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Getty argues its UK copyright case does not threaten AI

Getty argues its UK copyright case does not threaten AI

Perth Now3 days ago

Getty Images' landmark copyright lawsuit against artificial intelligence company Stability AI has begun at London's High Court, with Getty rejecting Stability AI's contention the case poses a threat to the generative AI industry.
Seattle-based Getty, which produces editorial content and creative stock images and video, accuses Stability AI of using its images to "train" its Stable Diffusion system which can generate images from text inputs.
Getty, which is bringing a parallel lawsuit against Stability AI in the United States, says Stability AI unlawfully scraped millions of images from its websites and used them to train and develop Stable Diffusion.
Stability AI - which has raised hundreds of millions of dollars in funding and in March announced investment by the world's largest advertising company, WPP - is fighting the case and denies infringing any of Getty's rights.
Before the trial began on Monday, Stability AI's spokesperson said "the wider dispute is about technological innovation and freedom of ideas".
"Artists using our tools are producing works built upon collective human knowledge, which is at the core of fair use and freedom of expression," the spokesperson said.
In court filings, Stability AI lawyer Hugo Cuddigan said Getty's lawsuit posed "an overt threat to Stability's whole business and the wider generative AI industry".
Getty's lawyers said that argument was incorrect and their case was about upholding intellectual property rights.
"It is not a battle between creatives and technology, where a win for Getty Images means the end of AI," Getty's lawyer Lindsay Lane told the court.
She added: "The two industries can exist in synergistic harmony because copyright works and database rights are critical to the advancement and success of AI ... the problem is when AI companies such as Stability want to use those works without payment."
Getty's case is one of several lawsuits brought in the United Kingdom, the US and elsewhere over the use of copyright-protected material to train AI models, after ChatGPT and other AI tools became widely available more than two years ago.
Creative industries are grappling with the legal and ethical implications of AI models that can produce their own work after being trained on existing material.
Prominent figures including Elton John have called for greater protections for artists.
Lawyers say Getty's case will have a major effect on the law, as well as potentially informing government policy on copyright protections relating to AI.
"Legally, we're in uncharted territory. This case will be pivotal in setting the boundaries of the monopoly granted by UK copyright in the age of AI," Rebecca Newman, a lawyer at Addleshaw Goddard, who is not involved in the case, said.
Cerys Wyn Davies, from the law firm Pinsent Masons, said the High Court's ruling "could have a major bearing on market practice and the UK's attractiveness as a jurisdiction for AI development".

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Meta to announce massive $23 billion move in race towards ‘superintelligence'
Meta to announce massive $23 billion move in race towards ‘superintelligence'

News.com.au

time9 hours ago

  • News.com.au

Meta to announce massive $23 billion move in race towards ‘superintelligence'

