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A Decade of Human Connection: Workhuman Wraps It's Tenth Workhuman Live Conference; Announces Workhuman Live 2026 in Orlando, Florida
A Decade of Human Connection: Workhuman Wraps It's Tenth Workhuman Live Conference; Announces Workhuman Live 2026 in Orlando, Florida

Yahoo

time15-05-2025

  • Business
  • Yahoo

A Decade of Human Connection: Workhuman Wraps It's Tenth Workhuman Live Conference; Announces Workhuman Live 2026 in Orlando, Florida

With bold keynotes, AI-powered innovation, and a decade of impact, the world's leading HR event continues to inspire people leaders to connect, recognize, and transform the future of work FRAMINGHAM, Mass., May 15, 2025--(BUSINESS WIRE)--Workhuman®, the world's leading employee recognition company, wrapped the tenth instance of its flagship event Workhuman Live, in Denver, where thousands of HR leaders gathered to reimagine what it means to create thriving workplace cultures. This year's Workhuman Live wasn't just a look ahead—it was a mirror held up to the profession. It asked HR leaders not just to adapt to change, but to own it. To stop supporting from the sidelines and start architecting the future of work with data, dignity, and bold decisions. From May 12–15, thousands of HR leaders, practitioners, and executives from around the globe gathered. The mainstage came alive with headlining speakers like Trevor Noah, Adam Grant, and a who's who of industry trailblazers, offering fresh insight into leadership, workplace culture, and the human experience at work. Workhuman customers shared how they're using recognition not as a perk, but as a performance strategy—showing measurable impact on engagement, retention, and inclusion. "Workhuman Live has become more than a conference—it's an entire movement," said Tom Libretto, President of Workhuman. "It's where people leaders come to recharge, rethink their impact, and return to their organizations with the tools and momentum to build better workplaces." And this year's event proved that the work of the HR industry has never been more important. Among the many highlights, Workhuman and The Wall Street Journal Leadership Institute announced the launch of the inaugural CPO Council—a first-of-its-kind coalition bringing together visionary Chief People Officers to elevate the role of HR in shaping strategic business outcomes. The Council represents a bold step forward in redefining the impact of people leaders at the highest levels of the enterprise. Innovations in Human Intelligence: Turning Recognition into a Live View of Workplace Culture Another defining moment of this year's event was the debut of Workhuman Topics™, the newest addition to Workhuman's Human Intelligence™ suite. Topics uses advanced AI to turn recognition moments into a living, breathing map of how strategic priorities—like inclusion, innovation, or leadership behaviors—are actually showing up in the culture. No forms to fill out. No added workload. Just continuous, real-time insight into how values and strategies are being reinforced across every team, function, and geography. Topics is the newest innovation in Workhuman's launch of Human Intelligence—new AI-powered tools that help companies understand what's really happening in their culture. While others focus on giving rewards, Workhuman leverages recognition data to help leaders see who's making an impact, how teams are working together, and where support is needed. Workhuman Live 2026 The next frontier of business isn't digital, it's human. In a world driven by AI and automation, Workhuman is calling HR to lead with purpose, insight, and recognition as a growth lever. HR leaders are encouraged to enhance their learning, networking, and professional growth at Workhuman Live 2026, which will take place April 27–30, 2026 in Orlando, Florida. Early registration is now open at and code WHL26PRESS will provide a 20% discount. As attendees head back to their organizations, the message is clear: Workhuman is leading the next era of HR. One where recognition fuels performance, culture becomes a competitive advantage, and human intelligence drives business growth. About Workhuman Workhuman® is the world's leading recognition and rewards platform, serving organizations of all sizes—from the Fortune 500 to fast-growing mid-market companies—across more than 180 countries. With over 25 years of category leadership, we support 7 million employees worldwide and have facilitated more than 100 million moments of connection that elevate culture and drive performance. With over a decade of consistent profitability, Workhuman® stands as proof that investing in people delivers lasting business value. Our pioneering Human Intelligence™ technology transforms recognition into strategic insight, empowering organizations to unlock the full potential of their people while driving measurable business impact and culture transformation. Learn more at View source version on Contacts Sign in to access your portfolio

