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Los Angeles Times
29-05-2025
- Entertainment
- Los Angeles Times
Celebrating Excellence: 30 AAPI Wedding Vendors Who Are Reshaping the Industry
In today's dynamic wedding industry, AAPI (Asian American and Pacific Islander) wedding vendors are making a powerful impact—blending cultural heritage, thoughtful design, and exceptional craftsmanship to transform how we celebrate love. From AAPI-owned wedding planning companies and florists to photographers, DJs, beauty artists, and henna specialists, these top 30 Asian American and Pacific Islander wedding professionals are redefining the standard with creativity, intention, and deep cultural roots. Celebrating AAPI Heritage Month is especially important in the wedding world, where diverse wedding traditions and authentic representation matter. This list honors the best AAPI wedding vendors—trailblazers who bring innovation, artistry, and heart to every celebration, shaping a more inclusive and inspired future for weddings. Founded in 1998, 3D Sounds is a proudly Asian-owned company delivering over 25 years of expertise in entertainment, lighting, and audio-visual production. Now led by Amit Kotecha, the company is known for its high-end service, innovative production design, and seamless execution across a wide range of events—including corporate functions, brand activations, non-profits, weddings, and educational institutions. With deep roots in the AAPI community and a commitment to excellence, 3D Sounds continues to elevate experiences with creativity, professionalism, and heart. 329events is a full-service event planning studio founded by Filipina powerhouse Marjorie Lashmet, bringing over 15 years of expertise in weddings, experiential marketing, brand activations, and milestone celebrations. Known for curating elevated, unforgettable experiences, the 329events team is dedicated to transforming your vision into reality—with heart, precision, and style. Whether you're planning a wedding, product launch, or once-in-a-lifetime celebration, 329events brings the creativity, structure, and passion to make it magical. Bella Belle is a beautifully crafted shoe brand inspired by the Italian phrase for 'beautiful,' celebrated for its romantic details, timeless silhouettes, and signature comfort. Designed for women who believe shoes make the outfit, Bella Belle offers feminine, ethereal footwear that turns every step into a statement. Founded by best friends Erina and Veronyca, Bella Belle was born from a shared passion for design, thoughtful craftsmanship, and bringing joy to life's most meaningful moments. Each pair is meticulously handmade by skilled artisans using the finest materials—from embroidered tulle and delicate lace to hand-beading and silk accents. Built with comfort in mind, every design features cushioned insoles so you can shine from day to night, effortlessly. From elegant bridal heels to modern flats and dazzling block heels, Bella Belle shoes are wearable works of art—perfect for weddings, soirées, and everyday celebrations. Grace Lee is the Founder and Chief Creative Officer of Birdy Grey, the brand that revolutionized the wedding party shopping experience with style, accessibility, and affordability at its core. After spending over a decade in the fashion and beauty industry, Grace launched Birdy Grey in 2017, inspired by her own frustrations as a bridesmaid navigating outdated and overpriced options. Her vision of stylish, versatile bridesmaid dresses—and now, coordinating suits for men—at an unbeatable price point quickly disrupted the wedding space. Today, Grace leads the brand with hands-on creativity, from designing new collections to directing photo shoots, all while ensuring every Birdy Grey experience is joyful, seamless, and celebration-worthy for everyone in the wedding party. Benny Chiu, owner of BYC Photography, is an international, multi-award-winning wedding photographer known for telling love stories through bold and authentic imagery. With over a decade of experience, his work blends cinematic artistry with emotional depth, capturing the true essence of each couple he photographs. Benny's passion for documenting people, connection, and fleeting moments began long before photography became his career, it's how he sees the world and shares the stories that matter. He believes every wedding is a legacy in the making, and approaches each one with care, intention, and a commitment to creating timeless images that will be cherished for generations. Michelle Tieu is a calligrapher, designer, and invitation artist based in Southern California, known for her elegant, intentional, and eco-conscious approach to design. Her love for lettering began in high school, doodling notes and creating hand-drawn typography for friends—long before she even knew what 'typography' meant. Since 2014, Michelle has been creating beautiful pieces using everything from brush markers to pointed pens and now her Apple Pencil, merging traditional techniques with modern tools. Committed to sustainability, Michelle encourages clients to choose eco-friendly options like handmade, seed, and recycled paper, and offers a selection of rentals—from acrylic signage to table numbers—for events in the Southern California area. Whether working on wedding invitations, brand elements, or custom signage, Michelle brings a collaborative spirit and a heartfelt desire to turn her clients' visions into reality. Campfire Events is a SoCal award winning wedding planning company born from a love of storytelling, and we are delighted to partner with our clients to craft their special day as we invite them to share what brings them joy. We believe in empowering our clients and love being their advocates ensuring that they not only have a seamless and enjoyable wedding but one that is a reflection of their passions and bespoke story as a couple. Campfire Events has been featured across multiple publications including CA Wedding Day, Us Weekly Magazine from their work with Kenny Lattimore and Faith Jenkins, Essence, Ceremony Magazine, Green Wedding Shoes, Inspired by This and many more. Christy Yoo Artistry is a luxury on site wedding hair and makeup business based out of Glendale, California, that was founded in 2018. Her signature service is the Concierge package, where she can help make you feel like a celebrity on the most invested and photographed day of your life. She services all of Southern California and Destination, from Italy to Belize. Christy delights in bringing her clients' visions to life and to help remind each one of them of the beauty that they truly are through the medium of hair and makeup. Born and raised in Taipei, DJ Mish is a Los Angeles–based DJ known for her high-energy sets and cultural influence. With over 10 years of experience and 600+ shows, she's performed at major stages like Coachella and Dodger Stadium, and collaborated with stars like Paris Hilton. Her genre-spanning style blends Hip-Hop, RnB, NeoSoul, and Afrobeat, enhanced by dynamic remixes that light up every dancefloor. She's worked with brands like Disney, Vogue, and Fitbit, and played global events including EDC and Road to Ultra. DJ Mish is also the founder behind the viral Taiwan Golden Melody Night party series, bringing the sounds of Taiwan to sold-out crowds across North America. When premium events call for elevated energy, Southern Californians turn to DJ ROSÉ. This multifaceted Pinay entrepreneur from Long Beach & Diamond Bar has rocked Dodger Stadium in consecutive years (2024 and 2025), LA landmarks like The Ford Theater and LACMA, while also co-directing Peonies & Bliss Events, a full-service planning company specializing in luxury celebrations. A fitness enthusiast and resident DJ for Barry's Bootcamp and Nike Training Studios, Jenny Rodil lives her motto—'movement is my medicine'—whether she's energizing corporate gatherings, amplifying weddings, or recently, announcing for Ragnar Relay SoCal. Since graduating from the esteemed Academy of DJs, she's built a reputation for creating immersive experiences that honor her Filipino-American heritage while elevating Southern California's event scene. Beyond DJing, she serves as MC, host, officiant, and event director, seamlessly blending technical skill with authentic connection. Foodologie Baked Goods is a Filipino woman-owned bakery and gift shop specializing in small-batch cookies and brownies. They cater to weddings and events of all sizes, offering bite-sized desserts perfect for party favors or dessert tables. Foodologie was born out of the pandemic from a 'home bakery' but opened as a brick and mortar bakery August 2023 While they serve classic American favorites like chocolate chip cookies and rich chocolate brownies, they're best known for their Asian-inspired treats—like ube, pandan, and matcha brownies, as well as our signature Dubai Ube Cookie and Ube Cookies & Cream. KimFilms Weddings is a boutique photo and video studio founded by husband-and-wife duo Alexandr and Marina Kim, who have been capturing weddings since 2019. Specializing in bold, joy-filled celebrations, their work focuses on real emotions, cultural richness, and unforgettable energy. As an AAPI-owned business — with Alexandr being Russian-Korean and born in Uzbekistan — KimFilms Weddings brings a deep appreciation for culture, diversity, and