Huge A-list actress follows Samuel L Jackson and Robert De Niro to star in TV ads for bread firm Warburtons
Click to share on X/Twitter (Opens in new window)
Click to share on Facebook (Opens in new window)
THERE'S no denying that Olivia Colman is a national treasure - but now she can officially add the title to her resume, thanks to a new TV advert for bread company Warburtons.
She follows in the footsteps of Robert De Niro and Samuel L Jackson with the big reveal as the latest famous face to represent the Bolton-based brand.
Sign up for the Entertainment newsletter
Sign up
7
The Crown actress will star as herself in the new advert which will hit screens on May 3
Credit: Warburtons
7
Warburtons has announced the latest in its line-up of Hollywood blockbuster TV ads starring Olivia Colman alongside bakery boss Jonathan Warburton
Credit: Warburtons
7
In the ad Olivia is an official representative of the 'Department of National Treasures'
Credit: Copyright remains with handout provider
7
The video will air during the ad break between the action on ITV's Britain's Got Talent
Credit: Warburtons
The Crown actress stars as herself in the new advert, which will hit screens on May 3 during the ad break between the action on ITV's Britain's Got Talent.
As an official representative of the 'Department of National Treasures', Olivia will take control of the factory and round up all their crumpets and merchandise for testing to prove their treasured status.
It will later be revealed that it was all a ruse for the actress to take home as many packets as possible, leaving Warburtons boss Jonathan shaking his head, and the factor half empty.
Olivia said: 'You butter believe it was a tough job, but I was more than happy to oblige.
READ MORE ON OLIVIA COLMAN
FACE FIX Olivia Colman says she's had 'loads' of Botox but stopped for role in The Crown
'Though I'm surprised Jonathan didn't rumble me from the start and let's be honest, who really needs convincing that the Great British Crumpet is a National Treasure?
'I was simply there to ensure a lifetime supply landed in my kitchen!'
7
Olivia Colman is following in the footsteps of Samuel L Jackson
Credit: Warburtons
7
In the ad Olivia will take control of the factory and round up all their crumpets and merchandise for testing to prove their treasured status
Credit: Getty
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Time Out
19 minutes ago
- Time Out
This boutique Melbourne hotel was just honoured with a major style and design award
Hands up if the name La Liste rings a bell? You may recognise it as the Paris-based restaurant ranking guide that unveils an annual list of its top 1,000 restaurants – last year, it crowned Melbourne's very own fine diner Vue de Monde as the best restaurant in Australia (and fifth in the whole world). Now La Liste is back with a hotly anticipated 2025 guide to the most outstanding hotels around the globe. And you may be surprised to hear that a new boutique accommodation in Fitzroy has been awarded a very special accolade. The StandardX – an uber-cool, industrial-style venue that we reviewed in November 2024 – is among just five hotels to receive the prestigious Style and Design Award. These are hotels that have been either "launched or refurbished with outstanding design". La Liste called the StandardX "arty, bold and unfiltered", and it shared the honour with Maison Heler Metz in France, ÖÖD Hekla Horizon in Iceland, Reschio Hotel in Italy and Ulaman Eco Luxury Resort in Indonesia. The hotel only opened in August 2024, and is the first StandardX iteration from famed hotel chain the Standard. Described as "the rebellious younger sibling", it boasts 125 rooms over eight floors, as well as an all-day Thai street food-inspired restaurant called Bang, a rooftop bar with panoramic city views and a retail offering. Led by Melbourne-based interior design firm Hecker Guthrie, the styling elements blend the grittiness of Fitzroy with modern comforts – think rustic finishes, plenty of greenery, caramel leather couches and an epic red revolving front door. "It's bougie, for sure, but still artsy enough to feel like it belongs to the northside," says Time Out Melbourne's food and drink writer, Lauren Dinse. "The designers have taken inspiration from Fitzroy's post-punk 'Little Band' scene of the late 1970s and early 1980s, paying homage to its music venues, street art and café culture – historic pulse points of this vibrant 'hood." The full list of 1,000 hotels included properties from Paris, London and Bangkok. This year, the ten spots to share the top gong with a near-perfect score of 99.5 include: La Réserve Paris, France The Connaught and The Savoy, England Il San Pietro di Positano, Italy Cheval Blanc Paris, France J.K. Place Capri, Italy Mandarin Oriental Bangkok, Thailand The Peninsula Shanghai, China The Peninsula Chicago, USA Rosewood Mayakoba, Mexico To find out more, read the full list here. Stay in the loop: sign up for our free Time Out Melbourne newsletter for the best of the city, straight to your inbox.