A Decade of Human Connection: Workhuman Wraps It's Tenth Workhuman Live Conference; Announces Workhuman Live 2026 in Orlando, Florida
A Decade of Human Connection: Workhuman Wraps It's Tenth Workhuman Live Conference; Announces Workhuman Live 2026 in Orlando, Florida

Business Wire

time15-05-2025

  • Business
  • Business Wire

A Decade of Human Connection: Workhuman Wraps It's Tenth Workhuman Live Conference; Announces Workhuman Live 2026 in Orlando, Florida

FRAMINGHAM, Mass.--(BUSINESS WIRE)-- Workhuman ®, the world's leading employee recognition company, wrapped the tenth instance of its flagship event Workhuman Live, in Denver, where thousands of HR leaders gathered to reimagine what it means to create thriving workplace cultures. This year's Workhuman Live wasn't just a look ahead—it was a mirror held up to the profession. It asked HR leaders not just to adapt to change, but to own it. To stop supporting from the sidelines and start architecting the future of work with data, dignity, and bold decisions. From May 12–15, thousands of HR leaders, practitioners, and executives from around the globe gathered. The mainstage came alive with headlining speakers like Trevor Noah, Adam Grant, and a who's who of industry trailblazers, offering fresh insight into leadership, workplace culture, and the human experience at work. Workhuman customers shared how they're using recognition not as a perk, but as a performance strategy—showing measurable impact on engagement, retention, and inclusion. 'Workhuman Live has become more than a conference—it's an entire movement,' said Tom Libretto, President of Workhuman. 'It's where people leaders come to recharge, rethink their impact, and return to their organizations with the tools and momentum to build better workplaces.' And this year's event proved that the work of the HR industry has never been more important. Among the many highlights, Workhuman and The Wall Street Journal Leadership Institute announced the launch of the inaugural CPO Council —a first-of-its-kind coalition bringing together visionary Chief People Officers to elevate the role of HR in shaping strategic business outcomes. The Council represents a bold step forward in redefining the impact of people leaders at the highest levels of the enterprise. Innovations in Human Intelligence: Turning Recognition into a Live View of Workplace Culture Another defining moment of this year's event was the debut of Workhuman Topics™, the newest addition to Workhuman's Human Intelligence™ suite. Topics uses advanced AI to turn recognition moments into a living, breathing map of how strategic priorities—like inclusion, innovation, or leadership behaviors—are actually showing up in the culture. No forms to fill out. No added workload. Just continuous, real-time insight into how values and strategies are being reinforced across every team, function, and geography. Topics is the newest innovation in Workhuman's launch of Human Intelligence—new AI-powered tools that help companies understand what's really happening in their culture. While others focus on giving rewards, Workhuman leverages recognition data to help leaders see who's making an impact, how teams are working together, and where support is needed. Workhuman Live 2026 The next frontier of business isn't digital, it's human. In a world driven by AI and automation, Workhuman is calling HR to lead with purpose, insight, and recognition as a growth lever. HR leaders are encouraged to enhance their learning, networking, and professional growth at Workhuman Live 2026, which will take place April 27–30, 2026 in Orlando, Florida. Early registration is now open at and code WHL26PRESS will provide a 20% discount. As attendees head back to their organizations, the message is clear: Workhuman is leading the next era of HR. One where recognition fuels performance, culture becomes a competitive advantage, and human intelligence drives business growth. About Workhuman Workhuman ® is the world's leading recognition and rewards platform, serving organizations of all sizes—from the Fortune 500 to fast-growing mid-market companies—across more than 180 countries. With over 25 years of category leadership, we support 7 million employees worldwide and have facilitated more than 100 million moments of connection that elevate culture and drive performance. With over a decade of consistent profitability, Workhuman ® stands as proof that investing in people delivers lasting business value. Our pioneering Human Intelligence™ technology transforms recognition into strategic insight, empowering organizations to unlock the full potential of their people while driving measurable business impact and culture transformation. Learn more at

Marketing lessons from Indian truck drivers
Marketing lessons from Indian truck drivers