Meta is preparing to drop a staggering $15 billion (A$23.09bn) on a stake in AI startup Scale AI, in a bold new play to push beyond current artificial intelligence capabilities and reach so-called 'superintelligence'. The move would give Meta a 49 per cent stake in the company, which is currently led by 28-year-old Alexandr Wang. The deal is yet to be officially confirmed, but multiple reports suggest Meta CEO Mark Zuckerberg is set to unveil the investment in the coming days. Analysts say this is the behaviour of a 'wartime CEO', referring to the escalating technological arms race taking place between the world's most powerful companies and governments. They all want the same thing, but nobody can tell exactly what happens once they get there. Superintelligence refers to a hypothetical AI system that can outperform humans at all tasks, not just the specific functions currently delegated to today's large language models or image generators. The industry isn't there yet, but given the gargantuan leaps we've witnessed over the past 18 months, it is getting increasingly likely we will see something major before the end of the decade. Even as systems like GPT-4, Claude and Gemini dominate headlines, experts routinely point out their patchy reliability. Several language models still falter on complex reasoning and struggle with logic puzzles that your average Joe could solve. At the moment, AI is about speed. It can effectively eliminate the legwork for a wide rage of everyday tasks performed on a computer. Humans are currently required to prompt their request, but there is still an issue of AI being sycophantic to the user. They are designed to impress, and therefore become confused at times when given a great deal of data, especially if some of it is conflicting. At any rate, Zuckerberg wants in on the party. Meta's attempt to leapfrog the crawl toward artificial general intelligence (AGI) is widely seen as an effort to re-establish dominance in an ecosystem now defined by competitors like OpenAI, Google DeepMind, and Anthropic. It comes in the wake of Meta's ill-fated Metaverse experiment, which soaked up tens of billions in investment only to be largely shelved and mocked in equal measure. Meanwhile, Scale AI recently made headlines for securing a deal with the US Department of Defense to develop ThunderForge, a military AI platform intended to support strategic planning in the Indo-Pacific and Europe. The company also counts Peter Thiel's Founders Fund among its early backers. Observers say the mega-deal from Meta should reignite conversations in Europe about the need for publicly accountable AI research, something on par with CERN, the European particle physics laboratory. Michael Wooldridge, Professor of the Foundations of AI at Oxford University, argued such an initiative would build trust through openness. 'There's a good argument that there should be a CERN for AI where governments collaborate to develop AI openly and robustly,' Prof Wooldridge said. 'That's not going to happen if it's developed behind closed doors. [AI] seems just as important as CERN and particle accelerators.' Global arms race heats up, but oversight matters With staggering sums of capital, military interest, and corporate strategy all converging, it is clear which way authorities want us to head as they scramble for AGI supremacy. The race has been loosely compared to the frantic efforts in the 1940s to produce the world's first nuclear bomb. Startups are being snapped up at record speed, university research labs are being drained of talent, and AI labs are increasingly moving into secrecy. Global experts have already raised the alarm and called for robust oversight, but for those pessimistic about futurism, it has come as too little, too late. In a report published ahead of the UN's highly anticipated 'Summit of the Future', pundits raised current lack of international oversight on AI. Among the concerns are the very obvious opportunities for misuse, internal biases, and humanity's growing dependence. One man known as the 'godfather of AI' famously quit Google in 2023 over concerns the company was not adequately assessing the risks, warning we could be walking into a 'nightmare'. While the immediate benefits are already being seen in terms of productivity, the main concern is that we are charging full steam ahead towards an event horizon that is impossible to predict the outcome of. What we do know is that those spearheading AI development are becoming absurdly wealthy incredibly quickly and thus hold more and more power over the trajectory of the planet as each day passes. Around 40 experts, spanning technology, law, and data protection, were gathered by UN Secretary-General Antonio Guterres to tackle the existential issue head-on. They say that AI's global, border-crossing nature makes governance a mess, and we're missing the tools needed to address the chaos. The panel's report drops a sobering reminder, warning that if we wait until AI presents an undeniable threat, it could already be too late to mount a proper defence. 'There is, today, a global governance deficit with respect to AI,' the panel of experts warned in their report, stressing that the technology needs to 'serve humanity equitably and safely'.

Why an investment banker with Roos blood in his veins stormed into John Elliott's office with a cheque
Why an investment banker with Roos blood in his veins stormed into John Elliott's office with a cheque

Sydney Morning Herald

time11 hours ago

  • Sydney Morning Herald

Why an investment banker with Roos blood in his veins stormed into John Elliott's office with a cheque

