Latest news with #ASummerReverie
Fashion Network
3 days ago
- Entertainment
- Fashion Network
Mango Collective launches with Supriya Lele collab, aims to celebrate niche labels
Mango on Thursday announced it's embracing 'the essence of summer' with A Summer Reverie, a new collection created in collaboration with British-Indian designer Supriya Lele. Importantly too, the launch marks the debut of Mango Collective, a platform 'dedicated to celebrating the creativity and innovation of niche designers, bringing fresh perspectives to the fashion world'. It's an interesting development from a mass-market fashion retailer with collaborations in that segment usually more about big names that have instant recognition among a wider group of consumers. For Mango, an association with a smaller-but-acclaimed designer label like Supriya Lele adds extra creative credibility, while in return it gives the niche label and important route to a higher profile. That's also helped by a 10-day pop-up experience in London running until 15 June at The Gaumont, 196-222 King's Rd in Chelsea. And the collection? We're told that A Summer Reverie 'is a celebration of the season's warmth and allure', featuring 34 pieces that 'capture the dreamlike quality of summer nights'. The collection includes long dresses, skirts, and swimsuits, all designed to 'evoke a sense of fluid grace and effortless sophistication'. It includes a 'playful' mix of tricot and 'daring transparencies', as 'a testament to Supriya Lele's unique blend of cultural heritage and modern elegance'. The supporting campaign also 'plays a crucial role in bringing to life the kaleidoscopic vision of the collaboration'. It was shot by photographer Johnny Dufort and features a video by Julien Pujol with the aim being 'to capture the sensorial atmosphere of the collection, highlighting the interplay of diverse references while ensuring that fashion remains the undeniable focal point'. It was styled by Jane How. As for the Mango Collective, as mentioned, it's focused on niche designers and 'embodies a commitment to authentic fashion narratives, focusing on quality fabrics and meticulous attention to detail'. The retailer said that 'with over 40 years of experience, Mango has honed its ability to discover authentic and genuine projects, creating a community of talented designers. This initiative serves as a loudspeaker for talent and creativity, celebrating them through collaborative collections that reflect shared values and a common aesthetic vision. The goal is to enrich the fashion landscape with diverse influences, empowering women to express their individuality through inspiring wardrobes'.
Fashion Network
3 days ago
- Entertainment
- Fashion Network
Mango Collective launches with Supriya Lele collab, aims to celebrate niche labels
Mango on Thursday announced it's embracing 'the essence of summer' with A Summer Reverie, a new collection created in collaboration with British-Indian designer Supriya Lele. Importantly too, the launch marks the debut of Mango Collective, a platform 'dedicated to celebrating the creativity and innovation of niche designers, bringing fresh perspectives to the fashion world'. It's an interesting development from a mass-market fashion retailer with collaborations in that segment usually more about big names that have instant recognition among a wider group of consumers. For Mango, an association with a smaller-but-acclaimed designer label like Supriya Lele adds extra creative credibility, while in return it gives the niche label and important route to a higher profile. That's also helped by a 10-day pop-up experience in London running until 15 June at The Gaumont, 196-222 King's Rd in Chelsea. And the collection? We're told that A Summer Reverie 'is a celebration of the season's warmth and allure', featuring 34 pieces that 'capture the dreamlike quality of summer nights'. The collection includes long dresses, skirts, and swimsuits, all designed to 'evoke a sense of fluid grace and effortless sophistication'. It includes a 'playful' mix of tricot and 'daring transparencies', as 'a testament to Supriya Lele's unique blend of cultural heritage and modern elegance'. The supporting campaign also 'plays a crucial role in bringing to life the kaleidoscopic vision of the collaboration'. It was shot by photographer Johnny Dufort and features a video by Julien Pujol with the aim being 'to capture the sensorial atmosphere of the collection, highlighting the interplay of diverse references while ensuring that fashion remains the undeniable focal point'. It was styled by Jane How. As for the Mango Collective, as mentioned, it's focused on niche designers and 'embodies a commitment to authentic fashion narratives, focusing on quality fabrics and meticulous attention to detail'. The retailer said that 'with over 40 years of experience, Mango has honed its ability to discover authentic and genuine projects, creating a community of talented designers. This initiative serves as a loudspeaker for talent and creativity, celebrating them through collaborative collections that reflect shared values and a common aesthetic vision. The goal is to enrich the fashion landscape with diverse influences, empowering women to express their individuality through inspiring wardrobes'.