meaningful tradition. Many of their couples come from multicultural and Asian backgrounds, and the team is especially skilled at documenting heritage moments in a way that feels both modern and true. Taking on a limited number of weddings each year, they prioritize intentional care and personal connection. La Design Boutique is a design studio specializing in wedding stationery that began as a genuine love story. When Anna Quach, Creative Director and Founder of La Design Boutique, designed her own wedding invitations, she discovered a real passion for helping other couples tell their stories through meticulously designed invitation suites and beautifully crafted wedding day paperie. With over 15 years of refined expertise, Anna serves as a dedicated personal designer who listens intently to the client's desires, obsesses over the little things, and brings a vision to life with care and creativity. As a proud woman- and Asian-owned business, she blends romance and sophisticated flair with a touch of enchantment into each creation. Her distinctive designs can be found on the shelves of major retailers and the pages of published works. Lap Le, founder of LX PIX, has quickly become a powerhouse in the photobooth industry—transforming the way we capture moments through sleek, high-tech, and highly shareable photo experiences. With a client roster that includes major celebrities and global brands, LX PIX is the go-to name for red carpet events, luxury weddings, and unforgettable brand activations. Known for its innovative approach and cutting-edge technology, the brand leads the industry in setting trends and elevating guest engagement. As a trailblazer in the event space, Lap Le continues to push boundaries and redefine what a photo moment can be. Based in Los Angeles and Orange County, Itsada is a Thai-American makeup artist and hairstylist who seamlessly blends the grace of traditional Thai aesthetics with contemporary Western glamour. Her signature style, known as Thai-style makeup, is a harmonious fusion that celebrates her cultural roots while catering to modern beauty sensibilities. This unique approach has made her a sought-after artist for brides and clients seeking a distinctive and personalized look. Itsada's dedication to her craft led her to Thailand, where she trained under some of the country's top makeup artists. This experience enriched her skills and deepened her connection to her heritage, allowing her to offer clients an authentic Thai-inspired beauty experience. Her work is characterized by flawless skin finishes, soft yet defined features, and an overall radiant glow, making her a favorite among those looking to infuse their special occasions with cultural elegance and modern sophistication. Mr&Mrs Creamery established in 2012 makes any special day just a little bit sweeter. Known for their artisan crafted ice creams/sorbets, specialized custom cakes, curated desert tables, mini desserts & more. My Wedding Songbird is a Chinese American wedding planning company based in Los Angeles, officially founded in 2016 by Sarah Wang, and celebrated for designing deeply personal, visually stunning celebrations that honor both modern love stories and rich cultural heritage. As an AAPI-owned business, they specialize in blending Eastern and Western traditions, whether through heartfelt bilingual ceremonies, meaningful tea rituals, or culturally inspired décor, so every couple feels seen and celebrated. What sets them apart is our culturally fluent team of planners, coordinators, officiants, and MCs who speak Cantonese, Mandarin, and Vietnamese, ensuring seamless communication and authentic representation. While rooted in LA, they plan mid-to-luxury tier weddings around the globe, with past celebrations in the UK, Indonesia, Mexico, Australia, the Dominican Republic, and across the U.S., including Hawaii, Colorado, Florida, and more. Neha Assar Artistry redefines cultural elegance through bespoke mehndi and intricate body art that transcends tradition. Since 1994, Neha has been adorning brides and clients across the nation and beyond, transforming henna into captivating works of art that tell a story with every stroke. Her mastery of design has drawn the attention of some of Hollywood's most prominent names, including SZA, Kylie Jenner, Raja Kumari, Shay Mitchell, Savannah & Zhuri James, Sonam Kapoor, DSmoke, Shaunie Henderson and more—all proudly showcasing her signature creations. Beyond mehndi, Neha's artistry extends to hand-painted sneakers, apparel, accessories, furniture, and dimensional wall art, seamlessly blending heritage with modern aesthetics. She also elevates live events with custom glassware engraving, offering guests a personalized experience infused with elegance. Guided by principles of sustainability, community impact, and cultural representation, Neha Assar Artistry bridges the gap between tradition and contemporary design—one masterpiece at a time. Peter Ascalon is a Filipino-American luxury and destination wedding filmmaker, and the founder of Peter Ascalon Films, where love stories are sculpted into timeless works of art. Born in the Philippines and raised in the U.S., Peter navigated the challenges of a new culture and language at a young age—an experience that shaped his deep sensitivity to unspoken emotion. With 10+ years of experience, he has built a body of work defined by intention, soul, and refined visual storytelling. His films honor vulnerability, celebrate connection, and preserve the quiet beauty of love—reflecting both his heritage and his heart with enduring grace. Puffect Bakery Cafe is a women- and AAPI-owned bakery that has proudly served the Walnut, CA community for over 11 years. Specializing in custom cakes, handcrafted macarons, and elegantly curated dessert tables, the bakery caters to a wide range of occasions—from weddings and birthdays to cultural celebrations. Inspired by the vibrant flavors of Asia, the founder envisioned a space where nostalgic tastes could be reimagined through modern dessert design. Puffect Bakery is the realization of that vision—a place where tradition and creativity come together. Shaneli Jain is a celebrity jewelry designer and founder of her fine jewelry brand, Shaneli. Her unique designs have been featured in ELLE, WEDVIBES, Tatler and more; she has also adorned luminaries at events such as the Golden Globes, Miss America, and the WNBA. Beyond custom pieces on the red carpet, Shaneli offers a bespoke bridal line, crafting unique engagement rings and wedding jewelry that blend timeless elegance with modern artistry. Shaneli's pieces are more than jewelry—they are stories. Her custom designs stand out for their creativity and emotional depth. Rooted in her family's beginnings in the wholesale jewelry business, Shaneli blends luxury with accessibility. Her brand strikes a rare balance between high-end design and thoughtful pricing, making fine jewelry more attainable. Steven Dorn transitioned into wedding filmmaking as a pursuit of creative fulfillment, leaving behind a medical career where the environment often lacked joy and imagination. In medicine, he encountered people during their most challenging times, and while the work was meaningful, it rarely highlighted the uplifting aspects of life. Now, through the lens of his camera, he has the privilege of capturing the profound love stories of couples on one of their most significant days. Each wedding Steven Dorn Films captures is a heartfelt narrative, weaving together genuine emotions, intimate moments, and the unique essence of each couple's journey. This artistic endeavor not only allows him to express his creativity but also brings joy to others, transforming fleeting moments into timeless memories. Established in 2013, The Bleu Dahlia began as a floral design and paper flower artistry studio. Over the past decade, it has evolved into a full-service creative studio offering custom backdrops, prop fabrication, bespoke signage, and a wide range of personalized design elements. With a passion for transforming spaces through thoughtful details and imaginative craftsmanship, The Bleu Dahlia brings artistic vision and heart to every project—no matter how big or small. Jasmine Murata Clouser is an award-winning cake artist and founder of The Couture Cakery, a premier boutique custom cakery located in Orange County. A second-generation Japanese American, Jasmine combines her cultural heritage, artistic passion, and design background to create wedding cakes, celebration cake and dessert displays that are both visually stunning and delectably crafted. Jasmine has received numerous accolades, including The Knot's Best of Weddings & Knot Hall of Fame and recently won California Wedding Day's 2025 Best Cakes and Desserts in Orange County. Jasmine also is actively involved in the wedding community by serving as vice president of Wedding Industry Professional Associations Southern California chapter. Founded in 2015 by certified lead event planner Carol Banh Keiner. The Blushing Details has become a beacon of excellence in the Southern California wedding scene. With a background in fashion and visual merchandising spanning over 12 years, Carol brings a unique aesthetic sensibility to every event. Her passion for design and meticulous attention to detail have positioned The Blushing Details as a top-tier wedding