Every AFL club has a network of influencers who make things happen through their wealth, fame or political connections. This is our series on the football world's movers and shakers. See all 11 stories. Statues at football clubs are typically erected for champion footballers or the game's greatest coaches. At North Melbourne, the two chairmen who preceded Sonja Hood – James Brayshaw and Ben Buckley – are adamant a white knight who fits neither category deserves one at Arden Street. They will tell you there is no one more important to the Kangaroos' survival than philanthropist and businessman Peter Scanlon, who tipped in more than $10 million during Brayshaw's stint by the time he announced Scanlon's life membership nine years ago. It was no coincidence, then, that Scanlon was seated next to Brayshaw and Buckley on November 19, 2021, when they proudly revealed that North Melbourne were debt-free for the first time since 1987. That milestone day, Brayshaw reminisced with Scanlon and the club's former chief executive, Eugene Arocca, about eyeballing almost $9 million of debt – which threatened to get more out of hand from a crippling interest rate – and their fears about how they would ever wipe it. It was proof the Roos had come a long way since the dark days of 2007, when the AFL wanted them to relocate to the Gold Coast. The league's then-CEO, Andrew Demetriou, and commissioner Colin Carter even took North Melbourne's major shareholder (more on this later), Peter de Rauch, out for breakfast at a Collins Street haunt to extol the virtues of the Kangaroos moving north. De Rauch, like many others at Arden Street, had no interest in relocating. On December 7 that year, North's board voted to remain a Melbourne-based club – and for Brayshaw to be the new chairman. Brayshaw's brother, ex-player Mark, and fellow board member Ron Joseph were instrumental in him becoming president. One of Brayshaw's first pledges was to change their name back to North Melbourne, after they officially became the Kangaroos eight years earlier in an attempt to broaden their appeal. The original name change was targeted at recruiting new Australians, recalled then-CEO Greg Miller. The club even brokered a deal with a removalist company, whereby every time a migrant shifted their furniture to Australia, they got a North Melbourne membership. Reflecting on dodging the Gold Coast threat, Scanlon deflected credit to others, from Brayshaw, Buckley and Arocca to long-time directors de Rauch and Trevor O'Hoy, as well as rank-and-file club members. 'It was clear to James, Ron Joseph, myself and others that although it looked financially attractive, moving to the Gold Coast [would have been] the end of the 'Shinboners',' Scanlon said when the debt was wiped. 'The decision those guys made was we'd rather try and fail to keep that than give up, and I think, on behalf of all the members – if I can be so bold as to represent them – I just want to thank the people who did all the work … I've had so much more back than I've ever put in.' The Scanlon connection extends to Hood, who is the Scanlon Foundation's CEO and had his considerable support to be Buckley's successor as club president three years ago. Scanlon's son, Brady, also served on North Melbourne's board from 2012-21, while the club's community arm at Arden Street, The Huddle, was Scanlon's idea. 'The real truth has always been that without the towering backing of Peter Scanlon,' Brayshaw said at the 2016 Syd Barker Medal function, 'it didn't matter what else occurred or who else was involved – there would have been no option but to relocate.' Scanlon's contributions, including and beyond that torrid period, were not purely financial. He attended critical meetings with AFL heavyweights and provided counsel to Roos officials. 'When we walked in that room with the great Peter Scanlon, the air suddenly went out of the room and the AFL's whole demeanour changed,' Brayshaw said. 'It's very easy to stand out the front of anything with confidence when you have someone like Peter Scanlon standing behind you.' Buckley, a former vice captain who played 74 games for North Melbourne before serving as the club's president for nine years until early 2022, echoed Brayshaw's sentiments, while highlighting Peter Dwyer as another key contributor. 'Peter [Scanlon]'s always there and always giving of his time. He's been hugely influential in supporting the club through some pretty tough periods,' Buckley told The Age. 'I would stress that people like Peter, whether it's North Melbourne or at other clubs; a lot of the public commentary turns to financial support. But a lot of times, you just need that sounding board, to stress-test some of your decisions beyond the boardroom, which can get emotional. 