Graziadaily
3 days ago
- Entertainment
- Graziadaily
Mango's New Collab Is With The Designer Loved By Rihanna And Kylie Jenner
Collaborations used to be few and far between but, these days, it feels as though one can't escape fashion partnerships. Aside from designers teaming up with high street brands, our favourite It girls of all time have even been lured to these affordable labels; Sienna Miller went to M&S, for example, Kate Moss to Zara. The latest collab to excite our interest, however, isn't from an It girl but rather the London-based designer who dresses them. Supriya Lele's debut at London Fashion Week was in 2019 and, since then, she has dressed the likes of Rihanna, Kylie Jenner, Sydney Sweeney, Alexa Chung, Jean Campbell, Bella Hadid and Vittoria Ceretti. Now, she has created a capsule collection for Mango. Kylie Jenner wearing Supriya Lele Launching today, the collection is titled 'A Summer Reverie' and is, as a result, packed with the sorts of pieces you'll want to pack into your suitcase and wear throughout your holiday. Sheer maxi dresses, form-fitting minis, satin skirts and cut-out swimsuits are among the most glamorous pieces, all of which share the same sensuality as the collections from Lele's eponymous label. There's even a black knitted dress with feathered hem which bears a striking resemblance to a lilac style worn by Ceretti (supermodel and current girlfriend of Leonardo DiCaprio). Vittoria Ceretti in Supriya Lele This particular launch marks the debut of Mango Collective, a platform 'dedicated to celebrating the creativity and innovation of niche designers, bringing fresh perspectives to the fashion world,' according to Mango. Presumably, this will see more independent designers like Lele given a global platform, which can only be a win-win for the smaller brands at the heart of the fashion industry. Unfortunately, as with Mango's collaboration with Victoria Beckham last year (in which there was a dress Sienna Miller can't stop wearing), this collection only caters to UK sizes 6-12 which, considering the average national size is 16, excludes the majority of women. It's frustrating that a brand with so many resources at its disposal is unwilling to make the effort to create inclusive clothes that will make all women feel great; fashion's ability to make so many feel excluded is something I had hoped was changing. I did put this to Mango and received the following response from the brand: 'Mango has worked on inclusive sizing for a very long time, and includes sizes in a selection of clothing from its main collections that ranges from XXS to 4XL. For special limited edition collections such as Supriya Lele x Mango, the collection is very limited both in units and also in sale time, so Mango has also limited the sizing to its most commercial sizes to ensure the best outcome.' Nevertheless, Jada Langola-Walters, Grazia's social media assistant, tried on the collection to see what she thought of Supriya Lele's take on Mango. 'I love the sheer black maxi dress, although unless you are wearing it to a pool party on Ibiza, it's a pretty daring choice. Jada in the sheer black maxi dress 'Overall, I really like the collection, although one of my favourite pieces has to be the pink shirt, as it's probably the most versatile. It is long at the front so can be worn loose or tied with high waisted trousers or skirts – I feel like I could wear this over tank tops to work but then with a lace bralette for evenings out. The accessories are great, too – I am obsessed with the oversized bag, not to mention the jelly shoes.' Jada in Supriya Lele x Mango 1. Halterneck Sheer Maxi Dress 2. Pink Sheer Shirt 3. Transparent Vinyl Wedge Sandals 4. Silver Crop Top 5. Silver Satin Midi Skirt 6. Black Maxi Cut-Out Dress 7. Silver Knitted Mini Dress 8. Oversized Bag 9. Blue Halterneck Bodysuit 10. Black Leggings with Cut-Outs 11. Jelly Flat Shoes 12. Knitted Dress with Feather Effect Hem 13. Maxi Skirt with Ruffle Detail 14. Gathered Dress with Satin Finish 15. Crystal Pendant Earrings 16. Cut-Out Swimsuit 17. Beige Sheer Maxi Dress with Halterneck Hannah Banks-Walker is Grazia's head of fashion commerce. She has previously written for the likes of Harper's Bazaar, The Financial Times, Glamour, Stylist, The Telegraph, Red, i-D and The Pool on everything from fashion to curly hair (hi!) to the patriarchy. Not necessarily in that order. Find her on Instagram and Twitter . But please don't look for her MySpace profile, which until now was the last time she wrote about herself in the third person.
Fashion Network
3 days ago
- Entertainment
- Fashion Network
Mango Collective launches with Supriya Lele collab, aims to celebrate niche labels
Mango on Thursday announced it's embracing 'the essence of summer' with A Summer Reverie, a new collection created in collaboration with British-Indian designer Supriya Lele. Importantly too, the launch marks the debut of Mango Collective, a platform 'dedicated to celebrating the creativity and innovation of niche designers, bringing fresh perspectives to the fashion world'. It's an interesting development from a mass-market fashion retailer with collaborations in that segment usually more about big names that have instant recognition among a wider group of consumers. For Mango, an association with a smaller-but-acclaimed designer label like Supriya Lele adds extra creative credibility, while in return it gives the niche label and important route to a higher profile. That's also helped by a 10-day pop-up experience in London running until 15 June at The Gaumont, 196-222 King's Rd in Chelsea. And the collection? We're told that A Summer Reverie 'is a celebration of the season's warmth and allure', featuring 34 pieces that 'capture the dreamlike quality of summer nights'. The collection includes long dresses, skirts, and swimsuits, all designed to 'evoke a sense of fluid grace and effortless sophistication'. It includes a 'playful' mix of tricot and 'daring transparencies', as 'a testament to Supriya Lele's unique blend of cultural heritage and modern elegance'. The supporting campaign also 'plays a crucial role in bringing to life the kaleidoscopic vision of the collaboration'. It was shot by photographer Johnny Dufort and features a video by Julien Pujol with the aim being 'to capture the sensorial atmosphere of the collection, highlighting the interplay of diverse references while ensuring that fashion remains the undeniable focal point'. It was styled by Jane How. As for the Mango Collective, as mentioned, it's focused on niche designers and 'embodies a commitment to authentic fashion narratives, focusing on quality fabrics and meticulous attention to detail'. The retailer said that 'with over 40 years of experience, Mango has honed its ability to discover authentic and genuine projects, creating a community of talented designers. This initiative serves as a loudspeaker for talent and creativity, celebrating them through collaborative collections that reflect shared values and a common aesthetic vision. The goal is to enrich the fashion landscape with diverse influences, empowering women to express their individuality through inspiring wardrobes'.