planning and design company, specializing in creating events that encapsulate each client's distinctive personality. Operating out of Pasadena, The Blushing Details offers a comprehensive range of services, including full-service planning, partial planning, day-of coordination, and destination wedding planning. The team's commitment to excellence has earned them numerous accolades, including multiple 'Best of Weddings' awards from The Knot and Best Wedding Planner at the California Wedding Day Gala. Clients consistently praise Carol and her team for their professionalism, creativity, and ability to bring dream weddings to life. Since 2015, Sue of The Flower Boutique has been crafting timeless floral designs rooted in elegance, creativity, and heart. A proud Vietnamese American florist, Sue brings a rich cultural perspective and a deep passion for beauty into every bloom. From everyday arrangements that brighten homes to large-scale installations that transform grand venues, each design is thoughtfully tailored to elevate any space or celebration. With meticulous attention to detail and an unwavering commitment to excellence, The Flower Boutique brings your floral vision to life—turning fleeting moments into unforgettable memories. A passion sparked into existence. The Grey Orange was born from the vibrant pulse of DJing and the electrifying atmosphere of mobile sound systems. Founded by Joey Tang in 2013, he and his collective of sonic artisans form a harmonious tapestry, blending genres, cultures, into a kaleidoscope of sound. At The Grey Orange, the team believes that every event deserves a unique soundtrack and a visual narrative that captivates the senses. Their passionate professionals combine cutting-edge technology with artistic flair, ensuring that each event is not just seen and heard, but felt. The Lounge Booth™ is more than a photo activation—it's a celebration of identity and a love letter to representation. Co-founded by Filipino-American creatives Charles Guinto and Leo Cabal in 2022, the studio blends editorial polish with cultural pride, creating elevated portrait experiences that make every guest feel seen and celebrated—especially those from underrepresented communities. What sets The Lounge Booth apart is intention. As a proudly AAPI-led team, Charles and Leo use their platform to champion Asian representation and uplift fellow creatives. They don't just capture beautiful moments—they create cultural touchpoints rooted in pride, visibility, and belonging, shaping the future of AAPI storytelling one frame at a time. Tin Nguyen, owner of Tin Photography is a seasoned destination wedding photographer with over a decade of experience capturing love stories across the globe—from the Glacier Lagoon in Iceland to the romantic streets of Venice and the sunny shores of the Caribbean, as well as his home base in Orange County, California. Known for his timeless imagery and calm, professional presence, Tin is dedicated not only to creating beautiful photographs but also to providing a seamless, supportive experience every step of the way. He understands the weight of each moment and treats every wedding as the beginning of a lasting legacy. With Tin behind the lens, couples can be fully present, knowing their most meaningful memories are in expert hands. With over 20 years of experience in the luxury event industry, Jack of TMMPro is renowned for transforming spaces into unforgettable experiences. Specializing in high-end event lighting, DJ & emcee services, audio visual production, and refined chair and table rentals, Jack and his team bring creativity, precision, and professionalism to every detail. TMMPro also offers custom dance floors, elegant drapery installations, and immersive visual effects, making them a premier one-stop destination for sophisticated event production. From opulent weddings to high-profile corporate galas, Jack's commitment to excellence ensures every event is flawlessly executed with style, innovation, and impact.
Axios
23-05-2025
- Entertainment
- Axios
A toast to heritage: AAPI Cocktail Week returns to SF
San Francisco's AAPI Cocktail Week returns this year with a series of events showcasing the community's cultural influence on the hospitality industry. State of play: The five-day celebration runs from May 25-29 and features happy hours, educational panels, tastings and pop-ups featuring local and international guest bartenders from the World's 50 Best Bars list. Most events also feature live music and bites from local AAPI-owned restaurants. Catch up quick: Kevin Diedrich, the owner of Pacific Cocktail Haven, founded the event two years ago in an effort to resurrect cocktail week in the city after more than a decade since the annual tradition had gone dormant. Diedrich, who is Filipino, said he wanted to help revive the city's post-pandemic cocktail scene and center it around AAPI Heritage Month as an homage to the community's roots in the city. What they're saying:"We want it to be a destination-worthy cocktail week," he told Axios. "We want to grow it so it's able to highlight more than just my businesses, because it's about this community and the culture in San Francisco and contributing to making it better." Top events include: 🎉 Opening Party at Pacific Cocktail Haven with guest bartenders from Jigger and Pony, a Singaporean bar recognized for its inventive take on classic cocktails. Sunday from 7-11pm at 550 Sutter St. 🛥️ Sunset Boat Luau invites guests to sip tropical cocktails while partaking in a Hawai'i-inspired boat ride along the bay, with close up views of the Golden Gate Bridge and Alcatraz. Monday from 5-10pm. Boat departs at Jack London Square. 👋 Fastest Hands in the West is a speed competition that pits bartenders against each other in a head-to-head race to make the best cocktail under a strict time crunch. Wednesday from 3-5pm at 550 Sutter St. 🌿 Pandan Party celebrates the fragrant, tropical plant from Southeast Asia that Diedrich describes as "the vanilla of the East," with a curated cocktail menu crafted by bartenders from across California. Tickets include unlimited cocktails and pandan-inspired eats. Wednesday from 9pm-12am at 550 Sutter St. 🥡 Night Market at Splash closes out the week-long event by bringing the Asian night market tradition to Thrive City, showcasing 25 of the Bay Area's best bars and restaurants, including Good Good Culture Club, The Progress, Abacá and Trick Dog.
CNN
05-05-2025
- Business
- CNN
Mother's Day is less than a week away — here are 68 discounted gifts moms will love
We only want the best for mom. If we can get the best Mother's Day gift with a steep discounted attached, that's even more welcomed. Luckily, dozens of brands are doing their part to celebrate moms everywhere by hosting sitewide sales and notable deals. Snag a cozy, spa-like robe for those who value relaxation time or brighten their day with a colorful floral bouquet. All that and more is discounted for the holiday. Skim through our curated list of Mother's Day deals so you can score a gift she'll love — for less. Amyo Thin Bar ID Bracelet This dainty bracelet can be engraved with their name ahead of Mother's Day. It's gold filled and fits well into their current stack. BaubleBar Marjorie Beaded Bracelet BaubleBar makes some of our favorite jewelry and now its Big Spring Event is live. This summery bracelet and many other products are just $10. Kendra Scott Mini Ari Heart Silver Satellite Short Pendant Necklace Get her something she can hold close to her heart this Mother's Day with this affordable tiny heart pendant. Ink+Alloy Grace Bracelet Stack of 5 in Neutral Save 20% on this earthy stack with code MAMA20. It comes with five beaded bracelets that can be worn together or separately and is handmade in India. • AMYO: Take 15% off gifts for mom from the AAPI-owned accessory brand. • Ana Luisa: Get up to 25% off jewelry sitewide during the Mother's Day Sale. • Aurate: From dainty necklaces to simple studs to chic statement pieces, Aurate offers an array of accessories to match anyone's style. Treat mom to high-quality jewelry for 20% off. • Baublebar: Everything from stackable rings and bracelets to custom necklaces is as low as $10. • Blue Nile: Get up to 40% off select earrings, rings, necklaces and more that make great gifts for her. • Ink+Alloy: Handmade jewelry and boho accessories are 20% off with code MAMA20. • Kay Jewelers: Take 40% off sitewide, including earrings, necklaces, rings and bracelets from the jeweler. • Kendra Scott: Get two pairs of earrings for $75 and tons of other best selling pieces for as low as $20. • Sterling Forever: Take up to 30% off sitewide when you buy three pieces. • Zales: Jewelry of any style is up to 40% off sitewide. Kiehl's Ultra Facial Cream With Squalane Kiehl's hydrating facial cream is safe for most skin types. Our associate testing writers mom swears by this product and uses it on her ultra-sensitive skin. Kitsch Sunset Tie-Dye Satin Heatless Curling Set Sometimes it's too humid outside to whip out hot tools and blowdryers. Luckily, these heatless curlers are $14 and are a go-to for our beauty editor, Sophie Shaw. Ilia Multi-Stick For a dewy look, reach for an Illia Multi-Stick this spring. Associate editor, Elena Matarazzo, keeps a few at the ready in her makeup bag and now all shades are on sale at Credo. Shark Limited-Edition Black