'I always found Peter's counsel to be very objective – but with a great care for the people involved.' Why Carlton bought shares in North, and the buyback North Melbourne have long had to find innovative ways to make a buck, from starting the annual grand final day breakfast in 1967 to Friday night football, which has become the most coveted timeslot every week. They also championed pre-game and half-time entertainment – including one occasion in 1978 where a circus elephant, with a cheer squad member aboard, briefly panicked and threatened to stampede at Arden Street – and invited women to attend the once men-only luncheons. The Kangaroos went into a rebuild after winning two premierships with Ron Barassi as coach in the 1970s, and plunged into about $2.5 million of debt. North Melbourne continued to do things their way under then-chairman Bob Ansett's leadership, issuing three million $1 shares and listing the club on the Hobart Stock Exchange in the late 1980s. Ansett borrowed a significant amount of money from merchant bank Tricontinental to buy the shares, but later went bankrupt in a difficult financial climate. At that stage, a group of investors, including ex-Kangaroos players Kerry Good, Mark Dawson and Robert Smith, Good's business partner Peter Johnstone, ex-South Melbourne footballer Greg Miller, and de Rauch bought a large number of the shares. De Rauch's 10 per cent stake increased to 34 per cent after a deal where he helped a financially stricken fellow North director, which was why Demetriou and Carter wanted to speak to him. 'I got a phone call from Ron Joseph, and he said he wanted to come and talk to me, and he turned up with Mark Dawson,' de Rauch said. 'The club was in trouble. If we didn't buy the shares, Tricontinental might have taken over and sold the club to anybody.' Loading There were class A and B shares, with contrasting voting power, which Ansett did to make sure people with the club's best interests ended up with the biggest say. 'They were interesting times. It was not quite as serious as [having to do it for survival], but we wanted to get rid of a couple of million dollars [in debt],' Ansett told this masthead. 'It wasn't like we were out of business if we didn't do it. The shares were something that looked attractive and provided an opportunity to pay off the debt at the time.' Complications arose a few years later when Dick Pratt purchased a bunch of those shares for Carlton – some say it was 10 per cent, and others 20 – and held onto them for the next decade as part of a potential hostile takeover bid until John Magowan bought them back. Ansett said Magowan, a former CEO of the Australian branch of investment management company Merrill Lynch, could have saved his money, given the Blues had such an 'insignificant' percentage. Loading Miller, who became a long-time Kangaroos recruiter and administrator, is convinced that Ansett's innovative idea 'saved the club'. He also provided insight into Magowan's logic in buying Carlton's shares. 'The whole thing was a 'Jack' Elliott [former Carlton president] ego beat-up that wasn't reality,' Miller said. 'John Magowan went and bought them off Carlton. In the end, he said, 'The shares aren't worth anything, but Elliott carries on as if they are. F--- him, I'll go and pay'. He walked into Elliott's office, wrote him a cheque for $180,000, and got them all back.' The shares again became a major topic during the Gold Coast relocation talks between the league and North. Demetriou wanted the Kangaroos to revert from the shareholder arrangement to being a member-owned club, and Brayshaw and Joseph went to Noosa to meet with Ansett, who subsequently travelled south to the Gold Coast with them to discuss the matter with Demetriou. 'Both Ron [Joseph] and James [Brayshaw] didn't want me to consider selling the shares – and that was the end of it, as far as I was concerned,' Ansett said. 'My support was for North Melbourne, so I just tore them up. Most others did the same, but some with small quantities may have kept them as mementos.' The 22 years of private ownership officially ended in March 2009 and meant all Kangaroos members had an equal vote on club matters, as was the case with Victoria's nine other teams. The 17 people who relinquished their shares became patrons of the club, while de Rauch, Magowan, Dennis Morgan, Johnstone, Good and Andrew Carter received life membership. 'The fact that we were privately owned was a real stone in the AFL's shoe,' Brayshaw said at the time. 'They made no bones of the fact that they wanted us to have the same structure as every other club in Melbourne. 'We were in a position where our relationship with City Hall was compromised … [and] we want to have a great relationship with the AFL. They were of the opinion that we needed to sort this out.' The would-be Fitzroy merger If key North Melbourne people had their way, the Kangaroos rather than Brisbane would have merged with embattled Fitzroy in 1996. Early that year at Leonda By The Yarra in Hawthorn, the AFL presented each club with a package of incentives to convince them to merge with Fitzroy, from extra players to fixture perks and a $6 million bounty to cover the Lions' $2.3 million debt and help the merger succeed. Miller, North's chief executive at the time, went to the club's board with the proposal because the Roos had continued to struggle financially despite being an on-field powerhouse, led by Wayne Carey and coach Denis Pagan. 