Time Out
an hour ago
- Time Out
Two Singapore restaurants are named in the World's 50 Best Restaurants 51-100 extended list for 2025
Every year, we wait in anticipation for the announcement of the World's 50 Best Restaurants to see which establishments from Singapore make it onto this world-acclaimed list. It's never really a matter of 'if', but 'how many'; After all, eating is one of the top pastimes of Singaporeans and our city is brimming with such a diverse line-up of cuisines and dining venues – the perfect representation of the multi-culturalism that we're known for. Ahead of the official announcement of the top 50 on June 19, 2025, the World's 50 Best Restaurants 2025 extended list of 51 to 100 has just been revealed, and two from this Lion City have been named: modern Australian-style BBQ restaurant Burnt Ends (#93), and Labyrinth (#97) which prides itself on its 'new Singaporean cuisine'. Both Burnt Ends and Labyrinth are no stranger to the World's 50 Best Restaurants list, having emerged at 68th and 92nd place respectively in last year's extended list. Admittedly, this is quite a drop for Burnt Ends in particular, both one-Michelin-star holders will have to work a little harder to maintain their top 100 placings in next year's edition of this food award ranking. This year sees one less Singapore-based dining establishment on the 51 to 100 extended list, with Meta (#95 in 2024) making a disappearance. This can only mean one thing: It's either been bumped up to the top 50, or fallen off the list entirely. Only time will tell. Last year, only one restaurant from Singapore made the top 50 ranking: Odette, one of the two long-standing F&B tenants at the National Gallery that remains after its refresh. The other five, which include rooftop bar Smoke & Mirrors and Cantonese restaurant Yan, have since made a sad exit from the museum. Odette was crowned the Best Restaurant in Asia in 2023's awards. We'll be eagerly waiting to see if it remains in the top 50 global placings this year, and whether any other of our favourite restaurants will be joining the party.
The National
an hour ago
- The National
SWG3 event to launch cancer fund in memory of Scottish DJ Niamh Jobson
Glasgow-based DJ, producer and sound engineer Niamh Jobson died on January 17, just five days before her 23rd birthday. The popular musician died after many years of living with osteosarcoma, a particularly vicious childhood bone cancer. The Niamh Jobson Research Fund – will officially launch on Saturday June 28, at Glasgow's SWG3, to support research into osteosarcoma. READ MORE: 'The British media undermines anything Scottish and assimilates it' Established as a dedicated Osteosarcoma Fund within the Bone Cancer Research Trust, the fund's sole purpose is to help progress treatment options that have remained largely unchanged for over 50 years, the charity says. Born in Hong Kong, Jobson spent part of her childhood on the Isle of Eigg before moving to Glasgow and becoming immersed in the city's club culture. She kicked off her DJ career performing in Glasgow's Sub Club. She also had a show on Radio Buena Vida with fellow Glasgow DJ Kairogen. The launch party at SWG3 will run from 2pm until 8pm across the venue's Warehouse and Garden Terrace, featuring sets from Kairogen, Danny Greenman, Timescape, VXYX, Harry Mawby and LAZLO – a line-up of artists who played with Jobson, knew her well, and were inspired by her sound and spirit. Through this fund, Jobson's family hopes to transform that loss into lasting impact. Speaking on the launch of the fund, Niamh's brother Finn Jobson reflected on her legacy and the drive behind the initiative. He said: 'I will never get over the loss of my best friend. Watching her suffer from this heinous disease, while powering through with her impressive and promising career cut far too short by osteosarcoma. "Creating this fund and launching it in a very 'Niamh' manner, we will be able to assist her dream of helping kids in this position get another chance at life, while also pushing her unique underground club techno sound to the people of Glasgow. She was my partner in crime and we will carry on living like Niamh.'
