2 days ago
Al-Mathar Group Acquires 4 Corners Creative Agency
By John Lee.
Baghdad-based advertising firm 4 Corners Creative Agency has announced that it has been acquired in full by Al-Mathar Group, marking what it describes as, " a strategic step aimed at supporting the agency's growth and strengthening its position in both the local and regional markets. "
4 Corners was founded in 2016 by Ameer Alaa. Under the agreement, the agency's current leadership will assume advisory roles, while a new executive team will focus on innovation, regional expansion, and strategic partnerships.
Al-Mathar Group, established as an engineering business in 2004, said the acquisition reflects its strong belief in the potential of Iraq's creative sector and its commitment to investing in local brands with regional impact. The group expressed its vision to transform 4 Corners into a regional hub for excellence in advertising and marketing.
(Source: 4 Corners) Tags: 4 Corners Creative Agency, advertising, Al-Mathar Group, cg, featured
