DAMAC Properties Officially Launches Iconic Branded ‘Chelsea Residences by DAMAC' in Dubai Maritime City
The new project is part of DAMAC Properties' global partnership with Chelsea F.C., marking a first-of-its-kind branded residence in the region
Comprising six striking towers with over 1,400 sea-facing units and world-class, Chelsea-branded amenities
Positioned on one of the last premium waterfront plots in Dubai Maritime
City
DAMAC Properties has officially revealed Chelsea Residences by DAMAC, the iconic residential development born of its landmark global partnership with, Chelsea F.C.
Located in Dubai Maritime City, Chelsea Residences stands on one of the last remaining waterfront corner plots offering unobstructed 270-degree views of the Arabian Gulf and the Dubai skyline. The development consists of six towers rising 130 metres high with over 1,400 meticulously designed apartments, each inspired by the serenity of the sea and the passion of Chelsea F.C. The launch in Dubai was held in Dubai and attended by Amira Sajwani, Managing Director of DAMAC and Todd Kline, President, Commercial, Chelsea F.C.
'This is more than a residence - it's the beginning of something extraordinary. Chelsea Residences by DAMAC represents a convergence of two global powerhouses, redefining what it means to live like a champion,' said Amira Sajwani. 'Every detail of this development embodies the spirit, discipline and pride of Chelsea F.C., from its design language to its world-class facilities.' This is a first-of-it's-kind, landmark collaboration, where the Chelsea brand permeates every square foot of the property. Residents can immerse themselves in a curated lifestyle that includes Chelsea F.C.-branded fitness and wellness facilities, an outdoor rooftop football pitch and an Aquarium Lounge in Chelsea blue. Whether enjoying a game in the private Cinema, training in the Chelsea Athlete Performance Centre or relaxing in the Rain Therapy Room, residents can live with the rhythm of champions. Chelsea Residences also offers thoughtfully crafted health and fitness experiences rarely seen in residential developments. These include a cryotherapy centre, forest relaxation pods, a kneipp parkour therapy path, and a starlit wellness centre. The project also features an infinity pool, aerial yoga studio, Chelsea Sports Bar, and even a powerhouse lounge - a resort-style mancave with live football screenings, boxing, darts and more. Dining takes a wellness-first and experience-rich approach. Highlights include Dubai's first healthy mono-diet café, a private chef's table experience, and the show-stopping Captain's Table—a resident-exclusive event series hosted by Chelsea F.C. legends.
Chelsea Residences will represent a unique investment proposition, combining Chelsea F.C.'s global brand equity with a once-in-a-generation location on Dubai's last prime waterfront lands. Starting from AED 2.17M, the development's one, two, and three-bedroom apartments are designed using biophilic principles, with floor-to-ceiling windows that capture uninterrupted sea views, interiors inspired by London's cool elegance and Dubai's modern vitality, and sustainable water filtration systems throughout.
Follow Emirates 24|7 on Google News.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Khaleej Times
39 minutes ago
- Khaleej Times
Tokenised property in Dubai: Who can invest, fees, ROI; 20 questions answered
Dubai launched the pilot phase of the ' Real Estate Tokenisation Project ' last month, with the first property recording an immense demand from small investors. With just Dh2,000, UAE residents can invest in the property market through the Prypco Mint platform, which was launched by Prypco in partnership with the Dubai Land Department (DLD), the Virtual Assets Regulatory Authority (VARA), and Zand. Here is what UAE investors need to know about this new investment opportunity in Dubai's red-hot property market. 1. What is the tokenisation of the property market? Tokenisation converts real estate assets into digital tokens recorded on blockchain technology. This allows fractional ownership in premium properties. Stay up to date with the latest news. Follow KT on WhatsApp Channels. 2. What is the platform to invest? Launched by Prypco in partnership with the Dubai Land Department (DLD), licensed by the Virtual Assets Regulatory Authority (Vara), Zand Bank, Prypco Mint is the platform for investors in the pilot phase. 3. What is the minimum investment? Investors can invest from Dh2,000 onwards. 4. Who can invest? Can foreign investors invest in tokenised property? Only UAE residents holding Emirates ID cards and aged 18 and above can invest. 5. How is the token value calculated? The value of each token depends on the size and price of the property. Prypco Mint breaks down every square meter of a property into 10,000 tokens. So, a 130 sqm property is split into 1.3 million tokens. The value of a token is then calculated by dividing the purchase price of the property by the total number of tokens. So a property worth Dh2.6 million costs Dh2 per token. 6. How many tokens can one buy? A maximum of 20 per cent of the total tokens in a single property can be bought. 7. How can one buy tokens? UAE residents can invest through bank transfers or debit/credit cards. Bitcoin and other cryptocurrencies are not accepted. 8. Is there a lock-in period? If you purchased a token through Prypco Mint, no lock-in period applies. 9. What are the benefits? Some of the key benefits are low investment entry, reduced fees compared to traditional real estate transactions, diversification of portfolio with fractional investments in multiple properties and monthly rental income as well as capital appreciation of the token. 