Saudi Islamic Affairs Ministry expands digital outreach with daily religious programming during Hajj season
RIYADH: Saudi Arabia's Ministry of Islamic Affairs, Dawah and Guidance has intensified its digital broadcasting output throughout the current Hajj season, delivering comprehensive religious programming to serve pilgrims and global Muslim audiences via its official YouTube channel.
According to the Saudi Press Agency, the ministry's digital strategy features four daily lectures in three distinct programs: 'Barnamaj Dahawi' (Religious Program), 'Khayr Al-Ayyam' (Best of Days) and the fourth iteration of 'Hajj Talk,' with broadcasts continuing through 13/12/1446 AH (June 9, 2025).
'Religious Program' episodes are broadcast twice daily at 11 a.m. and 5 p.m., while 'Best of Days' airs at 4 p.m. The flagship 'Hajj Talk' program concludes the daily schedule at 6 p.m. This systematic approach shows the ministry's commitment to harnessing contemporary digital platforms, aligning with technological progress while amplifying the reach and impact of Islamic messaging. The live streaming format enables real-time engagement with audiences domestic and international audiences.
The daily programming addresses themes relevant to the pilgrimage season, including detailed explanations of Hajj purposes and legal rulings, the spiritual significance of righteous deeds during the days of Dhul-Hijjah, and proper conduct during sacred rituals.
'Hajj Talk' distinguishes itself by focusing on prophetic values, delivered through modern presentation methods while extracting practical guidance from the Prophet Mohammed's pilgrimage example.
According to SPA, digital media forms the cornerstone of the ministry's contemporary outreach strategy, supporting its broader mission to promote religious moderation and ensure universal access to authentic Islamic content. It allows pilgrims and viewers worldwide to access religious guidance regardless of location or time constraints.
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