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TUMI RELEASES LIMITED-EDITION 50TH ANNIVERSARY GOLD COLLECTION
TUMI RELEASES LIMITED-EDITION 50TH ANNIVERSARY GOLD COLLECTION

Korea Herald

time25-04-2025

  • Business
  • Korea Herald

TUMI RELEASES LIMITED-EDITION 50TH ANNIVERSARY GOLD COLLECTION

The brand unveils a limited production of 250 iconic 19 Degree pieces in Bullion Gold to celebrate their milestone golden anniversary. NEW YORK, April 25, 2025 /PRNewswire/ -- Today, international travel and lifestyle brand TUMI releases a numbered, limited-edition capsule collection of gilded cases and accessories in celebration of its 50 th golden anniversary. "We wanted to do something truly special for our 50th anniversary," says Creative Director Victor Sanz. "And what better way to celebrate than by taking our iconic 19 Degree design and giving it a bold, metallic gold twist? This ultra-limited-edition drop is all about celebrating where we've been—50 years of pushing boundaries in design and craftsmanship—and where we're headed. It's the perfect blend of innovation, style and celebration." The limited-edition collection features four silhouettes from the brand's signature 19 Degree Aluminum collection—a Briefcase, International Carry-On, Watch Travel Case and Minaudiere—in celebratory Bullion Gold. Each radiant piece features an aircraft-grade aluminum shell with TUMI's iconic 19 Degree contours and distinctive details—and comes finished with a 50 th anniversary story patch that includes its unique edition number. Only 250 units of each silhouette are available worldwide, making these pieces covetable collectors' items for TUMI enthusiasts. Availability The collection will be available beginning at 9:00 AM EST on April 25 at Prices for the limited-edition pieces range from $650 to $1995. A curated selection of pieces will be offered in extremely limited quantities at the following TUMI retail locations in North America:Aventura Mall, Copley Place, Houston Galleria, Lenox Square, North Michigan Avenue, North Park Center, Rockefeller Center, Scottsdale Fashion Square, South Coast Plaza, Stanford Shopping Center, Tysons Galleria, and Yorkdale Shopping Center. Select styles will also be available at TUMI flagship and retail stores globally, including locations across Asia, Europe, and Latin America. While door-level availability may vary, participating countries and regions include: Mainland China, Hong Kong SAR, India, Indonesia, Japan, Korea, Macau SAR, Malaysia, Middle East, Philippines, Singapore, Thailand, Vietnam, France, Germany, Italy, Netherlands, Spain, Switzerland, United Kingdom, Brazil, Mexico, and Panamá. About TUMI Since 1975, TUMI has been creating world-class business, travel, and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we're committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit and follow on Instagram, TikTok, Facebook, and YouTube.

TUMI RELEASES LIMITED-EDITION 50TH ANNIVERSARY GOLD COLLECTION Français
TUMI RELEASES LIMITED-EDITION 50TH ANNIVERSARY GOLD COLLECTION Français

Cision Canada

time25-04-2025

  • Business
  • Cision Canada

TUMI RELEASES LIMITED-EDITION 50TH ANNIVERSARY GOLD COLLECTION Français

The brand unveils a limited production of 250 iconic 19 Degree pieces in Bullion Gold to celebrate their milestone golden anniversary. , April 25, 2025 /CNW/ -- Today, international travel and lifestyle brand TUMI releases a numbered, limited-edition capsule collection of gilded cases and accessories in celebration of its 50 th golden anniversary. "We wanted to do something truly special for our 50th anniversary," says Creative Director Victor Sanz. "And what better way to celebrate than by taking our iconic 19 Degree design and giving it a bold, metallic gold twist? This ultra-limited-edition drop is all about celebrating where we've been—50 years of pushing boundaries in design and craftsmanship—and where we're headed. It's the perfect blend of innovation, style and celebration." The limited-edition collection features four silhouettes from the brand's signature 19 Degree Aluminum collection—a Briefcase, International Carry-On, Watch Travel Case and Minaudiere—in celebratory Bullion Gold. Each radiant piece features an aircraft-grade aluminum shell with TUMI's iconic 19 Degree contours and distinctive details—and comes finished with a 50 th anniversary story patch that includes its unique edition number. Only 250 units of each silhouette are available worldwide, making these pieces covetable collectors' items for TUMI enthusiasts. Availability The collection will be available beginning at 9:00 AM EST on April 25 at Prices for the limited-edition pieces range from $650 to $1995. A curated selection of pieces will be offered in extremely limited quantities at the following TUMI retail locations in North America:Aventura Mall, Copley Place, Houston Galleria, Lenox Square, North Michigan Avenue, North Park Center, Rockefeller Center, Scottsdale Fashion Square, South Coast Plaza, Stanford Shopping Center, Tysons Galleria, and Yorkdale Shopping Center. Select styles will also be available at TUMI flagship and retail stores globally, including locations across Asia, Europe, and Latin America. While door-level availability may vary, participating countries include: China, Hong Kong, India, Indonesia, Japan, Korea, Macau, Malaysia, Middle East, Philippines, Singapore, Thailand, Vietnam, France, Germany, Italy, Netherlands, Spain, Switzerland, United Kingdom, Brazil, Mexico, and Panamá. About TUMI Since 1975, TUMI has been creating world-class business, travel, and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we're committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit and follow on Instagram, TikTok, Facebook, and YouTube. TUMI and TUMI logo are registered trademarks of Tumi, Inc. © 2025 Tumi, Inc.