10. Do investors need to register with Prypco Mint? Yes. UAE residents are required to provide documents to register with the platform. Prypco Mint is the only platform in Dubai for such investment opportunities. More platforms are likely to be rolled out later. 11. Is there a fee for investing? According to Prypco Mint, a two per cent fee is applicable on the investment and one per cent exit fee on exiting the investment, whether it's when you sell your tokens or when the property is sold. There is also a 0.5 per cent annual management fee. On the sale of the property, a capital appreciation fee ranging up to 15 per cent is applied, based on the property's value increase, according to Prypco Mint. 12. Is there a DLD fee also? There is a two per cent DLD fee for registering the tokenised title deed in your name, which is 50 per cent lower than the standard DLD fee. 13. How can investors exit their investment? Investors have two options for exiting their investment: 1. Selling their tokens on the Prypco Mint Marketplace once the lock-in period expires. They can withdraw the proceeds to their bank account. 2. If the majority of investors vote to sell the property, it will be sold. The proceeds, after relevant costs are deducted, will be distributed to investors based on their ownership share, and they can withdraw their share of the proceeds to their bank account. 14. How much return should investors expect? According to Prypco Mint, return on investment could range between 8 to 12 per cent per year. 15. Will the owner receive monthly rental income? Yes. Buyers will receive monthly income if the property is rented out. But if the token is sold before the monthly income is distributed, investors will not receive the income. 16. Who will pay for damages or major changes? If there's a material change, like the need for major repairs that could affect the property's value or returns, Prypco will notify all investors. They will then have the opportunity to vote on how to handle the situation. A decision requires a majority vote of 51 per cent of the investors. 17. Is it secure to invest in tokenised property? It is a highly secure and safe investment as all the owners are registered on the blockchain technology. 18. How many tokenised properties have been listed and fully funded? The first tokenised property listed on Prypco Mint was fully funded within a day. It was a Damac Properties unit, priced at Dh2.4 million compared to the market price of Dh3 million. The second property will be listed on June 11, 2025. 19. What is the growth potential? It is estimated that Dubai's real estate tokenisation sector is projected to reach Dh60 billion by 2033, accounting for 7 per cent of the total real estate transactions. This shows that there is a strong growth potential. 20. Why did Dubai introduce tokenisation of the property market? The objective is to attract global technology firms and open new investment opportunities for the investor market. It seeks to diversify property ownership by allowing multiple investors to co-own a single property through tokenised real estate assets.
Khaleej Times
39 minutes ago
- Khaleej Times
'AI doesn't judge': Why UAE residents turn to bots for love, friendship
UAE residents are turning to artificial intelligence (AI) for friendship, relationship advice and even love; for emotional support and companionship amid shifting social dynamics. 'This rise in AI companion usage reflects a broader shift in emotional behaviour and relationship expectations in the digital age. In the UAE, where digital infrastructure and smartphone usage is exceptionally high, this trend highlights a growing willingness to redefine companionship through technology,' said Andreas Hassellöf, CEO of Ombori and Phygrid. 'While text-based AI companions remain the most widely used, we are seeing a clear shift toward more immersive, multi-modal experiences that incorporate voice and visual elements,' Hassellöf added. He said the 'use of AI girlfriend applications is growing significantly worldwide, particularly among younger demographics." Citing global behavioural data, Hassellöf noted that one in four adults has engaged in flirtatious interactions with AI chatbots, highlighting a transformation in how people, especially digital natives, explore romantic and emotional relationships. In the UAE, this global trend is reflected in robust local engagement with generative AI technologies. In 2024, the UAE's AI companion market was valued at approximately $734 million and is projected to grow to $3.6 billion by 2030, according to Horizon Grand Vew Research. The country currently accounts for 2.6 per cent of the global market and is poised to lead the Middle East and Africa. A recent report by Boston Consulting Group revealed that 91 per cent of UAE consumers are aware of generative AI, and 34 per cent are active users. Among students, usage is even higher, with 32 per cent reporting weekly interaction with such tools. These figures point to a digitally savvy youth population increasingly open to integrating AI into personal and emotional aspects of their lives. Globally, the AI girlfriend market was valued at approximately $2.8 billion in 2024 and is projected to reach $9.5 billion by 2028, according to data. 'AI doesn't judge you – people do' The appeal of AI companions stems from a lack of human availability and emotional support in modern life, Deepak Renganathan, AI expert and author of 'AI – The Ultimate Marketing Game Changer', said. 