Cherry FlexStyle Air Styling & Drying System Streamline her hair care routine with a device that can do it all. We love the Shark FlexStyle for a variety of hair styles and now this Mother's Day ready color is down by $ our review • Clinique: Get up to ten free gifts with your order, depending how much you spend. Fragrances are also 30% off with code SCENT30. • Credo Beauty: Save 20% on everything at this clean beauty retailer. • Fresh: Enjoy daily deals leading up to Mother's Day, like a complimentary 6-piece gift set with purchases of $120 or more. • Kiehl's: Everything from the Ultra Facial Cream to the Avocado Eye Cream is 25% off during this sitewide sale, so stock up now. • Kitsch: Get 25% off hair care (like the viral heatless hair curler set) and more sitewide — no code needed. • Laura Mercier: Upgrade mom's self-care routine with varying deals on select Laura Mercier bath and body products when you spend $75 or more. • NuFace: Get a gift with purchase when you spend $150 or more on microcurrent devices. • Nira: Not just another short-lived skin care fad, laser treatments have been clinically shown to improve skin's texture and tone. Take 20% off sitewide. Urbanstems The Melody Bouquet This bouquet includes a blend of roses, mini calla lilies, cushion poms and other flowers into a gorgeous arrangement that mom is sure to love. The Bouqs Co. Lemonade Bouquet Take 25% off this bouquet with the promo code BOUQSDAY. It ships right to your mom's front door and delivers sweet yellow roses, refreshing white lilies, sugary peach carnations and cool yellow snapdragons. Lego Botanicals Mini Orchid Set Lego's miniature botanical sets are easily some of the most popular kits right now. This miniature orchid should be just as popular for mom at 20% off, and our senior deals editor particularly love the gold accents on the base. 1-800 Flowers Mother's Embrace Bouquet Available in four sizes, you can save 15% on bouquets like this one that's filled with hot-pink roses, pink snapdragons, Asiatic lilies, and Peruvian lilies. • 1-800-Flowers: Surprise Mom with a pretty delivery and save up to 40% on the Mother's Day collection. • Amazon: Save on an assortment of Lego flowers ranging from colorful bouquets to miniature orchids and more. • From You Flowers: Take 10% off floral arrangements sitewide with code AFF. • The Bouqs Co.: For a limited time, get a Deluxe-sized bouquet for the price of an Original with code 2XBLOOMS at checkout. • The Sill: Plant moms can expand their collections with discounts on a bunch of potted varieties. • Urban Stems: Use code MOTHERENERGY to take 25% off Mother's Day bouquets for a limited time. Tommy John Women's Downtime Pajama Top and Shorts Set Our deals editors favorite breathable pajamas are down to $81 with code SPRING30. If you sleep hot or want to lounge in a cozy set, add this giftable set to your cart. Nordstrom Rack Cotton Waffle-Knit Robe A lightweight robe is a must-have for those who want to lounge comfortably in the warmer months. This Nordstrom Rack branded pick comes in three colors and is a whopping 62% off. Kate Spade Outlet Lena Medium Bifold Wallet This mid sized pebble leather wallet will keep all of her essentials secure. It holds multiple credit cards, has a separate pocket for cash and a handy license holder. Adidas eGift Card If they're hard to shop for a gift card can come in handy. We're loving this deal at Adidas because you can get a $100 gift card for $80. If you don't get it for mom consider snagging it for yourself. • Adidas: A $100 gift card is just $80 to celebrate Mother's Day, no code needed. • Cozy Earth: Mother's Day came early at Cozy Earth. Take up to 30% off bestselling styles. • Dearfoams: Treat mom to a new pair of slippers today. Select on-sale styles get an extra 25% off. • Kate Spade Outlet: Get up to 70% off handbags and accessories for Mother's Day. Select styles even receive an extra 20%-off discount. • Nordstrom Rack: Score more than 50% off swimwear and cover-ups, plus more fashion deals for Mom. • Richer Poorer: For a limited time, take an extra 30% off discounted basics, loungewear and more. • Tommy John: Tons of gift-worthy loungewear, sleepwear and underwear are 30% off across the site with code SPRING30. Courant Catch:3 Classics Charger This charging pad can keep your mom's iPhone and AirPods juiced up in style. It has a luxurious leather finish as well as a spot to stow rings, keys and other essentials. Buffy Breeze Sheet Set If mom is a hot sleeper, you'll want to gift her these editor-favorite, ultra-cooling sheets. They're made from eucalyptus that's designed to be even softer than cotton. Not to mention, they're 20% off right now. Bose SoundLink Flex Portable Speaker (2nd Gen) This Bose speaker comes in several fun colors to give mom a stylish way to rock out to her favorite tunes. FluffCo Hotel Pillowcase Set Save $10 on this hotel-quality pillow from FluffCo. The 300-thread count cotton helps regular temperature for a cool night's sleep. The Home Depot: Shop essentials for Mom, including garden soil, string lights and mulch, with spring deals under $20. • AspenClean: Browse eco-friendly, chemical-free cleaning products and get a free tote on orders over $90 with code FREETOTE. • Aura Frames: Save on a variety of Aura digital frames to display memories effortlessly for up to $30. • Bose: Quality earbuds, headphones and portable speakers up to 25% off at Bose. • Buffy: Score ultra-soft sheets and plush comforters for 20% off during Buffy's spring sale. • Courant: Shop chargers and other tech accessories that fit seamlessly with your decor. You can take 15% off its Mag series and 40% off Catch charging trays. • FluffCo: The bedding and bath brand is offering 20% off hotel-style robes, high-end bedding and more for Mother's Day. • Homesick: Save $8 on this bergamot, lavender and sage-scented Mother's Day candle. • Open Spaces: Organize clutter while storage solutions, candles and glassware are up to 80% off. • Outdoor Fellow: Use code MOM25 for 25% off your entire order through May 11. • Papier: Right now, score up to 30% off photo books, plus 15% off stationery and framed prints. • Piglet in Bed: Piglet's beautiful bedding is 40% off for a limited time. • Plufl: If you've ever watched your dog sleep and felt jealous, may we introduce you to Plufl, the as-seen-on-'Shark Tank' brand offering giant dog beds made for humans? Huggable and washable, the original Plufl is on sale for 40% off as part of Mother's Day. • Pura: Celebrate Mother's Day with 15% off select diffuser scents, so Mom can fill her home with pleasant aromas. Monos Carry-On Suitcase Want a stylish hard-shell suitcase for your next vacation? This lightweight, trendy carry-on will turn heads with its high-quality polycarbonate shell. It maneuvers easily, thanks to its 360-degree spinner wheels. Read our review The North Face Women's ThermoBall Eco Insulated Jacket 2.0 This packable jacket from The North Face is ready to tag along on upcoming trips without hogging too much room in your checked bag. It's 24% off and dropping to the best price of the year. July Max Checked Expandable Set Save $35 on this checked bag luggage set and then take another $100 off with the free personalization as part of this July Mother's Day sale. Calpak Luka Duffel Bag A top seller for the brand, this puffy duffel has thousands of rave reviews. Its roomy rectangular interior and shoe compartment make it a great gym companion or overnight bag. It's seeing a rare 15% off sale this week. • Calpak: Just in time for warm-weather travel, Calpak's chic luggage is 15% off when you spend $100 or more. • Funboy: Select fun pool floats are on sale just in time for peak summer pool days. • High Camp Flasks: Stainless steel camping-ready drinkware is up to 30% off. • July: Gorgeous CNN Underscored-approved luggage and travel accessories get a free personalization with purchases. Plus, suitcase sets are up to $100 off. • Lo & Sons: Get up to 40% off stylish and functional bags through May 9. • Monos: Select luggage bestsellers, like the Carry-On and the Check-In, are 10% off. • REI: Shop markdowns from all your favorite active and outdoor brands, from The North Face, Columbia, Patagonia and more. Our Place Titanium Always Pan Pro Our Place's coveted Always Pan just got a flashy upgrade. This all-chrome titanium pan is sans non-stick coating and has a durable interior. Zwilling Enfinigy Personal Blender This sleek blender is the perfect kitchen accessory. It's nice enough to be left on the counter when not in use and is a sweet $30 off in all three finishes. Hedley & Bennett Chef's Knife in Miso Orange A versatile chef's knife can tackle most kitchen tasks. This one is crafted from Japanese steel and has an ergonomic handle for easy maneuvering. Soda Stream Enso Starter Kit We love the minimalistic look of this stainless steel SodaStream. The $30 off starter kit comes with the machine, CO2 cylinder and a bottle. • Atlas Coffee: For the coffee-loving mom, get a free bag with a subscription. • Edible Arrangements: From fruit bouquets to platters and more, save up to 25% on the Mother's Day collection with code LUVMOM25. • Godiva: Enjoy 20% off chocolates and other sweets sitewide when you use code MOTHER at checkout. • Hedley & Bennett: Personalize a stylish apron with free embroidery, or take 20% off any knife at this premium kitchen