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Bold New Bites with Ayam Brand™ Sardines & Mackerel
Bold New Bites with Ayam Brand™ Sardines & Mackerel

The Sun

time7 days ago

  • Lifestyle
  • The Sun

Bold New Bites with Ayam Brand™ Sardines & Mackerel

Ayam Brand™ is now encouraging Malaysians to think outside the tin and explore bold, new ways to enjoy pantry favourites. With its Makan Lain Macam campaign, Ayam Brand™ is reimagining the humble can of sardines and mackerel as the perfect base for creative, fusion-style meals. Whether you're a student, a busy parent, or just someone looking to break free from dinner routine, Ayam Brand™ makes it easy — and exciting — to try something new while still enjoying that segar tetap terasa goodness. Canned Goodness with Surprising Nutrition More than just convenient and tasty, Ayam Brand™ sardines and mackerel also deliver serious nutrition. In fact, Ayam Brand™ sardines can contain up to 7 times more Omega-3 than freshly cooked fish¹. These fish are sustainably caught from cold seas and are naturally rich in Omega-3 fatty acids, especially EPA and DHA — essential 'good fats' that support heart, brain, and eye health, and cannot be produced by the body. 'Malaysians have always had a soft spot for Ayam Brand™'s sardines and mackerels. They've long been comfort food that connects generations,' said Teoh Wei Ling, Head of Marketing at Ayam Brand™. 'Through Makan Lain Macam, we want to show just how versatile these classic products can be. It's about bringing joy and creativity back into the kitchen, all while enjoying nutritious and delicious meals.' Easy Fusion Recipes to Try at Home With just a can (or two), Ayam Brand™ makes it easy to create meals that are both comforting and refreshingly different: Sardine Mac & Cheese Balls Crispy on the outside, melty on the inside. These fusion-style bites combine mashed sardines with cheesy macaroni, shaped into balls, coated in breadcrumbs, and air-fried until golden. A snackable, satisfying crowd-pleaser! Mackerel Masak Merah A fiery twist on a Malaysian favourite. Sauté Ayam Brand™'s Spicy Tomato Paste until fragrant, add a can of mackerel, and simmer to perfection. Serve with rice for a bold, hearty dish that hits all the right notes. Ayam Brand™ sardines and mackerel are available in four sizes (155g, 230g, 300g, 425g). For a limited time only, enjoy a special promotion: Buy 2 Sardines or Mackerels (425g) and Get 1 Free Ayam Brand™ Fried Chilli Mackerel (155g) — available at selected stores nationwide. So why not stock up and start experimenting? Discover a range of easy, fusion-friendly recipes at Follow @ayambrandmy on Instagram and Ayam Brand Malaysia on Facebook for more recipe ideas, cooking tips, and kitchen inspiration.

Ayam Brand™ invites M'sians to Makan Lain Macam with bold, creative recipes
Ayam Brand™ invites M'sians to Makan Lain Macam with bold, creative recipes