Tumi's new ultra-portable 19 Degree Lite is perfect for the fashion maven on the move
Tumi's new ultra-portable 19 Degree Lite is perfect for the fashion maven on the move

Vogue Singapore

time25-04-2025

  • Vogue Singapore

Tumi's new ultra-portable 19 Degree Lite is perfect for the fashion maven on the move

One more sweater. What if I need another pair of boots? Might as well bring an extra coat—just in case. We've all more or less experienced the agony of deciding what to pack, especially when faced with limited capacity but limitless imagination. We await anxiously when approaching the airline counter, fingers crossed as the suitcase makes it way onto the belt and the digital display begins to steadily increase. For those who'd like to travel light but still have the peace of mind that comes from having all your essentials with you, the latest addition to Tumi's iconic 19 Degree Collection might just be the thing for you. Introducing 19 Degree Lite—an ultra-light hardside luggage designed to lessen your load on a long travel day. With all the components of the classic 19 Degree collection but even lighter, the 19 Degree Lite reimagines hardside suitcases, defying the idea that with durability inevitably comes extra weight. The 19 Degree Lite reimagines hardside suitcases, defying the idea that with durability inevitably comes extra weight. Courtesy of Tumi Through revolutionary technology and detailed construction, Tumi's latest innovation presents an alternative for travellers without compromising quality or performance. Constructed with highly resilient Tegris, an extraordinary high impact-resistant yet lightweight material used in protective armour, the suitcase is an ideal partner to have by your side, whether you're navigating narrow European alleyways or making your way up steps of a quaint townhouse. The 19 Degree Lite reimagines hardside suitcases, defying the idea that with durability inevitably comes extra weight The new collection features three core colours—blush, titanium grey, and black graphite—as well as two seasonal colours for an extra touch of fun—amber (available exclusively online) and cobalt. There is surely no need to forgo style when searching for a lighter alternative. Tumi's thoughtfully designed travel accessories have accompanied voyagers worldwide for half a century. In celebration of its 50th anniversary this year, the performance luxury travel brand has launched a campaign spotlighting its timeless staples, including the Alpha, Voyageur, as well as the 19 Degree collections. From the sleek Voyageur Celina Backpack to the versatile East West Sling, Tumi continues to elevate journeys for travellers across the globe. 'For our golden anniversary, we wanted to honour the core collections that have been the cornerstone of the Tumi brand—crafted with the intent of perfecting our customers' journey,' shares Creative Director Victor Sanz. Conceived with the intention of easing all aspects of life on the road, Tumi seamlessly blends functionality with design and innovation, creating lifelong partnerships with those consistently on the move. Travel with ease with Tumi's 19 Degree Lite, designed for maximal comfort and functionality. Courtesy of Tumi From technical details to functional features, Tumi continues to innovate, always keeping their customers' needs in the forefront of their consideration. 'Whether a day trip to the city or a flight around the world, we aim to perfect every journey,' affirms Tumi president Andrew Dawson. Designed with care and executed with the utmost precision, Tumi has no intention of slowing down as it crosses half a century in the industry. Keep an eye out for exciting new launches to come throughout the year, perhaps featuring a couple familiar faces. The 19 Degree Lite Collection is available in Tumi stores worldwide and online .

TUMI UNVEILS NEW 19 DEGREE LITE WITH "UNCOMPROMISINGLY LIGHT" CAMPAIGN
TUMI UNVEILS NEW 19 DEGREE LITE WITH "UNCOMPROMISINGLY LIGHT" CAMPAIGN

