says it celebrated a landmark year marked by unprecedented growth, expansion into new markets, and groundbreaking achievements. From entering nine new countries to diversifying its portfolio across industries, Abra's 2024 year was commitment to innovation, operational excellence, and sustainability. With over 50 projects in progress and plans to complete over 700 by the end of 2025, the company says it is poised for another record-breaking year.
'Our growth in 2024 was fueled by a clear vision, strategic execution, and the tireless efforts of our growing team of over 400 professionals,' said Anand Kumar, Managing Director of Abra. 'The launch of JEA, our joint venture with a renowned luxury design firm, marks a significant step forward in offering creative & luxury design solutions tailored to the Middle East market focused on luxury residential and fine dining. This partnership reflects our commitment to delivering unparalleled quality and innovation across multiple market segments.'
In this changed environment, Abra is well-positioned to capitalise on the growing demand for fit-out services, which is being driven by continued investments in methods, technology, and sustainability, the company said.
Abra celebrated its first anniversary in Saudi Arabia by cementing multiple flagship projects and solidifying its standing as a reliable partner in that region. The company also entered new markets such as India, South Africa, Ivory Coast, Maldives, Cameroon, Switzerland, Denmark, Mauritius, and Germany, marking its global presence. In addition to this, the company also diversified into new segments, including beverages, fashion, eye-wear, and jewelry, which broadened its capabilities and market scope.
'Our perspective is more than just numbers; we want to help evolve the future of retail and interior solutions by integrating cutting-edge technology into designed setups and continuing to expand our environmental activities. Abra is committed to supporting a more sustainable and vibrant industry environment by providing clients with practical, eco-friendly options and supporting innovation in all projects,' Anand remarked.
Abra's operational achievements in 2024 included the successful implementation of the Theory of Constraints (TOC) procedures, which focuses on optimising workflows to increase efficiency. The company also marks an important milestone in its digital transformation journey by completing the first phase of its digitalisation initiative. Abra was recognised for its commitment to sustainability by receiving internationally renowned certifications such as the Ecovadis Silver Badge and a CDP C-grade rating, confirming its commitment to environmentally beneficial activities, the statement outlined.
Trends in the worldwide fit-out market lend credence to Abra's strategy. According to recent industry forecasts, the luxury fit-out market was valued at approximately US $2.85bn in 2023 and is predicted to rise at a compound annual growth rate (CAGR) of 4.85%reaching $32.7bn by 2030.
This growth is being driven by a greater supply of personalised brands and a growing focus on design and function. The country is expected to experience major growth, pushed by urbanisation and contemporary lifestyle trends. These dynamics present tremendous opportunities for innovative businesses like Abra to expand their reach and provide customised solutions worldwide.
As Abra looks ahead, it remains devoted to providing ground-breaking solutions that set new benchmarks for quality, sustainability, and creativity. The accomplishments of 2024 have laid a solid foundation for what is projected to be an even more dynamic and influential year ahead, the statement concluded.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Arabian Business
26-04-2025
- Arabian Business
Dubai's RTA secures intellectual property certificate for solar-powered electric Abra
The Dubai Roads and Transport Authority (RTA) has received an intellectual property certificate for its first industrial design: the solar-powered electric abra. The Ministry of Economy, the UAE's official authority for issuing intellectual property certificates, granted the certification to RTA's Marine Transport Department at the Public Transport Agency. According to RTA officials, the certificate serves multiple strategic objectives, including protecting the authority's exclusive rights, reinforcing its pioneering status, enabling licensing and franchising opportunities, and safeguarding valuable assets. UAE Ministry of Economy certifies RTA's solar electric Abra design The achievement marks a milestone that strengthens RTA's efforts to establish a leading position in sustainability both locally and globally, while supporting its vision of providing seamless and sustainable mobility. RTA representatives stated that the authority remains 'committed to advancing creativity and innovation by fostering a work environment that encourages employees across various agencies to continue developing the best ideas and proposals,' according to a statement by the Emirates News Agency (WAM). These initiatives aim to enhance RTA's journey of excellence, creativity, and innovation in service delivery to all segments of society, maintaining its distinguished position locally, regionally, and globally.