The Sun

time7 days ago

  • Lifestyle
  • The Sun

Ayam Brand™ invites M'sians to Makan Lain Macam with bold, creative recipes

Ayam Brand™ is now encouraging Malaysians to think outside the tin and explore bold, new ways to enjoy pantry favourites. With its Makan Lain Macam campaign, Ayam Brand™ is reimagining the humble can of sardines and mackerel as the perfect base for creative, fusion-style meals. Whether you're a student, a busy parent, or just someone looking to break free from dinner routine, Ayam Brand™ makes it easy — and exciting — to try something new while still enjoying that segar tetap terasa goodness. Canned Goodness with Surprising Nutrition More than just convenient and tasty, Ayam Brand™ sardines and mackerel also deliver serious nutrition. In fact, Ayam Brand™ sardines can contain up to 7 times more Omega-3 than freshly cooked fish¹. These fish are sustainably caught from cold seas and are naturally rich in Omega-3 fatty acids, especially EPA and DHA — essential 'good fats' that support heart, brain, and eye health, and cannot be produced by the body. 'Malaysians have always had a soft spot for Ayam Brand™'s sardines and mackerels. They've long been comfort food that connects generations,' said Teoh Wei Ling, Head of Marketing at Ayam Brand™. 'Through Makan Lain Macam, we want to show just how versatile these classic products can be. It's about bringing joy and creativity back into the kitchen, all while enjoying nutritious and delicious meals.' Easy Fusion Recipes to Try at Home With just a can (or two), Ayam Brand™ makes it easy to create meals that are both comforting and refreshingly different: Sardine Mac & Cheese Balls Crispy on the outside, melty on the inside. These fusion-style bites combine mashed sardines with cheesy macaroni, shaped into balls, coated in breadcrumbs, and air-fried until golden. A snackable, satisfying crowd-pleaser! Mackerel Masak Merah A fiery twist on a Malaysian favourite. Sauté Ayam Brand™'s Spicy Tomato Paste until fragrant, add a can of mackerel, and simmer to perfection. Serve with rice for a bold, hearty dish that hits all the right notes. Ayam Brand™ sardines and mackerel are available in four sizes (155g, 230g, 300g, 425g). For a limited time only, enjoy a special promotion: Buy 2 Sardines or Mackerels (425g) and Get 1 Free Ayam Brand™ Fried Chilli Mackerel (155g) — available at selected stores nationwide. So why not stock up and start experimenting? Discover a range of easy, fusion-friendly recipes at Follow @ayambrandmy on Instagram and Ayam Brand Malaysia on Facebook for more recipe ideas, cooking tips, and kitchen inspiration.

New Taiwanese breakfast in CBD from S$3.90: Egg crepes, rice dumplings & more
New Taiwanese breakfast in CBD from S$3.90: Egg crepes, rice dumplings & more

Yahoo

time29-04-2025

  • Yahoo

New Taiwanese breakfast in CBD from S$3.90: Egg crepes, rice dumplings & more

Snuggled between the eateries along Amoy Street is the newly opened Shang Hao Kopi Taiwanese Breakfast Shop, serving up Taiwanese breakfast staples with a local twist. Their Classic Taiwanese Egg Crepe Roll (S$3.90) features a pan-fried egg wrapped in a chewy crepe — an essential dish that dictates the Taiwanese breakfast. Find interesting flavours such as (S$4.90) and Ham & Cheese (S$5.90) for a spin on this classic dish. When I'm in Taiwan, the Traditional Taiwanese Rice Dumpling (S$3.90) is my go-to breakfast, and I'm stoked to find a place that now sells it in Singapore! Filled with crispy you tiao and egg, this glutinous rice ball also comes in additional Chicken Floss (S$4.90) and Grilled Pork (S$5.90) variations too. CBD friends, look no further for a value-for-money lunch as Shang Hao Kopi prides itself on its Traditional Taiwan Railway , a spin on the railway bento meals distributed in Taiwan. Available from 11am onwards, the bento options include Braised Pork Belly Rice, Grilled Pork Chop Rice, and Grilled Chicken Leg Rice, which are all affordably priced at just S$7.90. If rice isn't your thing, try out their Night Market Hot Plate Noodle (from S$3.90) or Cold/Hot Soba (from S$3.90)! What better drink than a velvety soya milk to wash all the grease down? On top of their house-made Classic Soya Milk (Hot S$1.80, Cold S$2.20), look out for their Soya (Hot S$2, Cold S$2.40) and Soya Milo (Hot S$2.40, Cold S$2.80) that boast a local twist. In addition to serving affordable Taiwanese fare, this restaurant has an exclusive Membership Subscription Plan, created with CBD office workers in mind. For just S$50, you can redeem 100 breakfast vouchers! Each voucher can be redeemed for one breakfast item worth S$3.90 with a drink purchase. It is redeemable only on weekdays and is valid for 6 months. Want to savour a taste of Taiwan without breaking the bank? Shang Hao Kopi is the place to be. HOJA Taiwanese Cuisine: Taiwan-born M'sian chef's stall has sweet braised pork rice bentos & mala beef noodles The post New Taiwanese breakfast in CBD from S$3.90: Egg crepes, rice dumplings & more appeared first on