Time of India

time12-05-2025

  • Business
  • Time of India

Marketing lessons from Indian truck drivers

HighlightsCommercial vehicle Owners-Drivers prioritize apps that offer tangible utility and cost-effectiveness, such as ticketing and booking apps like Indian Railway Catering and Tourism Corporation Rail Connect and fintech apps like Navi and Slice. The app Dream11 illustrates how the combination of sports interest and the potential for monetary winnings resonates with a demographic seeking social outlets and engagement amid economic constraints. As India approaches 1 billion internet users by 2027, the growth is predominantly mobile-driven, with over 83% of users accessing the internet via mobile devices. By Sidheshwar Sharma 'A mark of lifelong learners is recognizing that they can learn something from everyone they meet.' ― Adam Grant, Think Again: The Power of Knowing What You Don't Know At recent focus groups of commercial vehicle Owners-Drivers, I found compelling evidence about the apps they use. Happily sharing phone screens, these customers revealed nuanced behavior patterns and preferences that usually get buried under homogenous quantitative data from any media agency, Google, or Meta, which is directionally right. But the fact is, it lacks an all-so-critical layer, which is important to drive actionability. In this AI age of hyper personalization and muchness, we have to seek and embrace ideas that make us think hard instead of data that makes us feel good about what we already know. Therefore, this means digging through and finding connection to a purposeful layering of messages and apt mediums. The easiest place to start? Mobile phones and apps. As India crosses 1 billion internet users by 2027, this growth is overwhelmingly mobile-driven, with over 83% users accessing the internet via mobile. Already, on average, 20 GB data a month is consumed in a month. Crucially, though not surprisingly, this growth is powered by Tier 2 and Tier 3 cities, along with rural areas. We are also second in the world in the number of app downloads. Top 5 Reach media being Internet, TV, OTT, OLV and OOH. Whilst for Affinity are Cinema, Social Media, Mobile Banking, OTT and OLV with up to 3 hours spent on their smartphone. So over and above the usual suspects of globally popular social, streaming and communication apps, what apps are Owners-Drivers of Cargo Commercial Vehicles using? Here I place them in three categories: Based on discernment and the opportunities they offer. 1. Ticketing and booking apps: IRCTC Rail Connect, WhereIsMyTrain, MeeTicket and not MakeMyTrip, GoIbibo, Cleartip Core functionality and utility directly related to travel needs supersede comprehensive-but-complex travel options. So, the preference is for booking specific train/bus tickets and tracking live status reliably without the clutter of broader travel features or potential aggregator fees. Not only about the best deal, but the need to secure a ticket and get there on time. 2. Photos and videos editor and players: BroChill, Filmigo and SnapSeed and not Canva, Inshot or CapCut They do not need or want to produce professional content. Their desire is to create engaging video statuses and quickly edit photos for social sharing, often incorporating desi and regional elements. For free of-course. 3. Fintech apps : Navi, Slice in addition to PayTM, Phone Pe UPI has effectively served as the digital onboarding ramp for a vast population into the broader fintech ecosystem. But over and above payments, accessible credit and flexible repayment to manage basic needs or operational costs is a big draw, especially to those without traditional credit history. Replacing chit funds and undocumented loans, the anonymity afforded by such fintech apps directly appeals to the 'I don't like to depend on others' and 'I am optimistic about the future' attitude to work. Exceptions always rule These Owners-Drivers I met, also 'like to take risks' and believe they should 'seize opportunities when they arise.' Apps that profitably combine these with the top genre of interest, that is, sports, specifically cricket? Do exceedingly well and elicit counterintuitive behaviors: Dream11 being the first case in point. While Indians overall love 'free,' the potential for quick monetary winnings holds a strong aspirational appeal for a demographic facing economic constraints. They are willing to bet a small amount (an average ticket size of INR60) but end up doing so frequently, leading to substantial-but-justifiable spending owing to the high excitement and engagement. With 12-14 hours of monotonous and fatiguing driving, a social outlet to display their skills, analysis and intuition is what they are betting on. So what now? Evidently, marketing must move beyond affluent, urban, English-speaking numbers and behavior to engage the growing India. These small-group app preferences demonstrate a larger and clear prioritization of tangible utility, cost-effectiveness, regional relevance, and the fulfilment of specific needs, whether it is reliable bus/train ticketing and tracking, accessible digital credit, or engaging and culturally resonant content and entertainment. Therefore, the need for brands and marketers to engage in a deep audience understanding, find them where they are, hyperlocal targeting and genuine value delivery. Prioritize channels where the target audience is already active and engaged. For example, IRCTC Rail Connect offers significant reach (millions of daily users). Dream11 and BroChill provide a range of targeting options to pick from. Understanding the specific context, constraints (connectivity, device limitations, economic pressures), and motivations (utility, aspiration, community) of the target demographic is the way forward to connect with India's driving force. It's for us to continue to create relevance, respond to shifting priorities and changing environments, quickly connecting the dots. After all, if knowledge is still power—and GenAI is changing this by the second—wisdom will come from knowing what you don't know and for that you need to have your feet on the street and meet your audience. (The author is general manager, brand marketing, CVBU, Tata Motors. Opinions are personal.)