'Even though we were a very good side, it was an era where equalisation kind of wasn't around, and we still had a lot of financial problems,' Miller said. 'We decided as a board, 'We can do this', and we met with the Fitzroy board, and did all the things you expect behind the scenes … and then, of course, we kept winning, we were on top of the ladder, and the AFL realised, 'Hang on a minute, we're getting pushback here from what we've offered – will you take less?' 'I said, 'No, we're not taking less, we've got it in writing'.' De Rauch, too, worked on the would-be merger with the AFL's then legal adviser and future Collingwood president Jeff Browne. The new club would have been called North Fitzroy Kangaroos, but opposition teams feared they would become a 'super club'. Loading The Roos refused to budge from their stance of not accepting less when clubs met again that year at Punt Road – but by then, the league was negotiating for Fitzroy to instead merge with Brisbane Bears. In de Rauch's words, North Melbourne's rivals 'sabotaged' the concept. The other 14 clubs voted emphatically against the North-Fitzroy merger. 'Brisbane and Sydney were the two teams the AFL needed to work for the expansion of the competition, and I had no issue with that,' Miller said. 'But you can't offer something, then renege on it and blame us, so we were not going to change. The AFL gave the merger to Brisbane, and we won the premiership that year. 'We beat Geelong the next day by 60 points, and then we beat the two AFL sides – Brisbane and Sydney – in the preliminary final and grand final. We had to start looking for alternatives [to solve our financial issues], which was selling games interstate.' The Kangaroos won another premiership, which remains their most recent (at least in the men's competition), in 1999. The celebrity Shinboners There is no higher-profile North Melbourne supporter than former Australian cricket captain Ricky Ponting, who was the club's No.1 ticketholder at the height of his legendary career. Loading Ponting was often on international tours throughout football seasons, and watching games was not as accessible then as it is now – but that did not stop him. He would organise to receive match videos before graduating, as technology improved, to friends ringing him then placing their phone against a radio to hear the commentary. That is how Ponting followed the Roos' 1999 grand final triumph. Since the COVID-19 pandemic, Ponting has been overseas with coaching and other commitments for most of every football season, but he watches every game on the AFL website. Ponting went into business with North Melbourne premiership stars Glenn Archer and Anthony Stevens, while Ponting Wines became the Kangaroos' official wine partner last year. 'During my playing years, I was very lucky to be in and around our great sides of the '90s. Many of the players became close friends, and we have stayed in regular contact,' Ponting told this masthead. 'I was like a kid in a lolly shop back then.' Ponting has spoken to several iterations of North Melbourne playing groups, and worked with the club on charitable initiatives via the Ponting Foundation, including a Twenty20 game between the Kangaroos and Hawthorn in Launceston in 2017. They raised more than $300,000 for childhood cancer support in Tasmania that day, which is also remembered for a Peter Siddle bouncer that hit Alastair Clarkson on the helmet. Cricket ties run deep at North. Siddle is another passionate supporter, along with the Marsh brothers – Mitch and Shaun – who caught up with the players and coaches during their current trip to Western Australia. The Kangaroos twice asked Ponting to join the club's board, but he reluctantly said no because of his overseas commitments. They also offered him a semi-executive football department role after he retired as a player and relocated from Sydney to Melbourne, but the timing was not right, a 'flattered' Ponting said. North Melbourne's other celebrity supporters include actors Sigrid Thornton and Lisa McCune, singer Tim Rogers, leading horse trainer Lee Freedman, comedians Greg Fleet and Trevor Marmalade, Melbourne Storm star Ryan Papenhuyzen, tennis player Wayne Arthurs and basketballer Chris Goulding. Loading The club's ex-media boss, Heath O'Loughlin, attempted in 2009 to confirm rumours that supermodel Elle Macpherson was a North Melbourne supporter. 'I managed to hunt down Elle's email address through a friend at a talent agency who knew her brother,' O'Loughlin said, laughing. 'I almost fainted when she wrote back. It was something like, 'Oh, bless – thank you for checking. Unfortunately, I am not [a Kangaroos fan]. It's something that's always followed me around, but thank you for checking'.'

