Latest news with #2025CostofCareReport
Yahoo
02-06-2025
- Business
- Yahoo
Care.com Debuts Bold New Look and Enhanced Product Experience, Unlocking the Brand's Next Chapter
DALLAS, June 02, 2025--(BUSINESS WIRE)--Today, one of the largest online marketplaces to find family care and care jobs, announced a robust rebrand, unveiling a new visual identity and an improved user experience to usher the company into its next phase of growth. This transformation marks the most significant brand evolution in the company's 18-year history and reflects a deepened commitment to meeting the evolving needs of a new generation of families and caregivers. This comes on the heels of 2025 Cost of Care Report uncovering significant mental strain on parents. Released today, all-new 2025 Perception of Parenthood Survey also finds only 30% of adults (18-44) without children say they definitely want to become parents. Yet there is hope: 86% cite that comprehensive family care support, beyond just child care, influences that decision—and that is what the new is now positioned to provide. The rebrand signals a significant step forward in building a faster, simpler and more comprehensive platform for families to find care for the whole household to ease their mental load, and for professional caregivers to find meaningful work. Key elements include: A new brand visual identity with a modern logo symbolizing care and support, a refreshed color palette evoking calm and growth, and real, diverse imagery bringing warmth, optimism and authenticity to the experience. An expansion into more types of care, including adult care, kids' activities & camps, senior living communities and daycares as 86% of parents say it would be helpful to have a single platform for finding multiple types of care. An improved safety program—CareProtect—that empowers members of the community to make safer hiring choices, with access to new features like continuous background checks, a 24/7 safety hotline, a new safety coalition and more robust education in a revamped Safety Center. Additional product enhancements that make it easier to find or provide care, including smarter AI-enhanced search tools, plus faster and more reliable messaging. "This is more than just a new look and feel—it's a renewed promise to our members," said Brad Wilson, CEO of "Care is one of the most personal decisions a family can make. Through extensive research and conversations, we've taken a closer look than ever at what families and caregivers are really going through, and their stories helped shape everything we're doing now. Each detail—from the redesigned logo to the improved platform experience—was built to reflect their lives, their challenges and their hopes. This new chapter is all about showing up for them in a deeper, more thoughtful way." This is just the beginning of a longer-term vision to transform from a transactional platform to a more holistic, guided platform. More improvements are slated for the rest of 2025 and beyond, including: Expanded advisory services to help families that aren't sure what type of care is right for them in the first place. A new hiring hub to help families better manage jobs—including comparing applicants and creating shortlists. New video communication tools to help families and caregivers connect on-platform. New plan options to give more families easier access to the platform. This next chapter in journey comes with the launch of a new campaign, "When it's not you, it's It's built on a universal truth that families want to be there for the people they love, but they can't always do it alone, evoking a shared understanding that is here to provide support. About is where families go to find care and where caregivers go to find meaningful work. Since 2007, over 45 million people have turned to child care, senior care, adult care, pet care and housekeeping. Whether it's a nanny for your newborn, an assisted living community for your aging loved one, or an adventure buddy for your dog's daily strolls, we're here to make care simpler, smarter and more personal. Through Care for Business, also empowers over 700 companies to provide family care benefits to their employees. With HomePay, we make it easier for families to manage household taxes and payroll. is proud to be part of the IAC family (NASDAQ: IAC). View source version on Contacts Media Contact: Natasha Fellion, Associate Director, PRpress@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Business Wire
02-06-2025
- Business
- Business Wire
Care.com Debuts Bold New Look and Enhanced Product Experience, Unlocking the Brand's Next Chapter
DALLAS--(BUSINESS WIRE)--Today, one of the largest online marketplaces to find family care and care jobs, announced a robust rebrand, unveiling a new visual identity and an improved user experience to usher the company into its next phase of growth. This transformation marks the most significant brand evolution in the company's 18-year history and reflects a deepened commitment to meeting the evolving needs of a new generation of families and caregivers. 