brand. • Hexclad: If your mom has been looking to upgrade her kitchen tools, consider this premium cookware brand's discounted Mother's Day bundles. • Hurom: Take 80% off the Easy Clean Juicers with code MDAY2025. • NutriBullet: Get 25% off the brand's lineup of personal blenders with code MOMDAY25 through May 12. • Our Place: During its biggest sale of the season, take up to 30% off an assortment of multifunctional cookware, gorgeous ceramic tableware, genius add-on utensils and more. • SodaStream: Add some sparkle to mom's hydration with 25% off flavors and accessories with code SAVE25. • Sur La Table: Small appliances, like Dutch ovens from Le Creuset and Staub, are up to 30% off. • Vitamix: Upgrade mom's smoothie game with a top-of-the-line Vitamix blender, juicer or processor, now up to $200 off for Mother's Day. Willow Go Wearable Breast Pump The brand's bestselling double pump is $105 off. It's easy to clean has splash guard containers and a convenient app to help measure output. Therabody TheraFace Depuffing Wand Depuff under eyes, lips and more with this travel sized facial wand. It has hot, cold and contrast therapy treatments to meet all of your skin care needs. Garmin Lily 2 Active This slim smartwatch is down to its lowest price. It track all of her outdoor activities from morning walks to weightlifting and gives a full picture of her health stats. HigherDose Infrared PEMF Go Mat Recover anywhere with the HigherDose go mat. Its infrared heat layer helps improve sleep and reduce stress while the PEMF tech can help with digestion and pain relief. • Ancestry: Right now you can get popular and giftable AncestryDNA kits for up to 75% off. • Garmin: Save on a variety of fitness watches during this Mother's Day sale. • HigherDose: For the wellness-obsessed mom, this brand offers self-care splurges — red light masks, infrared mats and more — for 20% off with code DOSEMAMAVIP. Plus, take 25% off on bundles. • Lifepro: With Lifepro's 'Mom's In Motion' offer, take up to 30% off sitewide and score a free muscle massager. • Therabody: Save up to $100 on select Theragun models, including the TheraFace Depuffing Wand, the Theragun Mini and the SleepMask. • Willow: Take up to $150 off these app-connected wearable pumps and accessories. Mother's Day is around the corner. If you are one of those people who are waiting to get the best gifts for your wife, mom, grandma or other special person in your life, now is the time to do so. Many of these deals are special offers and will only be around for a limited time so buying them as soon as you can is highly recommended. If you want more specific Mother's Day guides, check out our best gifts under $50 and 62 practical gifts for mom. Our team of bargain hunters has a combined decades-long experience with deal vetting to help give our readers savvy buying advice. Advocating for shoppers is what our deals editors are all about, ensuring we only recommend the best prices on top-performing products. Each member of our team, including senior deals editor Rikka Altland., deals editor Jacqueline Saguin and associate deals editor Elena Matarazzo, specializes in a different area of interest to help whittle down the latest and greatest deals.
Business Journals
05-05-2025
- Entertainment
- Business Journals
Celebrate AAPI Heritage Month May 30 at Sacramento's AAPI Night Market
Celebrate the rich diversity of the Asian American and Pacific Islander (AAPI) community at Sacramento's premier AAPI Night Market! On Friday, May 30, from 5 to 10 PM, Capitol Mall transforms into a lively hub of food, music, and community spirit. Featuring over 50 AAPI-owned businesses offering mouthwatering dishes and unique handcrafted goods, the AAPI Night Market is a can't-miss celebration of culture, entrepreneurship, and innovation. Bring your family and friends to enjoy a night filled with incredible food vendors, artisan shopping, and live entertainment. The night's exciting performances include acclaimed pop artist Thuy, along with high-energy sets by DJ LEX and Soosh! Beyond the fun, the AAPI Night Market shines a spotlight on the contributions of the AAPI community to Sacramento's cultural fabric, providing a platform for small businesses and artists to thrive. Whether you're coming to taste something new, support local businesses, or simply experience the energy of the city in a new way, the AAPI Night Market offers something for everyone. Celebrate AAPI Heritage Month with us under the stars—delicious food, live music, and unforgettable memories await!
Forbes
01-05-2025
- Business
- Forbes
38 Female-Founded AAPI Brands You Should Know
May is Asian American Pacific Islander (AAPI) month, but AAPI-founded brands deserve recognition year-round. The month of May is dedicated to celebrating Asian American Pacific Islanders (AAPI), but the history and contributions of this vast community deserve celebration year-round. While reported AAPI-targeted hate crimes have declined since the pandemic, research shows the anti-Asian sentiment still lingers. Donating to organizations such as Stop AAPI Hate, AAPI Women Lead, KACF and Asian Americans Advancing Justice is one way to help support the AAPI community. Another is to be mindful of where you shop. Out of 507 CEOs of 500 leading U.S. companies, only three are Asian women. With more AAPI-owned brands to shop than ever, you don't have to go out of your way to support the AAPI community. But despite the rise of AAPI-owned businesses, AAPI women continue to be underrepresented in leadership positions. In the United States, one in 96 men hold a manager or leadership role while one in 124 women hold the top position. Out of 507 CEOs of 500 leading U.S. companies, only three are Asian women. Globally, women control an estimated $20 trillion in annual consumer spending, yet few are represented in top leadership roles. When it comes to shopping for the latest skincare, fashion or pantry staples, 85% of consumer purchases in the U.S. are made by women. Globally, women control an estimated $20 trillion in annual consumer spending. Having women in leadership positions in which they control product design helps ensure the interests and needs of female consumers are met. Having women involved in product design is crucial to ensuring female consumers' needs and interests are met. So this month, we're highlighting the female-founded brands who not only honor their AAPI heritage but are carving a path for other aspiring female entrepreneurs to follow suit. From the latest K-Beauty innovations to modern twists on family recipes; Ayurvedic skincare rituals to porcelain tea sets—together, these brands represent the diversity, rich history and future of the AAPI community. The Sill founder Eliza Blank. When Eliza Blank's mom migrated to Massachusetts from the Philippines, houseplants helped her feel connected to her native country during the long winters. 'That connection to plants and nature became a quiet but powerful part of my upbringing,' says Blank. 'When I started The Sill at 26—around the same age my mom was when she came to the U.S.—I found myself drawing inspiration from her all over again.' Since its humble roots from a bootstrapped business operated from a borrowed desk in Chinatown, the plant delivery service has grown tremendously. In 2023, The Sill surpassed $50 million in gross online sales, delivering over 1 million houseplants Sill's offerings have expanded to include everything from patio plants to low light houseplants; decorative flowers to fruit trees. 'In a way, The Sill is a reflection of both where I come from and where I want to grow,' says Blank. Elix founder Lulu Ge. When Lulu Ge experienced debilitating symptoms such as cramps, headaches, fatigue and insomnia from getting off birth control, she found the only solution that worked was Traditional Chinese Medicine (TCM). So she created a digital platform that blends TCM with modern science and clinical studies, to deliver personalized care and herbal treatments for chronic conditions, beginning with hormone health. Recognizing that one size doesn't fit all, Elix offers users personalized consultations and questionnaires to determine the most appropriate formula. Having supported over 500,000 menstrual cycles since launching in March, Elix claims to be one of the fastest growing start-ups in the TCM wellness space. Sundays' founder Amy Ling Lin. Growing up in China and living in the United States taught Amy Ling Lin the beauty of individuality. So she created a nail salon studio and accompanying professional nail polish line to promote the message, 'you're beautiful as you are.' Built on the belief that no one should have to sacrifice their health for beauty all Sundays polishes are non-toxic and the colors are designed to make clients feel safe, confident and seen. 'I still remember how hard it was navigating the world when English wasn't my first language,' says Lin. 