Seven Weekend Reads
Seven Weekend Reads

Yahoo

time11-05-2025

  • Entertainment
  • Yahoo

Seven Weekend Reads

This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here. Our editors compiled seven great reads. Spend time with stories about the risks of trying to raise successful kids, an alarming trend affecting the job market, the top goal of Project 2025, and more. Stop Trying to Raise Successful Kids And start raising kind ones. (From 2019) By Adam Grant and Allison Sweet Grant Something Alarming Is Happening to the Job Market A new sign that AI is competing with college grads By Derek Thompson The Top Goal of Project 2025 Is Still to Come The now-famous white paper has proved to be a good road map for what the administration has done so far, and what may yet be on the way. By David A. Graham What the Press Got Wrong About Hitler Journalists accurately reported that the führer was a 'Little Man' whom the whole world was laughing at. It didn't matter. By Timothy W. Ryback Quaker Parents Were Ahead of Their Time The nearly 375-year-old religion's principles line up surprisingly well with modern parenting research. By Gail Cornwall The Aftermath of a Mass Slaughter at the Zoo Last year, a fox broke into a bird enclosure in D.C. and killed 25 flamingos. The zoo refused to let him strike again. (From 2023) By Ross Andersen The Sociopaths Among Us—And How to Avoid Them You're bound to come across the 'Dark Triad' type of malignant narcissists in life—and they can be superficially appealing. Better to look for their exact opposite. (From 2023) By Arthur C. Brooks The Week Ahead Final Destination: Bloodlines, the sixth movie in the horror franchise about people marked for death (in theaters Friday) Volume 4 of Love, Death & Robots, an animated anthology series featuring strange and darkly funny short stories (premieres Thursday on Netflix) The Emperor of Gladness, a novel by Ocean Vuong about a desperate 19-year-old who becomes the caretaker of an elderly widow with dementia (out Tuesday) Essay The Not-at-All-Funny Life of Mark Twain By Graeme Wood In his last, most pathetic years, Mark Twain threw himself behind the crackpot theory that the true author of Shakespeare's plays may have been Francis Bacon … The literary critic Northrop Frye, who dismissed the Bacon theory, nevertheless had a wry aside of his own about extrapolating too freely from scattered biographical details and the unflattering portrait that is the only surviving image of Shakespeare. 'We know nothing about Shakespeare,' Frye wrote, 'except a signature or two, a few addresses, a will, a baptismal register, and the picture of a man who is clearly an idiot.' Ron Chernow's Mark Twain forces a similar conclusion about its subject: clearly an idiot, and a born sucker. Read the full article. More in Culture We're all living in a Carl Hiaasen novel. The comic who's his own worst enemy Gregg Popovich's life lessons David Sims: 'The oddball British comedy show I thought I'd hate (and learned to love)' The catharsis in re-creating one of the worst days of your life What kind of questions did 17th-century daters have? Catch Up on Why this India-Pakistan conflict is different Airport detentions have travelers 'freaked out.' The conclave just did the unthinkable. Photo Album Take a look at these photos of the week, showing a new pope, artistic swimming in Ontario, a bun-scrambling competition in Hong Kong, and much more. Explore all of our newsletters. When you buy a book using a link in this newsletter, we receive a commission. Thank you for supporting The Atlantic. Article originally published at The Atlantic

How Purpose Shields Young Adults From Screen Addiction And Fuels Lifelong Growth
How Purpose Shields Young Adults From Screen Addiction And Fuels Lifelong Growth

