UAE's luxury hospitality sector attracts new players
The UAE is rapidly emerging as a global hub for luxury hospitality and high-end events. The demand for smart, space-saving, and premium-looking banquet solutions is growing. Clients are looking for faster execution, unique aesthetics, and high ROI, experts say.
'We believe the market will lean heavily towards customization, efficient space utilization, and eco-friendly yet elegant setups — and we are perfectly positioned to deliver on these trends,' Rajeev Garg, managing director of Anupam Royals, said on the sidelines of the Hotel Show in Dubai, which came to an end on Thursday.
The company, which is India's largest and specialized manufacturer of hotels, banquets and catering products, showcased its range of products at the event. 'We aim to introduce a completely new level of innovation in the banquet, hotel, and catering industry through our specially designed instant banquet interior , High- End foldable Food serving counters, and quick-install banquet solutions. Our goal is to build strong collaborations with local businesses and event venues while setting up a dedicated base of operations to serve the Middle East market,' Garg said.
The company offers instant banquet interiors that can be installed in just three to five days. 'Unlike traditional vendors, we provide fully modular solutions that are not only stylish but also easy to move and adapt—saving both time and cost for venue owners,' Garg said.
The company is focusing primarily on banquet hall owners, hotel chains, catering companies, and large-scale event organizers. 'Additionally, we see strong potential in wedding venues, luxury clubs, and exhibition spaces who are looking for flexible, modern solutions to elevate their customer experience,' Garg said.
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