'That's why we use numbers instead of polish names—to make communication in salons easier and more inclusive for everyone, especially for immigrant nail specialists like the ones I've worked with and learned from.' You can find the professional line of long-lasting polishes online and used in five salon locations in Manhattan. Superegg founder Erica Choi. From a facial cream made from egg whites in 600 B.C. China to a Korean ritual of mixing eggs with liquor as a complexion treatment for jade-like skin during the Joseon Dynasty—eggs have long been a revered ingredient in Asian beauty rituals. Born in Busan, Korea and raised in New Jersey, Superegg founder Erica Choi was nicknamed 'egg' for the shape of her face. As an adult practicing as a licensed esthetician, Choi became aware of the animal welfare and environmental issues associated with traditional egg-based skincare, and was inspired to create her own plant-based line in 2020. Recognizing the nutrients held in each component of the egg—the yolk, the white and shell membrane—Superegg replicates the egg's capabilities in vegan form with nourishing ingredients like moringa oil and plant stem cells. With products like the hand-lip duo called 'Seoulmate,' face-hand duo called 'New Yolker' and a hand cream packaged in a duru pouch—a traditional Korean item used for carrying small items attached to the waist—the New York-based line is distinctly Korean American. Brooklyn Delhi founder Chitra Agrawal. When Chitra Agrawal began blogging about her Indian family recipes from her apartment in Brooklyn over a decade ago, she never imagined she would one day have products beloved by celebrities such as Mindy Kaling and Lilly Singh. From the blog, Chitra began hosting pop-up dinners and cooking classes around New York City, eventually publishing her own cookbook, Vibrant India: Fresh Vegetarian Recipes from Bangalore to Brooklyn. In 2014, she launched Brooklyn Delhi with her husband, a food packaging designer, to bring Indian sauces, condiments and ready-to-eat meals into the homes of more Americans. Eleven years later, she has exceeded her mission, as you can find Brooklyn Delhi across the country in major retailers like Whole Foods and Target. From coconut curry sauce to spicy mango chutney, Agrawal is making it easy to bring a taste of India into the kitchen. BONBONWHIMS founder Claire Ngai. Growing up in Hong Kong, some of Claire Ngai's earliest memories consist of playing with kitschy kawaii toys, instilling in her a whimsy that would later influence her creations as a jewellery designer. When communities of color were disproportionally affected by the pandemic, Ngai started BONBONWHIMS in 2021 to raise money for various BIPOC charities. In the four years since, the Y2K-inspired jewellery line has taken off, with pieces spotted on celebrities like Kylie Jenner, Megan Thee Stallion and Michelle Zauner, including Ngai's own role models. 'Our playful pieces had been spotted on so many trail-blazing AAPI figures who I look up to, from Bowen Yang and Ashley Park to Olivia Rodrigo and Olympic Gold Medalist Snowboarder Chloe Kim,' says Ngai.' Yumday founder Lia Ballentine. 'As a Filipina immigrant who grew up in the American South, food has always been a powerful way for me to stay connected to my culture and heritage,' says Lia Ballentine. 'But just as importantly, I use food as a way to share my culture with others—and to learn about theirs.' Recognizing food as a gateway or bridge motivated Ballentine to create a subscription service snack box that contains women- and BIPOC-led food and beverage brands. A reference to the Tagalog phrase 'sarap ng buhay,' which translates to 'life is tasty' or 'life is good,' Yumday is a celebration of the flavors and foodways of different cultures. From the logo depicting the rays of the sun of the Filipino flag to the brand colors inspired by Ballentine's favorite Filipino dessert—halo-halo—the founder says the brand is a love letter to her roots and a way to keep that connection alive. From green banana flour crackers to popped waterlily seeds—the build-your-own-snack box is a fun way to try new foods from different cultures or gift them to others. AIREM Essentials founder Dr. Eunice Park. When Dr. Eunice Park immigrated to Queens, New York from Korea at the age of eight, she didn't speak English. An elementary school teacher took her under her wing, and after introducing Park to the story of the first female doctor Elizabeth Blackwell, Park was determined to pursue a career in medicine. Today, her dreams have become a reality—Dr. Park is a dual-board certified facial plastic surgeon and the founder of the first clinical K-beauty-inspired medical spa in the country, AIREM Aesthetic Spa & Plastic Surgery. Her product line AIREM Essentials combines her advanced medical expertise and clinical research to replicate or complement the treatment-experience at home. 'As a facial plastic surgeon, it was important to create a line with advanced formulations with clinically studied ingredients to truly enhance overall skin health as a standalone product or coupled with aesthetic treatments,' says Dr. Park. Some of their standouts include the vitamin C serum for brightening and sun protection, the pearl essence bio cellulose sheet masks and the lunamide ceramide serum for a dewy glow. VERLOOP founder Ella Lim. Growing up alongside her mom working in their family factory in the Philippines, Ella Lim noticed how much extra yarn was leftover after production. After pursuing a career in marketing and product design in New York City, she returned to the Philippines to join her family business and started VERLOOP, a fashion line made from deadstock material. The limited quantities of various deadstock yarn keeps Lim creative, as she develops new ways to either mix multiple yarns together or create patterns with frequent color changes, while not producing excess waste in the production process. The ribbed slippers are seamlessly knit so no material is cut away after knitting while poms are made on a special machine that allows them to shape the balls with minimal trimming. Gimme Seaweed founder Annie Chun. An homage to the seaweed snacks of Annie Chun's childhood growing up in Korea, this seaweed brand is redefining what an American snack can be. Building on the success of her previous brand, Annie Chun, the entrepreneur turned her attention to seaweed to create the first organic, non-GMO seaweed snacks in the United States. A reference to the Korean word 'gim,' which means 'seaweed,' Gimme Seaweed sources seaweed from regenerative aquaculture producers off the coast of South Korea. The result is a nutrient-rich, light snack available in eight flavors, found in major retailers across the country, including Whole Foods Market and Target. The brand has been such a success, the Korean government recently honored Chun's contributions to Korean seafood exports and the seaweed industry. Phème Paris founder Jessy Chu. After the birth of her first child, Jessy Chu found herself deeply depressed and in need of a change. So she transitioned from her career as a writer to instead channel her creative energy into designing clothes. Chu infuses her Chinese heritage into every collection—whether through the prints, silhouettes or fabric choices. 'Both Shinto and Daoist philosophies speak to the belief that everything carries a spirit, and you can see this woven into our prints—from tree branches, ink-painting textures, and xuan paper grain, to peonies, my favorite flower, which are known as the 'king of flowers' in Chinese culture and symbolize beautiful, confident women in classical poetry.' An off-the-shoulder striped knit dress depicts the concept of yin and yang through the interplay of fine and thicker lines and color-blocking, while a short embroidered velvet jacket draws from Hanfu, a traditional Chinese silhouette dating back thousands of years. Blume founder Karen Danudjaja. Working a fast-paced job in commercial real estate, Karen Danudjaja found the sugary, caffeinated drinks she relied on for energy were taking a toll on her digestion, sleep and hormones. Recalling the use of turmeric as a natural remedy in her South Asian household as a child, Danudjaja had the idea to create latte mixes that could deliver sustained energy without the crash. Coinciding with a boom in functional beverages, since Blume's creation in 2017, the brand has expanded into more than 6,000 stores in North America. While Danudjaja still loves their signature turmeric latte, the line now includes gut-nourishing hydration mixes and several others blends made with ingredients targeting specific needs, such as lavender for sleep and beetroot for energy. Marble Lotus founder Soni Mehra. Former tech product manager and Indian American entrepreneur, Soni Mehra started her own home décor brand in 2022 to bring elegant South Asian design into the homes of Americans. The company works directly with artisans across India to source furniture, artwork and home accessories that celebrate South Asian culture. In addition to the décor line, Mehra and her team offer design services to help clients create spaces that reflect their own heritage. Dumpling Daughter founder Nadia Liu Spellman. Growing up with the home cooking of a celebrity chef Sally Ling—who opened Boston's first fine-dining Chinese restaurant in the 1980s which was frequented by celebrities like Julia Child and Yo-Yo Ma—Nadia Liu Spellman has always had a fondness for dumplings. Despite her family's fine dining expertise, her warmest memories are of rushing home after school for her mother's warm dumplings. Determined to share the culture of eating dumplings with more people, Spellman opened Dumpling Daughter as a brick-and-mortar shop in 2014. Over a decade later, Spellman's family recipes can be found in multiple restaurants, her cookbook, and in over 1,000 grocery stores across the country. Her line of frozen dumpling, buns and sauces can be ordered online too, making it easy to add comforting Chinese fare to your weekly rotation. Ponyflo founder Minsun Yoo. 