'People today don't have time to truly listen to one another, which contributes to widespread loneliness,' he said. 'That's where AI girlfriends, counsellors, or psychiatrists come in — to offer emotional support. It's similar to how many keep support animals at home for comfort and connection.' He emphasised that AI offers a non-judgmental space, which users find comforting. 'People want someone who listens when they're feeling low, hurt, or even happy — someone to share their emotions with. And AI doesn't judge, but people often do. That's a big reason for its popularity.' Over time, these AI chatbots can be customised. As users interact with them more frequently, the bots begin to better understand their moods, routines, and emotional needs. 'Eventually, they know when you're tired, when you're upset, or when your mood shifts. They adapt to you,' Renganathan explained. AI girlfriend experiences Several platforms offering AI girlfriend experiences have gained global popularity. These include Replika, known for its conversational AI that provides emotional companionship, and which enables interactions with a range of AI personas, including virtual partners. 'Some platforms allow explicit content and adult-themed conversations, while others, like Replika and have implemented strict guidelines to prohibit NSFW (not safe for work) interactions, focusing on safe and respectful communication,' said Hassellöf. He identified several reasons behind the rising appeal of AI girlfriend apps. AI companions help reduce feelings of loneliness and social isolation; users can tailor their virtual partners to reflect their preferences, enhancing emotional engagement; and advances in natural language processing and machine learning make these interactions more realistic and compelling. Hassellöf also pointed to the impact of the Covid-19 pandemic and evolving relationship norms, which have driven people to explore alternative forms of connection, including AI-based relationships. Psychological impact While AI companions may offer support, mental health experts warn of potential consequences — especially in romantic relationships. Dr Nidhi Kumar, specialist psychiatrist at Aster Clinic, said that while AI partners can help lonely individuals by offering emotional support and helping them practice social skills, the negatives should not be overlooked. 'People may begin to compare their real relationships to idealised AI interactions, leading to dissatisfaction and frustration,' Dr Kumar said. 'Over-reliance on AI can result in emotional detachment from human partners, weakening intimacy and trust.' He added that AI cannot replicate the depth of human understanding and emotional intimacy, and its presence can spark jealousy or conflict between couples — especially if one partner feels replaced or threatened. Dr Kumar offered some guidance for couples navigating this new digital landscape, advising them to communicate openly about feelings, expectations, and boundaries related to AI companions; set clear guidelines for using AI-based tools in a relationship; and prioritise human connection and emotional closeness. 'Ultimately, the impact of AI companions depends on individual circumstances and how each couple chooses to engage with these emerging technologies,' he concluded.
Khaleej Times
5 hours ago
- Khaleej Times
Dubai: How an 82-year-old man played cricket with teenagers and inspired them
At a time when Lamine Yamal, FC Barcelona's Spanish teen sensation, and Vaibhav Suryavanshi, the 14-year-old IPL wonderkid, have astounded the world with their explosive talent and youthful flair, an octogenarian in Dubai is quietly inspiring the UAE's young cricketers to work hard for a shot at glory. Freddy Sidhwa is not a legendary cricketer, but his passion for the game is the stuff of legend. The 82-year-old Dubai-based Indian businessman still plays cricket every weekend at Ocean Fair Cricket Ground, a scenic cricket facility he built in the Dubai Investment Park. A left-arm spinner, Sidhwa even claimed the wickets of Brendon McCullum, Rashid Khan and Dale Steyn in community matches at Lord's Cricket Ground in London. But more than those unforgettable moments at the world's most iconic cricket stadium, it's Sidhwa's unwavering commitment to the game that has inspired many in the UAE. Gopal Jasapara, head coach of Dubai-based G Force Cricket Academy, recently took his Under 14 team for a match with Sidhwa's side at Ocean Fair Cricket Ground. 'I wanted my boys to learn from Mr Sidhwa about passion and discipline. I had 12 and 13-year-old boys who played against an 82-year-old man,' Jasapara told the Khaleej Times. 'He is 82, but he still plays every Sunday. He never leaves the ground until the end of the match. To see his passion is an incredible experience.' The secret to Sidhwa's fitness is his discipline, as he wakes up at 3 every morning and practices yoga to keep his body and mind in perfect shape. "Everything is in your mind, you have to be mentally strong. If you are a mentally strong person, you can achieve everything," Sidhwa had said during an interview with Khaleej Times in 2023 after playing a game of T20 cricket at his ground. It was a big motivation for the G Force Academy team to see Sidhwa give his heart and soul to the game. 'You know he also built a cricket team, brought players from Pakistan and India and gave them jobs. It's very hard to find people like him,' Jasapara said. 'So sharing the cricket ground with him was not only a great experience for our boys, but it also taught them important lessons that will hopefully help them in every aspect of life, not just cricket.'
