Welsh Water bills to rise annually for five years
People in most parts of Wales are facing a 27% increase in their water bills from April, with the average annual bill going up from £503 to £639.
It marks the start of a five-year period of bill increases from Welsh Water, totalling 42% by 2029-30 - but the biggest rise will happen at the beginning.
A consumer group said there was "an urgent need to bring in a new system of providing help for people who will find it increasingly difficult to pay their bills".
Welsh Water said from April clean water would cost "an average of £1.75 a day" and the overall increases would fund a "68% increase in investment" over the next five years.
Why are water bills rising and what can I do?
Water bills to rise by £86 on average next year
Water companies across Wales and England are increasing bills, which they say will lead to more investment to deal with problems like leaks and sewage overflows.
Hafren Dyfrdwy, which serves about 87,000 customers along the Wales-England border is increasing bills by 32% from April taking the average bill from £447 to £590.
But the company said customers "have the lowest bills in Wales and one of the lowest in the UK" and help is available for those struggling to pay.
Each company runs its own system of cheaper rates or capped bills, called social tariffs, for eligible customers.
Welsh Water said it currently supports 150,000 customers with reduced bills and was increasing its financial support packages from £63m to £73m over the next five years.
But Rhodri Williams, deputy chair of the Consumer Council for Water (CCW), called for an end to the "postcode lottery" of support for struggling families.
The CCW has proposed a single system of support for customers across Wales and England.
Mr Williams said that, under the proposed scheme "there would be more money to spend on assistance for customers in Wales" because rates of poverty were higher than in England.
Mum-of-two Bianca Lepore from Cardiff gets her water charge capped by Welsh Water, saving her about £280.
She gets a cheaper bill under the WaterSure scheme because one of her children is disabled.
The NHS worker said the saving "means that I can do more of the meaningful things in life with my children".
She said anyone who is struggling with bills should "reach out to Welsh Water."
"Until you ask, you don't get," she added.
Dwr Cyrmu Welsh Water and Hafren Dyfrdwy, offer a variety of schemes for some struggling customers.
WaterSure caps costs for families who have a water meter, or if they are receiving certain benefits and either have three or more dependent children at home or have someone in the family with a medical condition that increases water use
HelpU tariff caps bills for households receiving certain benefits and with an income below £18,800 for a family of three or more, or below £17,400 for a family of two. The single person income threshold is £11,600
If you are already in debt with your water bill, you may be able get financial contributions towards paying it off if you can follow a pre-agreed payment plan
Consider getting a water meter if you are in a small household - CCW provides a calculator to see if it might save you money.
If you are already on a water meter think about how you can use less water, and fix any leaks around the house
Get free water saving devices from Welsh Water to use on taps and shower heads and in toilet cisterns to reduce water usage.
Despite the increases, water bills for each household will vary, depending on factors like the size of the house, whether there is a water meter, and how much water is used.
But Mr Williams said the cost of bills had already impacted many people's budgets.
A survey by CCW found that a quarter of households with a water meter were cutting back on what was considered "essential" water use.
He added that if customers were paying more, water companies "are going to have to improve their performance" in relation to "environmental pollution and leaks being fixed quicker".
Sam James of Welsh Water said it had not taken the decision to increase bills "lightly" but "if people are worried, we can provide help and we encourage people to get in touch with us".
Welsh Water plans to spend £2.5b on projects to improve the environment over the next five years.
She said it would make the not-for-profit company's infrastructure "more resilient" to climate change and would deliver a "really ambitious environmental programme", protecting rivers and seas.
The latest price increase, Welsh Water said, compares to an industry average hike of 26% and comes after price rises over the last 15 years that were below the rate of inflation.
Water bills up £120 by 2030 to tackle pollution
Warning millions will struggle to pay water bill rises
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