Why an investment banker with Roos blood in his veins stormed into John Elliott's office with a cheque
Why an investment banker with Roos blood in his veins stormed into John Elliott's office with a cheque

The Age

time11 hours ago

  • The Age

Why an investment banker with Roos blood in his veins stormed into John Elliott's office with a cheque

Every AFL club has a network of influencers who make things happen through their wealth, fame or political connections. This is our series on the football world's movers and shakers. See all 11 stories. Statues at football clubs are typically erected for champion footballers or the game's greatest coaches. At North Melbourne, the two chairmen who preceded Sonja Hood – James Brayshaw and Ben Buckley – are adamant a white knight who fits neither category deserves one at Arden Street. They will tell you there is no one more important to the Kangaroos' survival than philanthropist and businessman Peter Scanlon, who tipped in more than $10 million during Brayshaw's stint by the time he announced Scanlon's life membership nine years ago. It was no coincidence, then, that Scanlon was seated next to Brayshaw and Buckley on November 19, 2021, when they proudly revealed that North Melbourne were debt-free for the first time since 1987. That milestone day, Brayshaw reminisced with Scanlon and the club's former chief executive, Eugene Arocca, about eyeballing almost $9 million of debt – which threatened to get more out of hand from a crippling interest rate – and their fears about how they would ever wipe it. It was proof the Roos had come a long way since the dark days of 2007, when the AFL wanted them to relocate to the Gold Coast. The league's then-CEO, Andrew Demetriou, and commissioner Colin Carter even took North Melbourne's major shareholder (more on this later), Peter de Rauch, out for breakfast at a Collins Street haunt to extol the virtues of the Kangaroos moving north. De Rauch, like many others at Arden Street, had no interest in relocating. On December 7 that year, North's board voted to remain a Melbourne-based club – and for Brayshaw to be the new chairman. Brayshaw's brother, ex-player Mark, and fellow board member Ron Joseph were instrumental in him becoming president. One of Brayshaw's first pledges was to change their name back to North Melbourne, after they officially became the Kangaroos eight years earlier in an attempt to broaden their appeal. The original name change was targeted at recruiting new Australians, recalled then-CEO Greg Miller. The club even brokered a deal with a removalist company, whereby every time a migrant shifted their furniture to Australia, they got a North Melbourne membership. Reflecting on dodging the Gold Coast threat, Scanlon deflected credit to others, from Brayshaw, Buckley and Arocca to long-time directors de Rauch and Trevor O'Hoy, as well as rank-and-file club members. 'It was clear to James, Ron Joseph, myself and others that although it looked financially attractive, moving to the Gold Coast [would have been] the end of the 'Shinboners',' Scanlon said when the debt was wiped. 'The decision those guys made was we'd rather try and fail to keep that than give up, and I think, on behalf of all the members – if I can be so bold as to represent them – I just want to thank the people who did all the work … I've had so much more back than I've ever put in.' The Scanlon connection extends to Hood, who is the Scanlon Foundation's CEO and had his considerable support to be Buckley's successor as club president three years ago. Scanlon's son, Brady, also served on North Melbourne's board from 2012-21, while the club's community arm at Arden Street, The Huddle, was Scanlon's idea. 'The real truth has always been that without the towering backing of Peter Scanlon,' Brayshaw said at the 2016 Syd Barker Medal function, 'it didn't matter what else occurred or who else was involved – there would have been no option but to relocate.' Scanlon's contributions, including and beyond that torrid period, were not purely financial. He attended critical meetings with AFL heavyweights and provided counsel to Roos officials. 'When we walked in that room with the great Peter Scanlon, the air suddenly went out of the room and the AFL's whole demeanour changed,' Brayshaw said. 'It's very easy to stand out the front of anything with confidence when you have someone like Peter Scanlon standing behind you.' Buckley, a former vice captain who played 74 games for North Melbourne before serving as the club's president for nine years until early 2022, echoed Brayshaw's sentiments, while highlighting Peter Dwyer as another key contributor. 'Peter [Scanlon]'s always there and always giving of his time. He's been hugely influential in supporting the club through some pretty tough periods,' Buckley told The Age. 'I would stress that people like Peter, whether it's North Melbourne or at other clubs; a lot of the public commentary turns to financial support. But a lot of times, you just need that sounding board, to stress-test some of your decisions beyond the boardroom, which can get emotional. 