Greggs menu shake-up as it introduces TikTok viral lunchtime item to 300 UK stores – see if it's coming near you
Greggs menu shake-up as it introduces TikTok viral lunchtime item to 300 UK stores – see if it's coming near you

The Sun

time23-04-2025

  • Entertainment
  • The Sun

Greggs menu shake-up as it introduces TikTok viral lunchtime item to 300 UK stores – see if it's coming near you

GREGGS is releasing one of its TikTok viral lunch items nationwide following a successful trial last year. The popular baked goods chain announced its highly anticipated Mac & Cheese will become available nationally after it has gained popularity on social media. 1 The roll-out follows a successful trial that started with ten Greater Manchester shops in November last year, then came to 300 other UK locations earlier this year. Over 1750 Greggs' shops around the country with Hot To Go units will soon have Mac & Cheese available by the end of July. Each box is being sold for £4.55, or can be bought as a meal with a drink from £5.75. The Mac & Cheese has been described by Greggs as: "A delicious pasta smothered in a rich, creamy cheese sauce, topped with a soul-comforting blend of Cheddar and Red Leicester." On top of that is an added crunchy layer of ciabatta breadcrumbs and a sprinkle of parsley "to form a divine golden crumb". The roll-out of the new Mac & Cheese is part of Greggs' ongoing plans to provide greater choice and variety to customers from their menu. The chain is also reported to have the ambitious plan to reach more than 3,000 shops around the UK in the longer term. It is baked fresh in shop every day, and can be ordered in-store or via Click+Collect on the Greggs App. The cheesy pasta box has been posted to social media by various customers, including food influencer Carmie Sellitto who generated over 1.5 million views from his TikTok video tasting the item. Carmie, who goes by @touchdalight on TikTok, told fans: "Wow! I actually ate this so quickly I couldn't take a second to breathe, I was so excited!" Greggs taste test This latest launch from Greggs follows plans to open seven new special stores where customers can get 46p sausage rolls. Where Greggs' Mac & Cheese is available: Aberdeenshire Bedfordshire Berkshire Brigend Bristol Buckinghamshire Caerphilly Cambridgeshire Cardiff Camarthenshire Cheshire County Durham Cumbria Derbyshire Devon Dundee East Lothian East Riding of Yorkshire East Sussex Edinburgh Essex Falkirk Fife Flintshire Glasgow Gloucestershire Greater London Greater Manchester Hampshire Herefordshire Hertfordshire Inverclyde Kent Lancashire Leicestershire Lincolnshire Merseyside Midlothian Neat Port Talbot Newport Norfold North Lanarkshire North Yorkshire Northamptonshire Northumberland Nottinghamshire Oxfordshire Pembrokeshire Refrewshire Rhondda Cynon Taff Shropshire Somerset South Ayrshire South Lanarkshire South Yorkshire Staffordshire Suffolk Surrey Swansea Torfaen Tyne and Wear Warwickshire West Lothian West Sussex West Yorkshire Wiltshire Worcestershire Wrexham

Market of Choice Redefines Private Label with its New Oregon-Made "Craft & Kitchen" Line
Market of Choice Redefines Private Label with its New Oregon-Made "Craft & Kitchen" Line

Yahoo

time04-03-2025

  • Business
  • Yahoo

Market of Choice Redefines Private Label with its New Oregon-Made "Craft & Kitchen" Line