Forbes

time07-05-2025

  • Health
  • Forbes

How Purpose Shields Young Adults From Screen Addiction And Fuels Lifelong Growth

Multitasking getty In a world increasingly dominated by digital distractions, the path to a fulfilling and meaningful life for young adults is under threat. Social media, video games, and algorithm-driven entertainment have rewired attention spans and introduced a culture of instant gratification, often at the expense of deeper self-awareness and personal growth. However, emerging research suggests that young people who actively seek out their purpose and understand the nature of long-term growth are better equipped to resist these pitfalls. Adam Grant's essential and well-researched book, Hidden Potential: The Science of Achieving Greater Things , and other academic studies support how a sense of purpose early in life helps young adults avoid unhealthy habits, including screen addiction, and fosters persistence toward a fulfilling future. Purpose, as defined in psychological research, is a stable and generalized intention to accomplish something meaningful to the self and of consequence to the world beyond the self. Purpose fuels positive visions and can articulate a deeper why. A sense of purpose promotes academic motivation, resilience, and psychological well-being among adolescents. ( Applied Developmental Science, 2003 ) In Hidden Potential , Grant emphasizes that talent and intelligence are not fixed traits but qualities that can be cultivated through persistence, support, and a clear sense of direction. For young adults, especially those in their formative high school and early college years, purpose acts as a compass—guiding choices, buffering stress, and enhancing grit. "Purpose sparks confidence, creativity, and leadership in young people—it's the catalyst that helps them thrive." — Marietta Bolster , Director of Education Partnerships, Compassionate Leaders Circle Screen addiction, a growing concern among mental health professionals, correlates with increased anxiety, depression, and attention disorders in adolescents. Excessive screen time—particularly social media use—is associated with reduced emotional regulation and lower life satisfaction among teens. ( Computers in Human Behavior, 2022 ) Many of these studies illuminate the psychological vacuum left when young people lack a sense of purpose or direction. The pull of screens is strongest when there is no stronger pull elsewhere. Young people who lack a grounding framework of goals and values are more susceptible to the dopamine loops embedded in digital technology. In contrast, those who have cultivated purpose are more likely to view screens as tools rather than as substitutes for meaning or connection. One of the core messages in Hidden Potential is the power of perseverance over innate ability. Grant emphasizes that understanding growth trajectory as non-linear and effort-based empowers individuals to keep striving even when results are not immediate. This mindset is particularly critical during adolescence and early adulthood, when identity formation, social comparison, and self-doubt often coalesce. Young adults who link their daily efforts to a broader purpose are more resilient in the face of setbacks. Angela Duckworth's research on grit also supports this: perseverance and passion for long-term goals predict success better than IQ or socioeconomic background. Purpose transforms persistence into a meaningful practice, reducing burnout and fostering intrinsic motivation. Parents and educators looking to support purpose development can look for community programs that emphasize creative expression, value discovery, and future planning. Options may include: Youth leadership workshops and retreats School-based advisory or SEL (Social and Emotional Learning) programs Arts-based self-discovery courses Service-learning and civic engagement opportunities Mindfulness and resilience-building camps Outdoor adventure activities As Compassionate Leaders Circle continues to focus on helping adults become better leaders through purpose clarification, we are launching K-12 programs to support unlocking leadership potential early. We work with parents, students, and schools globally, but are offering a local and live version of our K-12 Labs this summer in Central NY. These initiatives guide students in exploring their identities, reflecting on their values, and setting meaningful goals. Through writing, group dialogue, and coaching, young people build the emotional and cognitive tools to navigate life's distractions and challenges with clarity and confidence. Purpose as Prevention and Propulsion The evidence is clear: young adults who cultivate a sense of purpose early in life are better prepared to resist unhealthy digital habits and more equipped to pursue long-term fulfillment. Purpose buffers against screen overuse, strengthens mental health, supports identity formation, and nurtures the self-discipline needed to thrive. In a world that often prizes instant results over deep reflection, helping young people discover their spark isn't optional—it's essential. As Adam Grant reminds us, potential isn't hidden because it's absent—it needs the right environment to be revealed. Purpose is the light that brings it forward.

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