'I always found Peter's counsel to be very objective – but with a great care for the people involved.' Why Carlton bought shares in North, and the buyback North Melbourne have long had to find innovative ways to make a buck, from starting the annual grand final day breakfast in 1967 to Friday night football, which has become the most coveted timeslot every week. They also championed pre-game and half-time entertainment – including one occasion in 1978 where a circus elephant, with a cheer squad member aboard, briefly panicked and threatened to stampede at Arden Street – and invited women to attend the once men-only luncheons. The Kangaroos went into a rebuild after winning two premierships with Ron Barassi as coach in the 1970s, and plunged into about $2.5 million of debt. North Melbourne continued to do things their way under then-chairman Bob Ansett's leadership, issuing three million $1 shares and listing the club on the Hobart Stock Exchange in the late 1980s. Ansett borrowed a significant amount of money from merchant bank Tricontinental to buy the shares, but later went bankrupt in a difficult financial climate. At that stage, a group of investors, including ex-Kangaroos players Kerry Good, Mark Dawson and Robert Smith, Good's business partner Peter Johnstone, ex-South Melbourne footballer Greg Miller, and de Rauch bought a large number of the shares. De Rauch's 10 per cent stake increased to 34 per cent after a deal where he helped a financially stricken fellow North director, which was why Demetriou and Carter wanted to speak to him. 'I got a phone call from Ron Joseph, and he said he wanted to come and talk to me, and he turned up with Mark Dawson,' de Rauch said. 'The club was in trouble. If we didn't buy the shares, Tricontinental might have taken over and sold the club to anybody.' Loading There were class A and B shares, with contrasting voting power, which Ansett did to make sure people with the club's best interests ended up with the biggest say. 'They were interesting times. It was not quite as serious as [having to do it for survival], but we wanted to get rid of a couple of million dollars [in debt],' Ansett told this masthead. 'It wasn't like we were out of business if we didn't do it. The shares were something that looked attractive and provided an opportunity to pay off the debt at the time.' Complications arose a few years later when Dick Pratt purchased a bunch of those shares for Carlton – some say it was 10 per cent, and others 20 – and held onto them for the next decade as part of a potential hostile takeover bid until John Magowan bought them back. Ansett said Magowan, a former CEO of the Australian branch of investment management company Merrill Lynch, could have saved his money, given the Blues had such an 'insignificant' percentage. Loading Miller, who became a long-time Kangaroos recruiter and administrator, is convinced that Ansett's innovative idea 'saved the club'. He also provided insight into Magowan's logic in buying Carlton's shares. 'The whole thing was a 'Jack' Elliott [former Carlton president] ego beat-up that wasn't reality,' Miller said. 'John Magowan went and bought them off Carlton. In the end, he said, 'The shares aren't worth anything, but Elliott carries on as if they are. F--- him, I'll go and pay'. He walked into Elliott's office, wrote him a cheque for $180,000, and got them all back.' The shares again became a major topic during the Gold Coast relocation talks between the league and North. Demetriou wanted the Kangaroos to revert from the shareholder arrangement to being a member-owned club, and Brayshaw and Joseph went to Noosa to meet with Ansett, who subsequently travelled south to the Gold Coast with them to discuss the matter with Demetriou. 'Both Ron [Joseph] and James [Brayshaw] didn't want me to consider selling the shares – and that was the end of it, as far as I was concerned,' Ansett said. 'My support was for North Melbourne, so I just tore them up. Most others did the same, but some with small quantities may have kept them as mementos.' The 22 years of private ownership officially ended in March 2009 and meant all Kangaroos members had an equal vote on club matters, as was the case with Victoria's nine other teams. The 17 people who relinquished their shares became patrons of the club, while de Rauch, Magowan, Dennis Morgan, Johnstone, Good and Andrew Carter received life membership. 'The fact that we were privately owned was a real stone in the AFL's shoe,' Brayshaw said at the time. 'They made no bones of the fact that they wanted us to have the same structure as every other club in Melbourne. 'We were in a position where our relationship with City Hall was compromised … [and] we want to have a great relationship with the AFL. They were of the opinion that we needed to sort this out.' The would-be Fitzroy merger If key North Melbourne people had their way, the Kangaroos rather than Brisbane would have merged with embattled Fitzroy in 1996. Early that year at Leonda By The Yarra in Hawthorn, the AFL presented each club with a package of incentives to convince them to merge with Fitzroy, from extra players to fixture perks and a $6 million bounty to cover the Lions' $2.3 million debt and help the merger succeed. Miller, North's chief executive at the time, went to the club's board with the proposal because the Roos had continued to struggle financially despite being an on-field powerhouse, led by Wayne Carey and coach Denis Pagan. 