'This is more than just a new look and feel—it's a renewed promise to our members,' said Brad Wilson, CEO of This comes on the heels of 2025 Cost of Care Report uncovering significant mental strain on parents. Released today, all-new 2025 Perception of Parenthood Survey also finds only 30% of adults (18-44) without children say they definitely want to become parents. Yet there is hope: 86% cite that comprehensive family care support, beyond just child care, influences that decision—and that is what the new is now positioned to provide. The rebrand signals a significant step forward in building a faster, simpler and more comprehensive platform for families to find care for the whole household to ease their mental load, and for professional caregivers to find meaningful work. Key elements include: A new brand visual identity with a modern logo symbolizing care and support, a refreshed color palette evoking calm and growth, and real, diverse imagery bringing warmth, optimism and authenticity to the experience. An expansion into more types of care, including adult care, kids' activities & camps, senior living communities and daycares as 86% of parents say it would be helpful to have a single platform for finding multiple types of care. An improved safety program —CareProtect—that empowers members of the community to make safer hiring choices, with access to new features like continuous background checks, a 24/7 safety hotline, a new safety coalition and more robust education in a revamped Safety Center. Additional product enhancements that make it easier to find or provide care, including smarter AI-enhanced search tools, plus faster and more reliable messaging. 'This is more than just a new look and feel—it's a renewed promise to our members,' said Brad Wilson, CEO of 'Care is one of the most personal decisions a family can make. Through extensive research and conversations, we've taken a closer look than ever at what families and caregivers are really going through, and their stories helped shape everything we're doing now. Each detail—from the redesigned logo to the improved platform experience—was built to reflect their lives, their challenges and their hopes. This new chapter is all about showing up for them in a deeper, more thoughtful way.' This is just the beginning of a longer-term vision to transform from a transactional platform to a more holistic, guided platform. More improvements are slated for the rest of 2025 and beyond, including: Expanded advisory services to help families that aren't sure what type of care is right for them in the first place. A new hiring hub to help families better manage jobs—including comparing applicants and creating shortlists. New video communication tools to help families and caregivers connect on-platform. New plan options to give more families easier access to the platform. This next chapter in journey comes with the launch of a new campaign, 'When it's not you, it's It's built on a universal truth that families want to be there for the people they love, but they can't always do it alone, evoking a shared understanding that is here to provide support. About is where families go to find care and where caregivers go to find meaningful work. Since 2007, over 45 million people have turned to child care, senior care, adult care, pet care and housekeeping. Whether it's a nanny for your newborn, an assisted living community for your aging loved one, or an adventure buddy for your dog's daily strolls, we're here to make care simpler, smarter and more personal. Through Care for Business, also empowers over 700 companies to provide family care benefits to their employees. With HomePay, we make it easier for families to manage household taxes and payroll. is proud to be part of the IAC family (NASDAQ: IAC).
Yahoo
04-03-2025
- General
- Yahoo
How much should you pay a babysitter in Nashville and Middle Tennessee? Start here
Hoping to hire a babysitter in Nashville but not sure how much to pay? You're not alone. While several factors can determine what a fair wage is for a sitter, we dug into the latest data from which helps people search for everything from child care to house sitting, to learn more. Here's what we gathered about the going rate for babysitters around Nashville and Middle Tennessee. The average starting cost for a babysitter in Nashville is $19.44 per hour, according to 2025 data. The average maximum rate tops out at $29.36 per hour. Those rates are largely on pace with the national average. However, the data also shows that those averages fluctuate widely across several cities near Nashville. Hendersonville was listed as the lowest average starting rate for sitters at $15.97 per hour, while Mt. Juliet was the highest at $21.03 per hour. Hendersonville was again the lowest average for maximum hourly rates at $24.24, while Thompsons Station topped out at $39.17 per hour. 'It doesn't make sense': Parents say they could spend more than $36K on child care this year It's important to keep in mind that is just a starting point, and that a fair babysitting rate may also depend on how many children need babysitting, how experienced a sitter is, transportation needs for the children and the sitter, and if the sitter needs to stay overnight. Find more information on babysitter and other child care costs and services at Looking for something more in depth? Check out the 2025 Cost of Care Report at More: At what age can children stay home alone in Tennessee? Here's what law, experts say Since requires people to be 18 to create a profile as a caregiver, the data is limited to what adults typically make for babysitting. So what about hiring a teenager who lives nearby to babysit? The short answer: It truly depends on what you and the sitter agree is fair. As a point of reference, the minimum legal age to work is 14 in Tennessee, and the state's minimum wage is $7.25 per hour. It's also a good idea to consider the teen's experience and certifications when determining pay. For example, some teens may opt to complete a Red Cross certification for babysitting, or child first aid and CPR classes. You should also consider the ages, needs and number of children being watched when deciding how much to pay a sitter. This article originally appeared on Nashville Tennessean: How much to pay a babysitter in Nashville, Middle Tennessee
