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AI's role in business management explored

AI's role in business management explored

Observer08-05-2025

The College of Economics and Business Administration at the University of Technology and Applied Sciences in Ibri organised a scientific symposium titled "Artificial Intelligence in Business Management".
The event was held under the auspices of Dr Ahoud al Balushi, Member of the State Council.
The symposium aimed to discuss the rapid transformations driven by AI technologies across business management fields, showcase national experiences, and examine opportunities and challenges in AI adoption while forecasting its future roles in employment and workplaces.
Dr Al Ameer bin Nasser al Alawi, Assistant Vice-Chancellor of UTAS-Ibri, stated: "AI has become an undeniable reality - no longer a luxury but a strategic tool enabling institutions to enhance operational efficiency, support decision-making, optimise resource management and deliver exceptional services aligned with modern societal aspirations."
He emphasised AI's critical role in building competitive advantages in local and global markets, noting UTAS's commitment to preparing students and professionals to leverage AI and digital technologies for national development goals.

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