Latest news with #AISiri


News18
24-04-2025
- Business
- News18
Apple Takes Down 'Available Now' Tag After Delaying AI Features For iPhone Users
Last Updated: Apple has confirmed its AI Siri delay to 2026 and some of the features are yet to fully launch in the market for iPhone users which means the marketing needs to tone down. Apple faces long delays with its AI features and the Siri upgrades so now the company is being order to remove any statement related to its AI tools from the website. The brand has marketed the Apple Intelligence features on its platform with the 'available now," tag but now has taken it down following a recommendation from the National Advertising Division (NAD). The advertising watchdog found that Apple's marketing materials, released alongside the iPhone 16 last year deceives the consumer who believe that all AI features were immediately accessible. Apple 'reasonably conveyed the message" that features such as Priority Notifications, Genmoji, Image Playground, and ChatGPT integration were fully available at launch. And the NAD has now advised Apple to 'discontinue or modify" these claims. More AI Delay But Ads Continue In response, Apple quietly removed the assertion from its Apple Intelligence page last month, as confirmed by an archived version of the URL. More importantly, Apple has cancelled its 'More Personal Siri" TV ad, in which actress Bella Ramsey showcased unreleased AI-enhanced Siri features. In March, the company declared that these particular Siri enhancements would not be made until 'the coming year." 'While these features are now available, NAD recommended Apple avoid conveying the message that features are available when they are not," the watchdog said in a press release. The organisation also came across that Apple's footnotes on feature availability were 'neither sufficiently clear and conspicuous, nor close to the triggering claims." Further marketing changes have been made by Apple, which has changed its Apple Intelligence tagline to 'AI for the rest of us" and introduced new ads that highlight services that are already available, such as 'Clean Up," which can remove undesired objects from images. Reports claim, Apple will abide by the watchdog's recommendations even though it disagreed with the watchdog's conclusions about features that are now accessible. Most of the Apple AI features revealed at the WWDC 2024 last year are available by default on the new iPhone models while the iPhone 15 Pro models got it via the latest iOS update. First Published:


Korea Herald
24-03-2025
- Business
- Korea Herald
Civic group files complaint against Apple over alleged misleading ad for iPhone 16
A civic group in South Korea said Monday it has filed a complaint with the Fair Trade Commission against Apple Inc. over alleged violation of advertising laws regarding its artificial intelligence feature in the iPhone 16 smartphone. The Seoul YMCA said the complaint was submitted in response to the exclusion of the AI Siri feature in the iOS 18 operating system for Apple's latest smartphone model, which was launched in the country in September. The feature had initially been promised to be included in the iOS 18 system for the iPhone 16 but was later postponed for a future release. The group claimed that Apple has removed related advertisements from YouTube, raising suspicions that the company was aware of the delay in advance but continued to market the product without disclosing such information. "We will closely monitor the investigation process and results, and take further action if necessary," the group said. (Yonhap)


Al Bawaba
15-02-2025
- Business
- Al Bawaba
Apple possibly delays Siri's AI overhaul due to technical issues
ALBAWABA - Apple Inc., the American multinational corporation known for its consumer electronics, software, and services, may delay its long-awaited Siri overhaul due to technical issues and potential bugs encountered during testing. Apple postpones Siri's updates The famous technology company promised its users the launch of a newly developed version of its intelligent personal assistant, AI Siri, offering an easier way to make calls, send texts, use apps, and accomplish tasks with just voice. According to sources, Apple planned to release the new AI Siri assistant in April 2025. However, the company is facing multiple bugs and engineering issues that could delay the launch until May or later. Apple planned to release the new AI Siri assistant in April 2025. However, the company is facing multiple bugs and engineering issues that could delay the launch until May or later. (Shutterstock) Notably, this new project is supported by Apple Intelligence, an artificial intelligence (AI) system developed by Apple Inc. that relies on a combination of on-device and server processing. As the company works to enhance its AI capabilities, the new Siri will feature a range of tasks and updates to support these AI technologies. Apple aims to compete strongly this year with major competitors, including Samsung, Google, OpenAI, and Amazon. It is worth mentioning that the company previously stated that the new artificial intelligence (AI) Siri will feature the ability to better answer queries, assist customers, control applications on devices, and understand what is displayed on devices' screens to assist users accordingly with their requests. Tim Cook, CEO of Apple, stated during a recent conference: 'Apple Intelligence opens up an exciting new frontier and is already elevating experiences across iPhone, iPad and Mac.'