Sofitel launches a limited-edition croissant collection inspired by the flowers from across the globe
Dubai, May 14th 2025 – Sofitel, pioneer of French luxury hospitality, unveils its very first limited-edition collection of La Haute Croissanterie, one year after the concept's successful launch. The exclusive collection, La Haute Croissanterie blossoms, features seven indulgent floral-flavoured croissants which pay homage to the tradition and art of elaborate French floral arrangements in hospitality. The buttery delights give guests and locals the opportunity to (re)discover native flavours; from Mexican dahlia to Beninese hibiscus and Korean cherry blossom. Released just in time for springtime, La Haute Croissanterie blossoms can be enjoyed exclusively in seven Sofitel locations globally, for four months.
La Haute Croissanterie, where croissants become Haute Couture
Inspired by the excellence and beauty of Haute Couture, La Haute Croissanterie concept was successfully launched on World Croissant Day in January 2024 to elevate the art of croissant-making. Rooted in a perfected traditional French recipe and using precise proportions of pure butter and high-quality flour, croissants are enhanced with exclusive local ingredients of the highest quality – from Middle Eastern za'atar to Piemontese hazelnut praline and Korean Gochujang.
By blending traditional French techniques with bold and local flavours, the concept invites guests to savour a cultural and sensory journey, where each bite surprises and delights. Every creation reflects the brand's devotion to refined elegance, while celebrating the unique traditions of each region: an approach that embodies Sofitel's core values, which highlight local heritage and culture while infusing each destination with its signature French Zest.
A limited-edition collection, where floral elegance enhances artistry
Drawing inspiration from the timeless floral artistry of French luxury hospitality, La Haute Croissanterie blossoms marks the brand's very first limited-release collection, turning croissants into a gastronomic adventure where guests can experience local cultures like never before. Designed by Sofitel's Pastry Chefs from across the world and crafted using local flowers woven into the buttery layers, the collection pushes the artistry of pastry-making into new realms. Travellers and locals alike can indulge seven unique croissants:
• The Verbena BreezeInspired by romantic streets of the French capital, this croissant is adorned with delicate pink and white pipings to recreate the feminine nature of florals. Revered in French culture for its ornamental and medicinal qualities, the Verbena is infused through a whipped ganache which blends with a glossy rhubarb confit and is finished with delicate rhubarb chips.
Available at Sofitel Le Scribe Paris Opera (France) from AED20.
• The Zesty Orange BlossomIn Marrakech, orange blossom is more than just a fragrance. It finds its way everywhere – subtle and enchanting: in the cool water served to guests, in mint tea and in pastries, each more delicious than the last. Out of this inspiration came a croissant infused with Moroccan flavours: a perfectly flaky creation, delicately infused with orange blossom and sprinkled with candied orange zest.
Available in Sofitel Marrakech Palais Imperial (Morocco) from AED25.
• The Dalia RougeRefreshing dahlia, elderflowers and plum feature on this unique croissant, reflecting Mexico's deep connection to nature. With overlapping layers of marinated Mexican plum and buttery crust, the croissant is adorned with a rich vanilla crème that is perfectly balanced by refreshing florals to create a sweet, yet tangy masterpiece.
Available in Sofitel Mexico City Reforma (Mexico) from AED20.
• The Citrus FleurKnown for its stunning fields of purple, in Sydney guests can experience The Citrus Fleur croissant. Adorned with white chocolate, lavender-infused whipping ganache and a zesty lemon myrtle yoghurt crème, notes of sweet and sour blend to create an extraordinary croissant experience.
Available in Sofitel Sydney Darling Harbour (Australia) from AED32.
• The Floral SaffronSaffron and its violet-hued flower is considered one of the most valuable spices in the Middle East. This two-toned croissant features a round crust that's filled with a pistachio sponge cake and saffron creme brulée – a creation synonymous with velvety luxury.
Available in Sofitel Dubai The Obelisk (United Arab Emirates) from AED32.
• The Seoul Bom BlushSouth Korea's stunning spring-time cherry blossoms have been transformed into a gastronomic experience, with a croissant that has been delicately sculpted into the feathery petals of the flower in full bloom. The buttery crust layered with cherry blossom whipped ganache and a smooth, vibrant raspberry gel.
Available in Sofitel Ambassador Seoul (South Korea) from AED25.
• The Wild HibiscusCrafted into the shape of layered hibiscus petals, this two-toned croissant is filled with a velvety hibiscus crème, perfectly balanced with fresh strawberries. Its tart yet sweet flavours pay tribute to the vibrant markets of Cotonou and the hibiscus itself, a beloved ingredient in West African cuisine.
Available in Sofitel Cotonou Marina Hotel & Spa (Benin) from AED20.
« Creating La Haute Croissanterie blossoms allowed us to elevate everyday experiences for guests by infusing creativity and flair into our pastries, using unconventional tastes to bring flavours from native flowers from around the world. The tradition of gifting flowers to celebrate special occasions is enjoyed across the world, so La Haute Croissanterie blossoms felt like the perfect opportunity to treat those who mean most to us with a creative and delicious twist on the floral bouquet! » — Anne-Cécile Degenne, Corporate Executive Chef, Sofitel
A unique collection, available worldwide for a limited period
La Haute Croissanterie blossoms will be available for four months in seven Sofitel properties globally, starting from May 2025. It marks the beginning of a series of limited-edition La Haute Croissanterie collections, with each to capture a unique and different theme, whilst honouring the elegance and excellence of traditional croissant making.
Whether celebrating a special occasion, marvelling over the joy of shared experiences, or taking in vibrant and fragrant florals of springtime, Sofitel invites guests to rediscover the iconic French pastry in a way never experienced before.
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