Trustrace platform upgrade makes traceability easier for brands
TrusTrace on Tuesday launched an AI-powered supply chain data hub that it claims 'revolutionises data'. The Sweden-based traceability and compliance data management specialist said the major upgrade to its platform makes it 'easier than ever for brands and manufacturers of all sizes to collect, centralise and analyse' supply chain and traceability information.
It comes as supply chain data remains 'fragmented, incomplete, and unverifiable', leaving companies exposed to hidden risks.
The platform upgrade unifies supplier-provided, brand-owned and third-party data using AI. And it says the approach 'significantly increases data reliability and insight quality, enabling businesses to act on comprehensive and validated information rather than incomplete or inaccurate' info.
It also 'facilitates seamless data reuse… significantly enhancing operational efficiency'.
The company is now offering the ability to 'seamlessly gather, structure, and share supply chain and traceability data – including supply chain mapping, certifications, chain of custody records and regulatory compliance documents'.
It can also 'detect hidden risks, assess their potential impact and address them before they escalate, with a continuously updated view of actual risks and their severity across the full supply chain'.
And it's said to be able to 'move beyond reactive, check-the-box compliance to a scalable compliance framework, in which existing data is stored, packaged, and ready for any regulatory or reporting needs, with gaps automatically identified and addressed'. It's also scalable for 'any supply chain'.
As mentioned, the company is based in Sweden — in Stockholm — but it also has offices in India, France, Germany and the US.
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