'Growing up in Korea, during the summer months, we would slather sunscreen on our faces until we appeared ghostly white, wear mesh long sleeves for trips to the grocery store, and at the beach, it was common to see people fully covered as if preparing to surf, even if they were merely sunbathing,' explains Minsun Yoo. When Yoo moved to the U.S., she was shocked to see people lounging in the sun without face protection. As an industrial designer, Yoo's applied her problem-solving skills to her own frustration with the lack of athletic hats that offered enough coverage without running her hair. So she created a wide brimmed hat with a seamless back opening for breathability and crease-free hair. Since launching Ponyflo has expanded beyond their signature sunblocker to sell a wide variety of hats, including straw hats, ballcaps, bucket hats and beanies. Poi Dog founder Kiki Aranita. A pidgin term for mixed breed or mutt, 'poi dog' celebrates the diversity of cultures that make up Hawaiian food. Ingredients from China, Japan, Korea and the Philippines appeared on the sugar plantations where chef Kiki Aranita's grandparents and great grandparents lived and worked. In 2020, chef Aranita created her own line of Hawaiian sauces to pay homage to her heritage with labels reminiscent of the traditional palaka shirts her grandmother sold when she worked at the plantation store in Waipahu. From the 'chili peppah water,' best drizzled on poke bowls, to the 'guava katsu sauce,' an umami-rich, fruit sauce inspired by Japanese BBQ—chef Aranita's creations celebrate the creations of the AAPI diaspora. Christine Alcalay founder. Raised by an immigrant seamstress in the heart of New York City's garment district, Christine Alcalay learned from a young age that creating with your hands is an act of love and intention. Growing up between two cultures—Vietnamese and Americans—Alcalay says it's in this in-between space where she finds her resilience, resourcefulness and instinct to solve problems with creativity. It's this aptitude that contributes to her namesake fashion brand's success. With two boutiques in New York City, Alcalay is known for her modern suiting and silk organza pieces, and versatile pieces that celebrate womanhood. 'My Vietnamese heritage lives in everything I do—it shapes the way I see color, move through the world, and bring ideas to life,' says Alcalay. 'The thread of memory, culture, and soul is woven into every piece I design and every business decision I make—my heritage is my grounding force, and drifting from it simply isn't an option.' Fly By Jing founder Jing Gao. The chef that arguably put chili crisp on the map, Jing Gao was inspired by her upbringing in Chengdu, China to bring a modern spin on traditional Chinese cuisine into American kitchens. Her line of Sichuan pantry staples made with real ingredients has grown over the years to include instant noodles and several brand collaborations such as Irvins chili crisp potato chips, Fishwife Sichuan chili crisp smoked salmon and a hot sauce that appeared on Hot Ones. You can find the James Beard award-winning chef's creations in major grocers like Whole Foods Market, and in her cookbook, The Book of Sichuan Chili Crisp. Recreational Habits founder Jackie Skye Muller. Growing up playing golf with her Korean dad, Jackie Skye Muller was shocked when she moved to the East Coast and found herself one of the few minority faces on the golf course. 'Culturally too—I really felt out of place at the older prestigious country clubs that were filled with older white men with unfriendly glares,' Muller says. 'I knew I belonged on the golf course, in the country club, in the barns and on the court, but this experience made me question that. Witnessing the cultural barriers that historically plague club sports, Muller was inspired to create her own athletic fashion brand to create opportunities for people of color to experience the joy of recreational sports and the style associated with it. Raised in Dallas, Texas and educated in New York City, the former women's director of KITH and associate fashion director of Barneys New York combines her country and urban perspectives to give traditionally preppy pieces a chic edge. Oddball founder Sophie Cheng. Splitting her childhood between Hong Kong and Singapore, Sophie Cheng has fond memories of snacking on jelly desserts made from agar-agar. 'Growing up in Asia, there were options for people who wanted something to snack on that didn't include dairy or gluten,' says Cheng. 'When I came to the U.S., I noticed that option was missing, so I decided to create my own.' Made without gelatin, carrageenan, added sugars or preservatives, the new line of jelly snacks is the first JELL-O alternative of its kind in the United States. With four fruity flavors—made from real fruit and plants—the ready-to-eat snacks are bringing a taste of Asia into the American grocery aisle. NOTTE founder Jessica Tse. Jewellery designer Jessica Tse says her childhood growing up in Hong Kong continues to influence the pieces she designs for her accessory brand Notte. 'I was obsessed with small trinkets, cute stationery and manga, being able to explore all these elements so early on really shaped my love for finding small whimsical details and playfulness in everyday life,' Tse tells Forbes. The Chinese American founder's whimsy is evident in her colorful, imaginative jewellery, which are designed to spark joy. It's no wonder her pieces have been seen on numerous celebrities, such as Bella Hadid, Olivia Rodrigo and Megan Thee Stallion. Wildwonder founder Rosa Li. When Rosa Li was a child, she founder comfort in the healing herbal tonics her Chinese grandmother brewed for her. As an investor-turned-food entrepreneur, she saw an opportunity to incorporate Eastern herbal remedies into American wellness routines and created her own line of sparkling beverage. Amidst a booming functional beverage market, Li launched a beverage line inspired by her own Chinese culture in which 'functional' beverages have been used to cure ailments for centuries. She combines botanicals from her childhood, such as ginger, turmeric and lemon balm, with prebiotics and probiotics for a refreshing, gut-friendly soda. Li not only uplifts her own culture but others too, donating five percent of profits to marginalized communities. The Woobles founder Justine Tiu. Inspired by the anime she watched growing up, Justine Tiu channeled her creativity into a line of easy crochet kits. 'The Woobles exists because I did the straight-edge thing most Asian immigrant parents want for their kids—good school to good college to good job at a famous company with a good 401k, climbing the ladder super fast—but I was deeply unhappy and realized it's because that wasn't my definition of success,' says Tiu. The founder says she took the concept of amigurumi, a Japanese style of crochet and blended it with Western ideals of cuteness and kawaii, to offer cute kits that make crocheting easy. 'It's not actually about crochet,' says Tiu. 'It's about reminding yourself that you can take on whatever comes your way.' Ro'Table founder Roshan Adam-Holslag. From impromptu gatherings to organizing high-profile events for influential figures, hosting has always been a central part of Roshan Adam-Holslag's Indo-Persian upbringing in Britain. Hoping to foster meaningful connections, Adam-Holslag's dreamy line of tableware is made by artisans with natural materials and is a reflection of her worldly travels and Indian roots. Hints of her upbringing appear in all her collections, but most notably in her Shimla Social collection, a contemporary reimagining of early 19th century India. 'Each piece in the Shimla Social range is a tapestry of heritage—where the delicate English flora meets the vibrant, spirited hues of the tropical Indian fauna," says Adam-Holslag. Dream Tea NYC founder Anney Norton. During the pandemic, Anney Norton found herself frustrated with the lack of tea varieties in the grocery store. Under lockdown, Norton began experimenting in her kitchen to make her own tea, and the idea for her own tea brand—Dream Tea NYC—was born. It wasn't the first time Norton had found success in the kitchen. Born in Shanghai, Anney Norton moved to New York City as a teenager to study at Parsons, the New School of Design and shortly after graduating, founded A Cuter Cupcake company that was an instant hit collaborating with with esteemed brands like Prada, Miu Miu, SoulCycle, and Saks Fifth Avenue. With Dream Tea NYC, Norton hopes to innovate the tea category by offering consumers the flexibility to create their own custom tea blends, made with USDA organic ingredients, packaged in fun and imaginative canisters. SVNR founder Christina Tung. 