Zawya
27-03-2025
- Zawya
Mideast luxury fit-out market to grow two-fold to $33bln by 2030
The Middle East's luxury fit-out market is on a growth trajectory and is expected to nearly grow two-fold from $16.3 billion in 2023 to $32.7 billion by 2030, said a report by Abra, a regional leader in luxury retail fit out sector. This expansion is driven by rising demand for bespoke craftsmanship, sustainability-focused initiatives, and large-scale retail investments across the region, it added. Retail infrastructure investment has surged in the Middle East, with leading fit-out firms integrating sustainable materials, precision craftsmanship, and digital innovation to enhance consumer experiences. Abra, a UAE-based luxury retail fit-out specialist, has played a pivotal role in this evolution, contributing to over 90 luxury retail projects in Saudi Arabia in 2024 alone. As the Kingdom accelerates its Vision 2030 initiative, fit-out firms are seizing opportunities in high-growth retail hubs. The UAE has established itself as a leader in luxury retail fit-outs, integrating craftsmanship, sustainability, and innovation into the retail spaces. Key government initiatives such as Abu Dhabi Register of Artisans and The UAE's Green Agenda 2030 are supporting craftsmanship and sustainable luxury retail developments, as well as the rapid expansion in high-end retail, hospitality, and residential sectors. Luxury brands are increasingly tailoring their retail spaces to cater to regional consumer preferences for exclusivity, authenticity, and high-quality craftsmanship. This trend is reflected in the Middle East's custom apparel market, projected to grow from $46.75 million in 2024 to $70.67 million by 2032 . Additionally, the Middle East's handicraft market is expanding at a CAGR of 7.2% (2022–2028) , driven by consumer interest in traditional artisanal techniques. Homegrown brands and local design houses are witnessing increased demand as consumers seek bespoke, high-quality craftsmanship in both fashion and retail interiors. Dubai's expanding retail footprint has cemented its position as a key player in global luxury. Malls and retail spaces are undergoing large-scale transformations, including the Mall of the Emirates' AED 1 billion redevelopment, adding 40 new high-end retailers and boosting the city's appeal as a luxury shopping destination. Luxury retailers are responding by integrating locally inspired designs and high-end craftsmanship into their store concepts. Abra's recent work with global luxury brands such as Dolce & Gabbana, Yves Saint Laurent, and Guerlain demonstrates this trend, with custom-crafted boutiques seamlessly blending local artistry with modern retail aesthetics. Environmental consciousness is shaping the future of luxury retail fit-outs. Industry leaders are embedding sustainable construction materials, energy-efficient systems, and responsible sourcing into their operations. Firms like Abra are ISO 14001 Environmental Management-certified and ranked in the top 15% of sustainable businesses by Ecovadis, reflecting a commitment to responsible craftsmanship. Looking ahead, the UAE's retail landscape will continue to evolve with a focus on digital transformation, AI-driven design optimisation, and eco-conscious building techniques. Luxury fit-out firms that integrate these elements are set to shape the future of high-end retail in the region. Industry experts predict that Saudi Arabia and the UAE will dominate the Middle East's luxury retail growth in the coming decade, driven by consumer demand for experiential shopping and sustainability-led initiatives. As Anand Kumar, the Managing Director of Abra, said: "New mega malls, first-time retailers and brands, demand for experiential and insta-worthy retail are some of the key factors driving the next wave of luxury retail, which requires a combination of traditional craftsmanship and innovation." With the sector's growth projected to double by 2030, the UAE's commitment to excellence in craftsmanship and sustainability ensures that the nation remains at the forefront of global luxury retail design.- TradeArabia News Service Copyright 2024 Al Hilal Publishing and Marketing Group Provided by SyndiGate Media Inc. (
ME Construction
17-03-2025
- ME Construction
KEZAD announces advanced chemical facility
Infrastructure KEZAD announces advanced chemical facility By Through its strategic location, KEZAD provides AquaChemie with direct access to its multi-modal logistics network Khalifa Economic Zones Abu Dhabi (KEZAD Group), one of the largest operators of integrated and purpose-built economic zones in the region, has announced the opening of AquaChemie Global Chemicals' new facility. A UAE-based chemical manufacturing group, AquaChemie said its 25,800sqm facility in KEZAD Area A (KEZAD Al Ma'mourah) is equipped with state-of-the-art infrastructure built to adhere to global safety and environmental standards. Through its strategic location, KEZAD provides AquaChemie with direct access to its multi-modal logistics network, including proximity to Khalifa Port, ensuring seamless regional and global connectivity. AquaChemie, which has invested US $24mn in the facility, will use the site to manufacture, store, and blend a diverse range of industrial chemicals in liquid and solids shape, primarily serving ADNOC and other major clients. Mansoor Al Marar, VP – Industrial Business Development, KEZAD Group said, 'The opening of AquaChemie's facility highlights KEZAD Group's commitment to providing world-class infrastructure and a thriving ecosystem that fosters innovation, operational efficiency, and sustainable growth. By supporting projects like AquaChemie, KEZAD continues to play a critical role in advancing the UAE's industrial diversification goals and driving regional economic competitiveness.' Anand Kumar, Managing Director, AquaChemie, commented, 'Our facility at KEZAD represents a significant milestone in AquaChemie's strategic growth. KEZAD's robust infrastructure, strategic connectivity, and business-friendly environment provide us with the tools to deliver high-quality chemical solutions, meet the needs of our clients, and contribute meaningfully to the UAE's industrial ambitions.' This milestone development strengthens the UAE's local manufacturing capabilities and aligns with the nation's 'Make it in the Emirates' programme, said KEZAD. This development thereby enhances supply chain resilience, reduces reliance on imports, and supports sustainable industrial practices in the region.
