The most popular star at Met Gala 2025 was a debutant in a controversial dress; beat Zendaya, Rihanna, Shah Rukh, Kylie
The Met Gala 2025 saw a diverse range of global stars walk the blue carpet at the Metropolitan Museum in New York. From Asian pop stars to Bollywood icons, and the who-is-who of Hollywood, everyone was there. But who got the most eyeballs? The official Met Gala Power Rankings are now out, and they have a surprising name at the top - a 28-year-old debutant who outshone global superstars.
On Tuesday, The Hollywood Reporter revealed Launchmetrics' findings of which brands and stars earned the most media exposure (in millions) at the 2025 Met Gala. The Met Gala red carpet power rankings show which stars and brands generated the most amount of buzz online and earned the highest revenue. The 2025 rankings show that K-pop star Lisa, best known for her stint with the band BLACKPINK, ruled the roost, with a staggering $21.3 million in Media Impact Value (MIV). This implies that her red carpet appearance at the gala earned her $21.3 million through just social media.
The 28-year-old made her Met Gala debut this year and comfortably beat bigger stars like Zendaya ($14.3 million) and Rihanna ($13.5 million). Kylie Jenner did not even find a spot on the top 5 women this year, with Thai actor Sarocha Chankimha aka Freen coming in at number 2, with $19.5 million MIV. Lisa's BLACKPINK bandmate Jennie was at number 3 with MIV of $17.6 million. Bollywood star Shah Rukh Khan, also making his debut at the Met Gala, topped the men's rankings with $19 million MIV, thereby also making it to the overall top 3.
Lisa, a Thai singer and actor, rose to fame with BLACKPINK in 2016, but found global stardom in the last few years. This year, she crossed over to American mainstream fame with an appearance in season 3 of HBO's The White Lotus. Her Met Gala appearance was seen as the next stepping stone for her.
Dressed in a Louis Vuitton outfit, Lisa faced some backlash for featuring American civil rights activist Rosa Park's face on her underwear. Lisa later apologized to her fans and followers after this incident came to light. But the controversy did help Lisa trend on social media for a considerable amount of time, potentially leading to her topping the Power Rankings this year.
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