'Growing up as a second generation Chinese-American, our household was very cognizant of waste, every piece of clothing was mended or reworked and never tossed,' says Christina Tung. Her environmental consciousness coupled with witnessing her mom's business savviness as an entrepreneur influenced her to create her own line of earrings made from found materials, inspired by her travels around the world. Since launching in 2018, SVNR has expanded to sell a wide range of accessories, all made from upcycled materials with as little waste as possible. MìLà founder Jennifer Liao. Raised by her Chinese immigrant parents in Dallas, Texas, Jennifer Liao recalls being bullied for her race and embarrassed of her homemade lunch in the school cafeteria. As she grew older, she learned to appreciate her Chinese heritage, and founded a line of Chinese dumplings and noodles with her husband as a way to connect with her family's history. What began in 2018 as a brick-and-mortar shop in Bellevue, Washington has grown into a nationwide, direct-to-consumer brand, available at major retailers like Target, Walmart, Kroger and Whole Foods. From frozen soup dumplings to braised beef noodles to umami scallion ginger oil, everything is inspired by and pays homage to the co-founder's Chinese roots. 'This little piece of Chinese America is our way of showing our friends, family, and the vast Asian American diaspora that there is a definitive place for us here in the States,' says Liao. Wanderlust + Co. founder Jenn Low. Born in Malaysia, Jenn Low's jewellery line is based in Kuala Lumpur and designed by women for women. Made sustainably and sold in over 150 countries around the world, the diverse collection reflects Jenn's upbringing as a Malaysian woman and her current experience raising two young kids, with designs that aim to empower women through meaningful mantras and providing opportunities for self-expression. Since launching in 2010, the brand has been seen on Chrissy Teigen, Bella Hadid, Jessica Alba and more. Kahuku Farms founder Kylie Matsuda-Lum. With a farming history spanning four generations on Oahu's North Shore, this over-a-century-old family farm continues to honor Hawaiian ingredients while giving back to the island. With 90% of the team from the local community and partnerships with local organizations to raise awareness about farming and sustainability, Kahuku Farms is dedicated to ensuring the wellbeing of Hawaii. Founder Kylie Matsuda-Lum never thought she'd return to the farm after college, but it's turned into her pride and joy, 'All of our decisions are rooted in our culture with our family, team and community in mind.' From liliko'I jelly to Hawaiian vanilla macadamia nut coffee to bean-to-bar chocolate—all their products are made on the farm and a celebration of Hawaii. Moonbow founders Heather and Felice Chan. When twin sisters Heather and Felice Chan developed skin and gut issues after moving to the United States from Hong Kong, they grew frustrated with the lack of holistic skincare options in their new home. They were so impressed with the Traditional Chinese Medicine (TCM) techniques their mom used, that they decided to create their own skincare line to share TCM with others. Inspired by the centuries-old Chinese medicine theory of yin and yang, and the 530 herbs in TCM, Moonbow's three signature products aim to address the root causes of skin problems with traditional Chinese medicinal ingredients like wild chrysanthemum, an herb traditionally used to reduce inflammation. Maile Footwear founder MMaile Schmidt. Growing up between Hawaii and Japan, Maile Schmidt's childhood memories are filled with tropical landscapes and bustling cityscapes. These two environments provide the inspiration for her collection of her line of footwear handcrafted by Italian artisans. 'The collection is feminine, romantic and a contemporary interpretation of the beloved 90's kitten heels,' says Maile. Since launching in 2023, the brand has caught the attention of influential millennials and Gen Zers alike, worn by Olivia Rodrigo, Priyanka Chopra and Alix Earle. SHWETAMBARI founder Rohit Khosla. A childhood visit to the atelier of renowned Indian fashion designer Rohit Khosla planted the seed of inspiration for Shwetambari Mody. At 17, she left India to study fashion design at the Fashion Institute of Technology in New York City and after completing her MBA in Paris, she returned to New York to create her own label, SHWETAMBARI, in 2020. Today, the designer lives between Mumbai and New York, but the bright colors, intricate patterns and storied traditions of her native country continuing to inspire her designs. The emerging brand has been spotted on Jenna Ortega, Kate McKinnon and Jennifer Nettles but as a RTW collection, you don't have to be a celebrity to shop the label. LANATIV founder Megan Eng. A play on 'L.A. native,' LANATIV was created by second generation Chinese-American Megan Eng who grew up in Los Angeles. Eng was inspired to create the line after witnessing how the sun in L.A. was affecting women's skin—from premature fine lines to sun spots to allergic skin reactions. She drew on her Chinese roots to create formulas with botanicals, minerals and clays used in Traditional Chinese Medicine, using western techniques she learned as a clinically trained pharmacist. Recognizing the severe drought conditions in California, LANATIV products are 100% waterless, and are made by-hand in California without any fillers, fragrances or synthetic ingredients. Kara Yoo founder. Raised by Korean immigrant parents who migrated to Canada in the late 1970s, Korean culture and language influenced Kara Yoo from a young age. Today, she honors her heritage with her namesake fashion label, 'I connect to my roots by reflecting on childhood memories and exploring cultural symbolism to incorporate into new collections. Their signature lunar collection was inspired by conversations Yoo had with family members about the significance of the zodiac animals in understanding one's personality. 'From a young age, my sisters and I knew which animals we were, and now my nieces and nephews wear theirs as necklaces,' Yoo says. Symbolism is found throughout the label, such as the sam ring which depicts the Korean taeguk symbol representing the harmony of yin and yang. Their upcoming FW25 collection will introduce a sculptural gourd shape as a contemporary reimagining of the gourd, which symbolizes protection, good fortune and health in Korean culture. Wanderlands founder Jane Ko. Drawing flavor inspiration from the memories she has of eating in her home country of Taiwan and her mother's cooking, Jane Ko created a line of trail mixes designed to transport you to another place. With over 20 years of experience working for esteemed brands like Kellogg, Ko applies the umami characteristics of Asian cuisine to crafting inventive mixes made with Asian ingredients like yuzu, shiitake mushrooms and lapsang souchong. The result is a nourishing snack that is as much an olfactory journey as it is a punch of flavors. Sahajan founder Lisa Mattam. Lisa Mattam inherited Ayurvedic wisdom from her parents, who were raised in Kerala, a southern state of India at the heart of Ayurvedic medicine. 'They grew up seamlessly incorporating Ayurveda—its practices and ingredients—into their lives and passed that learning onto me,' says Mattamm. So she combined the Ayurvedic science of her heritage with her experience working in pharmaceuticals to create her own line of clean skincare. Sahajan works with Ayurvedic doctors in Kerala to develop their formulations, and continues to consult with Ayurvedic practitioners throughout the formulation process. Jasmine Chong founder. Growing up in Kuala Lumpur, Malaysia, Jasmine Chong observed her mother making dresses on a black 1950s sewing machine. She would later pursue her early design inspiration by moving to the United States and studying fashion at Parsons School for Design. After working in the design rooms of renowned designers like Anna Sui and Tory Burch, Chong launched her own label in 2016. Since then, the brand has been worn by celebrities like Kristen Stewart, Ali Wong, Quinta Brunson and K-pop star Chaelin CL. In 2020, Chong was named one of 12 designers on Making The Cut with Heidi Klum and Naomi Campbell. Despite her global success, it's the greenery and tropical motifs of her native Malaysia that continue to inspire her designs, with asymmetrical cuts and draped silhouettes and ruffles that evoke florals, and accessories inspired by the Malaysian pomelo (grapefruit). Feather & Bone founder Shubhangini Prakash. When a commercial face wash left Shubhangini Prakash's skin inflamed at age 12, she turned to her mother's simply Indian remedy. The results stuck with her through to adulthood, when she had her own baby and turned to a traditional Indian baby powder recipe of chickpea flour and neem powder. An adaptation of that recipe made with neem powder, arrowroot starch and colloidal oat, is one of several products in her line of plant-based, waterless products. From face wash beads inspired by an Ayurvedic practice once reserved for royal courts to hair oil made with the Indian oils of hibiscus, cedarwood and castor oil—everything is an homage to Prakash's heritage. It wasn't just the skin rituals of her upbringing that inspired Prakash, but also the teachings of Ayurveda on balance and harmony. 'In Ayurveda it is important to live in harmony with the world, this is why we are plant-based,' explains Prakash. 'We are taking the energy from Mother Earth, and when it goes back it is going back as is, respecting our planet and others who live in it.' It's for this reason, Feather & Bone plants a tree with every order.