Craft & Kitchen premium products feature original recipes co-created with local makers EUGENE, Ore., March 04, 2025--(BUSINESS WIRE)--Oregon's largest independent, family-owned grocer Market of Choice strengthens its commitment to local makers with the announcement of its new private label line, Craft & Kitchen. This new line includes premium dairy products and center store pantry staples distinguished by unique recipes and flavors that have been co-created with Oregon makers and Market of Choice chefs. Market of Choice stores have the largest selection of products made and grown in the state, with more than 7,000 items available across its 11 stores statewide. The new Craft & Kitchen line is exclusive to Market of Choice, and each premium product reflects the craftsmanship, creativity, and flavors of an Oregon maker. "Market of Choice's new Craft & Kitchen line is more than a typical private label brand; it is a celebration of Oregon's makers," says John Boyle, chief merchandising and marketing officer for Market of Choice. "We are creating unique recipes in collaboration with local artisans that elevate our customers' food experience while aligning with our core values and unwavering support for local makers, keeping dollars in the local economy, and delivering products to customers that taste great." With more products launching later this year, the carefully curated collection available in stores now showcases these exciting collaborations between Market of Choice and the makers listed below: Fruit spreads by Oregon Growers Honey by Oregon Growers Milk by Umpqua Dairy Eggs by Wilcox Family Farms Mac & Cheese by Rallenti Pasta Pastas by Rallenti Pasta Local Heat Tortilla Chips by Hot Mama Salsa Pasta sauces by Paradigm Foodworks: Coming Soon. Market of Choice will be adding four brand-new pasta sauces to the Craft & Kitchen line in the coming weeks. Produced by Lake Oswego's Paradigm Foodworks, these Market of Choice chef-created recipes are rich and flavorful, showcasing classic flavors enhanced by Oregon mushrooms, cheese, chilis, wine, and more. Each Oregon maker Market of Choice is collaborating with got their start with Market of Choice or is involved in its MOJO program, which has nurtured hundreds of partnerships with Oregon food and beverage makers, helping local entrepreneurs jumpstart their ventures. Market of Choice believes in these trusted partners and is proud to share their stories on the packaging and amplify their brand. Knowing Portland-based Hot Mama Salsa owner Nikki Guerrero was in the process of expanding her line, Market of Choice invited Guerrero to collaborate on the development of Local Heat Tortilla Chips. Market of Choice had previously offered a house-made flavored chip in its deli and saw an opportunity to bring it back with a local twist under the Craft & Kitchen label. Guerrero and Market of Choice teamed up to create a bold new chip, blending Market of Choice's original recipe with spices and Mexican chili peppers from Peppered Earth located in Forest Grove, Oregon. Beyond bringing an incredible new product to customers, Guerrero sees this as part of a larger movement to uplift Oregon's food makers. "For someone passionate about the local food community, it's exciting to work with a grocery chain that truly supports small makers," said Guerrero. "Oregon has one of the most amazing food cultures in the country, if not the world. Market of Choice's Craft & Kitchen private label highlights the incredible bounty of Oregon's food scene and showcases what's possible when a retailer truly invests in its local makers." Market of Choice also has a distinguished private-release wine collection that includes the CommUnity Cellars and Intersect brands, along with the recently launched Place line, a love letter to the distinct terroir of Oregon's wine-growing regions. All three are created in partnership with Oregon wine growers to offer exceptional quality at an accessible price. Each must meet its standard as a fine representation of the varietal character, the source of the grape, and the regional style. About Market of Choice Founded in 1979, Market of Choice is Oregon's largest family-owned, independent grocer with 11 stores located throughout the state. Driven by the joy of and admiration for Oregon food and its makers, Market of Choice has grown into a thriving grocery retailer with nearly 1,400 dedicated employees. With stores in Ashland, Bend, Corvallis, Eugene, Medford, and the Portland-metro area, Market of Choice has developed deep, meaningful relationships with farmers, ranchers, fisherfolk, and food and beverage producers across Oregon and is committed to fostering a vibrant local food economy. For more information, visit Stay connected with Market of Choice on Instagram, Facebook, and Pinterest. View source version on Contacts Media Contact:Laura Luthi503-341-7785laural@ Sign in to access your portfolio

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