Korea Herald

time01-04-2025

  • Entertainment
  • Korea Herald

TUMI UNVEILS NEW 19 DEGREE LITE WITH "UNCOMPROMISINGLY LIGHT" CAMPAIGN

The brand debuts part one of a multichapter campaign to celebrate TUMI's lightest hardside collection to date NEW YORK, April 1, 2025 /PRNewswire/ -- Today, international travel and lifestyle brand TUMI introduces 19 Degree Lite, the latest—and lightest—addition to the world of 19 Degree. To celebrate the all-new collection, German-raised Fashion Entrepreneur & Creative Xenia Adonts stars in the first chapter of the campaign, with chapter two starring Global Ambassador Lando Norris to follow later this spring. The 19 Degree Lite collection reimagines hardside for the lighter—rebuilding TUMI's icon from the bottom up with revolutionary lightweight materials and details. Every element—from its highly resilient Tegris® construction to unique features like the low-density magnesium telescoping handle—was considered, tested and selected for lighter journeys. The globally assorted collection includes four sizes available in three core colors: Blush, Titanium Grey, Black Graphite, and two seasonal colors: Amber and Cobalt. To introduce the collection, TUMI tapped Xenia Adonts for her first-ever global brand campaign. Directed by Keane Pearce Shaw and photographed by Emma Summerton, the campaign channels the feeling of lightness that comes with carrying the 19 Degree Lite collection. The campaign follows Xenia as she travels through the hustle and bustle of Mexico City with her 19 Degree Lite by her side. Together, they navigate the busy streets with a fluidity of movement that spotlights the freedom and effortlessness that only 19 Degree Lite can deliver. "19 Degree Lite was born out of our deep understanding of how TUMI customers travel—and our passion for perfecting their journeys," said Creative Director Victor Sanz. "Every component was carefully considered, tested and selected for lighter journeys without compromising quality or performance. The result of this meticulous design is an effortlessly lightweight collection that allows our customers to move through the world with even greater ease." The all-new collection ranges in price from $795-$995 USD. The 19 Degree Lite collection is available in TUMI stores worldwide and at Stay tuned for exclusive behind-the-scenes content from the campaign on @TUMITravel social channels. About TUMI Since 1975, TUMI has been creating world-class business, travel, and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we're committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit and follow on Instagram, TikTok, Facebook, and YouTube. TUMI and TUMI logo are registered trademarks of Tumi, Inc. © 2025 Tumi, Inc.

TUMI UNVEILS NEW 19 DEGREE LITE WITH "UNCOMPROMISINGLY LIGHT" CAMPAIGN
TUMI UNVEILS NEW 19 DEGREE LITE WITH "UNCOMPROMISINGLY LIGHT" CAMPAIGN

Globe and Mail

time01-04-2025

  • Business
  • Globe and Mail

TUMI UNVEILS NEW 19 DEGREE LITE WITH "UNCOMPROMISINGLY LIGHT" CAMPAIGN

The brand debuts part one of a multichapter campaign to celebrate TUMI's lightest hardside collection to date NEW YORK , April 1, 2025 /CNW/ -- Today, international travel and lifestyle brand TUMI introduces 19 Degree Lite, the latest—and lightest—addition to the world of 19 Degree. To celebrate the all-new collection, German-raised Fashion Entrepreneur & Creative Xenia Adonts stars in the first chapter of the campaign, with chapter two starring Global Ambassador Lando Norris to follow later this spring. The 19 Degree Lite collection reimagines hardside for the lighter—rebuilding TUMI's icon from the bottom up with revolutionary lightweight materials and details. Every element—from its highly resilient Tegris® construction to unique features like the low-density magnesium telescoping handle—was considered, tested and selected for lighter journeys. The globally assorted collection includes four sizes available in three core colors: Blush, Titanium Grey, Black Graphite, and two seasonal colors: Amber and Cobalt. To introduce the collection, TUMI tapped Xenia Adonts for her first-ever global brand campaign. Directed by Keane Pearce Shaw and photographed by Emma Summerton , the campaign channels the feeling of lightness that comes with carrying the 19 Degree Lite collection. The campaign follows Xenia as she travels through the hustle and bustle of Mexico City with her 19 Degree Lite by her side. Together, they navigate the busy streets with a fluidity of movement that spotlights the freedom and effortlessness that only 19 Degree Lite can deliver. "19 Degree Lite was born out of our deep understanding of how TUMI customers travel—and our passion for perfecting their journeys," said Creative Director Victor Sanz . "Every component was carefully considered, tested and selected for lighter journeys without compromising quality or performance. The result of this meticulous design is an effortlessly lightweight collection that allows our customers to move through the world with even greater ease." The all-new collection ranges in price from $795 - $995 USD . The 19 Degree Lite collection is available in TUMI stores worldwide and at Stay tuned for exclusive behind-the-scenes content from the campaign on @TUMITravel social channels. About TUMI Since 1975, TUMI has been creating world-class business, travel, and performance luxury essentials, designed to upgrade, uncomplicate and beautify all aspects of life on the move. Blending flawless functionality with a spirit of ingenuity, we're committed to empowering journeys as a lifelong partner to movers and makers in pursuit of their passions. For more about TUMI, visit and follow on Instagram, TikTok, Facebook, and YouTube. TUMI and TUMI logo are registered trademarks of Tumi, Inc. © 2025 Tumi, Inc. TUMI Media Contacts Jerad Hulse – View original content to download multimedia: SOURCE Tumi, Inc.

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