Sea-Doo is Encouraging All Riders to Prioritize Safety and Responsible Riding This Summer

Associated Press

23-05-2025

The Responsible Rider Masterclass Water 101 Module, powered by BRP, is Now Live
VALCOURT, QC, May 23, 2025 /PRNewswire/ - As summer is right around the corner, Sea-Doo, iconic brand of BRP Inc. (TSX: DOO) (NASDAQ: DOOO), is inviting all boaters and personal watercraft (PWC) riders to prioritize safety on the water all season long. Sea-Doo takes safe riding seriously and, through BRP's Responsible Rider Program, the team wants to empower all riders to ride responsibly regardless of whether they are on the ocean, a lake or a river. To do so, Sea-Doo is announcing the launch of the Water 101 module of the Responsible Rider Masterclass and sharing tips to ensure a safe and fun summer on the water.
'As a leader in the personal watercraft industry, we have a responsibility to mobilize the community and encourage responsible riding. Sea-Doo wants to ensure that riders can enjoy personal watercraft for years to come,' says Jérémi Doyon-Roch, Global Marketing Director, Sea-Doo, Ski-Doo and Lynx at BRP. 'As the season begins, it is our goal to offer riders the tools and resources needed to enjoy days on the water safely with family and friends.'
The Responsible Rider Masterclass, Powered by BRP.
BRP and Tread Lightly! launched the Responsible Rider Masterclass in February of 2025 with its first module, Snow 101. With the boating season approaching, the Water 101 module is now live and aims to equip boaters and PWC riders of all levels with the knowledge they need to ride responsibly and lead by example. The short and free online training features Sea-Doo Ambassador Daniel 'Aqua Dan' do Nascimento and is based on BRP's three Responsible Rider pillars: riding etiquette, environment and safety.
5 Tips to Ride Responsibly All Summer Long
While personal watercraft and pontoons are sound and reliable machines, following some basic safety practices drastically reduces the likelihood of preventable incidents occurring on the water. Here are just a few of the many tips to keep in mind:
Learn more about personal watercraft safety here.
About BRP
BRP Inc. is a global leader in the world of powersports products, propulsion systems and boats built on over 80 years of ingenuity and intensive consumer focus. Through its portfolio of industry-leading and distinctive brands featuring Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am on and off-road vehicles, Quintrex boats, Manitou pontoons and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft, BRP unlocks exhilarating adventures and provides access to experiences across different playgrounds. The Company completes its lines of products with a dedicated parts, accessories and apparel portfolio to fully optimize the riding experience. Committed to growing responsibly, BRP is developing electric models for its existing product lines. Headquartered in Quebec, Canada, BRP had annual sales of CA$7.8 billion from over 130 countries and employed approximately 16,500 driven, resourceful people as of January 31, 2025.
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Ski-Doo, Lynx, Sea-Doo, Can-Am, Rotax, Manitou, Quintrex, and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. All other trademarks are the property of their respective owners.
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SOURCE BRP Inc.