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Norqain Unveils A Colorful Ice Cream Themed Watch For Summer

Norqain Unveils A Colorful Ice Cream Themed Watch For Summer

Forbes2 days ago

The Norqain Freedom 60 Chrono 40mm 'Enjoy Life' Special Edition with stainless-steel bracelet
Timed for summer, Swiss watch brand, Norqain, has released the Freedom 60 Chrono 40mm 'Enjoy Life' Special Edition.
The watch brand describes it as 'a bright, playful take on the timeless sports chronograph, inspired by the fresh, joyful shades of gelato.' The motto printed on its sapphire crystal caseback reads, 'Enjoy Life.'
It's the latest edition to Norqain's Freedom collection, a vintage-inspired line of watches with a connection to the great outdoors and adventure.
The matt-finished white dial of the special edition timepiece has two design highlights:
First, its three chronograph subdials at 3, 6 and 9 o'clock and their matching outer dial sectors appear in tones of green, pink, and blue, a first for the Freedom 60 Chronograph line.
Second, on the first, eighth, 15th, 22nd, and 29th day of each month, the small date display between 4 and 5 o'clock swaps its numerals for an illustration of a three-scoop ice cream cone. Norqain says it's 'a cheerful reminder to treat yourself to an ice cream every week and embrace life's little pleasures.'
The Norqain Freedom 60 Chrono 40mm 'Enjoy Life' Special Edition with rubber strap
The black tachymeter scale on the outer ring is backed by green, pink and blue colors. The flat indexes are diamond-cut and rhodium plated, finished with white printings and white X1 Super-LumiNova markers. There's an anthracite Norqain logo below 12 o'clock.
All the hands on the dial are diamond cut and rhodium plated. The hour and minute hands are also faceted and filled with white X1 Super-LumiNova.
The watch is powered by the Norqain Caliber N19 (Sellita SW510 a), automatic chronograph movement with personalized Norqain oscillating weight and a 62-hour power reserve. The movement can be viewed through a sapphire caseback.
The dial and movement are housed in a 40mm 316L polished stainless steel case with a thickness of 14.90mm. The screw-down crown with the Norqain logo and pushers are made of the same metal, as is the Norqain plate on the case's left flank. As a signature detail of all Norqain watches, this plate can be personalized with an engraving.
The aesthetic portion of the watch is completed with either a stainless-steel bracelet with brushed center links and a steel clasp, or a white rubber strap with signature Norqain stitches and a steel pin buckle.
Each timepiece comes in a special edition box designed to match the spirit of the watch and includes a pair of sunglasses. Beyond its bright palette, the timepiece is recognizable as one of Norqain's sporty everyday chronograph.
Norqain will launch the timepiece Wednesday in Las Vegas with a pool party at the Hilton Resorts World. As one would expect, it will be an ice cream themed event. It's hosted by international watch and jewelry retailer, Bucherer.
The launch of this Ice Cream watch will kick off in Las Vegas with an event that is designed to capture the spirit of the summer season. It will be the first of several events during the summer to bring attention to this watch.
In a statement, Ben Küffer, Norqain founder of CEO, said the company's watches are design to 'inspire joy, and to create watches that make people feel good,' adding that the Freedom 60 Chrono 40mm 'Enjoy Life' Special Edition achieves this goal because 'It's summery, it's fresh and it puts a big smile on your face.'
The watch with the steel bracelet (reference N2201.19S01.C01.S01) is $5,190. With the rubber strap (N2201.19S01.C01.R01), the price is $5,050.

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