From 162 Cr to 300 Cr: How Guess Is Building Its India Comeback Story
HighlightsGlobal lifestyle brand GUESS aims to achieve a revenue target of INR 300 Crore in India by the end of the financial year 2025, significantly up from INR 162 Crore in FY 2024. GUESS India plans to launch 18 new stores in key metro and tier-1 cities, increasing its total store count from 21 to 38 as part of its retail expansion strategy. The brand has enhanced its digital footprint by launching a dedicated India website, www.guess.in, and establishing strong listings on major e-commerce platforms and large format retailers.
Brand Aims to Reach INR 300 Cr Revenue with
18 New Stores
and Enhanced Digital Footprint.
New Delhi [India], June 11: Global lifestyle brand GUESS is all set to scale new heights in the Indian market with a bold expansion strategy for the
financial year 2025
. Following a successful FY 2024, where the brand recorded a revenue of INR 162 Cr, GUESS India now targets an impressive INR 300 Cr in revenue by the end of this fiscal year.
To support this ambitious growth, GUESS India is launching 18 new stores across key metro and tier-1 cities, taking the total store count to 38 from 21 last year. This significant retail expansion underlines the brand's commitment to deepening its presence in the country and meeting the growing demand for premium fashion.
GUESS India operates through its legal entity,
Guess India Pvt Ltd
., in the country. The brand has also established a strong presence in the online space, with strategic listings on major e-commerce portals along with key large format retailers (LFR's) in the premium retail environment.
Further strengthening its digital presence, GUESS recently launched its dedicated India website, www.guess.in, offering a curated experience of the brand's global collections tailored for the Indian consumer.
With a robust offline and online retail strategy, GUESS India is poised to continue its upward trajectory and cement its position as one of the leading lifestyle fashion brands in the country.
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