'Even though we were a very good side, it was an era where equalisation kind of wasn't around, and we still had a lot of financial problems,' Miller said. 'We decided as a board, 'We can do this', and we met with the Fitzroy board, and did all the things you expect behind the scenes … and then, of course, we kept winning, we were on top of the ladder, and the AFL realised, 'Hang on a minute, we're getting pushback here from what we've offered – will you take less?' 'I said, 'No, we're not taking less, we've got it in writing'.' De Rauch, too, worked on the would-be merger with the AFL's then legal adviser and future Collingwood president Jeff Browne. The new club would have been called North Fitzroy Kangaroos, but opposition teams feared they would become a 'super club'. Loading The Roos refused to budge from their stance of not accepting less when clubs met again that year at Punt Road – but by then, the league was negotiating for Fitzroy to instead merge with Brisbane Bears. In de Rauch's words, North Melbourne's rivals 'sabotaged' the concept. The other 14 clubs voted emphatically against the North-Fitzroy merger. 'Brisbane and Sydney were the two teams the AFL needed to work for the expansion of the competition, and I had no issue with that,' Miller said. 'But you can't offer something, then renege on it and blame us, so we were not going to change. The AFL gave the merger to Brisbane, and we won the premiership that year. 'We beat Geelong the next day by 60 points, and then we beat the two AFL sides – Brisbane and Sydney – in the preliminary final and grand final. We had to start looking for alternatives [to solve our financial issues], which was selling games interstate.' The Kangaroos won another premiership, which remains their most recent (at least in the men's competition), in 1999. The celebrity Shinboners There is no higher-profile North Melbourne supporter than former Australian cricket captain Ricky Ponting, who was the club's No.1 ticketholder at the height of his legendary career. Loading Ponting was often on international tours throughout football seasons, and watching games was not as accessible then as it is now – but that did not stop him. He would organise to receive match videos before graduating, as technology improved, to friends ringing him then placing their phone against a radio to hear the commentary. That is how Ponting followed the Roos' 1999 grand final triumph. Since the COVID-19 pandemic, Ponting has been overseas with coaching and other commitments for most of every football season, but he watches every game on the AFL website. Ponting went into business with North Melbourne premiership stars Glenn Archer and Anthony Stevens, while Ponting Wines became the Kangaroos' official wine partner last year. 'During my playing years, I was very lucky to be in and around our great sides of the '90s. Many of the players became close friends, and we have stayed in regular contact,' Ponting told this masthead. 'I was like a kid in a lolly shop back then.' Ponting has spoken to several iterations of North Melbourne playing groups, and worked with the club on charitable initiatives via the Ponting Foundation, including a Twenty20 game between the Kangaroos and Hawthorn in Launceston in 2017. They raised more than $300,000 for childhood cancer support in Tasmania that day, which is also remembered for a Peter Siddle bouncer that hit Alastair Clarkson on the helmet. Cricket ties run deep at North. Siddle is another passionate supporter, along with the Marsh brothers – Mitch and Shaun – who caught up with the players and coaches during their current trip to Western Australia. The Kangaroos twice asked Ponting to join the club's board, but he reluctantly said no because of his overseas commitments. They also offered him a semi-executive football department role after he retired as a player and relocated from Sydney to Melbourne, but the timing was not right, a 'flattered' Ponting said. North Melbourne's other celebrity supporters include actors Sigrid Thornton and Lisa McCune, singer Tim Rogers, leading horse trainer Lee Freedman, comedians Greg Fleet and Trevor Marmalade, Melbourne Storm star Ryan Papenhuyzen, tennis player Wayne Arthurs and basketballer Chris Goulding. Loading The club's ex-media boss, Heath O'Loughlin, attempted in 2009 to confirm rumours that supermodel Elle Macpherson was a North Melbourne supporter. 'I managed to hunt down Elle's email address through a friend at a talent agency who knew her brother,' O'Loughlin said, laughing. 'I almost fainted when she wrote back. It was something like, 'Oh, bless – thank you for checking. Unfortunately, I am not [a Kangaroos fan]. It's something that's always followed me around, but thank you for checking'.'

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