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Exclusive Interview: Italian Company Showcases Expansion at Saudi Hospitality Event

Exclusive Interview: Italian Company Showcases Expansion at Saudi Hospitality Event

Leaders09-04-2025

In a special interview during the 'Hospitality and Hotel Industry in Saudi Arabia' event, Saddam Al-Azzam, Vice Chairman of the Board at Italian Appliances Company, spoke about the company's participation in the event and its significance.
Al-Azzam stated: 'We are pleased to be part of this important event, which comes as part of efforts to develop the hospitality sector in the Kingdom—one of the key pillars of Saudi Vision 2030. Our company specializes in electrical appliances, covering the project and home service sectors, in addition to direct-to-consumer and wholesale sales.'
He added: 'We take pride in operating 15 branches across various regions of the Kingdom, and we look forward to achieving fruitful results through this participation. From day one, we've seen strong visitor turnout, which reflects the growing interest in this vital sector.'
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